Philippines Health Tech Market Outlook to 2025

By Service Type (E-Pharmacy, Online Consultation and Healthcare IT Solutions) and By Region (Manila, Central Luzon, Mindanao/Davao, and Others

Region:Asia

Author(s):Aishwarya Kochhar

Product Code:KR1048

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Published on

March 2021

Total pages

130

Table of Content

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About the Report

About the Report

The report titled Philippines Health Tech Market Outlook to 2025- By Service Type (E-Pharmacy, Online Consultation and Healthcare IT Solutions) and By Region (Manila, Central Luzon, Mindanao/Davao, and Others)” provides a comprehensive analysis of the health tech industry of Philippines. The report also covers an overview and genesis of the industry, overall market size in terms of revenue, market segmentation by, product types, cities; snapshot on E-Pharmacy Market, Online Consultation Market and healthcare IT solutions Market, trends and developments, regulatory landscape, customer level profiling, issues and challenges and comparative landscape including competition scenario, cross-comparison, opportunities and bottlenecks and company profiling of major players in the health tech industry. The report concludes with future market projections on the basis of sales revenue, by market, product types, region, cause and effect relationship, and success case studies highlighting the major opportunities and cautions.

Philippines Health TechMarket Overview and Size

Philippines Health Tech Market had a slow growth initially. The slow growth corresponded to poor internet penetration and lack of technology awareness. Unorganized health tech infrastructure and a less tech-savvy population led to the accumulation of unharmonized healthcare data. The government faced a major difficulty when the healthcare challenges kept on increasing with the growing population. Increasing need and high government interest positively drove the Philippines health tech industry.

Philippines Health Tech Market Segmentation

By Product Type: The health tech market is segmented on the basis of the type of products available in the Philippines. The market is segmented intoE-pharmacy, Online consultation, Healthcare IT solutions, and Appointment Booking. The Health IT segment holds a higher share in Philippines health tech market during 2020 owing to the increasing need to organize and structure the previously existed unharmonised data.  Lockdown in initial months of 2020 helped both E-Pharmacy and Online Consultation market to boon. Whereas on the other hand,appointment booking segment held a very minute share in the market due to its low product awareness and presence of very few number of players in the market.

Detailed Analysis on Philippines E-pharmacy Market:

The E-pharmacy market was observed to be in its initial growing stage. A vast increasing in growth was witnessed over the recent years. The reason behind the slow growth was the strict government regulations. Prescription based drugs/products are slowly contributing more towards the sales revenue in the e-pharmacy market.The e-pharmacy market is further segmented on the basis of order split, order platform, and cities.  The competition in the e-pharmacy market was observed to be concentrated with major players competing on the basis of availability of products,pricing/discounts, product variety and other factors.Some of the major players include Mercury, MedGrocer, Muramed and others, with Mercury Pharmacy leading the market in terms of GMV in 2020P.

Detailed Analysis on PhilippinesOnline Consultation Market:

The online consultation market was in its nascent growth stage. It witnessed aregular growth over the last year  as it bridged the gap for healthcare availability inPhilippinesduring the Covid pandemic. Video consultation contributes the maximum share towards the overall market revenue in the online consultation market. The competition in the online consultation market was observed to be highly concentratedamongst thedomestic players. They compete on the basis of availability of doctors, type of doctors and other factors. Some of the major players include Serious MD, Konsulta MD, Medifi, AIDE, Health Nowand others with Serious MDleading the market in terms of sales revenue by value in 2019.

Detailed Analysis on Philippines Healthcare IT Solutions Market:

The Healthcare IT Solutions market was observed to be in its steady growth stage initially as compared to other markets, alongside witnessing adequate growth over the years. Clinics being the majority of end user contributethe largest revenue value for the healthcare IT solutions market. The healthcare IT solutions market is further segmented on the basis of end users, type of product, type of payment and cities.  The competition in the healthcare IT solutions market was observed to be highlyconcentrated with major players competiting on the basis of product variety, service offerings, clientele and other factors. Some of the major players includeBizBox, KCCI Medsys, Comologikand others with BizBoxleading the market in terms of sales revenue by value in 2019. Owing to the increasing need for harmonized and organised data for both the doctors and the patients the sales are expected to grow in the near future.

Competitive Landscape in Philippines Health Tech Market

Competition was again observed to be moderately fragmented however, within some product segments, the competition is expected to becomeconcentrated with the entry of international especially in the Health IT sector.

