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Thailand Mattress Market Outlook to 2023 - By Size (King Size, Queen Size, Twin Size and Single Size), By Type (Spring, Foam, Latex and Others), By Region (Bangkok, Central excluding Bangkok, North, North East, East and South), By Distribution Channel (Retail Sales and Direct Sales)

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  • Details
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Details

The report titled "Thailand Mattress Market Outlook to 2023 - By Size (King Size, Queen Size, Twin Size and Single Size), By Type (Spring, Foam, Latex and Others), By Region (Bangkok, Central excluding Bangkok, North, North East, East and South), By Distribution Channel (Retail Sales and Direct Sales)" provides a comprehensive analysis on the mattress manufacturing industry within Thailand. The report covers various aspects including introduction, value chain analysis, market ecosystem, market size by revenue and volume, segmentation by size, by type, by region, by distribution channel, and by market structure; trade scenario, decision-making process before purchasing a mattress, trends and developments and issues and challenges, Porter’s five forces analysis, regulatory framework that affect the market and comparative landscape of the Thailand mattress industry. The report concludes with future market projections and analyst recommendations highlighting the major opportunities and cautions.



Thailand Mattress Market Overview and Size

Thailand mattress market was observed in its growth stage. The country has high-quality natural resources and has invested in this industry. The country’s both residential sector including the demand for home-users; and the non-residential sector including hotels, hospitals, college hostels, and other institutional buildings have majorly contributed towards the demand for mattresses in Thailand. The increasing presence of both international, as well as domestic players coupled with developing technology and innovation in the field, has created a positive impact on the industry revenue and sales volume. The market was witnessed to grow over the review period on account of the increasing number of households, hotel rooms, and the rising disposable income. Growth drivers such as tourist arrivals, hospitality, and the healthcare industry also had a positive impact on the market.

Thailand Mattress Market Segmentation

By Size (King Size, Queen Size, Twin Size, and Single Size): King size beds were observed to dominate Thailand mattress market in 2018 in terms of sales volume. People in Thailand majorly prefer king size mattresses as they are larger in terms of thickness and are the ideal choice which is generally a recommended size for 2 adults. The price difference between king size and queen size beds for some company brands was observed to be quite less as a result of which, Thai customers are willing to spend a bit more for more space. Non-residential end users such as hotels also prefer king size beds. Queen size, twin size, and single size mattresses were observed to capture the remaining market in terms of volume during 2018.
By Type of Mattress (Spring, Foam, Latex, and Others): Spring mattresses were the most widely used mattress in the country in terms of sales volume. Among them, pocket spring mattresses are the most selling mattress segment in the country. Pocket spring mattress absorbs the movement of the person sleeping on one end and lets the other person sleep undisturbed. Other spring mattresses sold include Bonell spring and offset spring. The remaining market share was captured by foam, latex and other mattress segments.
By Region (Bangkok, Central region excluding Bangkok, North, North-East, East, and South): Majority of the mattress market within Thailand was concentrated around Bangkok during the year 2018. The remaining prominent areas such as the north, the north-east, east, south, and the center excluding Bangkok have almost equal distribution of mattress sales volume in 2018.
By Distribution Channel (Retail Sales and Direct Sales): Retail sales channel within Thailand dominated the market in terms of sales volume while direct sales channel had a limited share in the overall market during 2018. Retail sales is majorly directed towards residential home users whereas, direct sales is directed towards enterprise end users such as hospitals and hotels and other major institutions.
By Market Structure (Organized Market and Unorganized Market): The organized market in Thailand represents popular mattress manufacturers majorly operating in the urban areas that distribute their products through a structured distribution channel. The segment dominated the market during the year 2018. Unorganized market players are those players that do not have any intermediaries involved in their distribution channel and sell directly to consumers (end users). Unorganized market players include the local mattress manufacturers in the country.

