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Malaysia: Government Initiatives and Operator Investment to Drive Fixed and Mobile Broadband Growth

Malaysia: Government Initiatives and Operator Investment to Drive Fixed and Mobile Broadband Growth


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Executive Summary

Malaysia is the eighth-largest telecom market in the APAC region and is estimated to generate telecom service revenue of USD13.9bn by 2020. Mobile data will contribute nearly 39.5% of the total revenues, due to increased adoption of OTT and other mobile entertainment apps. Operator investments in LTE expansion and network modernization will be the major catalyst for the growth of mobile data services in Malaysia. MNOs will focus on high-end data customers to drive postpaid segment revenue. Moreover, operators will focus on differentiated VAS offerings, such as direct operator billing platforms, cloud storage and music streaming apps to capture market share. Further, triple-play offerings will help operators to attract more subscriptions in the coming years. Pay-TV operators will focus on extending their content libraries and adding value-added services, such as on-demand video and connected PVRs to drive the pay-TV subscriptions. The entry of iflix will enhance the competition in the pay-TV market.

Key Findings

With one of the most mature and saturated telecom markets, Malaysia telecom revenue will reach USD9.3bn, or 3.1% of nominal GDP, by year-end 2015.

Pyramid Research expects telecom service revenue to reach USD13.9bn in 2020 (CAGR of 8.3% over 2015-2020) driven by operator investments in LTE network enhancement and broadband network expansion to support the governments national broadband objectives.

The revenue mix will continue to be dominated by mobile services, due to ongoing deployment of LTE networks to achieve nationwide coverage and surge in data demand.

Fixed and mobile data revenue will increase subsequently and will account for 53.7% of total revenue in 2020, up from 38.6% in 2015.

Synopsis

Malaysia- Government Initiatives and Operator Investment to Drive Fixed and Mobile Broadband Growth report provides an executive-level overview of the telecommunications market in Malaysia today, with detailed forecasts of key indicators up to 2020. It delivers deep quantitative and qualitative insight into Malaysias telecom market, analyzing key trends, evaluating near-term opportunities and assessing risk factors, based on proprietary data from Pyramid Researchs databases.

The Country Intelligence Report provides in-depth analysis of the following

Regional context- telecom market size and trends in Malaysia compared with other countries in the region.

Economic, demographic and political context in Malaysia.

The regulatory environment and trends-a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, number portability and more.

A demand profile-analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice, mobile data.

Service evolution-a look at changes in the breakdown of overall revenue between the fixed and mobile sectors and between voice, data and video from 2013 to 2020.

The competitive landscape-an examination of key trends in competition and in the performance, revenue market shares and expected moves of service providers over the next 18-24 months.

In services- a quantitative analysis of service adoption trends by network technology and by operator, as well depth sector analysis of fixed telephony, broadband, mobile voice and mobile data as of average revenue per line/subscription and service revenue through the end of the forecast period.

Main opportunities- this section details the near-term opportunities for operators, vendors and investors in Malaysias telecommunications markets.

Reasons To Buy

Gain in-depth analysis of current strategies and future trends of Malaysias telecommunications market, service providers and key opportunities in a concise format, to build proactive and profitable growth strategies.

Understand the factors behind ongoing and upcoming trends in Malaysias mobile communications, fixed telephony and broadband markets, including the evolution of service provider market shares, to align product offerings and strategies to meet customer demand.

Leverage the graphical information (more than 20 charts and tables in the report based on the Pyramid Research forecast products), to gain an overview of the Malaysia telecom market.

Analysis of key telecom players in the markets and major business strategies being adopted by them, to identify the opportunities to improve the market share.

Explore novel opportunities to align your product strategies and offerings to meet the requirements and succeed in the challenging telecommunications market in Malaysia.

Executive summary

Market and competitor overview

Regional context

Economic, demographic and political context

Regulatory environment

Demand profile

Service evolution

Competitive landscape

Major market players

Segment analysis

Mobile services

Fixed services

Pay-TV

Identifying opportunities

Overall market opportunities

Malaysia telecom market size and growth prospects in a regional context, 2015E

Country indicators

Regulatory structure and policy

Major Telecommunications Policy issues

Malaysia communications market revenue , 2013-2020

Segment revenue CAGRs, 2015-2020

Segment revenues 2013-2020

Service revenue mix, voice, data & video 2015, 2020

Service revenue mix, fixed & mobile, 2015, 2020

Service revenue by operator, 2015

Key telecom market players

Major telecommunications market players

Mobile subscriptions and penetration, 2013-2020

Key mobile market indicators, 2015E

Mobile Data Revenue mix

Total ARPS, Data percentage of Total ARPS, 2013-2020

Mobile market shares by subscriptions, 2013-2020

Subscriptions by Technology Family, 2013-2020

Fixed-line penetration of population, 2013-2020

Key fixed market indicators, 2015E

Fixed voice revenue, 2013-2020

Internet revenue, 2013-2020

Fixed market Shares by service, 2015E

Access lines by Technology, 2015E and 2020E

Pay-TV Subscriptions by Technology, 2013-2020

Opportunities in the Malaysia telecommunications market

Malaysia telecom market size and growth prospects in a regional context, 2015E

Country indicators

Regulatory structure and policy

Major Telecommunications Policy issues

Malaysia communications market revenue , 2013-2020

Segment revenue CAGRs, 2015-2020

Segment revenues 2013-2020

Service revenue mix, voice, data & video 2015, 2020

Service revenue mix, fixed & mobile, 2015, 2020

Service revenue by operator, 2015

Key telecom market players

Major telecommunications market players

Mobile subscriptions and penetration, 2013-2020

Key mobile market indicators, 2015E

Mobile Data Revenue mix

Total ARPS; Data percentage of Total ARPS, 2013-2020

Mobile market shares by subscriptions, 2013-2020

Subscriptions by Technology Family, 2013-2020

Fixed-line penetration of population, 2013-2020

Key fixed market indicators, 2015E

Fixed voice revenue, 2013-2020

Internet revenue, 2013-2020

Fixed market Shares by service, 2015E

Access lines by Technology, 2015E and 2020E

Pay-TV Subscriptions by Technology, 2013-2020

Opportunities in the Malaysia telecommunications market

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Maxis

Celcom

Telekom Malaysia

DiGi

YTL

Astro Malaysia

Malaysia, mobile data in Malaysia, fixed data in Malaysia, Broadband Malaysia, Malaysia mobile broadband, Malaysia fixed broadband, prepaid in Malaysia, postpaid in Malaysia, 3G in Malaysia, 4G in Malaysia, LTE in Malaysia, FTTH in Malaysia, Malaysia network upgrades, Malaysia fiber roll out, HSBB Malaysia, Maxis. Celcom, Telekom Malaysia, DiGi


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