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Asia Pacific Mobile Augmented Reality (MAR) Market by Technology, Component, Mobile Device, Industry Vertical, End-user, and Country 2020-2026: Trend Forecast and Growth Opportunity

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Asia Pacific mobile augmented reality market will grow by 52.8% over 2020-2026 with a total addressable market cap of USD 115.9 billion driven by the fast-growing adoption of mobile AR technology.

Highlighted with 36 tables and 49 figures, this 123-page report Asia Pacific Mobile Augmented Reality (MAR) Market by Technology, Component, Mobile Device, Industry Vertical, End-user, and Country 2020-2026: Trend Forecast and Growth Opportunity is based on a comprehensive research of the entire Asia Pacific mobile augmented reality market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical market data for 2015-2019, revenue estimates for 2020, and forecasts from 2021 till 2026. (Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

In-depth qualitative analyses include identification and investigation of the following aspects:

o Market Structure

o Growth Drivers

o Restraints and Challenges

o Emerging Product Trends & Market Opportunities

o Porter's Fiver Forces

The trend and outlook of Asia Pacific market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify Asia Pacific mobile augmented reality market in every aspect of the classification from perspectives of Technology, Component, Mobile Device, Industry Vertical, End-user, and Country.

Based on technology, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Marker-based MAR

o Passive Marker

o Active Marker

Markerless MAR

o Model-based Tracking

o Image-based Processing

Based on component, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Hardware

o Sensors

o Semiconductor Component

o Displays

o 3D Cameras

o Others

Software

o Consumer (personal users in billions and consumer MAR apps in USD bn are also provided in year wise base)

o Enterprise

Based on mobile device, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

o Smartphones

o Tablets

o Personal Digital Assistants (PDAs) and Handheld Game Consoles

o Smart Glasses and Wearables

Based on industry vertical, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

o Gaming

o Entertainment & Media

o Aerospace & Defense

o Healthcare

o Education & E-learning

o Manufacturing

o Retail & E-commerce

o Other Verticals

Based on end user, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Consumer

Enterprise

o Large Enterprises

o Small- & Medium-sized Enterprises

Geographically, the following national/local markets are fully investigated:

o Japan

o China

o South Korea

o Australia

o India

o Rest of APAC (further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)

For each of the aforementioned countries, detailed analysis and data for annual revenue are available for 2015-2026. The breakdown of key national markets by Technology, Mobile Device, and Industry Vertical over the forecast years are also included.

The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.

Specifically, potential risks associated with investing in Asia Pacific mobile augmented reality market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.

Key Players (this may not be a complete list and extra companies can be added upon request):

Apple Inc.

Atheer, Inc.

Augmented Pixels

Aurasma

Blippar Ltd.

Catchoom Technologies, S.L.

Cinoptics

DAQRI LLC

Google, LLC

HTC

Infinity Augmented Reality

Laster Technologies

Lumus Ltd.

Meta

Microsoft Corp.

Optinvent S.A.

Qualcomm Technologies Inc.

Rockwell Collins

Samsung Co Ltd.

Sieko Epson

Technical Illusions

Total Immersion

Universal mCloud Corp. (NGRAIN)

Vuzix Corp.

