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US Online Grocery and Food Delivery Market Outlook to 2021 - Growing Popularity of Online Mode of Shopping among Millennials in the US to Foster Future Growth

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The report titled "US Online Grocery and Food Delivery Market Outlook to 2021 - Growing Popularity of Online Mode of Shopping among Millennials in the US to Foster Future Growth" provides a comprehensive analysis on market size generated by online grocery market and food delivery market on the basis of GMV. The markets are further segmented on the basis of product category and mode of ordering. Various market dynamic sections including business models, value chain analysis, trends and developments, SWOT analysis, and issues and challenges has been added in report for clear understanding about current scenario of the market. Competitive landscape section added in the report highlights the market share of major players operating in the industry and profiles for key companies. The future analysis for both US online grocery market and food delivery market has been discussed in detail along with recommendations with analyst view. This report will help industry consultants; online grocery and food deliver chains, potential entrants and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

The report covers competitive landscape of major players including Walmart, AmazonFresh, Peapod, Kroger, FreshDirect, Safeway, Domino's, Grubhub, Pizza Hut, Papa John's, Jimmy John's, Eat24Hours, Postmates, DoorDash and Caviar.

US Online Grocery Market
The market of online grocery in the US has witnessed an increasing trend in the revenue growth during the period of six years (2011-2016). In 2016, revenues of the overall industry amounted to USD ~ million. The market reported the growth at a CAGR of ~%, from USD ~ million noted in 2011. The increase in millennials using online grocery has been on the rise over the years due to increase in the smart phone users and internet penetration. Millennials prefer paying more for the convenience and this behavior has led them to purchase grocery online even with high transportation charges. Moreover, the startup trend in this industry has made a positive impact on the market with various companies such as Shipt, Farmigo, Instacart and others entering the market. Additionally, the convenient facilities provided by the US online grocery players such as same-day delivery, pickup service, online apps, concierge shopping and others have increased the number of users of online grocery services resulting in increased revenue generation over the years.

Market Segmentation

By Product Category: Bread and dairy products dominated the product category in the US online grocery market with revenue share of ~% of the total market in 2016 due to high usage of these products. Bread is staple food of the US and therefore, the usage of bread is highest, which results in excessive purchase of this product with the evolving online grocery, hence driving market for the segment. Similarly, the consumption of processed dairy products including cheese, evaporated and condensed milk and ice cream has inclined in the US in the recent years, which further justifies the reason behind dominating share of the segment. Other product category includes beverages, household products, personal care and others.

By Mode of Ordering: Website as mode of ordering for online grocery shopping captured revenue share of ~% in 2016 owing to the higher trust factor compared to mobile apps. The features such as comparability, big screen and others surpass the mobile apps. Moreover, there is no access to personal information of the customer while using websites and websites use less memory as compared to apps. The consumers are observed to be more comfortable in purchasing grocery through website mode, which further drives the market for the segment.

Competitive Scenario
Online grocery market in the US is observed to be highly concentrated with the presence of few players capturing major share of the market. Wal-Mart, AmazonFresh, Peapod, Kroger, FreshDirect and Safeway were observed to operate in the online grocery market. AmazonFresh is the leading player in the US online grocery market with revenue share of ~% in online grocery market during 2016. Wide operations all over the country and strong marketing and distribution initiatives have attracted large number of consumers to buy products through this brand. Walmart followed AmazonFresh in the online grocery market in the US majorly due to trust factor associated with the company.

Future Potential
US online grocery market is expected to grow at a CAGR of ~% from USD ~ billion in 2016 to USD ~ billion in 2021 owing to rising smart phone users and internet penetration. Introduction of startups and mergers and acquisitions is anticipated to result in expansion of this market and number of stores and hence, the accessibility will increase for the consumers. Wal-Mart has an expansion strategy as a part of which it announced the plans in 2016, to add additional 500 stores in the US. This will have a positive impact on the industry. Millennials and Generation Z have generated the highest revenue in the US online grocery market and this trend coupled with the changing perception of the consumers about online grocery is anticipated as a major growth driver for US online grocery market.

US Online Food Delivery Market
The market of the online food delivery in the US has witnessed an increasing trend in the revenue growth during the period of six years (2011-2016). In 2016, revenues of the overall industry amounted to USD ~ billion. The market reported growth at a CAGR of ~%, from USD ~ billion noted in 2011. Food delivery market has increased over the years owing to changing consumer trends due to increased convenience, variety of products, time-saving factor and other reasons has resulted in increased revenue generation. Additionally, huge investments by the venture capitalists helped the US food delivery market in its growth as it resulted in emergence of various start-ups, who have actively promoted their companies with the help of advertisements and promotional vouchers, hence driving the food delivery market. Evolution of various start-ups such as Sprig, Grubhub, SpoonRocket and others acted as a major driver for the online food delivery industry.

