Quantify Cloud Spend Across Customer Segments
Calculate ICT and cloud spending patterns across large enterprises, SMBs, and start-ups to identify high-potential customer segments and geographies.
CASE STUDY
Client
Amazon Web Services (AWS)
Engagement Owner
Chief Strategy Officer
Geography
Global

Client Context
Amazon Web Services (AWS) is a global cloud leader supporting organizations of all sizes across multiple industries.
With rapid acceleration in cloud adoption, AWS encountered increasing complexity in understanding how demand, spend, and usage varied by industry, shaping the need for more targeted, vertical-specific growth strategies.
Engagement Value Pillars
Strategic consulting objectives designed to provide actionable insights and sustainable competitive advantages
Calculate ICT and cloud spending patterns across large enterprises, SMBs, and start-ups to identify high-potential customer segments and geographies.
Analyze cloud adoption growth across key sectors to uncover demand drivers, usage patterns, and future growth trajectories.
Assist AWS in designing and launching vertical-specific cloud solutions tailored to industry-level pain points, regulatory needs, and competitive dynamics.
Our Methodology
A systematic, research-driven approach designed to deliver actionable insights and sustainable outcomes
Step 1
Conducted a comprehensive market assessment to quantify ICT and cloud spending across enterprises, SMBs, and start-ups, identifying key investment drivers and demand hotspots.
Step 2
Analyzed cloud adoption growth across major industries, uncovering sector-wise demand trends and advising AWS on service alignment and prioritization strategies.
Step 3
Collaborated with AWS to design and launch vertical-specific cloud offerings by analyzing industry pain points, regulatory considerations, and competitive benchmarks.
Measurable Business Outcomes
Identified ₹200 Cr in potential cloud spend across enterprises, enabling AWS to prioritize high-growth segments and geographies.
Forecasted ~25% YoY growth in cloud adoption , with tailored service recommendations positioning AWS to capture a significant share of this growth.
Supported the launch of 5+ vertical-specific cloud products , addressing distinct needs across Healthcare, Retail, Manufacturing, and BFSI.
Client Endorsement
— Director, Yash Highvoltage Insulators
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