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Online Retail in Nigeria

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Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only.
Print Option: No
Copy Option: No
Download Option: No
Deliverable Format : PDF viewable on the website via username

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Copy Option: Yes
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Details

Online Retail in Nigeria
 
Summary
 
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
 
Essential resource for top-line data and analysis covering the Nigeria online retail market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
 
Key Highlights
 
The Online retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
The Nigerian online retail sector had total revenues of USD 198m in 2017, representing a compound annual growth rate (CAGR) of 30% between 2013 and 2017.
The electrical & electronics retail segment was the sector's most lucrative in 2017, with total revenues of USD 123m, equivalent to 62.2% of the sector's overall value.
Internet user penetration in Nigeria for 2017 was 40%, according to Statista, with forecasts suggesting it could increase to 46.5% by 2019.
 
Scope
 
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Nigeria
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Nigeria
- Leading company profiles reveal details of key online retail market players' global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Nigeria online retail market with five year forecasts
 
Reasons to buy
 
- What was the size of the Nigeria online retail market by value in 2018?
- What will be the size of the Nigeria online retail market in 2023?
- What factors are affecting the strength of competition in the Nigeria online retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Nigeria's online retail market?
READ MORE

Table Of Content

Scope

Table of Contents

Executive Summary 2

Market value 2

Market value forecast 2

Category segmentation 2

Geography segmentation 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 9

Market value 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market distribution 12

Market Outlook 13

Market value forecast 13

Five Forces Analysis 14

Summary 14

Buyer power 16

Supplier power 17

New entrants 19

Threat of substitutes 21

Degree of rivalry 22

Leading Companies 24

DealDey Ltd. 24

Jumia 25

Konga.com Online Shopping Limited 26

Macroeconomic Indicators 27

Country data 27

Methodology 29

Industry associations 30

Related MarketLine research 30

Appendix 31

About MarketLine 31


List Of Figure

List of Figures

Figure 1: Nigeria online retail sector value: USD million, 2013-17

Figure 2: Nigeria online retail sector category segmentation: % share, by value, 2017

Figure 3: Nigeria online retail sector geography segmentation: % share, by value, 2017

Figure 4: Nigeria online retail sector distribution: % share, by value, 2017

Figure 5: Nigeria online retail sector value forecast: USD million, 2017-22

Figure 6: Forces driving competition in the online retail sector in Nigeria, 2017

Figure 7: Drivers of buyer power in the online retail sector in Nigeria, 2017

Figure 8: Drivers of supplier power in the online retail sector in Nigeria, 2017

Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Nigeria, 2017

Figure 10: Factors influencing the threat of substitutes in the online retail sector in Nigeria, 2017

Figure 11: Drivers of degree of rivalry in the online retail sector in Nigeria, 2017


List Of Table

List of Tables

Table 1: Nigeria online retail sector value: USD million, 2013-17

Table 2: Nigeria online retail sector category segmentation: USD million, 2017

Table 3: Nigeria online retail sector geography segmentation: USD million, 2017

Table 4: Nigeria online retail sector distribution: % share, by value, 2017

Table 5: Nigeria online retail sector value forecast: USD million, 2017-22

Table 6: DealDey Ltd.: key facts

Table 7: Jumia: key facts

Table 8: Konga.com Online Shopping Limited: key facts

Table 9: Nigeria size of population (million), 2013-17

Table 10: Nigeria gdp (constant 2005 prices, USD billion), 2013-17

Table 11: Nigeria gdp (current prices, USD billion), 2013-17

Table 12: Nigeria inflation, 2013-17

Table 13: Nigeria consumer price index (absolute), 2013-17

Table 14: Nigeria exchange rate, 2014-17

Licence Rights

Single User License:
Report can be used by individual purchaser only

Site License: 
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:  
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

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Products and Companies


Companies

DealDey Ltd.