Market Segmentation
By Food Type: Pizza dominated the US food delivery market with ~% revenue share in 2016 owing to the high consumption of pizza in the US. Cheap deals and convenience have made pizza chains successful in the US. Moreover, easy availability and fast delivery have increased its consumer base leading to rising food delivery of pizza in the country. Additionally, the strong marketing strategies which include advertisements and promotional offers by players who are operating in Pizza-delivery market including Domino's, Pizza Hut, and Papa John's has attracted huge number of customers towards them, providing segment dominant share. Pizza online ordering generated ~% of the total online ordering revenue in 2016, clearly advocates high demand for Pizza delivery. Other food type includes Non-Pizza food which includes Asian food, Sandwiches, Italian, Hamburger, Mexican, Salads, Coffee and others. Non-Pizza food type accounted for ~% (~ billion) of the overall revenues of online food delivery industry in the US.

Competitive Scenario
Food delivery market in the US is observed to be highly concentrated with the presence of few players capturing major share of the market. Domino's, GrubHub, Pizza Hut, Papa John's, Eat24, Postmates, DoorDash, Jimmy John's and Panera were observed to operate in the food delivery market. Domino's is leading brand in the food delivery market in the US majorly due to trust factor associated with the company. The company being founded in the US in 1960 is one of the oldest companies in the food delivery market of the US. Additionally, it is a pioneer in the pizza delivery industry and the strategy of innovation of its products is a major growth driver. GrubHub followed Domino's with second highest revenue share during 2016.

Future Potential
US online food delivery market is expected to grow at a CAGR of ~% during the forecast period owing to changing consumer trends of choosing food delivery over dining. The innovative technology such as drone delivery announced in the industry shall attract more customers to the food delivery market due to the factors such as time-saving and convenience. More technological advancements like this are expected to be introduced in the market during the forecast period, hence driving the market. The food delivery services are expected to penetrate further in more cities and reach more consumer base leading to a positive impact on this industry. The services are expected to expand to rural regions of the country which will aid to the overall market revenue.

Key Topics Covered in the Report:

  • US Online Grocery and Food Delivery Market Introduction and Market Size
  • US Online Grocery Market Segmentation - By Product Category (Fruits & vegetables, Personal Care, Household products, Beverages, Bread & dairy products, Others) and By Mode of Order (Website, Mobile)
  • Online Grocery Market Customer Profile - By Frequency of Online Ordering, Type of Products Purchased, By Gender, By Age, By Online Shopping Preference, By Area, By Customer Retention and By Income
  • Major Operating Models of the US Online Grocers (In-Store Pick up, Drive-Through and Home Delivery)
  • Issues and Challenges in the US Online Grocery Market
  • Fulfillment Center Managed by Companies for the US Online Grocery Market
  • Market Share of Major Players of the US Online Grocery and Food Delivery Market
  • Company Profiles of Major Players of the US Online Grocery and Food Delivery Market
  • US Online Grocery and Food Delivery Market Future Outlook and Projections with Segmentation
  • US Online Food Delivery Market Segmentation - By Food Type (Pizza and Non-Pizza)
  • Online Food Delivery Market Customer Profile - By Average Number of Restaurant Apps Download, Frequency of Using Food Delivery Services, Place of Order Delivery, Consumers Using Online Platform, Portals Which Consumers Use, By Age and By Income
  • Food Delivery Market Order Profile - By Price Range, Number of Orders Per User and By Days of Ordering
  • Trends and Developments in the US Online Grocery and Food Delivery Market
  • SWOT Analysis for the US Online Grocery and Food Delivery Market
  • Analyst Recommendations for the US Online Grocery and Food Delivery Market
  • Macroeconomic Indicators Affecting the US Online Grocery and Food Delivery Market
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Table Of Content