WeAR Studio

Wikitude GmbH

Zappar

(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

READ MORE

Table Of Content

Scope

1 Introduction 7

1.1 Industry Definition and Research Scope 7

1.1.1 Industry Definition 7

1.1.2 Research Scope 8

1.2 Research Methodology 11

1.2.1 Overview of Market Research Methodology 11

1.2.2 Market Assumption 12

1.2.3 Secondary Data 12

1.2.4 Primary Data 12

1.2.5 Data Filtration and Model Design 14

1.2.6 Market Size/Share Estimation 15

1.2.7 Research Limitations 16

1.3 Executive Summary 17

2 Market Overview and Dynamics 19

2.1 Market Size and Forecast 19

2.2 Major Growth Drivers 20

2.3 Market Restraints and Challenges 23

2.4 Emerging Opportunities and Market Trends 26

2.5 Porter's Fiver Forces Analysis 29

3 Segmentation of Asia Pacific Market by Technology 33

3.1 Market Overview by Technology 33

3.2 Marker-based Mobile Augmented Reality 35

3.3 Markerless Mobile Augmented Reality 37

4 Segmentation of Asia Pacific Market by Component 39

4.1 Market Overview by Component 39

4.2 Hardware 41

4.3 Software 43

4.3.1 Consumer MAR App Market 44

5 Segmentation of Asia Pacific Market by Mobile Device 46

5.1 Market Overview by Mobile Device 46

5.2 Smartphones 48

5.3 Tablets 49

5.4 Personal Digital Assistants (PDAs) and Handheld Game Consoles 50

5.5 Smart Glasses and Wearables 51

6 Segmentation of Asia Pacific Market by Industry Vertical 52

6.1 Market Overview by Industry Vertical 52

6.2 Gaming 54

6.3 Entertainment & Media 55

6.4 Aerospace & Defense 56

6.5 Healthcare 57

6.6 Education & E-learning 58

6.7 Manufacturing 59

6.8 Retail & E-commerce 60

6.9 Other Verticals 61

7 Segmentation of Asia Pacific Market by End User 62

7.1 Market Overview by End User 62

7.2 Consumer 64

7.3 Enterprise 66

8 Asia-Pacific Market 2019-2026 by Country 68

8.1 Overview of Asia-Pacific Market 68

8.2 China 71

8.3 Japan 74

8.4 India 77

8.5 Australia 79

8.6 South Korea 81

8.7 Rest of APAC Region 83

9 Competitive Landscape 85

9.1 Overview of Key Vendors 85

9.2 New Product Launch, Partnership, Investment, and M&A 88

9.3 Company Profiles 89

Apple Inc. 89

Atheer, Inc. 91

Augmented Pixels 92

Aurasma 93

Blippar Ltd. 94

Catchoom Technologies, S.L. 95

Cinoptics 96

DAQRI LLC 97

Google, LLC 98

HTC 99

Infinity Augmented Reality 100

Laster Technologies 101

Lumus Ltd. 102

Meta 103

Microsoft Corp. 104

Optinvent S.A. 105

Qualcomm Technologies Inc. 106

Rockwell Collins 107

Samsung Co Ltd. 108

Sieko Epson 109

Technical Illusions 110

Total Immersion 111

Universal mCloud Corp. (NGRAIN) 112

Vuzix Corp. 113

WeAR Studio 114

Wikitude GmbH 115

Zappar 116

10 Investing in Asia Pacific Market: Risk Assessment and Management 117

10.1 Risk Evaluation of Asia Pacific Market 117

10.2 Critical Success Factors (CSFs) 120

Related Reports and Products 123


List Of Figure

Figure 1. Research Method Flow Chart 11

Figure 2. Breakdown of Primary Research 13

Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 15

Figure 4. Asia Pacific Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 17

Figure 5. Asia Pacific Mobile Augmented Reality Market, 2015-2026, USD bn 19

Figure 6. Primary Drivers and Impact Factors of Asia Pacific Mobile Augmented Reality Market 20

Figure 7. Primary Restraints and Impact Factors of Asia Pacific Mobile Augmented Reality Market 23

Figure 8. Porter's Fiver Forces Analysis of Asia Pacific Mobile Augmented Reality Market 29

Figure 9. Breakdown of Asia Pacific Mobile Augmented Reality Market by Technology, 2019-2026, % of Revenue 33

Figure 10. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Technology, Value (USD bn) and Share (%) 34

Figure 11. Asia Pacific Mobile Augmented Reality Market: Marker-based Mobile Augmented Reality, 2015-2026, USD bn 36