Comparative Landscape in Thailand Mattress Market

Competition stage within the Thailand mattress market was observed to be highly concentrated along with the presence of major players such as Lotus Mattress, Sealy Thailand, Dunlopillo, Dreammaster Thailand, and Slumberland Thailand in terms of sales volume in 2018. Lotus Bedding, Sealy and Slumberland were observed to be in close competition among organized players in terms of sales volume during 2018. They were majorly observed to compete on the basis of price, quality of the product, product logistics operations, manufacturing technology, manufacturing capabilities, product customization, and others. Additionally, it was observed that the majority of Thai mattress manufacturers are exporting finished products to neighboring South-east Asian countries such as Vietnam, Philippines, and others whereas; numerous luxury mattresses are also being imported into Thailand.

Thailand Mattress Market Future Outlook and Projections

Thailand mattress market both in terms of revenue as well as sales volume is further expected to grow over the forecasted period 2019-2023 along with limited growth in the market. The market will be majorly driven by an increased number of households, hotel rooms, and personal disposable income. Since Thailand generates significant revenue through tourism, it is anticipated that this will continue in the near future triggering the demand for mattresses, especially from hotel rooms. Favorable government regulations will also facilitate the entry of foreign companies in the country’s mattress business. Expansion of foreign mattress brands and production of mattresses using advanced technology will directly support the growth of revenue in the Thailand mattress market. Inclusion of online retailing as a part of the distribution channel is expected to set an opportunity for mattress companies to increase the number of customers and ensure a wider reach.

Key Segments Covered
Size of Mattresses
King Size
Queen Size
Twin Size
Single Size
Type of Mattresses
Spring
Pocket Spring
Bonell Spring
Offset Spring
Foam
Latex
Others (Gel-based, water-based, air based mattresses, orthopedic mattress, and coir mattress and rubber mattress)
Region
Bangkok
Central region excluding Bangkok
North
North East
East
South
Distribution Channel
Retail Sales
Direct Sales
Hotels, Resorts, and Residential Sector
Hospitals
Market Structure
Organized Sector
Mass
Economy
Premium
Unorganized Sector

Key Target Audience
Mattress Raw Material Producers
Mattress Manufacturers
Investors
Distributors / Retailers / Stockist
Mattress Specialist Retailers
Mattress Internet Retailers

Time Period Captured in the Report:
Historical Period: 2013-2018
Forecast Period: 2019-2023

Companies Covered in Thailand Mattress Market:
Lotus Bedding
Sealy
Slumberland
Dunlopillo
Dreammaster
Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate, Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva, and Pattani

Key Topics Covered in the Report
Thailand Mattress Market Introduction and Value Chain Analysis
Thailand Mattress Market Size, 2013-2018
Thailand Mattress Market Segmentation, 2018
Trade Scenario in Thailand Mattress Market, 2013-2018
Decision Making Process before Purchasing Mattresses within Thailand
Trends and Developments in Thailand Mattress Market
Issues and Challenges in Thailand Mattress Market
Porter's Five Forces Analysis of Thailand Mattress Market
Regulatory Framework in Thailand Mattress Market
Comparative Landscape in Thailand Mattress Market (Competition Scenario, Market Share and Company Profile of Major Players)
Thailand Mattress Market Future Outlook and Projections, 2018-2023
Analyst Recommendations in Thailand Mattress Market
READ MORE

Table Of Content

Scope

1. Executive Summary

2. Research Methodology

2.1 Market Definitions
2.2. Variables (Dependent and Independent)
2.3. Correlation Matrix
2.4. Regression Matrix
2.5. Limitations and Conclusion

3. Thailand Mattress Market Introduction and Value Chain Analysis (Overview and Genesis, Stakeholders, Value Chain Flowchart, Major Entities, Margin Analysis and
Challenges Faced)

4. Thailand Mattress Market Size, 2013-2018

4.1 By Revenue and Sales Volume, 2013-2018

5. Thailand Mattress Market Segmentation, 2018

5.1 By Size of Mattress (King Size, Queen Size, Twin Size and Single Size), 2018
5.2 By Type of Mattress (Spring, Foam, Latex and Others), 2018