Scope

1. Executive Summary
The US Online Grocery Delivery Market
The US Online Grocery Market Size
The US Online Grocery Market Segmentation
Competitive Scenario In The US Online Grocery market
Future Outlook and Projections of The US Online Grocery Market
The US Online Food Delivery Market
The US Online Food Delivery Market Size
The US Online Food Delivery Market Segmentation
Competitive Scenario in The US Online Food Delivery Market
The US Online Food Delivery Future Outlook and Projections
2. Research Methodology
2.1. Market Definitions
2.2. Market Size and Modeling
Research Methodology
Approach - Market Sizing
Variables (Dependent and Independent)
Multi-factor based Sensitivity Model
Regression Matrix
Limitations
3. US Online Grocery Market
3.1. US Online Grocery Market Introduction
3.2. Online Grocery Shopping Vs Offline Grocery Shopping
3.2.1. Factors Affecting Online Grocery Shopping
3.2.2. Percentage of People Preferring Online Shopping in Different Categories
By Type of Grocery
By Type of Consumer Profile
By Urban Settings
Food Delivery
3.3. Value Chain Analysis for US Online Grocery Market
Overview
Value Chain Process
Business Models
3.4. US Online Grocery Market Size, 2011-2016
3.5. US Online Grocery Market Segmentation, 2016
3.5.1. By Product Category, 2016
3.5.2. By Mode of Order, 2016
3.6. Consumer Profile For US Online Grocery Market
Frequency of Online Order
Type of Products Purchased
By Gender
By Online Shoppping Preference
By Age
By Area
By Income Group
By Customer Retention-Savings
Customer Retention- Convenience/Speed
Customer Retention-Innovative Features
3.7. Major Operating Models in US Online Grocery Market
In Store Pickup
Drive Through
Home Delivery
3.8. Fulfillment Centers Managed by Companies for US Online Grocery Market
3.8.1. Phase 1 (Mega Warehouse)
3.8.2. Phase 2 (In-Store)
3.8.3. Phase 3 (Hybrid Store Warehouse)
3.9. Trends and Development in US Online Grocery Market
3.9.1. Emergence of Various Startups
3.9.2. Convenient Facilities
3.9.3. Mergers and Acquisitions
3.9.4. Millennials and Generation Z Shoppers Engaging in Online Grocery Through Social Media and Digital Tools
3.10. Issues and Challenges in US Online Grocery Market
3.10.1. Customer Perception Towards Perishable Food Items
3.10.2. Reverse Logistics
3.10.3. Stiff Competition From Brick and Mortar Businesses
3.10.4. Low Penetration of Online Grocery
3.11. SWOT Analysis for US Online Grocery Market
3.12. Market Share of Major Players in US Online Grocery Market, 2016
Market Share- New York, 2014
Market Share- Los Angeles
Market Share-Seattle
3.13. Competitive Landscape of Major Players in US Online Grocery Market
3.13.1. AmazonFresh
3.13.2. Walmart
3.13.3. Peapod
3.13.4. Kroger
3.13.5. FreshDirect
3.13.6. Safeway
3.14. US Online Grocery Market Future Outlook and Projections, 2016-2021
3.14.1. By GMV, 2016-2021
3.14.2. By Product Category, 2016-2021
4. US Online Food Delivery Market
4.1. US Online Food Delivery Market Introduction
4.2. Value Chain Analysis For The US Online Food Delivery Market
Overview
Value Chain Process
4.3. US Online Food Delivery Market Size, 2011-2016
4.4. US Online Food Delivery Market Segmentation, 2016
4.4.1. By Product Category, 2016
4.5. Order Profile for The US Online Food Delivery Market
Order Split By Price, 2016
Number Of Orders Per User, 2016
Order Split By Days, 2016
4.6. Consumer Profile of the US Online Food Delivery Market
Average Number of Restaurant Applications Download, 2016
Frequency of Using Food Delivery Services, 2016
Place of Order Delivery, 2016
Consumers Using Online Platform, 2016
Portals Which Consumers Use, 2016
Age Split, 2016
Salary Wise, 2016
4.7. Trends and Developments in The US Online Food Delivery Market
4.7.1. Venture Capitalist Investing in Food Delivery Firms
4.7.2. Mergers and Acquisitions
4.7.3. Emerging Startups
4.7.4. Online Ordering To Surpass Phone Delivery Order
4.7.5. Increasing In-House and Third Party Delivery Services
4.8. SWOT Analysis For Online Food Delivery Market
4.9. Strength and Weakness of Major Players in the US Online Food Delivery Market
4.10. Competitive Landscape of Major Players in the US Online Food Delivery Market
4.10.1. Domino's
4.10.2. Grubhub
4.10.3. Pizza Hut
4.10.4. Papa John's
4.10.5. Jimmy John's
4.10.6. Eat24Hours
4.10.7. Postmates
4.10.8. DoorDash
4.10.9. Caviar
4.11. US Online Food Delivery Market Future Outlook and Projections, 2016-2021
4.11.1. By GMV, 2016-2021
4.11.2. By Food Type, 2021
5. Analyst Recommendations
6. Macroeconomic Factors Impacting the US Online Grocery and Online Food Delivery Market
6.1. Smartphone Users in the US, 2011-2021
6.2. Urban population in the US, 2011-2021
6.3. Personal Disposable Income in the US, 2011-2021
6.4. Mobile Retail E-commerce Sale, 2011-2021
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List Of Figure

