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Baidu Inc (BIDU) - Financial and Strategic SWOT Analysis Review

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Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only.
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Multiple Users within the Company/ Enterprise
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Baidu Inc (BIDU)-Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company's businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company's key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description-A detailed description of the company's operations and business divisions.

- Corporate strategy-Analyst's summarization of the company's business strategy.

- SWOT Analysis-A detailed analysis of the company's strengths, weakness, opportunities and threats.

- Company history-Progression of key events associated with the company.

- Major products and services-A list of major products, services and brands of the company.

- Key competitors-A list of key competitors to the company.

- Key employees-A list of the key executives of the company.

- Executive biographies-A brief summary of the executives' employment history.

- Key operational heads-A list of personnel heading key departments/functions.

- Important locations and subsidiaries-A list and contact details of key locations and subsidiaries of the company.

- Detailed financial ratios for the past five years-The latest financial ratios derived from the annual financial statements published by the company with 5 years history.

- Interim ratios for the last five interim periods-The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


Baidu Inc (Baidu) is a Chinese-language internet search provider that offers a Chinese-language search engine, which is a bundle of web search, image search, video search, news, web dictionary, top searches and search index and open platform. The company also offers social networking, photo storing and sharing, UGC-based knowledge, entertainment, security and music products; PC-client software; location-based, mobile-related and other products and services; and products and services for webmasters and developers, among others. Its products and services enable users to find information and businesses to reach potential customers. The company sells its products through its direct sales team and third party distributors. Baidu is headquartered in Beijing, China.

Baidu Inc Key Recent Developments

Jul 31,2018: Baidu announces second quarter 2018 results

May 19,2018: Qi Lu to Transition into New Role at Baidu, Baidu Promotes Haifeng Wang to Senior Vice President

Apr 26,2018: Baidu Is Rising On Q1 Results

Apr 26,2018: Baidu reports Q1 2018 financial results

Feb 14,2018: Baidu reports Q4 and fiscal year 2017 financial results

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.

- The profile analyzes the company's business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors' business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.

- The company's core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.

- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies' strategic, financial and operational performance.

- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.

- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company


Table Of Content


Table of Contents

Table of Contents 3

List of Tables 5

List of Figures 5

Section 1-About the Company 6

Baidu Inc-Key Facts 6

Baidu Inc-Key Employees 7

Baidu Inc-Key Employee Biographies 8

Baidu Inc-Major Products and Services 9

Baidu Inc-History 11

Baidu Inc-Company Statement 16

Baidu Inc-Locations And Subsidiaries 17

Head Office 17

Other Locations & Subsidiaries 17

Section 2-Company Analysis 19

Company Overview 19

Baidu Inc-Business Description 20

Business Segment: Baidu Core 20

Overview 20

Performance 20

Business Segment: iQiyi 20

Overview 20

Performance 20

Key Stats 20

Baidu Inc-SWOT Analysis 21

SWOT Analysis-Overview 21

Baidu Inc-Strengths 21

Baidu Inc-Weaknesses 22

Baidu Inc-Opportunities 23

Baidu Inc-Threats 24

Baidu Inc-Key Competitors 25

Section 3-Company Financial Ratios 26

Financial Ratios-Capital Market Ratios 26

Financial Ratios-Annual Ratios 27

Performance Chart 30

Financial Performance 30

Financial Ratios-Interim Ratios 31

Financial Ratios-Ratio Charts 32

Section 4-Company's Recent Developments 33

Jul 31, 2018: Baidu announces second quarter 2018 results 33

May 19, 2018: Qi Lu to Transition into New Role at Baidu, Baidu Promotes Haifeng Wang to Senior Vice President 35

Oct 27, 2017: Baidu announces third quarter 2017 results 36

Sep 18, 2017: Baidu appoints Herman Yu as chief financial officer 38

Jul 27, 2017: Baidu reports higher Q2 net income, provides Q3 guidance 39

Jul 27, 2017: Baidu announces second quarter 2017 results 40

Apr 27, 2017: Baidu announces first quarter 2017 results 42

Feb 23, 2017: Baidu Q4 net income decreases 44

Feb 23, 2017: Baidu reports lower Q4 net income, provides Q1 guidance 45

Feb 23, 2017: Baidu Announces Fourth Quarter and Fiscal Year 2016 Results 46

Section 5-Appendix 49

Methodology 49

Ratio Definitions 49

About GlobalData 53

Contact Us 53

Disclaimer 53

List Of Figure

List of Figures

Baidu Inc, Performance Chart (2013-2017) 30

Baidu Inc, Ratio Charts 32

List Of Table

List of Tables

Baidu Inc, Key Facts 6

Baidu Inc, Key Employees 7

Baidu Inc, Key Employee Biographies 8

Baidu Inc, Major Products and Services 9

Baidu Inc, History 11

Baidu Inc, Subsidiaries 17

Baidu Inc, Key Competitors 25

Baidu Inc, Ratios based on current share price 26

Baidu Inc, Annual Ratios 27

Baidu Inc, Annual Ratios (Cont...1) 28

Baidu Inc, Annual Ratios (Cont...2) 29

Baidu Inc, Interim Ratios 31

Currency Codes 49

Capital Market Ratios 49

Equity Ratios 50

Profitability Ratios 50

Cost Ratios 51

Liquidity Ratios 51

Leverage Ratios 52

Efficiency Ratios 52

Licence Rights

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Section Purchase

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Products and Companies


Baidu Inc, SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Corporate Strategy, Key Ratios, Share Data, Performance, Financial Performance, Overview, Business Description, Major Product, Brands, History,Key Employees, Key Operational Heads, Strategy, Key Competitors, Company Statement, Capital Market Ratios, Financial Ratios, Annual Ratios, Interim Ratios, Ratio Charts


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