CONTEXT & RELEVANCE
Why run this survey now
Most corporate travel programmes don't lose satisfaction purely on price. They underperform due to booking friction, unclear policies, disruption handling, support inconsistency, and expense delays, none of which fully show up in spend reports or ticket logs.
If you are...
RESEARCH THEMES
What This Survey Investigates
Eight interconnected research themes that map the complete corporate travel journey from trip planning to programme loyalty.
SAMPLING STRATEGY
Tell us about your ideal sample
Help us understand your target respondent profile. Select what applies, we'll design the optimal sample plan based on your inputs.
METHODOLOGY
Survey approach
For Corporate Travel Management CSAT Survey, we recommend a digital-first quantitative approach with flexible data-collection modes to balance reach, depth, and verification across traveller, arranger, and programme-management cohorts.
EXECUTION PROCESS
How we execute
A proven 9-step process from scoping to delivery, designed to ensure quality, speed, and actionable insights.
Define the decision frame
Confirm objectives, target cohorts, geographies, and reporting cuts
Define the decision frame
Design the instrument
Build workstream modules mapped to outputs (drivers, friction, pricing, retention, trust)
Design the instrument
Lock the questionnaire
Review wording, sequencing, LOI, and competitive context; approve final version
Lock the questionnaire
Pilot and calibrate
Test comprehension and ease quality; refine quotas and remove friction where needed
Pilot and calibrate
Run fieldwork
Execute collection with active quota management and feasibility controls
Run fieldwork
Assure quality
Dedupe, attention checks, speed/consistency rules, removals with audit trail
Assure quality
Prepare the dataset
Clean data and deliver codebook/variable definitions
Prepare the dataset
Analyse and synthesise
Driver ranking, leakage diagnostics, pricing bands, segment insights
Analyse and synthesise
Deliver and align
Executive deck (optional dashboard) and leadership readout with recommendations
Deliver and align
COMMERCIAL TERMS
Request a Commercial Proposal
Pricing depends on cohort, geography, sample size, approach, LOI, and deliverables. Configure below for an indicative estimate.
Select Sample Size
Geography
Select Mode of Survey
Length of the Interview
+ applicable taxes
Cost Breakdown
Note: Estimate is indicative only. Final pricing is subject to scope finalization after discovery call.
REFERENCE CASELETS
Reference
Real-world examples of survey work in the corporate travel management space.
OBJECTIVE
WHAT WE DID
DELIVERED
Managed Travel Programme Positioning Among Mid-Market Firms (India)
Corporate Travel Subscription Packaging & Pricing Exploration (Southeast Asia)
OBJECTIVE
A pan-India travel services provider needed to understand how finance leaders , travel managers , and HR heads compared managed programmes, direct booking, and hybrid models when evaluating control, convenience, service coverage, and supplier credibility.
WHAT WE DID
We ran a structured survey across large, mid-sized, and emerging enterprises, capturing programme awareness , decision criteria , switching triggers, channel preferences, perceived service gaps, and reactions to distinct positioning statements among current and prospective buyers.
DELIVERED
The study produced a preference map , message territories , buyer-level channel levers, and a competitive positioning framework showing which service promises resonated across firm sizes, governance models, travel volumes, and procurement structures.
FREQUENTLY ASKED QUESTIONS
Common Questions
Answers to frequently asked questions about this survey mandate.
What decisions will this survey enable?
Who is the buyer vs who are the respondents?
Can we see differences between frequent travellers, executive travellers and occasional travellers?
How will you measure corporate travel programme preference beyond simple ratings?
Will the survey map the full corporate travel journey and drop-offs?
Can this survey inform product and pricing strategy?
How will findings improve our corporate travel programme adoption?
Still have questions?
Schedule a discovery call to discuss your specific needs and get a custom quote.
You're likely facing...
This will help answer...