Figure 3-1: Major Switching Drivers in the US Online Grocery Market on the Basis of Various Parameters (Price, Convenience, Product Quality, Special Promotions, Selection, Store Cleanliness and Staff) in Percentage (%), 2016
Figure 3-2: Average Order Value in Online Grocery Services in the United States in USD, 2015
Figure 3-3: Value Chain Analysis for US Online Grocery Market
Figure 3-4: US Online Grocery Market Size on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2011-2016
Figure 3-5: US Online Grocery Market Segmentation by Mode of Order (Website, Mobile) on the Basis of GMV in Percentage (%), 2016
Figure 3-6: Consumer Profile of US Online Grocery Market by Frequency of Online Order (Fewer than Once a Month, About Once a Month, Once Every 2 Weeks, Once a Week, More than Once a Week) on the Basis of Weightage in Percentage (%), 2016
Figure 3-7: Consumer Profile of US Online Grocery Market by Types of Products Purchased Online on the Basis of Weightage in Percentage (%), 2016
Figure 3-8: Consumer Profile of US Online Grocery Shopping by Gender (Male, Female) on the Basis of Weightage in Percentage (%), 2016
Figure 3-9: Consumer Profile of US Online Grocery Market by Reason to Purchase Online (Non Perishable, Difficult to Find and Others) on the Basis of Weightage in Percentage (%), 2016
Figure 3-10: Consumer Profile of US Online Grocery Market by Age Group (18-24, 25-34, 35-44, 45-54, 55-64, 65+) on the Basis of Weightage in Percentage (%), 2016
Figure 3-11: Consumer Profile for US Online Grocery Market by Area (Urban, Semi Urban and Rural) in Percentage (%), 2016
Figure 3-12: Customer Profile for the US Online Grocery Market by Salary (More than 150K, 100 to 150K, 75 to 100K, 50 to 75K, 0 to 25K and 25 to 50K) on the Basis of Weightage in Percentage (%), 2016
Figure 3-13: Consumer Profile for US Online Grocery Market by Customer Retention (Coupons, Compare Online & Store Price and Earn Loyalty Points) on the Basis of Weightage in Percentage (%), 2016
Figure 3-14: Consumer Profile for US Online Grocery Market by Customer Retention by Convenience (Convenient Check Out, Quickly Re-order, Search Product by Category, Scan Barcodes to Add to Cart) on the Basis of Percentage (%), 2016
Figure 3-15: Customer Profile for the US Online Grocery Market by Customer Retention by Innovative Features (Read/Write Reviews, 'In-Stock Notification', Suggests Items) on the Basis of Weightage in Percentage (%), 2016
Figure 3-16: US Online Delivery Market 'In Store Pickup' Model
Figure 3-17: Drive Through Business Model in US Online Grocery Market
Figure 3-18: Home Delivery Business Model for US Online Grocery Market
Figure 3-19: Mega Warehouse Fulfillment Center Model
Figure 3-20: In-Store Fulfillment Center Model
Figure 3-21: Peapod Example for Dematic Approach
Figure 3-22: Consumer Profile of Online Purchase of Non-Perishable Items (Personal Care, Beauty Items, Packaged Food, Baby Food, Fresh meat and Seafood, Fresh Produce, Fresh Prepared Meals Other Fresh Foods) on the basis of Weightage in Percentage (%), 2016
Figure 3-23: Parameters for Reluctance towards Online Grocery Shopping
Figure 3-24: Smartphone Penetration in the US on the Basis of Number of Users in Percentage (%), 2016
Figure 3-25: Internet Penetration in the US on the Basis of Number of Users in Percentage (%), 2016
Figure 3-26: Market Share of Major Players in (AmazonFresh, Walmart, Peapod, Fresh Direct, Safeway, Instacart, Google Express and Others) in US Online Grocery Market on the Basis of GMV in Percentage (%), 2016
Figure 3-27: Market Share of Major Players in New York Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-28: Market Share of Major Players in Los Angeles Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-29: Market Share of Major Players in Seattle Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-30: Online Grocery Ordering at Walmart
Figure 4-1: Number of Online Orders for Food Delivery in the US, 2011-2016
Figure 4-2: Average Order Size in the US Online Food Delivery Market in USD, 2011-2016
Figure 4-3: Value Chain Analysis of Fast Food Delivery in the US
