Asia Online Jewellery Market Outlook to 2019 - Driven by Lucrative Discounts and Rising Online Buyers

Asia Online Jewellery Market Outlook to 2019 - Driven by Lucrative Discounts and Rising Online Buyers


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Executive Summary

The report titled "Asia Online Jewellery Market Outlook to 2019 – Driven by Lucrative Discounts and Rising Online Buyers” provides a comprehensive analysis of the various aspects such as market size of Asia online jewellery industry, market segmentation by different types of jewellery, metals & gemstones and regions.. The report also covers the market shares and competitive landscape of major players in India, China, Japan, Singapore and Indonesia online jewellery market.

The online jewellery market has emerged as one of the fastest growing industries in Asia. This industry has been majorly driven by factors such as growing base of internet users, rising awareness among the users and lucrative prices of online jewellery. It has been observed that now majority of the Asian population is quite familiar with the internet and its widespread uses. Online jewellery industry in Asia, which is hugely driven by increasing internet penetration, generated revenue amounting to USD ~ million in 2014. Due to the convenience provided by online jewellery, customers can compare the jewellery offered by different companies easily. Asia online jewellery market has displayed a CAGR of 62.2% during the period 2011-2014.

In India, the market has evolved over the years, with metropolitan cities such as Delhi/NCR, Mumbai, Chennai, Pune and Bangalore driving growth in the Indian market. Customers are intrigued by lucrative prices of online jewellery. Additionally, major players are offering certificates of authenticity in the Indian market in order to build customer confidence. Young Indians falling in the age group 24-35 years are driving demand for online jewellery in the country. The competition in India online jewellery market has remained concentrated among few major players though there are more than 20 e-commerce companies operating in this domain. Owing to the nascent size of the market, the players have been hesitant to make an entry into the market but several offline vendors have started selling their inventory through marketplace business model. The market for Indian online jewellery market is dominated by Carat Lane.

The scenario is slightly different in China as demand for online jewellery is increasing rapidly in lower tier cities in China. However, security concerns with respect to purchasing goods online continue to deter consumers from purchasing jewellery online. The average ticket size for online jewellery is significantly lower online relative to offline sales. Additionally, major players are operating online shops through marketplaces such as Tmall and Tencent. 

The online jewellery market in Singapore, Japan and Indonesia is at a nascent stage as very few players are offering jewellery online. The market size of online jewellery in the aforementioned countries is significantly lower relative to India and China. The Asian Online jewellery market will continue to be dominated by China due to its large internet population and rising personal disposable income of the population. China would be followed by India as extensive advertising by major players will drive the demand for online jewellery in the country. 

Singapore is an ideal location for online jewellery due to its robust e-commerce market. Additionally, cross border sales in the country provide enormous opportunities for online retailers operating in the country. Online jewellery in Japan has not gained popularity as yet despite a large e-commerce market. The Japanese prefer to purchase jewellery at offline stores. Thus, the Japanese market offers fewer opportunities as compared to contemporaries. The Indonesian online jewellery market is extremely small as very few players are operating in the market. However, the country has immense potential as the average ticket size of online jewellery is significantly higher relative to established markets such as India and China.

Key Topics Covered in the Report:

  • The market size of Asia, India, China, Japan, Singapore and Indonesia Online jewellery market by revenue. 
  • Market segmentation of India and China online jewellery market on the basis of types of metals & stones, types of jewellery and different regions.
  • Trends and Development in the India and China Online jewellery industry.
  • Competitive landscape and detailed company profiles of the major players in India, China, Japan, Indonesia and Singapore Online jewellery market.
  • SWOT analysis and major growth drivers in India and China online jewellery market.
  • Future outlook and projections of India, China and Asia online jewellery market.
  • Government Regulations in India and China Online jewellery industry


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1.Asia Online Jewellery Market Introduction