5.2.1 By Type of Spring Mattress (Pocket Spring, Bonell Spring and Offset Spring), 2018

5.3 By Region (Bangkok, Central Region excluding Bangkok, North, North East, East and South), 2018
5.4 By Distribution Channel (Retail Sales and Direct Sales), 2018

5.4.1 By Type of Direct Sales (Hotels, Resorts and Residential Sector and Hospitals), 2018

5.5 By Market Structure (Organized Market and Unorganized Market), 2018
5.5.1 By Type of Organized Market (Mass, Economy and Premium), 2018

6. Trade Scenario in Thailand Mattress Market, 2013-2018

6.1 By Export Value, 2013-2018
6.2 By Import Value, 2013-2018

7. Decision Making Process before Purchasing Mattresses within Thailand (Decision Making Parameters and Pain Points faced by Customers)

8. Trends and Developments in Thailand Mattress Market

9. Issues and Challenges in Thailand Mattress Market

10. Porter's Five Forces Analysis of Thailand Mattress Market

11. Regulatory Framework in Thailand Mattress Market

12. Comparative Landscape in Thailand Mattress Market

12.1 Competition Scenario in Thailand Mattress Market (Competition Stage, Major Players Operating and Competition Parameters)
12.2. Market Share (including Strengths and Weaknesses) of Major Players Operating in Thailand Mattress Market, 2018
12.3 Company Profile of Major Players Operating in Thailand Mattress Market i.e. Company Overview, USP, Business Strategies, Financial Matrix, Manufacturing
Capabilities, Target Audience, Best Selling Products, Preferred Channel of Distribution, Dealers and Distributors, Procurement of Raw Material, Online Presence,
Product Portfolios and Pricing and Recent Developments)

12.3.1 Lotus Bedding
12.3.2 Sealy
12.3.3 Slumberland
12.3.4 Dunlopillo
12.3.5 Dreammaster
12.3.6 Other Players Operating in Thailand Mattress Market (Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate,
Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva and Pattani)

13. Thailand Mattress Market Future Outlook and Projections, 2018-2023

13.1 By Revenue and Sales Volume, 2018-2023
13.2 By Segments, 2023

13.2.1 By Size of Mattress (King Size, Queen Size, Twin Size and Single Size), 2023
13.2.2 By Type of Mattress (Spring, Foam, Latex and Others), 2023

13.2.2.1 By Type of Spring Mattress (Pocket Spring, Bonell Spring and Offset Spring), 2023

14. Analyst Recommendations in Thailand Mattress Market

Disclaimer
Contact Us

Licence Rights

License Type Excel Only Single User Single User + Excel Hard Copy Corporate User License
User Sharing Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Access to Printed Report; No Soft Copy Multiple Users within the Company/ Enterprise
Print Option
Copy Option :Yes :No
Citation Yes (Not Publically; but to Private Parties within the company/ affiliate)
Deliverable Format :via Email :via Email ; :via Email Printed Publication/ Book by Post ; :via Email
Customization 20%
Analyst Time (Post Purchase Queries on Call/ Email)
Disclaimer : In no circumstance, the complete / part of the publication may be resold for monetary terms by the client or any other party related to the client or can be made available on third party website or on Google for general public view.

Section Purchase

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Products and Companies

Products

Key Segments Covered:Size of Mattresses(King Size,Queen Size,Twin Size,Single Size),Type of Mattresses(Spring(Pocket Spring,Bonell Spring,Offset Spring),Foam,Latex,Others (Gel based, water based, air based mattresses, orthopedic mattress and coir mattress and rubber mattress)),Region(Bangkok,Central region excluding Bangkok,North,North East,East,South),Distribution Channel(Retail Sales ,Direct Sales(Hotels, Resorts and Residential Sector,Hospitals),Market Structure (Organized Sector(Mass,Economy,Premium,Unorganized Sector))


