CONTEXT & RELEVANCE
Why run this survey now
Most corporate borrowers don't lose financing purely on headline pricing. They disengage due to unclear documentation, repeated requests, opaque risk criteria, slow escalation, and inconsistent communication, none of which surface in approval dashboards or lender reports.
If you are...
RESEARCH THEMES
What This Survey Investigates
Eight interconnected research themes that map the complete corporate loan underwriting journey from financing need to lender loyalty.
SAMPLING STRATEGY
Tell us about your ideal sample
Help us understand your target respondent profile. Select what applies, we'll design the optimal sample plan based on your inputs.
METHODOLOGY
Survey approach
For Corporate Loan Underwriting Experience Survey, we recommend a structured borrower and intermediary research approach with flexible data-collection modes to balance reach, depth, and verification across complex corporate lending journeys.
EXECUTION PROCESS
How we execute
A proven 9-step process from scoping to delivery, designed to ensure quality, speed, and actionable insights.
Define the decision frame
Confirm objectives, target cohorts, geographies, and reporting cuts
Define the decision frame
Design the instrument
Build workstream modules mapped to outputs (drivers, friction, pricing, retention, trust)
Design the instrument
Lock the questionnaire
Review wording, sequencing, LOI, and competitive context; approve final version
Lock the questionnaire
Pilot and calibrate
Test comprehension and ease quality; refine quotas and remove friction where needed
Pilot and calibrate
Run fieldwork
Execute collection with active quota management and feasibility controls
Run fieldwork
Assure quality
Dedupe, attention checks, speed/consistency rules, removals with audit trail
Assure quality
Prepare the dataset
Clean data and deliver codebook/variable definitions
Prepare the dataset
Analyse and synthesise
Driver ranking, leakage diagnostics, pricing bands, segment insights
Analyse and synthesise
Deliver and align
Executive deck (optional dashboard) and leadership readout with recommendations
Deliver and align
COMMERCIAL TERMS
Request a Commercial Proposal
Pricing depends on cohort, geography, sample size, approach, LOI, and deliverables. Configure below for an indicative estimate.
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Geography
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Length of the Interview
+ applicable taxes
Cost Breakdown
Note: Estimate is indicative only. Final pricing is subject to scope finalization after discovery call.
REFERENCE CASELETS
Reference
Real-world examples of survey work in the corporate lending space.
OBJECTIVE
WHAT WE DID
DELIVERED
Corporate Treasury Bank Selection Drivers Across Indian Mid-Market Firms
Working Capital Product Bundle Preferences Among Regional Enterprises
OBJECTIVE
A regional bank needed to understand how CFOs , treasury heads , and finance controllers compared incumbent banks, digital treasury platforms, and specialist lenders when selecting cash-management relationships across working-capital intensity, service expectations, and switching readiness.
WHAT WE DID
We ran a structured survey with 420 mid-market firms, stratified by turnover and sector, capturing bank consideration , channel usage , service reliability, fee sensitivity, relationship depth, and triggers for consolidating or splitting treasury mandates.
DELIVERED
The work produced a bank preference map , message territories , segment-level channel levers, and a competitive positioning framework showing which service promises mattered most across growth-stage, export-oriented, and domestically focused corporate segments.
FREQUENTLY ASKED QUESTIONS
Common Questions
Answers to frequently asked questions about this survey mandate.
What decisions will this survey enable?
Who is the buyer vs who are the respondents?
Can we see differences between large corporates, mid-market firms and emerging enterprises?
How will you measure underwriting experience beyond simple ratings?
Will the survey map the full corporate loan underwriting journey and drop-offs?
Can this survey inform product and pricing strategy?
How will findings improve our corporate lending conversion?
Still have questions?
Schedule a discovery call to discuss your specific needs and get a custom quote.
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