TRADE FINANCE & CREDIT

Export Financing & Trade Credit Survey

Map how exporters, treasury teams, and trade finance managers evaluate, compare, and navigate credit instruments, insurer terms, and financing windows, so you can sharpen acquisition targeting, refine product positioning, and convert high-value trade finance segments.

Multi-Market Sample
Exporters & Corporates (Trade Finance Decision-Makers)
15-20 min
Talk to a Survey Consultant
Financing friction & drop-offsIdentify where exporters stall, switch instruments, or abandon credit applications.
Credit structure & pricing trade-offsBenchmark collateral thresholds, tenor preferences, and rate sensitivity across segments.
TRUSTED BY LEADING BRANDS
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CONTEXT & RELEVANCE

Why run this survey now

Most exporters don't lose trade deals purely on credit availability. They lose them due to opaque facility terms, insurer coverage gaps, buyer default risk mispricing, bank collateral rigidity, and currency exposure misalignment, none of which fully show up in trade finance dashboards or credit bureau reports.

If you are...

  • Export credit agency or ECA
  • Trade finance head at a bank
  • Credit risk or underwriting lead
  • Export revenue or growth head
  • Corporate treasury or CFO team

You're likely facing...

  • Facility terms: bank vs insurer gap
  • Buyer default risk: mispriced or untracked
  • Banks = secure/slow perception
  • Drop-offs: collateral or documentation stage
  • Renewal friction: limit revision delays

This will help answer...

  • Credit facility preference drivers
  • Application drop-off stage
  • Segment split: bank vs insurer
  • Pricing tolerance by tenor
  • Renewal and switching triggers

RESEARCH THEMES

What This Survey Investigates

Eight interconnected research themes that map the complete export financing journey from credit application to receivables settlement.

TENETS 01

Discovery & Awareness

  • First financing channel approached
  • ECA, bank, or fintech entry point
TENETS 02

Preference Drivers

  • Facility type selection criteria
  • Currency, tenor, and collateral priorities
TENETS 03

Product & Structure

  • Facility mix across export corridors
  • Guarantee coverage and co-financing
TENETS 04

Application Friction

  • Documentation burden and turnaround gaps
  • Drop-offs across credit approval stages
TENETS 05

Pricing & WTP

  • All-in cost benchmarks by facility type
  • Fee sensitivity across credit limit bands
TENETS 06

Risk & Coverage

  • Buyer default and political risk exposure
  • Insurance utilisation across trade corridors
TENETS 07

Provider Trust

  • Relationship manager responsiveness ratings
  • Renewal intent and switching triggers
TENETS 08

Competitive Positioning

  • Provider share-of-wallet across corridors
  • Fintech and non-bank challenger adoption

SAMPLING STRATEGY

Tell us about your ideal sample

Help us understand your target respondent profile. Select what applies, we'll design the optimal sample plan based on your inputs.

Sample size
How many respondents do you need?
Not Selected
Target audience
Who should we survey?
Not Selected
Region
Which regions should we cover?
Not Selected
Segments
How should we slice the data?
Not Selected
Discuss sample plan

METHODOLOGY

Survey approach

For the Export Financing & Trade Credit Survey, we recommend a quant-first design with flexible data-collection modes to balance reach, depth, and verification across exporter segments and financing channels.

PRIMARY
Online web surveySelf-administered survey shared via email / panels to capture structured responses at scale.
Best for
1
Ranking trade credit instruments by exporter preference
2
Measuring financing gap by export volume tier
3
Benchmarking lender satisfaction across product types
Deliverables
Instrument preference ranking
Financing gap matrix
Lender satisfaction scores
OPTIONAL
CATI (phone survey)Interviewer-led telephone interviews to reach owners who are harder to get online.
Best for
1
Small exporters with limited digital platform access
2
Rapid coverage across dispersed export clusters
Deliverables
Exporter segment coverage
Call-log diagnostics
SELECTIVE
Face-to-faceOn-ground surveys or interviews in key industrial clusters or high-value cohorts.
Best for
1
Large-ticket exporters requiring credit facility verification
2
Commodity-specific clusters with complex financing structures
Deliverables
Cluster financing profiles
Credit journey maps
OPTIONAL
FGDs
Deliverables
Themes and quotes
Product concept feedback
OPTIONAL
Mixed surveysAny 4-mode combo Online + CATI + F2F + FGDs to maximise reach and representation. Mode-specific quotas and weighting for clean comparisons.
Deliverables
Unified dataset
Mode-adjusted analytics
Our Recommendation
Start with: Online web survey as the core quant layer, supported by CATI to capture small and mid-size exporters with low digital engagement across dispersed trade corridors.
Consider adding: F2F interviews in high-value export clusters and a focused FGD layer to pressure-test trade credit product propositions and refine lender communication strategies.