Companies

Lotus Bedding, Sealy, Slumberland, Dunlopillo, Dreammaster, Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate, Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva and Pattani

The report titled "Thailand Mattress Market Outlook to 2023 - By Size (King Size, Queen Size, Twin Size and Single Size), By Type (Spring, Foam, Latex and Others), By Region (Bangkok, Central excluding Bangkok, North, North East, East and South), By Distribution Channel (Retail Sales and Direct Sales)" provides a comprehensive analysis on the mattress manufacturing industry within Thailand. The report covers various aspects including introduction, value chain analysis, market ecosystem, market size by revenue and volume, segmentation by size, by type, by region, by distribution channel, and by market structure; trade scenario, decision-making process before purchasing a mattress, trends and developments and issues and challenges, Porter’s five forces analysis, regulatory framework that affect the market and comparative landscape of the Thailand mattress industry. The report concludes with future market projections and analyst recommendations highlighting the major opportunities and cautions.



Thailand Mattress Market Overview and Size

Thailand mattress market was observed in its growth stage. The country has high-quality natural resources and has invested in this industry. The country’s both residential sector including the demand for home-users; and the non-residential sector including hotels, hospitals, college hostels, and other institutional buildings have majorly contributed towards the demand for mattresses in Thailand. The increasing presence of both international, as well as domestic players coupled with developing technology and innovation in the field, has created a positive impact on the industry revenue and sales volume. The market was witnessed to grow over the review period on account of the increasing number of households, hotel rooms, and the rising disposable income. Growth drivers such as tourist arrivals, hospitality, and the healthcare industry also had a positive impact on the market.

Thailand Mattress Market Segmentation

By Size (King Size, Queen Size, Twin Size, and Single Size): King size beds were observed to dominate Thailand mattress market in 2018 in terms of sales volume. People in Thailand majorly prefer king size mattresses as they are larger in terms of thickness and are the ideal choice which is generally a recommended size for 2 adults. The price difference between king size and queen size beds for some company brands was observed to be quite less as a result of which, Thai customers are willing to spend a bit more for more space. Non-residential end users such as hotels also prefer king size beds. Queen size, twin size, and single size mattresses were observed to capture the remaining market in terms of volume during 2018.
By Type of Mattress (Spring, Foam, Latex, and Others): Spring mattresses were the most widely used mattress in the country in terms of sales volume. Among them, pocket spring mattresses are the most selling mattress segment in the country. Pocket spring mattress absorbs the movement of the person sleeping on one end and lets the other person sleep undisturbed. Other spring mattresses sold include Bonell spring and offset spring. The remaining market share was captured by foam, latex and other mattress segments.
By Region (Bangkok, Central region excluding Bangkok, North, North-East, East, and South): Majority of the mattress market within Thailand was concentrated around Bangkok during the year 2018. The remaining prominent areas such as the north, the north-east, east, south, and the center excluding Bangkok have almost equal distribution of mattress sales volume in 2018.
By Distribution Channel (Retail Sales and Direct Sales): Retail sales channel within Thailand dominated the market in terms of sales volume while direct sales channel had a limited share in the overall market during 2018. Retail sales is majorly directed towards residential home users whereas, direct sales is directed towards enterprise end users such as hospitals and hotels and other major institutions.
By Market Structure (Organized Market and Unorganized Market): The organized market in Thailand represents popular mattress manufacturers majorly operating in the urban areas that distribute their products through a structured distribution channel. The segment dominated the market during the year 2018. Unorganized market players are those players that do not have any intermediaries involved in their distribution channel and sell directly to consumers (end users). Unorganized market players include the local mattress manufacturers in the country.