Jumia

Konga.com Online Shopping Limited

Company Profile

Company Profile Title

Online Retail in Nigeria
 
Summary
 
Online Retail in Nigeria industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
 
Essential resource for top-line data and analysis covering the Nigeria online retail market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
 
Key Highlights
 
The Online retail market includes all sales within each category listed below, provided they take place over the internet, where the payment does not occur in-store on a later occasion. Data is included irrespective of whether the vendor is a pure-play internet company or the online offering of a bricks and mortar retailer.
The Nigerian online retail sector had total revenues of USD 198m in 2017, representing a compound annual growth rate (CAGR) of 30% between 2013 and 2017.
The electrical & electronics retail segment was the sector's most lucrative in 2017, with total revenues of USD 123m, equivalent to 62.2% of the sector's overall value.
Internet user penetration in Nigeria for 2017 was 40%, according to Statista, with forecasts suggesting it could increase to 46.5% by 2019.
 
Scope
 
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the online retail market in Nigeria
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the online retail market in Nigeria
- Leading company profiles reveal details of key online retail market players' global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Nigeria online retail market with five year forecasts
 
Reasons to buy
 
- What was the size of the Nigeria online retail market by value in 2018?
- What will be the size of the Nigeria online retail market in 2023?
- What factors are affecting the strength of competition in the Nigeria online retail market?
- How has the market performed over the last five years?
- What are the main segments that make up Nigeria's online retail market?
READ MORE

Scope

Table of Contents

Executive Summary 2

Market value 2

Market value forecast 2

Category segmentation 2

Geography segmentation 2

Market rivalry 2

Market Overview 7

Market definition 7

Market analysis 7

Market Data 9

Market value 9

Market Segmentation 10

Category segmentation 10

Geography segmentation 11

Market distribution 12

Market Outlook 13

Market value forecast 13

Five Forces Analysis 14

Summary 14

Buyer power 16

Supplier power 17

New entrants 19

Threat of substitutes 21

Degree of rivalry 22

Leading Companies 24

DealDey Ltd. 24

Jumia 25

Konga.com Online Shopping Limited 26

Macroeconomic Indicators 27

Country data 27

Methodology 29

Industry associations 30

Related MarketLine research 30

Appendix 31

About MarketLine 31


List Of Figure

List of Figures

Figure 1: Nigeria online retail sector value: USD million, 2013-17

Figure 2: Nigeria online retail sector category segmentation: % share, by value, 2017

Figure 3: Nigeria online retail sector geography segmentation: % share, by value, 2017

Figure 4: Nigeria online retail sector distribution: % share, by value, 2017

Figure 5: Nigeria online retail sector value forecast: USD million, 2017-22

Figure 6: Forces driving competition in the online retail sector in Nigeria, 2017

Figure 7: Drivers of buyer power in the online retail sector in Nigeria, 2017

Figure 8: Drivers of supplier power in the online retail sector in Nigeria, 2017

Figure 9: Factors influencing the likelihood of new entrants in the online retail sector in Nigeria, 2017

Figure 10: Factors influencing the threat of substitutes in the online retail sector in Nigeria, 2017

Figure 11: Drivers of degree of rivalry in the online retail sector in Nigeria, 2017


List Of Table

List of Tables

Table 1: Nigeria online retail sector value: USD million, 2013-17

Table 2: Nigeria online retail sector category segmentation: USD million, 2017

Table 3: Nigeria online retail sector geography segmentation: USD million, 2017

Table 4: Nigeria online retail sector distribution: % share, by value, 2017

Table 5: Nigeria online retail sector value forecast: USD million, 2017-22

Table 6: DealDey Ltd.: key facts

Table 7: Jumia: key facts

Table 8: Konga.com Online Shopping Limited: key facts

Table 9: Nigeria size of population (million), 2013-17

Table 10: Nigeria gdp (constant 2005 prices, USD billion), 2013-17

Table 11: Nigeria gdp (current prices, USD billion), 2013-17

Table 12: Nigeria inflation, 2013-17

Table 13: Nigeria consumer price index (absolute), 2013-17

Table 14: Nigeria exchange rate, 2014-17

Single User License:
Report can be used by individual purchaser only

Site License: 
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:  
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

INQUIRE FOR COVID-19 IMPACT ANALYSIS


Companies

DealDey Ltd.

Jumia

Konga.com Online Shopping Limited