Prevalent Business Models

1.1.Asia Online Jewellery Market Size by Gross Merchandize Value, 2011-2014

1.2.Asia Online Jewellery Market Segmentation by Geography, 2014

1.3.Asia Online Jewellery Market Future Outlook and Projections, 2015-2019

2.India Online Jewellery Market Introduction

2.1.India Online Real Jewellery Market Size By Revenues, 2011-2014

2.2.India Online Jewellery Market Segmentation, 2014

2.2.1.By Types of metals (Gold, Silver, Diamond studded, Platinum and Others), 2014

2.2.2.By Types of Jewellery (Rings, Earrings, Pendants, Chains, Bangles and others), 2014

2.2.3.By Regional Demand, 2014

2.3.Consumer Profiles in India Online Real Jewellery Market, 2014

2.3.1.Gender Wise Split, 2014

Real jewellery

2.3.2.Age Wise Split, 2014

Real Jewellery

2.4.India Online Imitation Jewellery Market

Consumer Preferences for Imitation Jewellery

Age profile

2.5.Business Models Prevalent in Online Jewellery Shopping

2.5.1.Virtual Inventory Model

2.5.2.Just In Time Model

2.5.3.Direct Marketing

2.5.4.Marketplace Model

2.5.5.Hybrid Model

2.6.Entry Barriers and Pre-requisites to Venture Into India Online Jewellery Market

Steps to Initiate a Online Jewellery Portal in India

Discrepancy in C-O-D system

KYC Mandatory for Purchases exceeding USD 900

Glitches in Logistics

Apprehensive Customers

2.7.Recent Investments in India Online Jewellery Market

2.8.Trends and Developments in India Online Jewellery Market

2.9.Government Policies and Regulations in India Online Jewellery Market

Cyber Laws In India Online Jewellery Market

Guidelines For Import of Precious Metals and Gems

Certifications Obtained By Online Jewelers in India

Import Duty on Precious Metals and Gems

2.10.Growth Drivers for India Online Jewellery Market

Extensive Catalogue

Widespread Coverage

Rising Internet Penetration

Easy Returns coupled with Cash On Delivery

2.11.Challenges for Major Players in India Online Jewellery Market

2.12.SWOT Analysis for India Online Jewellery Market

Strengths

Weaknesses

Opportunities

Threats

2.13.Market Share of Major Players in India Online Jewellery Market, 2014

2.14.Competitive Landscape of Major Players in India Online Jewellery Market

2.15.India Online Jewellery Market Future Outlook and Projections, 2015-2019

Analyst Recommendations

2.16.Macroeconomic Factors Affecting the India Online Jewellery Market, FY’2009-FY’2019

2.16.1.Personal Disposable Income of India, FY’2009-FY’2019

2.16.2.Online Retail market Size, 2009-2019

2.16.3.Internet Users in India, 2008-2018

2.16.4.Gold imports, FY’2009-FY’2019

2.16.5.Diamond Imports in India, FY’2009-FY’2019

3.China Online Jewellery Market Introduction

3.1.China Online Jewellery Market Size By Revenue, 2009-2014

3.2.Market Segmentation Of China Online Jewellery Market, 2014

3.2.1.By Types of Metals and Stones (Gold, Diamond, Platinum, Colored Gemstone and Silver), 2014

3.2.2.By Types of Jewellery (Rings, Pendants, Necklace, Earrings and Bangles), 2014

