Rising Adoption of Online Channels, Innovative Business Models and Growing MSMEs to Support Future Growth of Online Classified Business in India: Ken Research

May 2016  

India online classified market is expected to showcase a vibrant growth, with revenues to reach INR 8,200 crore by FY’2020, growing at a CAGR of 22% during the period FY’2016-2020. The market will continue to grow in the coming years with the rising penetration of internet and smartphones amongst Indian masses. Further, the growth in the number of MSMEs in the country will fuel with growth of online B2B and B2C market, while the growth in the number of graduates along with the entry of startups and MNCs in the country will enlarge the market for online recruitment. Consumers using internet will increasingly shift towards the use of C2C classifieds for buying and selling used products. Furthermore, rising immigrations and greater demand for commercial and industrial space will add to the growth of online real estate market.

Currently, the online market for classified segments including B2B, B2C, C2C, real estate, recruitment, matrimonial and automobile are dominated by a few established players. There exist compelling opportunities and scope of innovations from budding startups in this space which can adopt innovative business models to revolutionize the market.

The industry is likely to be driven by increasing internet penetration, growth in IT/ITES, BFSI, Retail, Healthcare and other industries, rising migration to tier I and tier II cities as well as the growing use of smartphones for business purposes. The online market will further witness the entry of more players which will penetrate into the market to tap the growth potential as well as attract the attention of venture capitalists. Additionally, existing online players will continue to expand their services across more cities and offer additional services to gain consumer confidence. Further, the offline classified market will continue to witness a decline as the shift towards online mode will be observed. Business enterprises will continue to list themselves on online platforms to enhance their visibility and reach out to greater audiences.

“While the online vertical classified players will utilize the enormous growth potential of the market by innovating their business model and offering value added services to customers to improve their presence in the market, they will face tough competition from horizontal classifieds which have already established themselves in the market. Further, it is important for new entrants to adopt differentiated business models and marketing techniques to stand out amongst the other existing players.” according to the Research Analyst, Ken Research.

The report titled India Classified Market Outlook to 2020 - Rising Adoption of Online Channels and Growing Number of MSME's to Foster Growth provides detailed overview on the India Classified Market and helps readers to identify the ongoing trends in the market and anticipated growth in future depending upon changing industry dynamics in coming years. The report will help industry consultants, online classifieds platforms, online matrimonial portal, online real estate classified companies, dealers of used and new automobiles, and new players venturing in the online classified market as well as other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.

Fore More details visit  : https://www.kenresearch.com/technology-and-telecom/it-and-ites/india-classified-market-research-report/12510-105.html