Australia Used Car Market Outlook to 2026F
Driven by the consumer shift to online platforms and supply chain issues for new vehicles with an increasing trend of upgrading vehicles
July 2022
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About the Report
About the Report
The report titled “Australia Used Car Market Outlook to 2026F – Driven by the consumer shift to online platforms and supply chain issues for new vehicles with an increasing trend of upgrading vehicles” provides a comprehensive analysis of the used car market and sales in Australia. The report also covers overview and genesis of the industry, used car market size in terms of total revenue generated for total used car volume sales with average price of used car and used to new car ratio; along with Used car finance market size, Used car auction market size, Online e-commerce used car market size, New car market size and market segmentation by type of market structure, type of car, type of manufacturers, by Kms driven, by age of car, by city, by source of lead generation, by age of customer and by income of consumer; snapshot on Online used Car Market, trends and developments, issues and challenges and comparative landscape including competition scenario based on cross comparison in Australia. The report concludes with future market projections of each used car segmentation and Analyst recommendations for Marketing & Promotional Strategies including Business Framework.
Detailed Analysis on the Australia Used Car Market:
Australia Used Carmarket has grown at a steady growth rate over the past few years supported by increase in population in the country along with the rising trends of upgrading the cars within the period of 1-2 years. Growth of transactional marketplaces offering one-stop solutions to buyers & connecting dealers, financing and insurance companies are also driving the used car market in Australia.
Australia used car market is moderately fragmented market with Toyota, fiord and Holden as the market leaders owing to the high market share on the basis of number of used cars sold; followed by other used car brands like Mazda, Mitsubishi, Nissan and Hyundai.
Online used car websites are adding certified dealers to their current model, which gives brand name to dealers & trust for buyers. Use of advanced technologies such as AI to valuate car online by looking at the pictures only, 360 degree view of the interiors of the car, etc., to enhance digital experience of consumers are expected to drive the Australia Used Car market in near future.
Australia Used Car Market Segmentation
By Region-wise dealerships: New South Wales has the highest number of dealers followed by Victoria, Queensland and Western Australia.
By Market Structure: Unorganized car market structure is dominating the Australia used market as compared to the organized sector.
By Organized sector: OEM Certified Franchise dealers contributes majority of the share as compared to Multi-Brand Non-Franchise Dealerships and Online E-Commerce Platforms.
By Unorganized Sector: C2C Transactions and Local dealers contribute majority of the share in unorganized market structure.
By Type of Car: SUV is the most preferred choice of consumers and contributes majority of the share in the market as compared to Sedan and Hatchbacks.
By Type of Manufacturer: Japanese, American and Korean brands dominated the market with Toyota leading the market with highest number of used cars sold.
By Kilometers Driven: Consumers prefer good condition used car with average kms driven by a used car lies in between 30,000 to 80,000 kms.
By Age of Vehicle: Used cars up to 2 to 5 years are more preferred in Australia as compared to other vehicles of age more than 5 years.
By City: New South Wales and Victoria dominate the market as most number of used car volume sales occur in these regions.
By Transmission: Automatic transmission car are highly in demand and dominating the used car sales volume in Australia.
By Fuel Type: Majority of the used cars in Australia are on Petrol and dominating the market followed by diesel and hybrid mode.
Brand Source of Lead Generation: Online sourcing and advertisement are the key lead generations where companies get revenue from. Due to major online presence of many players.
By Income of the Consumer: Consumer who are earning more than $50K to $100K are the major buyers and dominated the Australia used car market.
By Age of the Consumer: Majority of the consumers are form the age group of 35-44 years of old also more consumers are confident in using the wider services offered by digital platforms.