3.3.Consumer Profile in China Online Jewellery Market

3.3.1.Average Buying Size, 2014

3.3.2.Preferences for Online Shopping, 2014

3.4.Business Models Prevalent in China Online Jewellery Market

3.4.1.Mouse And Cement Model

3.4.2.Za Amor Business Model

3.4.3.Market Place Model

3.4.4.Made To Order Model

3.5.Company profiles of Major Players in China Online Jewellery Market

3.5.1.Chow Tai Fook

Company Overview

Financial Performance, 2014

Products Offered

3.5.2.Chow Sang Sang

Company Overview

Financial Performance, 2014

Products Offered

3.5.3.Zbird

Financial Performance, 2014

Products Offered

3.5.4.Luk Fook

Financial Performance, 2014

Products Offered

3.5.5.Kela Diamond

Company Overview

Financial Performance

Products Offered

3.6.Trends and Developments In China Online Jewellery Market

Growth Fueled by Mobile E-Commerce

Impact of Social Media

Seamless Transactions Through Digital Modes of Payment

Higher Demand From Smaller Cities

Extensive Implementation of Hybrid Model

Faster deliveries hold the key

3.7.Growth Drivers In China Online Jewellery Market

Lucrative Deals

Surge In B2C Sales

Convenient Shopping

Customized Jewellery

Huge Contribution By Wedding Market

3.8.Recent Investments in China Online Jewellery Market, 2007-2012

3.9.Issues and Challenges in China Online Jewellery Market

Constraints in Logistics

Lack of Trust In Online Transactions

Difficulty in Obtaining Licenses

High Reliance on Traditional Stores

Concerns Pertaining to Authenticity

3.10.SWOT Analysis of China Online Jewellery Market

Strengths

Weakness

Opportunities

Threats

3.11.Entry Barriers And Pre Requisites For China Online Jewellery Market

Steps to Set Up Online Portal In China

Steps To Set Up Online Shop On Existing Platforms

Heterogeneous Market

3.12.Government Regulations in China Online Jewellery Market

3.13.China Online Jewellery Market Future Outlook and projections, 2015-2019

Analyst Recommendations

3.14.Macroeconomic Factors Affecting China Online Jewellery Market, 2009-2019

3.14.1.Personal Disposable Income of China, 2009-2019

3.14.2.Internet Population in China, 2009-2019

3.14.3.Import Of Diamonds in China, 2009-2019

3.14.4.Imports of Platinum in China, 2009-2019

3.14.5.China Online Retail Market, 2009-2019

4.Japan Online Jewellery Introduction and Market Size, 2014

4.1.Competitive Landscape on Japan Online Jewellery Market

5.Indonesia Online Jewellery Introduction and Market Size, 2014

5.1.Competitive Landscape of Major Players in Indonesia Online Jewellery Market

6.Singapore Online Jewellery Introduction and Market Size

6.1.Competitive Landscape of Major Players in Singapore Online Jewellery Market

7.Appendix

7.1.Market Definitions

7.2.Abbreviations

7.3.Research Methodology

Data Collection Methods

Approach

Variables (Dependent and Independent)

Multi Factor Based Sensitivity Model

Final Conclusion

7.4.Disclaimer

Figure 1: Asia Online Jewellery Market Size on the Basis of Gross Merchandize Value in USD Million, 2011-2014

Figure 2: Asia Online Jewellery Market Future Outlook and Projections on the Basis of Gross Merchandize Value in USD Million, 2015-2019

Figure 3: India Online Jewellery Market Size by Revenues in USD Million, 2011-2014

Figure 4: India Online Jewellery Market Segmentation by Types of Metals and Gemstones on the Basis of Revenues in Percentage, 2014

Figure 5: India Online Jewellery Market Segmentation by Types of Jewellery on the Basis of Revenues in Percentage, 2014

Figure 6: India Online Jewellery Market Segmentation by Types of Metals and Gemstones on the Basis of Revenues in Percentage, 2014

Figure 7: Gender Wise Split of India Online Jewellery Market Shoppers, 2014

Figure 8: Age Profile of Customers in India Online Jewellery Market, 2014

Figure 9: Consumer Buying Preferences on the Basis of Types of Metals in India Online Imitation Jewellery, 2014

Figure 10: Consumer Buying Preferences on the Basis of Age Profile of Customers in India Online Imitation Jewellery Market, 2014