PhilippinesHealth Tech Market Future Outlook and Projections

Factors such as cheap product variants, additional availability of doctors, shifting from traditional to online health services will drive the Philippinesn Health Tech market in the near future both in terms of revenue and sales volume. Apart from domestic players,numerous other international players might enter the market and will contribute towards the growth of the Philippines health tech industry in future.

Key Segments Covered

E-Pharmacy Market Size, 2017-2025F

Online Consultation Market Size, 2017-2025F

Healthcare IT Solutions Market, 2017-2025F

Product Type

  • E-Pharmacy Market
    • Order Split (Prescribed, OTC and Others)
    • Order Platform (Mobile and Web)
    • Cities/Region (Manila, Region III-IV, Mindanao/ Davao and others)
  • Online Consultation Market
    • Mode of Consultation (Chat, Audio, Video)
    • Type of Doctor (General and Specialized)
    • Cities/Region (Manila, Region III-IV, Mindanao/ Davao and Others)
  • Healthcare IT Solutions Market
    • Products (HMS, CMS, PMS/PIS, EMR)
    • Cities/Region (Manila, Central Luzon, Mindanao/Davao others)


Key Target Audience

  • Healthcare Professionals
  • Hospitals& Clinics
  • Venture Capitalists
  • Government and Regulatory Bodies
  • Health Tech Companies
  • Health Tech Industry Consultants


Time Period Captured in the Report:

  • Historical Period: 2017-2020P
  • Forecast Period: 2020P–2025F


Companies Covered:


Online Consultation

  • AIDE
  • Konsulta MD
  • Medifi
  • Medgate
  • Zennya
  • eZConsult
  • Dima
  • HealthNow
  • My Pocket Doctor
  • Kitika
  • icliniq


 E-Pharmacy

  • Mercury Pharmacy
  • Watson
  • Southstar drug
  • Rose Pharmacy
  • AIDE
  • Muramed
  • GetMeds
  • MedGrocer


 Healthcare IT Solutions

  • Hybrain
  • Exist Healthcare
  • BizBox
  • KCCI Medsys
  • Comologik
  • Medcurial
  • Serious MD
  • Ascendant Technologies
  • MedCheck
  • MedProjects
  • Segworks


Key Topics Covered in the Report

  • PhilippinesHealth Tech Market Introduction
  • Philippines Health Teh Market Size, 2017-2020P
  • Philippines Health Tech MarketSegmentation, 2017-2020P (By GMV and on the basis of type of product – E-Pharmacy, Online Consultation and Healthcare IT Solutions)
  • Detailed Analysis on Philippines E-Pharmacy Market (By GMV - By Order Split on the basis of Prescribed drugs, OTC drugs, Medical devices and other products, By city – Manila, Region III-IV, Mindanao/ Davao and Others, By Order platform – Mobile application and web browser, By No. of Orders - By Order Split on the basis of Prescribed drugs, OTC drugs, Medical devices and other products, By city – Manila, Region III-IV, Mindanao/ Davao and Others, By Order platform – Mobile application and web browser)
  • Detailed Analysis on Philippines Online Consultation Market (By No. of Consultations: By Mode of Consultation – Chat, Video and Audio, By Type of Doctor – General Practitioners and Specialized Doctor, By City/Region – Manila, Region III-IV, Mindanao/ Davao and Others, By GMV - By Mode of Consultation – Chat, Video and Audio, By Type of Doctor – General practitioner and Specialized Doctor, By City – Manila, Region III-IV, Mindanao/ Davao and Others)
  • Detailed Analysis on Philippines Healthcare IT Solutions Market (By Revenue –By Product Type – Software and IT Services)
  • Trends and Developments in Philippines Health Tech Market (Future Projections on
  • Regulatory Landscape in Philippines Health Tech Market
  • Target End Users (target End users for the E-Pharmacy segment, online consultation segment and healthcare IT solutions segment)
  • Competitive Landscape in PhilippinesHealth Tech Market
  • International Success Case Study for Philippines Health Tech Market
  • Philippines Health Tech Market Future Outlook and Projections, 2020P-2025F (By GMV and on the basis of type of product – E-Pharmacy, Online Consultation and Healthcare IT Solutions)