Key Topics Covered in the Report
- Australia Automotive Market Overview
- Australia Used Car Market Overview
- Australia Used Car Auction Market
- Australia Used Car Finance Market
- Australia Online E-commerce Used Car Market
- Market Ecosystem
- Value chain Analysis
- Customer Buying Journey in Australia
- Decision Making Parameters for Customers
- Offline and Online Business Models
- Detailed Analysis on Australia Used Car Market (Market Size, 2021; Market Structure; Market Segmentations; Competition; Future Market Size, 2026; Future Trends and the Way Forward
- Snapshot on Online Used Car Platforms in Australia
- Snapshot of Used Car Auction House in Australia
- Snapshot of Finance Market in Australia
- Business Opportunity (Customer Profile Analysis)
- Recommendations (Sales and Marketing Strategies, Positioning Strategies, Business Framework)
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Products
Key Target Audience
- Used Car Companies
- OEMs
- Multi-Brands
- Online Used Car Portals
- Used Car Financing Companies
- Government Bodies
- Investors & Venture Capital Firms
- Used Car Dealerships
- Used Car Industry
- Used Car Manufacturing Companies
- Used Car Distributors
- Used Car Auction Houses
- Used Car Associations
Time Period Captured in the Report:
- Base Year: 2021
- Forecast Period: 2021–2026F
Companies
Key Segments Covered
Australia Used Car Market
By Region-wise dealerships
- New South Wales
- Victoria
- Queensland
- Western Australia
- Southern Australia
- Tasmanai
By Market Structure
- Organized Sector
- OEM Certified Dealers
- Multi-Brand Non-Franchise Dealerships
- Online E-Commerce Platforms
- Unorganized Sector
- C2C
- Auctions
- Independent Brokers
- Local Dealers
By Type of Car
- Sedan
- Suv
- Hatchback/Economy
By Manufacturer
- Toyota
- Ford
- Holden
- Mazda
- Mitsubishi
- Nissan
- Hyundai
- Mercedes-Benz
- Volkswagen
- Subaru
- BMW
- Kia
- Audi
- Land Rover
- Suzuki
- Volvo
- Others
By Kms Driven
- 5,000-35,000
- 30,000-80,000
- 80,000-120,000
- Above 120,000
By Age of Vehicle
- 1-2 years
- 2-5 years
- 5-10 years
- 10 years or more
By City
- New South Wales
- Victoria
- Queensland
- Western Australia
- Southern Australia
- Tasmanai
- Others
By Transmission:
- Manual
- Automatic
By Fuel Type:
- Diesel
- Petrol
- Hybrid
By Age of the Consumer:
- 18-34
- 35-54
- 55+
By Income of the Consumer
- <$50K
- $50K-$99K
- $100K+
By Source of Lead Generation
- Online
- Offline
- Dealership Sites
Companies Covered:
Major OEMs
- TOYOTOA CERTIFIED PRE-OWNED
- Hyundai
- Kia
- Ford Motors
- Mazada
- Mitsubishi
- Volkswagon Certified Pre-Owned
- Nissan Certified Pre-Owned
- Subaru Certified Used Cars
- Mercedes Benz Certified
- Suzuki
- Land Rover Approved
- Audi Approved Plus
- Porshe Approved
- BMW Premium Certified
- Volvo Selekt Automark
- Toyota
Major Multi-Brands
- Adelaide Vehicle centre
- OZ Car
- Motorama
- easyauto123
- carz4u
- Dutton Group
- Von Bibra Auto Group
- Gerald Slaven
- Heatland Motors
- Australian Automotive Group
- Autosports Group
- LSH Auto Australia
- DVG
- Eagers Automotive
- John Hughes
- Tony Lahood Motors
Major Online Auto-Classifieds
- Drive
- Car Sales
- Cartopia
- Gumtree Cars
- Autotrader
- Cars Guide
- My Moto
- My Car Choice
- Car City
- Locanto
Major Auction Market Players
- Manheim
- Auto Auction Sydney
- Go Pickles
- Autorola
- Grays.com
- City Motor Auction
Major Online E-Commerce Platform
- Cars24
- Carma
Table of Contents
Table of Contents
1. Executive Summary
2. Country Overview
2.1.Australia Country Overview
2.2.Australia Key Demographics Indicators
3. Market Analysis
3.1 Australia Automotive Market Overview
3.2 Automotive Manufacturer Clusters
3.3 Passenger Car Landscape in Australia
3.4 Import and Export of Passenger Cars in Australia
3.5 Passenger Car Pricing and Landscape in Australia Market
3.6 Australian Automotive Market By Different Brands
4. Australia Used Car Market Overview
4.1.Ecosystem of Major Entities in Australia Used Car Market
4.2.Overview and Genesis of Australia Used Car Market
4.3.Step-by-step sales process
4.4.Value Chain Analysis