Figure 11: Virtual Inventory Model in India Online Jewellery Market

Figure 12: Just in Time Model in India Online Jewellery Market

Figure 13: Direct Marketing Model in India Online Jewellery Market

Figure 14: Marketplace Model in India Online Jewellery Market

Figure 15: Hybrid Model in India Online Jewellery Market

Figure 16: SWOT Analysis of India Online Jewellery Market

Figure 17: Market Share of Major Players in India Online Jewellery Market on the Basis of Revenues in Percentage, 2014

Figure 18: India Online Jewellery Market Future Outlook and Projections on the Basis of Revenues in USD Million, 2015-2019

Figure 19: Personal Disposable Income in India in USD Billion, FY’2009-FY’2019

Figure 20: India Online Retail Market Size by Revenue from Online Sales in USD Million, 2008-2018

Figure 21: Internet Population in India in Million, 2008-2018

Figure 22: Import of Gold in India in USD Million, FY’2010-FY’2019

Figure 23: Import of Diamonds in India in USD Million, FY’2009-FY’2019

Figure 24: China Online Jewellery Market Size on the Basis of Revenues in USD Million, 2009-2014

Figure 25: China Online Jewellery Market Segmentation by Types of Metals and Gemstones (Gold, Diamond, Platinum, Gemstone, Silver) on the Basis of Items Demand in Percentage (%), 2014

Figure 26: China Online Jewellery Market Segmentation by Types of Jewellery (Rings, pendants, Necklace, Bangles and Others) on the Basis of Demand in Percentage (%), 2014

Figure 27: Mouse and Cement Model in China Online Jewellery Market

Figure 28: Za Amor Business Model in China Online Jewellery Market

Figure 29: Marketplace Model in China Online Jewellery Market

Figure 30: Made To Order Model in China Online Jewellery Market

Figure 31: China Online Jewellery Market Future Projections on the Basis of Revenues in USD Million, 2015-2019

Figure 32: Personal Disposable Income in China in USD Million, 2009-2019

Figure 33; Internet Population in China in Million, 2009-2019

Figure 34: Import of Diamonds in China in USD Million, 2009-2019

Figure 35: Import of Platinum in China in USD Million, 2009-2019

Figure 36: China Online Retail Market Size by Revenue from Online Sales in USD Million, 2009-2019

Table 1: Asia Online Jewellery Market Segmentation by Geography on the Basis of Revenues in Percentage, 2014

Table 2: India Online Jewellery Market Segmentation by Types of Metals and Gemstones on the Basis of Revenues in USD Million, 2014

Table 3: India Online Jewellery Market Segmentation by Types of Jewellery on the Basis of Revenues in USD Million, 2014

Table 4: India Online Jewellery Market Segmentation by Types of Metals and Gemstones on the Basis of Revenues in USD Million, 2014

Table 5: Recent Investments in India Online Jewellery Market, 2011-2015

Table 6: Import Duty on Gold, Silver and Platinum, 2014

Table 7: Import Duty on Diamonds in India, 2014

Table 8: Revenues of Major Players in India Online Jewellery Market in USD Million, 2014

Table 9: Competitive Landscape of Major Players (Carat Lane, BlueStone, Velvetcase) in India Online Jewellery Market, 2014

Table 10: Competitive Landscape of Major Players (Voylla, You Shine, Juvalia and You, JewelSouk) in India Imitation Online Jewellery Market, 2014

Table 11: Monthly Sales of Gold Jewellery on Tmall.com, 2014

Table 12: Monthly Sales of Gem Set Jewellery on Tmall.com, 2014

Table 13: Recent Investments in China Online Jewellery Market, 2007-2012

Table 14: Japan Online Jewellery Market Size by Revenue, 2014

Table 15; Competitive Landscape of Major Players (Tsutsumi Jewellery, Ginzatanaka, Oztokyo, TiffanyJewellery) in Japan Online Jewellery Market, 2014

Table 16: Indonesia Online Jewellery Market Size by Revenue, 2014

Table 17: Competitive Landscape of Major Players (Orori and Silverberry) in Indonesia Online Jewellery Market, 2014