Comparative Landscape in Thailand Mattress Market

Competition stage within the Thailand mattress market was observed to be highly concentrated along with the presence of major players such as Lotus Mattress, Sealy Thailand, Dunlopillo, Dreammaster Thailand, and Slumberland Thailand in terms of sales volume in 2018. Lotus Bedding, Sealy and Slumberland were observed to be in close competition among organized players in terms of sales volume during 2018. They were majorly observed to compete on the basis of price, quality of the product, product logistics operations, manufacturing technology, manufacturing capabilities, product customization, and others. Additionally, it was observed that the majority of Thai mattress manufacturers are exporting finished products to neighboring South-east Asian countries such as Vietnam, Philippines, and others whereas; numerous luxury mattresses are also being imported into Thailand.

Thailand Mattress Market Future Outlook and Projections

Thailand mattress market both in terms of revenue as well as sales volume is further expected to grow over the forecasted period 2019-2023 along with limited growth in the market. The market will be majorly driven by an increased number of households, hotel rooms, and personal disposable income. Since Thailand generates significant revenue through tourism, it is anticipated that this will continue in the near future triggering the demand for mattresses, especially from hotel rooms. Favorable government regulations will also facilitate the entry of foreign companies in the country’s mattress business. Expansion of foreign mattress brands and production of mattresses using advanced technology will directly support the growth of revenue in the Thailand mattress market. Inclusion of online retailing as a part of the distribution channel is expected to set an opportunity for mattress companies to increase the number of customers and ensure a wider reach.

Key Segments Covered
Size of Mattresses
King Size
Queen Size
Twin Size
Single Size
Type of Mattresses
Spring
Pocket Spring
Bonell Spring
Offset Spring
Foam
Latex
Others (Gel-based, water-based, air based mattresses, orthopedic mattress, and coir mattress and rubber mattress)
Region
Bangkok
Central region excluding Bangkok
North
North East
East
South
Distribution Channel
Retail Sales
Direct Sales
Hotels, Resorts, and Residential Sector
Hospitals
Market Structure
Organized Sector
Mass
Economy
Premium
Unorganized Sector

Key Target Audience
Mattress Raw Material Producers
Mattress Manufacturers
Investors
Distributors / Retailers / Stockist
Mattress Specialist Retailers
Mattress Internet Retailers

Time Period Captured in the Report:
Historical Period: 2013-2018
Forecast Period: 2019-2023

Companies Covered in Thailand Mattress Market:
Lotus Bedding
Sealy
Slumberland
Dunlopillo
Dreammaster
Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate, Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva, and Pattani

Key Topics Covered in the Report
Thailand Mattress Market Introduction and Value Chain Analysis
Thailand Mattress Market Size, 2013-2018
Thailand Mattress Market Segmentation, 2018
Trade Scenario in Thailand Mattress Market, 2013-2018
Decision Making Process before Purchasing Mattresses within Thailand
Trends and Developments in Thailand Mattress Market
Issues and Challenges in Thailand Mattress Market
Porter's Five Forces Analysis of Thailand Mattress Market
Regulatory Framework in Thailand Mattress Market
Comparative Landscape in Thailand Mattress Market (Competition Scenario, Market Share and Company Profile of Major Players)
Thailand Mattress Market Future Outlook and Projections, 2018-2023
Analyst Recommendations in Thailand Mattress Market
READ MORE

Scope

1. Executive Summary

2. Research Methodology

2.1 Market Definitions
2.2. Variables (Dependent and Independent)
2.3. Correlation Matrix
2.4. Regression Matrix
2.5. Limitations and Conclusion

3. Thailand Mattress Market Introduction and Value Chain Analysis (Overview and Genesis, Stakeholders, Value Chain Flowchart, Major Entities, Margin Analysis and
Challenges Faced)

4. Thailand Mattress Market Size, 2013-2018

4.1 By Revenue and Sales Volume, 2013-2018

5. Thailand Mattress Market Segmentation, 2018

5.1 By Size of Mattress (King Size, Queen Size, Twin Size and Single Size), 2018
5.2 By Type of Mattress (Spring, Foam, Latex and Others), 2018

5.2.1 By Type of Spring Mattress (Pocket Spring, Bonell Spring and Offset Spring), 2018

5.3 By Region (Bangkok, Central Region excluding Bangkok, North, North East, East and South), 2018
5.4 By Distribution Channel (Retail Sales and Direct Sales), 2018