Figure 12. Asia Pacific Mobile Augmented Reality Market: Markerless Mobile Augmented Reality, 2015-2026, USD bn 38

Figure 13. Breakdown of Asia Pacific Mobile Augmented Reality Market by Component, 2019-2026, % of Revenue 39

Figure 14. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Component, Value (USD bn) and Share (%) 40

Figure 15. Asia Pacific Mobile Augmented Reality Market: Hardware, 2015-2026, USD bn 41

Figure 16. Asia Pacific Mobile Augmented Reality Market: Software, 2015-2026, USD bn 43

Figure 17. Asia Pacific Mobile Augmented Reality Market: Total Consumer MAR App Revenue, 2015-2026, USD bn 44

Figure 18. Asia Pacific Mobile Augmented Reality Market: Average Revenue per App (ARPA), 2015-2026, USD 45

Figure 19. Asia Pacific Mobile Augmented Reality Market: Number of Sold Consumer MAR Apps, 2015-2026, million 45

Figure 20. Breakdown of Asia Pacific Mobile Augmented Reality Market by Mobile Device, 2019-2026, % of Revenue 46

Figure 21. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Mobile Device, Value (USD bn) and Share (%) 47

Figure 22. Asia Pacific Mobile Augmented Reality Market: Smartphones, 2015-2026, USD bn 48

Figure 23. Asia Pacific Mobile Augmented Reality Market: Tablets, 2015-2026, USD bn 49

Figure 24. Asia Pacific Mobile Augmented Reality Market: Personal Digital Assistants (PDAs) and Handheld Game Consoles, 2015-2026, USD bn 50

Figure 25. Asia Pacific Mobile Augmented Reality Market: Smart Glasses and Wearables, 2015-2026, USD bn 51

Figure 26. Breakdown of Asia Pacific Mobile Augmented Reality Market by Industry Vertical, 2019-2026, % of Revenue 52

Figure 27. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Industry Vertical, Value (USD bn) and Share (%) 53

Figure 28. Asia Pacific Mobile Augmented Reality Market: Gaming, 2015-2026, USD bn 54

Figure 29. Asia Pacific Mobile Augmented Reality Market: Entertainment & Media, 2015-2026, USD bn 55

Figure 30. Asia Pacific Mobile Augmented Reality Market: Aerospace & Defense, 2015-2026, USD bn 56

Figure 31. Asia Pacific Mobile Augmented Reality Market: Healthcare, 2015-2026, USD bn 57

Figure 32. Asia Pacific Mobile Augmented Reality Market: Education & E-learning, 2015-2026, USD bn 58

Figure 33. Asia Pacific Mobile Augmented Reality Market: Manufacturing, 2015-2026, USD bn 59

Figure 34. Asia Pacific Mobile Augmented Reality Market: Retail & E-commerce, 2015-2026, USD bn 60

Figure 35. Asia Pacific Mobile Augmented Reality Market: Other Verticals, 2015-2026, USD bn 61

Figure 36. Breakdown of Asia Pacific Mobile Augmented Reality Market by End User, 2019-2026, % of Revenue 62

Figure 37. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by End User, Value (USD bn) and Share (%) 63

Figure 38. Asia Pacific Mobile Augmented Reality Market: Consumer, 2015-2026, USD bn 64

Figure 39. Asia Pacific Mobile Augmented Reality Market: Total Personal MAR Users, 2015-2026, billion 65

Figure 40. Asia Pacific Mobile Augmented Reality Market: Enterprise, 2015-2026, USD bn 66

Figure 41. Breakdown of APAC Mobile Augmented Reality Market by Country, 2019 and 2026, % of Revenue 69

Figure 42. Contribution to APAC 2020-2026 Cumulative Revenue by Country, Value (USD bn) and Share (%) 70