Table 18: Singapore Online jewellery Market Size on the Basis of Revenues in USD Million, 2014

Table 19: Competitive Landscape of Major Players (Annielka, Michael Trio, Abiraaame, Hanna Lee) in Singapore Online Jewellery Market

Table 20: Correlation Matrix for China Online Jewellery Market

Table 21: Regression Coefficients Output

Asia Online Jewellery Market Outlook to 2019 - Asia Market and Forecast Pages : 8| USD 250

1. Asia Online Jewellery Market Introduction

Prevalent Business Models

1.1. Asia Online Jewellery Market Size by Gross Merchandize Value, 2011-2014

1.2. Asia Online Jewellery Market Segmentation by Geography, 2014

1.3. Asia Online Jewellery Market Future Outlook and Projections, 2015-2019

Asia Online Jewellery Market Outlook to 2019 - India Market and Forecast Pages : 63| USD 800

2. India Online Jewellery Market Introduction

2.1. India Online Real Jewellery Market Size By Revenues, 2011-2014

2.2. India Online Jewellery Market Segmentation, 2014

2.2.1. By Types of metals (Gold, Silver, Diamond studded, Platinum and Others), 2014

2.2.2. By Types of Jewellery (Rings, Earrings, Pendants, Chains, Bangles and others), 2014

2.2.3. By Regional Demand, 2014

2.3. Consumer Profiles in India Online Real Jewellery Market, 2014

2.3.1. Gender Wise Split, 2014

Real jewellery

2.3.2. Age Wise Split, 2014

Real Jewellery

2.4. India Online Imitation Jewellery Market

Consumer Preferences for Imitation Jewellery

Age profile

2.5. Business Models Prevalent in Online Jewellery Shopping

2.5.1. Virtual Inventory Model

2.5.2. Just In Time Model

2.5.3. Direct Marketing

2.5.4. Marketplace Model

2.5.5. Hybrid Model

2.6. Entry Barriers and Pre-requisites to Venture Into India Online Jewellery Market

Steps to Initiate a Online Jewellery Portal in India

Discrepancy in C-O-D system

KYC Mandatory for Purchases exceeding USD 900

Glitches in Logistics

Apprehensive Customers

2.7. Recent Investments in India Online Jewellery Market

2.8. Trends and Developments in India Online Jewellery Market

2.9. Government Policies and Regulations in India Online Jewellery Market

Cyber Laws In India Online Jewellery Market

Guidelines For Import of Precious Metals and Gems

Certifications Obtained By Online Jewelers in India

Import Duty on Precious Metals and Gems

2.10. Growth Drivers for India Online Jewellery Market

Extensive Catalogue

Widespread Coverage

Rising Internet Penetration

Easy Returns coupled with Cash On Delivery

2.11. Challenges for Major Players in India Online Jewellery Market

2.12. SWOT Analysis for India Online Jewellery Market

Strengths

Weaknesses

Opportunities

Threats

2.13. Market Share of Major Players in India Online Jewellery Market, 2014

2.14. Competitive Landscape of Major Players in India Online Jewellery Market

2.15. India Online Jewellery Market Future Outlook and Projections, 2015-2019

Analyst Recommendations

2.16. Macroeconomic Factors Affecting the India Online Jewellery Market, FY'2009-FY'2019

2.16.1. Personal Disposable Income of India, FY'2009-FY'2019

2.16.2. Online Retail market Size, 2009-2019

2.16.3. Internet Users in India, 2008-2018

2.16.4. Gold imports, FY'2009-FY'2019

2.16.5. Diamond Imports in India, FY'2009-FY'2019

Asia Online Jewellery Market Outlook to 2019 - China Market and Forecast Pages : 43| USD 800