EXECUTION PROCESS

How we execute

A proven 9-step process from scoping to delivery, designed to ensure quality, speed, and actionable insights.

Define the decision frame

Confirm objectives, target cohorts, geographies, and reporting cuts

Step 01

Define the decision frame

Design the instrument

Build workstream modules mapped to outputs (drivers, friction, pricing, retention, trust)

Step 02

Design the instrument

Lock the questionnaire

Review wording, sequencing, LOI, and competitive context; approve final version

Step 03

Lock the questionnaire

Pilot and calibrate

Test comprehension and ease quality; refine quotas and remove friction where needed

Step 04

Pilot and calibrate

Run fieldwork

Execute collection with active quota management and feasibility controls

Step 05

Run fieldwork

Assure quality

Dedupe, attention checks, speed/consistency rules, removals with audit trail

Step 06

Assure quality

Prepare the dataset

Clean data and deliver codebook/variable definitions

Step 07

Prepare the dataset

Analyse and synthesise

Driver ranking, leakage diagnostics, pricing bands, segment insights

Step 08

Analyse and synthesise

Deliver and align

Executive deck (optional dashboard) and leadership readout with recommendations

Step 09

Deliver and align

COMMERCIAL TERMS

Request a Commercial Proposal

Pricing depends on cohort, geography, sample size, approach, LOI, and deliverables. Configure below for an indicative estimate.

Select Sample Size

100

Geography

  • India
  • APAC (Singapore, Vietnam, Philippines, Indonesia, Australia, NZ, Japan, Thailand)
  • Middle East (UAE, KSA, Qatar, Bahrain, Oman, Kuwait)
  • North America (US, Canada)
  • Europe
  • Africa (South Africa, Kenya, Nigeria, Egypt, Algeria)
  • LATAM (Brazil, Mexico)

Select Mode of Survey

  • Online
  • CATI
  • Online FGD (5 people per FGD)
  • F2F

Length of the Interview

  • Select
  • 0-15
  • 16-20
  • 21-30
  • 31-45
  • 46-60
  • Custom
Indicative Estimate
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$0.00

+ applicable taxes

Proposal turnaround typically 24–48 hours

Note: Estimate is indicative only. Final pricing is subject to scope finalization after discovery call.

REFERENCE CASELETS

Reference

Real-world examples of survey work in the export finance and trade credit space.

CASELET 1

Documentary credit friction & channel preference among exporters (India)

CASELET 2

Trade credit terms perception & pricing corridor study (South Asia)

Documentary credit friction & channel preference among exporters (India)

OBJECTIVE

A regional trade finance lender needed to map how mid-market exporters and first-time export SMEs choose between letter of credit facilities and open account terms , and which friction points drive abandonment before disbursement.

WHAT WE DID

Ran a structured quant survey across 240 exporters in 6 manufacturing clusters, capturing facility shortlisting criteria , documentation turnaround tolerance , bank versus NBFC preference drivers , and stated switching triggers at each stage of the credit application journey.

DELIVERED

A channel preference map by exporter segment, a ranked friction list across 9 application stages, and a set of acquisition levers targeting first-time exporters who had abandoned a prior facility application within 12 months.
CASELET 1

Documentary credit friction & channel preference among exporters (India)

CASELET 2

Trade credit terms perception & pricing corridor study (South Asia)

Documentary credit friction & channel preference among exporters (India)

OBJECTIVE

A regional trade finance lender needed to map how mid-market exporters and first-time export SMEs choose between letter of credit facilities and open account terms , and which friction points drive abandonment before disbursement.

WHAT WE DID

Ran a structured quant survey across 240 exporters in 6 manufacturing clusters, capturing facility shortlisting criteria , documentation turnaround tolerance , bank versus NBFC preference drivers , and stated switching triggers at each stage of the credit application journey.

DELIVERED

A channel preference map by exporter segment, a ranked friction list across 9 application stages, and a set of acquisition levers targeting first-time exporters who had abandoned a prior facility application within 12 months.

FREQUENTLY ASKED QUESTIONS

Common Questions

Answers to frequently asked questions about this survey mandate.

What decisions will this survey enable?

Who is the buyer vs who are the respondents?

Can we see differences between invoice discounting users, letter of credit users and supply chain finance users?

How will you measure trade credit facility selection beyond simple ratings?

Will the survey map the full export financing journey and drop-offs?

Can this survey inform product and pricing strategy?

How will findings improve our trade finance origination and retention performance?

Still have questions?

Schedule a discovery call to discuss your specific needs and get a custom quote.

Book a Discovery Call