Figure 43. Mobile Augmented Reality Market in China, 2015-2026, USD bn 71

Figure 44. Mobile Augmented Reality Market in Japan, 2015-2026, USD bn 75

Figure 45. Mobile Augmented Reality Market in India, 2015-2026, USD bn 77

Figure 46. Mobile Augmented Reality Market in Australia, 2015-2026, USD bn 79

Figure 47. Mobile Augmented Reality Market in South Korea, 2015-2026, USD bn 81

Figure 48. Mobile Augmented Reality Market in Rest of APAC, 2015-2026, USD bn 83

Figure 49. Growth Stage of Asia Pacific Mobile Augmented Reality Industry over the Forecast Period 85


List Of Table

Table 1. Snapshot of Asia Pacific Mobile Augmented Reality Market, 2019-2026 18

Table 2. Main Product Trends and Market Opportunities in Asia Pacific Mobile Augmented Reality Market 26

Table 3. Asia Pacific Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 33

Table 4. Asia Pacific Mobile Augmented Reality Market: Marker-based AR by Type, 2015-2026, USD bn 36

Table 5. Asia Pacific Mobile Augmented Reality Market: Markerless AR by Type, 2015-2026, USD bn 38

Table 6. Asia Pacific Mobile Augmented Reality Market by Component, 2015-2026, USD bn 39

Table 7. Asia Pacific Mobile Augmented Reality Market: Hardware by Type, 2015-2026, USD bn 42

Table 8. Asia Pacific Mobile Augmented Reality Market: Software by End User, 2015-2026, USD bn 43

Table 9. Asia Pacific Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 46

Table 10. Asia Pacific Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 52

Table 11. Asia Pacific Mobile Augmented Reality Market by End User, 2015-2026, USD bn 62

Table 12. Asia Pacific Mobile Augmented Reality Market: Enterprise by Size, 2015-2026, USD bn 66

Table 13. APAC Mobile Augmented Reality Market by Country, 2015-2026, USD bn 69

Table 14. China Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 72

Table 15. China Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 72

Table 16. China Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 72

Table 17. Japan Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 76

Table 18. Japan Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 76

Table 19. Japan Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 76

Table 20. India Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 78

Table 21. India Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 78

Table 22. India Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 78

Table 23. Australia Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 80

Table 24. Australia Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 80

Table 25. Australia Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 80

Table 26. South Korea Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 82

Table 27. South Korea Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 82

Table 28. South Korea Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 82

Table 29. Mobile Augmented Reality Market in Rest of APAC by Country, 2015-2026, USD bn 84

Table 30. Apple Inc.: Company Snapshot 89

Table 31. Apple Inc.: Business Segmentation 89

Table 32. Apple Inc.: Product Portfolio 90

Table 33. Apple Inc.: Revenue, 2016-2018, USD bn 90

Table 34. Apple Inc.: Recent Developments 90

Table 35. Risk Evaluation for Investing in Asia Pacific Market, 2019-2026 118

Table 36. Critical Success Factors and Key Takeaways 121

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Products and Companies


Companies

Key Players (this may not be a complete list and extra companies can be added upon request):

Apple Inc.

Atheer, Inc.

Augmented Pixels

Aurasma

Blippar Ltd.

Catchoom Technologies, S.L.

Cinoptics

DAQRI LLC

Google, LLC

HTC

Infinity Augmented Reality

Laster Technologies

Lumus Ltd.

Meta

Microsoft Corp.

Optinvent S.A.

Qualcomm Technologies Inc.

Rockwell Collins

Samsung Co Ltd.

Sieko Epson

Technical Illusions

Total Immersion

Universal mCloud Corp. (NGRAIN)

Vuzix Corp.

WeAR Studio

Wikitude GmbH

Zappar

Company Profile

Company Profile Title

Asia Pacific mobile augmented reality market will grow by 52.8% over 2020-2026 with a total addressable market cap of USD 115.9 billion driven by the fast-growing adoption of mobile AR technology.