3. China Online Jewellery Market Introduction

3.1. China Online Jewellery Market Size By Revenue, 2009-2014

3.2. Market Segmentation Of China Online Jewellery Market, 2014

3.2.1. By Types of Metals and Stones (Gold, Diamond, Platinum, Colored Gemstone and Silver), 2014

3.2.2. By Types of Jewellery (Rings, Pendants, Necklace, Earrings and Bangles), 2014

3.3. Consumer Profile in China Online Jewellery Market

3.3.1. Average Buying Size, 2014

3.3.2. Preferences for Online Shopping, 2014

3.4. Business Models Prevalent in China Online Jewellery Market

3.4.1. Mouse And Cement Model

3.4.2. Za Amor Business Model

3.4.3. Market Place Model

3.4.4. Made To Order Model

3.5. Company profiles of Major Players in China Online Jewellery Market

3.5.1. Chow Tai Fook

Company Overview

Financial Performance, 2014

Products Offered

3.5.2. Chow Sang Sang

Company Overview

Financial Performance, 2014

Products Offered

3.5.3. Zbird

Financial Performance, 2014

Products Offered

3.5.4. Luk Fook

Financial Performance, 2014

Products Offered

3.5.5. Kela Diamond

Company Overview

Financial Performance

Products Offered

3.6. Trends and Developments In China Online Jewellery Market

Growth Fueled by Mobile E-Commerce

Impact of Social Media

Seamless Transactions Through Digital Modes of Payment

Higher Demand From Smaller Cities

Extensive Implementation of Hybrid Model

Faster deliveries hold the key

3.7. Growth Drivers In China Online Jewellery Market

Lucrative Deals

Surge In B2C Sales

Convenient Shopping

Customized Jewellery

Huge Contribution By Wedding Market

3.8. Recent Investments in China Online Jewellery Market, 2007-2012

3.9. Issues and Challenges in China Online Jewellery Market

Constraints in Logistics

Lack of Trust In Online Transactions

Difficulty in Obtaining Licenses

High Reliance on Traditional Stores

Concerns Pertaining to Authenticity

3.10. SWOT Analysis of China Online Jewellery Market

Strengths

Weakness

Opportunities

Threats

3.11. Entry Barriers And Pre Requisites For China Online Jewellery Market

Steps to Set Up Online Portal In China

Steps To Set Up Online Shop On Existing Platforms

Heterogeneous Market

3.12. Government Regulations in China Online Jewellery Market

3.13. China Online Jewellery Market Future Outlook and projections, 2015-2019

Analyst Recommendations

3.14. Macroeconomic Factors Affecting China Online Jewellery Market, 2009-2019

3.14.1. Personal Disposable Income of China, 2009-2019

3.14.2. Internet Population in China, 2009-2019

3.14.3. Import Of Diamonds in China, 2009-2019

3.14.4. Imports of Platinum in China, 2009-2019

3.14.5. China Online Retail Market, 2009-2019

Asia Online Jewellery Market Outlook to 2019 - Japan, Indonesia, Singapore Pages : 11| USD 200

4. Japan Online Jewellery Introduction and Market Size, 2014

4.1. Competitive Landscape on Japan Online Jewellery Market

5. Indonesia Online Jewellery Introduction and Market Size, 2014

5.1. Competitive Landscape of Major Players in Indonesia Online Jewellery Market

6. Singapore Online Jewellery Introduction and Market Size

6.1. Competitive Landscape of Major Players in Singapore Online Jewellery Market

 

Annielka, Michael Trio, Abiraaame, Hanna Lee, Orori and Silverberry, Tsutsumi Jewellery, Ginzatanaka, Oztokyo, TiffanyJewellery, Chow Tai Fook, Chow Sang Sang, Zbird, Luk Food, Kela Diamond, CaratLane, Bluestone, JewelSouk, Candere, VelvetCase

Offline, Online Gemstone Jewellery, Diamond Jewellery, Gold Jewellery, Silver Jewellery, Rings, Pendants, Imitation Jewellery, Chains, Bangles, Earrin

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