5.4.1 By Type of Direct Sales (Hotels, Resorts and Residential Sector and Hospitals), 2018

5.5 By Market Structure (Organized Market and Unorganized Market), 2018
5.5.1 By Type of Organized Market (Mass, Economy and Premium), 2018

6. Trade Scenario in Thailand Mattress Market, 2013-2018

6.1 By Export Value, 2013-2018
6.2 By Import Value, 2013-2018

7. Decision Making Process before Purchasing Mattresses within Thailand (Decision Making Parameters and Pain Points faced by Customers)

8. Trends and Developments in Thailand Mattress Market

9. Issues and Challenges in Thailand Mattress Market

10. Porter's Five Forces Analysis of Thailand Mattress Market

11. Regulatory Framework in Thailand Mattress Market

12. Comparative Landscape in Thailand Mattress Market

12.1 Competition Scenario in Thailand Mattress Market (Competition Stage, Major Players Operating and Competition Parameters)
12.2. Market Share (including Strengths and Weaknesses) of Major Players Operating in Thailand Mattress Market, 2018
12.3 Company Profile of Major Players Operating in Thailand Mattress Market i.e. Company Overview, USP, Business Strategies, Financial Matrix, Manufacturing
Capabilities, Target Audience, Best Selling Products, Preferred Channel of Distribution, Dealers and Distributors, Procurement of Raw Material, Online Presence,
Product Portfolios and Pricing and Recent Developments)

12.3.1 Lotus Bedding
12.3.2 Sealy
12.3.3 Slumberland
12.3.4 Dunlopillo
12.3.5 Dreammaster
12.3.6 Other Players Operating in Thailand Mattress Market (Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate,
Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva and Pattani)

13. Thailand Mattress Market Future Outlook and Projections, 2018-2023

13.1 By Revenue and Sales Volume, 2018-2023
13.2 By Segments, 2023

13.2.1 By Size of Mattress (King Size, Queen Size, Twin Size and Single Size), 2023
13.2.2 By Type of Mattress (Spring, Foam, Latex and Others), 2023

13.2.2.1 By Type of Spring Mattress (Pocket Spring, Bonell Spring and Offset Spring), 2023

14. Analyst Recommendations in Thailand Mattress Market

Disclaimer
Contact Us

License Type Excel Only Single User Single User + Excel Hard Copy Corporate User License
User Sharing Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only. Access to Printed Report; No Soft Copy Multiple Users within the Company/ Enterprise
Print Option
Copy Option :Yes :No
Citation Yes (Not Publically; but to Private Parties within the company/ affiliate)
Deliverable Format :via Email :via Email ; :via Email Printed Publication/ Book by Post ; :via Email
Customization 20%
Analyst Time (Post Purchase Queries on Call/ Email)
Disclaimer : In no circumstance, the complete / part of the publication may be resold for monetary terms by the client or any other party related to the client or can be made available on third party website or on Google for general public view.
To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Products

Key Segments Covered:Size of Mattresses(King Size,Queen Size,Twin Size,Single Size),Type of Mattresses(Spring(Pocket Spring,Bonell Spring,Offset Spring),Foam,Latex,Others (Gel based, water based, air based mattresses, orthopedic mattress and coir mattress and rubber mattress)),Region(Bangkok,Central region excluding Bangkok,North,North East,East,South),Distribution Channel(Retail Sales ,Direct Sales(Hotels, Resorts and Residential Sector,Hospitals),Market Structure (Organized Sector(Mass,Economy,Premium,Unorganized Sector))


Companies

Lotus Bedding, Sealy, Slumberland, Dunlopillo, Dreammaster, Sinda, Patex Mattress, Tempur, Restier, Omazz, Darling Mattress Hugs Thailand, Green Latex, Springmate, Simmons, Lunio, Sleephappy, Somphol Bedding, Panjiva and Pattani

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