Highlighted with 36 tables and 49 figures, this 123-page report Asia Pacific Mobile Augmented Reality (MAR) Market by Technology, Component, Mobile Device, Industry Vertical, End-user, and Country 2020-2026: Trend Forecast and Growth Opportunity is based on a comprehensive research of the entire Asia Pacific mobile augmented reality market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical market data for 2015-2019, revenue estimates for 2020, and forecasts from 2021 till 2026. (Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

In-depth qualitative analyses include identification and investigation of the following aspects:

o Market Structure

o Growth Drivers

o Restraints and Challenges

o Emerging Product Trends & Market Opportunities

o Porter's Fiver Forces

The trend and outlook of Asia Pacific market is forecast in optimistic, balanced, and conservative view by taking into account of COVID-19. The balanced (most likely) projection is used to quantify Asia Pacific mobile augmented reality market in every aspect of the classification from perspectives of Technology, Component, Mobile Device, Industry Vertical, End-user, and Country.

Based on technology, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Marker-based MAR

o Passive Marker

o Active Marker

Markerless MAR

o Model-based Tracking

o Image-based Processing

Based on component, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Hardware

o Sensors

o Semiconductor Component

o Displays

o 3D Cameras

o Others

Software

o Consumer (personal users in billions and consumer MAR apps in USD bn are also provided in year wise base)

o Enterprise

Based on mobile device, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

o Smartphones

o Tablets

o Personal Digital Assistants (PDAs) and Handheld Game Consoles

o Smart Glasses and Wearables

Based on industry vertical, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

o Gaming

o Entertainment & Media

o Aerospace & Defense

o Healthcare

o Education & E-learning

o Manufacturing

o Retail & E-commerce

o Other Verticals

Based on end user, the Asia Pacific market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Consumer

Enterprise

o Large Enterprises

o Small- & Medium-sized Enterprises

Geographically, the following national/local markets are fully investigated:

o Japan

o China

o South Korea

o Australia

o India

o Rest of APAC (further segmented into Malaysia, Singapore, Indonesia, Thailand, New Zealand, Vietnam, and Sri Lanka)

For each of the aforementioned countries, detailed analysis and data for annual revenue are available for 2015-2026. The breakdown of key national markets by Technology, Mobile Device, and Industry Vertical over the forecast years are also included.

The report also covers current competitive scenario and the predicted trend; and profiles key vendors including market leaders and important emerging players.

Specifically, potential risks associated with investing in Asia Pacific mobile augmented reality market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.

Key Players (this may not be a complete list and extra companies can be added upon request):

Apple Inc.

Atheer, Inc.

Augmented Pixels

Aurasma

Blippar Ltd.

Catchoom Technologies, S.L.

Cinoptics

DAQRI LLC

Google, LLC

HTC

Infinity Augmented Reality

Laster Technologies

Lumus Ltd.

Meta

Microsoft Corp.

Optinvent S.A.

Qualcomm Technologies Inc.

Rockwell Collins

Samsung Co Ltd.

Sieko Epson

Technical Illusions

Total Immersion

Universal mCloud Corp. (NGRAIN)

Vuzix Corp.

WeAR Studio

Wikitude GmbH

Zappar

(Please note: The report will be updated before delivery so that the latest historical year is the base year and the forecast covers at least 5 years over the base year.)