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Products

Products

Key Segments Covered

E-Pharmacy Market Size, 2017-2025F

Online Consultation Market Size, 2017-2025F

Healthcare IT Solutions Market, 2017-2025F

Product Type

  • E-Pharmacy Market
    • Order Split (Prescribed, OTC and Others)
    • Order Platform (Mobile and Web)
    • Cities/Region (Manila, Region III-IV, Mindanao/ Davao and others)

  • Online Consultation Market
    • Mode of Consultation (Chat, Audio, Video)
    • Type of Doctor (General and Specialized)
    • Cities/Region (Manila, Region III-IV, Mindanao/ Davao and Others)

  • Healthcare IT Solutions Market
    • Products (HMS, CMS, PMS/PIS, EMR)
    • Cities/Region (Manila, Central Luzon, Mindanao/Davao others)

Key Target Audience

  • Healthcare Professionals
  • Hospitals& Clinics
  • Venture Capitalists
  • Government and Regulatory Bodies
  • Health Tech Companies
  • Health Tech Industry Consultants

Time Period Captured in the Report:

  • Historical Period: 2017-2020P
  • Forecast Period: 2020P–2025F


Companies

Companies Covered:

1. Online Consultation

  • AIDE
  • Konsulta MD
  • Medifi
  • Medgate
  • Zennya
  • eZConsult
  • Dima
  • HealthNow
  • My Pocket Doctor
  • Kitika
  • icliniq

2. E-Pharmacy

  • Mercury Pharmacy
  • Watson
  • Southstar drug
  • Rose Pharmacy
  • AIDE
  • Muramed
  • GetMeds
  • MedGrocer

3. Healthcare IT Solutions

  • Hybrain
  • Exist Healthcare
  • BizBox
  • KCCI Medsys
  • Comologik
  • Medcurial
  • Serious MD
  • Ascendant Technologies
  • MedCheck
  • MedProjects
  • Segworks

Table of Contents

Table of Contents

1.Philippines Health Tech Market – Executive Summary

2.Philippines Health Tech Industry Introduction and Overview

2.1.Philippines Healthcare Market – Market Structure and Executive Summary

2.2.Scope in Health Tech Market

2.3.Target End Users (Target End users for the E-Pharmacy segment, online consultation segment and healthcare IT solutions segment)

2.4.Scope of the Health Tech Market

2.5.Present Day Challenges (Challenges in the healthcare industry and solutions provided by the health tech products)

3.Funding Scenario in Philippines Health Tech Market

3.1.Investment Activities in Philippines Health Tech Market (describing investors, funding amount, funding type and latest funding for each sector)

3.2.Investment Scenario by Major Investor- Ayala Corporation

4.Philippines Health Tech Market Size and Segmentation (on the Basis of Gross Merchandise Value)

Philippines Health Tech Market Size and Segmentation (2017-2020P)

Philippines Health Tech Market Segmentation (2017-2020P) (Basis GMV, on the basis of type of product – E-Pharmacy, Online Consultation and Healthcare IT Solutions)

4.1.Philippines E-Pharmacy Market 

4.1.1.Executive Summary 

4.1.2.Overview of Pharmacy Market of Philippines 2019

4.1.3.Market Genesis & Overview(Emerging Phase, Growing Phase and Maturity Phase) By GMV, 2017-2020P 

4.1.4.Timeline of the Major Players in the E-Pharmacy Sector 

4.1.5.Understanding the Ecosystem of the E-Pharmacy Players

4.1.6.Operating Model of both Hybrid and Core E-Pharmacy Players

4.1.7.Governement Regulations prevailing in the Philippines E-Pharmacy Market

4.1.8.Market Size (2017-2020P)

4.1.9.Philippines E-Pharmacy Market Segmentation 2020P ( By GMV - By Order Split on the basis of Prescribed drugs, OTC drugs, Medical devices and other products, By city – Manila, Region III-IV, MINDANAO/ DAVAO and Others, By Order platform – Mobile application and web browser, By No. of Orders - By Order Split on the basis of Prescribed drugs, OTC drugs, Medical devices and other products, By city – Manila, Region III-IV, MINDANAO/ DAVAO and Others.)