4.5.Role of Entities in Value Chain Analysis
4.6.Lead generation for used cars
4.7.Sourcing of used cars for dealers
4.8.Lead generation for used cars
4.9.Australia Used Car Market sizing analysis, 2016-2021P
4.10. By Region-wise dealerships
5. Australia Automotive Market Segmentation
5.1.By Type of Market Structure, 2021
5.2.By Organized Sector, 2021
5.3.By Un-Organized Sector, 2021
5.4.By Type of Car, 2021
5.5.By Manufacturer, 2021
5.6.By Kilometers Driven, 2021
5.7.By Age of Vehicle , 2021
5.8.By Source of Lead, 2021
5.9.By States, 2021
5.10. By Transmission, 2021
5.11. By Fuel Type, 2021
6. Customer Profile of Used Car Market in Australia
6.1.Customer Age and Income, 2021
6.2.By Consumer Preference for Online Search and By How Buyers Search on Online Classified, 2021
6.3.Decision Making Parameters for Customers
6.4.Key Factors and Price Determinants Influencing Used Car Purchasing Decisions
6.5.Factors Influencing Brand popularity
7. Snapshot on Online Classified Used Car Platforms in Australia
7.1.Purchase Evolution of Used Car Platforms
7.2.Transactional platforms in Used Car industry
7.3.Used car journey on Online platforms in Australia
7.4.Existing Business Frameworks
7.5.Competition Scenario: Positioning of Auto Classifieds in Australia
7.6.Existing and Emerging Online Retails Models in Australia Used Car Market
7.7.Cross Comparison of Major Online Auto-Classifieds
8. Snapshot on Online E-commerce Used Car Platforms in Australia
8.1.Market Size of Online E-commerce Used Car Platform
8.2.Cross Comparison of E-commerce Used Car Players
9. Snapshot on Used Car Auction Market in Australia
9.1.Car Auction Industry Overview
9.2.Comparison of Major Auction Market Players
10. Snapshot on Used Car Auction Market in Australia
10.1. Used Car Financing Ecosystem in Australia
10.2. Used Car Financing Industry Overview
10.3. Cross Comparison of Major Financial institutes
11. Competition Framework for Australia Used Car Market
11.1. Brand Perception Mapping
11.2. Cross Comparison of Major OEMs (Inception Year, No. of Branches/Showrooms, Used Car Sales, Best Selling Model, Inventory, Warranty, Value added Services, Sourcing, Inspection Check, Online Presence Funding)
11.3. Cross Comparison of Major Multi-Brands (Inception Year, No. of Branches/Showrooms, Used Car Sales, Best Selling Model, Inventory, Warranty, Value added Services, Sourcing, Inspection Check, Online Presence, Funding)
12. Australia Used Car Market Industry Analysis
12.1. SWOT Analysis of Australia Used Car Market
12.2. Trends and Recent Development's in the Australia Used Car Market
12.3. Issues and Challenges in the Australia Used Car Market
12.4. Buying Criteria of the customers
12.5. Selling Criteria Used by the Players
12.6. Findings on Consumer Analysis
12.7. Government Regulations
13. Covid-19 Impact on Australia Used Car Market
13.1. Covid-19 Impact on Australia Automotive Market
13.2. Covid-19 Impact on Australia Used Car Market
14. Outlook and Future Projections for Australia Used Car Market
14.1. Future Projections for Australia Used Car Market Size, 2021-2026F (Market revenue and No. of Units Sold)
14.2. Future Projections for Australia Used Car Market Size, 2021-2026F (Used to New Car Ratio and Average Price of Used Cars)
14.3. Future Segmentation By Type of Market Structure, 2026F
14.4. Future Segmentation By Type of Car and Manufacturer, 2026F
14.5. Future Segmentation By Kilometers Driven
14.6. Future Segmentation By Age of Vehicle, 2026F
14.7. Future Segmentation By Major States and Number of Used Cars Sold, 2026F
14.8. Future Segmentation By Transmission and By Fuel Type, 2026F
14.9. Future Trends and the Way Forward
15. Analyst Recommendations
15.1. Take on Future Market Positioning
16. Case Study Analysis
16.1. International Case Study – CarSwitch
16.2. Operating model – CarSwitch (UAE)
16.3. International Case Study – CarsTrade (India)
16.4. Operating model – CarsTrade (India) International
16.5. Case Study – Cars24 (India)
16.6. Operating model – Cars24 (India)
17. Research Methodology
Appendix
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