READ MORE

Scope

1 Introduction 7

1.1 Industry Definition and Research Scope 7

1.1.1 Industry Definition 7

1.1.2 Research Scope 8

1.2 Research Methodology 11

1.2.1 Overview of Market Research Methodology 11

1.2.2 Market Assumption 12

1.2.3 Secondary Data 12

1.2.4 Primary Data 12

1.2.5 Data Filtration and Model Design 14

1.2.6 Market Size/Share Estimation 15

1.2.7 Research Limitations 16

1.3 Executive Summary 17

2 Market Overview and Dynamics 19

2.1 Market Size and Forecast 19

2.2 Major Growth Drivers 20

2.3 Market Restraints and Challenges 23

2.4 Emerging Opportunities and Market Trends 26

2.5 Porter's Fiver Forces Analysis 29

3 Segmentation of Asia Pacific Market by Technology 33

3.1 Market Overview by Technology 33

3.2 Marker-based Mobile Augmented Reality 35

3.3 Markerless Mobile Augmented Reality 37

4 Segmentation of Asia Pacific Market by Component 39

4.1 Market Overview by Component 39

4.2 Hardware 41

4.3 Software 43

4.3.1 Consumer MAR App Market 44

5 Segmentation of Asia Pacific Market by Mobile Device 46

5.1 Market Overview by Mobile Device 46

5.2 Smartphones 48

5.3 Tablets 49

5.4 Personal Digital Assistants (PDAs) and Handheld Game Consoles 50

5.5 Smart Glasses and Wearables 51

6 Segmentation of Asia Pacific Market by Industry Vertical 52

6.1 Market Overview by Industry Vertical 52

6.2 Gaming 54

6.3 Entertainment & Media 55

6.4 Aerospace & Defense 56

6.5 Healthcare 57

6.6 Education & E-learning 58

6.7 Manufacturing 59

6.8 Retail & E-commerce 60

6.9 Other Verticals 61

7 Segmentation of Asia Pacific Market by End User 62

7.1 Market Overview by End User 62

7.2 Consumer 64

7.3 Enterprise 66

8 Asia-Pacific Market 2019-2026 by Country 68

8.1 Overview of Asia-Pacific Market 68

8.2 China 71

8.3 Japan 74

8.4 India 77

8.5 Australia 79

8.6 South Korea 81

8.7 Rest of APAC Region 83

9 Competitive Landscape 85

9.1 Overview of Key Vendors 85

9.2 New Product Launch, Partnership, Investment, and M&A 88

9.3 Company Profiles 89

Apple Inc. 89

Atheer, Inc. 91

Augmented Pixels 92

Aurasma 93

Blippar Ltd. 94

Catchoom Technologies, S.L. 95

Cinoptics 96

DAQRI LLC 97

Google, LLC 98

HTC 99

Infinity Augmented Reality 100

Laster Technologies 101

Lumus Ltd. 102

Meta 103

Microsoft Corp. 104

Optinvent S.A. 105

Qualcomm Technologies Inc. 106

Rockwell Collins 107

Samsung Co Ltd. 108

Sieko Epson 109

Technical Illusions 110

Total Immersion 111

Universal mCloud Corp. (NGRAIN) 112

Vuzix Corp. 113

WeAR Studio 114

Wikitude GmbH 115

Zappar 116

10 Investing in Asia Pacific Market: Risk Assessment and Management 117

10.1 Risk Evaluation of Asia Pacific Market 117

10.2 Critical Success Factors (CSFs) 120

Related Reports and Products 123


List Of Figure

Figure 1. Research Method Flow Chart 11

Figure 2. Breakdown of Primary Research 13

Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 15

Figure 4. Asia Pacific Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 17

Figure 5. Asia Pacific Mobile Augmented Reality Market, 2015-2026, USD bn 19

Figure 6. Primary Drivers and Impact Factors of Asia Pacific Mobile Augmented Reality Market 20

Figure 7. Primary Restraints and Impact Factors of Asia Pacific Mobile Augmented Reality Market 23

Figure 8. Porter's Fiver Forces Analysis of Asia Pacific Mobile Augmented Reality Market 29

Figure 9. Breakdown of Asia Pacific Mobile Augmented Reality Market by Technology, 2019-2026, % of Revenue 33

Figure 10. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Technology, Value (USD bn) and Share (%) 34

Figure 11. Asia Pacific Mobile Augmented Reality Market: Marker-based Mobile Augmented Reality, 2015-2026, USD bn 36