4.1.10.Comparative Landscape in Philippines E-Pharmacy Market 

4.1.10.1.Competition Scenario (Competition stage, key product segments, potential tie ups, opportunitites, Competition Parameters)

4.1.10.2.Cross Comparison of Major Players (On USP, Business Model, Sourcing, Partnerships, availability, Locations , and future developments)

4.1.10.3.Market Share (on the basis of GMV, 2020P)

4.1.10.4.Strength and Weakness of the Major Players

4.1.11.Philippines E-Pharmacy Market Analysis 

4.1.11.1.SWOT Analysis 

4.1.12.Philippines E-Pharmacy Market Future Outlook and Projections 2025F 

4.2.Philippines Online Consultation Market 

4.2.1.Executive Summary 

4.2.2.Genesis & Overview (Emerging Phase, Growing Phase and Maturity Phase)By GMV 2017-2020P 

4.2.3.Timeline of the Major Players in Online consultation Market

4.2.4.Operating Model 

4.2.5.Philippines Online Consultation Market scenario

4.2.6.Market Size (2017-2020P)

4.2.7.Philippines Online Consultation Market Segmentation 2020P (By No. of Consultations: By Mode of Consultation – Chat, Video and Audio, By Type of Doctor – General practitioner and Specialized Doctor, By City – Manila, Region III-IV, MINDANAO/ DAVAOand Others, By GMV - By Mode of Consultation – Chat, Video and Audio, By Type of Doctor – General practitioner and Specialized Doctor, By City – Manila, Region III-IV, Mindanao/ Davao and Others)

4.2.8.Comparitive Landscape in Philippines Online Consultation Market 

4.2.8.1.Competition Scenario and Market share of major players in the online consultation market (on the basis of GMV, 2020P) (Competition stage, Market Dominance, Foothold)

4.2.8.2.Cross Comparison of Major Players (USP, Business Model, No of Locations, and Future Developments)

4.2.9.Philippines Online Consultation Market Analysis 

4.2.9.1.SWOT Analysis 

4.2.10.Philippines Online Consultation Market Future Outlook and Projections 2025F

4.3.Philippines Healthcare IT Solutions Market 

4.3.1.Executive Summary 

4.3.2.Genesis & Overview (Emerging Phase, Growing Phase and Maturity Phase)By Revenue 2017-2020P  

4.3.3.Timeline of the Major Players

4.3.4.Operating Model

4.3.5.Market (Size 2017-2020P)

4.3.6.Philippines Healthcare IT Solutions Market Segmentation 2020P (By Revenue –By Product Type – Software and IT Services)

4.3.7.Comparative Landscape in Philippines Healthcare IT Solutions Market 

4.3.7.1.Competition Scenario (Competition stage, foothold, competitive parameters)

4.3.7.2.Cross Comparison of Major Players (Services – Type of Products, Service offerings, Availability of Software, Location, Recent and Future Developments)

4.3.7.3.Market Share (on the basis of Revenue, 2020P)

4.3.7.4.Operating Model 

4.3.8.Philippines Healthcare IT Solutions Market Analysis 

4.3.8.1.SWOT Analysis 

4.3.9.Philippines Healthcare IT Solutions Market Future Outlook and Projections 2025F

4.4.Philippines Appointment Booking Market 

4.4.1.Genesis & Overview (Emerging Phase, Growing Phase and Maturity Phase)

4.4.2.Timeline of the Major Players 

4.4.3.Major Software tools available in Philippines for Appointment Booking

4.4.4.Comparative Landscape in Philippines Appointment Booking Market 

4.4.4.1.Competition Scenario (Competiton stage, tie ups, competition parameters)

4.4.5.Understanding the presence of Major Player

4.4.6.Philippines Appointment Booking Market Analysis 

4.4.6.1.SWOT Analysis 

4.4.7.Philippines Appointment Booking Market Future Outlook 

5.Major Players in the Health Tech Market

5.1.Company Profiles of Major Players (USP, Service offerings, payment methods, industry partners, subscriptions, funding, recent and future developments)

6.Philippines Health Tech Market Future Outlook and Projections 2025F 

6.1.Industry Size 2025F 

6.2.By market segmentation 2025F (By GMV, on the basis of type of product – E-Pharmacy, Online Consultation and Healthcare IT Solutions)

6.3.Future Trends and way forward (Emerging trends in the health tech market)

7.Impact of Covid-19 

8.International Case Study 

8.1.Success Case study 

9.Industry Speaks (Interviews with industry leaders)

10.Appendix/Research Methodology 

10.1.Market Definitions 

10.2.Abbreviations 

10.3.Primary Research Approach

11.Disclaimer

12.Contact Us

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