Figure 12. Asia Pacific Mobile Augmented Reality Market: Markerless Mobile Augmented Reality, 2015-2026, USD bn 38

Figure 13. Breakdown of Asia Pacific Mobile Augmented Reality Market by Component, 2019-2026, % of Revenue 39

Figure 14. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Component, Value (USD bn) and Share (%) 40

Figure 15. Asia Pacific Mobile Augmented Reality Market: Hardware, 2015-2026, USD bn 41

Figure 16. Asia Pacific Mobile Augmented Reality Market: Software, 2015-2026, USD bn 43

Figure 17. Asia Pacific Mobile Augmented Reality Market: Total Consumer MAR App Revenue, 2015-2026, USD bn 44

Figure 18. Asia Pacific Mobile Augmented Reality Market: Average Revenue per App (ARPA), 2015-2026, USD 45

Figure 19. Asia Pacific Mobile Augmented Reality Market: Number of Sold Consumer MAR Apps, 2015-2026, million 45

Figure 20. Breakdown of Asia Pacific Mobile Augmented Reality Market by Mobile Device, 2019-2026, % of Revenue 46

Figure 21. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Mobile Device, Value (USD bn) and Share (%) 47

Figure 22. Asia Pacific Mobile Augmented Reality Market: Smartphones, 2015-2026, USD bn 48

Figure 23. Asia Pacific Mobile Augmented Reality Market: Tablets, 2015-2026, USD bn 49

Figure 24. Asia Pacific Mobile Augmented Reality Market: Personal Digital Assistants (PDAs) and Handheld Game Consoles, 2015-2026, USD bn 50

Figure 25. Asia Pacific Mobile Augmented Reality Market: Smart Glasses and Wearables, 2015-2026, USD bn 51

Figure 26. Breakdown of Asia Pacific Mobile Augmented Reality Market by Industry Vertical, 2019-2026, % of Revenue 52

Figure 27. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by Industry Vertical, Value (USD bn) and Share (%) 53

Figure 28. Asia Pacific Mobile Augmented Reality Market: Gaming, 2015-2026, USD bn 54

Figure 29. Asia Pacific Mobile Augmented Reality Market: Entertainment & Media, 2015-2026, USD bn 55

Figure 30. Asia Pacific Mobile Augmented Reality Market: Aerospace & Defense, 2015-2026, USD bn 56

Figure 31. Asia Pacific Mobile Augmented Reality Market: Healthcare, 2015-2026, USD bn 57

Figure 32. Asia Pacific Mobile Augmented Reality Market: Education & E-learning, 2015-2026, USD bn 58

Figure 33. Asia Pacific Mobile Augmented Reality Market: Manufacturing, 2015-2026, USD bn 59

Figure 34. Asia Pacific Mobile Augmented Reality Market: Retail & E-commerce, 2015-2026, USD bn 60

Figure 35. Asia Pacific Mobile Augmented Reality Market: Other Verticals, 2015-2026, USD bn 61

Figure 36. Breakdown of Asia Pacific Mobile Augmented Reality Market by End User, 2019-2026, % of Revenue 62

Figure 37. Contribution to Asia Pacific 2020-2026 Cumulative Revenue by End User, Value (USD bn) and Share (%) 63

Figure 38. Asia Pacific Mobile Augmented Reality Market: Consumer, 2015-2026, USD bn 64

Figure 39. Asia Pacific Mobile Augmented Reality Market: Total Personal MAR Users, 2015-2026, billion 65

Figure 40. Asia Pacific Mobile Augmented Reality Market: Enterprise, 2015-2026, USD bn 66

Figure 41. Breakdown of APAC Mobile Augmented Reality Market by Country, 2019 and 2026, % of Revenue 69

Figure 42. Contribution to APAC 2020-2026 Cumulative Revenue by Country, Value (USD bn) and Share (%) 70

Figure 43. Mobile Augmented Reality Market in China, 2015-2026, USD bn 71

Figure 44. Mobile Augmented Reality Market in Japan, 2015-2026, USD bn 75

Figure 45. Mobile Augmented Reality Market in India, 2015-2026, USD bn 77

Figure 46. Mobile Augmented Reality Market in Australia, 2015-2026, USD bn 79

Figure 47. Mobile Augmented Reality Market in South Korea, 2015-2026, USD bn 81

Figure 48. Mobile Augmented Reality Market in Rest of APAC, 2015-2026, USD bn 83

Figure 49. Growth Stage of Asia Pacific Mobile Augmented Reality Industry over the Forecast Period 85


List Of Table

Table 1. Snapshot of Asia Pacific Mobile Augmented Reality Market, 2019-2026 18

Table 2. Main Product Trends and Market Opportunities in Asia Pacific Mobile Augmented Reality Market 26

Table 3. Asia Pacific Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 33

Table 4. Asia Pacific Mobile Augmented Reality Market: Marker-based AR by Type, 2015-2026, USD bn 36

Table 5. Asia Pacific Mobile Augmented Reality Market: Markerless AR by Type, 2015-2026, USD bn 38

Table 6. Asia Pacific Mobile Augmented Reality Market by Component, 2015-2026, USD bn 39

Table 7. Asia Pacific Mobile Augmented Reality Market: Hardware by Type, 2015-2026, USD bn 42

Table 8. Asia Pacific Mobile Augmented Reality Market: Software by End User, 2015-2026, USD bn 43

Table 9. Asia Pacific Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 46

Table 10. Asia Pacific Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 52

Table 11. Asia Pacific Mobile Augmented Reality Market by End User, 2015-2026, USD bn 62

Table 12. Asia Pacific Mobile Augmented Reality Market: Enterprise by Size, 2015-2026, USD bn 66

Table 13. APAC Mobile Augmented Reality Market by Country, 2015-2026, USD bn 69

Table 14. China Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 72

Table 15. China Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 72

Table 16. China Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 72

Table 17. Japan Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 76

Table 18. Japan Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 76

Table 19. Japan Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 76

Table 20. India Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 78

Table 21. India Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 78

Table 22. India Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 78

Table 23. Australia Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 80

Table 24. Australia Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 80

Table 25. Australia Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 80

Table 26. South Korea Mobile Augmented Reality Market by Technology, 2015-2026, USD bn 82

Table 27. South Korea Mobile Augmented Reality Market by Mobile Device, 2015-2026, USD bn 82

Table 28. South Korea Mobile Augmented Reality Market by Industry Vertical, 2015-2026, USD bn 82

Table 29. Mobile Augmented Reality Market in Rest of APAC by Country, 2015-2026, USD bn 84

Table 30. Apple Inc.: Company Snapshot 89

Table 31. Apple Inc.: Business Segmentation 89

Table 32. Apple Inc.: Product Portfolio 90

Table 33. Apple Inc.: Revenue, 2016-2018, USD bn 90

Table 34. Apple Inc.: Recent Developments 90

Table 35. Risk Evaluation for Investing in Asia Pacific Market, 2019-2026 118

Table 36. Critical Success Factors and Key Takeaways 121

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Companies

Key Players (this may not be a complete list and extra companies can be added upon request):

Apple Inc.

Atheer, Inc.

Augmented Pixels

Aurasma

Blippar Ltd.

Catchoom Technologies, S.L.

Cinoptics

DAQRI LLC

Google, LLC

HTC

Infinity Augmented Reality

Laster Technologies

Lumus Ltd.

Meta

Microsoft Corp.

Optinvent S.A.

Qualcomm Technologies Inc.

Rockwell Collins

Samsung Co Ltd.

Sieko Epson

Technical Illusions

Total Immersion

Universal mCloud Corp. (NGRAIN)

Vuzix Corp.

WeAR Studio

Wikitude GmbH

Zappar