Figure 4-4: US Online Food Delivery Market Size on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2011-2016
Figure 4-5: US Online Food Delivery Market Segmentation by Product Category (Pizza and Non-Pizza) on the Basis of GMV in Percentage (%), 2015-2016
Figure 4-6: Order Profile of the US Online Food Delivery Market by Number of Orders per User in a Year on the Basis of Weightage in Percentage (%), 2016
Figure 4-7: Order Profile for US Online Food Delivery Market by Average Order Split By Days (Weekdays and Weekends) in Percentage (%), 2016
Figure 4-8: Average Number of Restaurant Application Download in the US per User, 2016
Figure 4-9: Consumer Profile of the US Online Food Delivery Market by Frequency of Using Food Delivery Services (Daily, Several Times a Week, Once a Week, Several Times a Month, Once Per Month, Less Often) on the Basis of Weightage in Percentage (%), 2016
Figure 4-10: Consumer Profile of the US Online Food Delivery Market by Place of Order Delivery (Home, Workplace and Others) on the Basis of Weightage in Percentage (%), 2016
Figure 4-11: Consumer Profile of the US Online Food Delivery Market by Consumers Using Online Platform on the Basis of Weightage in Percentage (%), 2016
Figure 4-12: Consumer Profile for the US Online Food Delivery Market by Portals in Percentage (%), 2016
Figure 4-13: Consumer Profile of the US Online Food Delivery Market by Age Split (Less than 18 Years, 18-24, 25-34, 35-44, 45-54, 55-64, 65 and above) in Percentage (%), 2016
Figure 4-14: Consumer Profile of the US Online Food Delivery Market by Monthly Salary (0-30K, 30-60K, 60-100K, More than 100K) on the Basis of Weightage in Percentage (%)
Figure 4-15: Market Share of Major Players in the US Online Food Delivery Non-Pizza Market on the Basis of GMV in Percentage (%), 2015
Figure 4-16: Market Share of Major Players in the US Online Food Delivery Market on the Basis of GMV in Percentage (%), 2016
Figure 4-17: Market Share of Major Players in the US Online Food Delivery Market on the Basis of Number of Orders Placed Online, 2016
Figure 4-18: Business Model of Domino's
Figure 4-19: Financial Performance of Domino's US on the Basis of Revenue in terms of USD Million, 2011-2016
Figure 4-20: Financial Performance of Domino's on the Basis of Revenue by Different Mediums (Supply chain, Domestic Stores and International Franchise) in terms of Percentage (%), 2012-2016
Figure 4-21: Number of Domino's Outlets in the US, 2010-2016
Figure 4-22: Business Model of GrubHub
Figure 4-23: Financial Performance of GrubHub on the basis of GMV in USD Million, 2011-2016
Figure 4-24: Financial Performance of Papa John's from US on the Basis of GMV in USD Million, 2011-2016
Figure 4-25: Financial Performance of Papa John's on the basis of Customer Satisfaction Index Score, 2011-2016
Figure 4-26: Financial Performance of Papa John's on the Basis of International Advertising Spending in the US in USD Million, 2012-2014
Figure 4-27: Jimmy John's Franchise Units throughout the US, 2010-2016
Figure 4-28: Competitive Landscape of Eat24 Including Company Overview, USP, Strategies and Development, Fees, Key Personnel, Number of Orders, GMV from Online Food Delivery, Number of Employees, Daily Unique Visitors, Daily Unique Page Views, Global Traffic Rank and Daily Revenue from Ads
Figure 4-29: US Online Food Delivery Market Future Outlook and Projections on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2016-2021
Figure 4-30: US Online Food Delivery Market Future Projections by Food Type on the Basis of GMV in Percentage, 2021
Figure 6-1: Smartphone Users in Millions in US, 2011-2021
Figure 6-2: Urban Population in Millions, 2011-2021
Figure 6-3: Personal Disposable Income in USD Billion, 2011-2021
Figure 6-4: Mobile Retail E-commerce Sales in US in USD Billion, 2011-2021


List Of Table

Table 2-1: Products Included in the US Online Grocery Market
Table 2-2: Correlation Matrix of Online Grocery Delivery Market in the US
Table 2-3: Regression Coefficient Output for US Online Grocery Market
Table 3-1: Description of US Online Grocery Market
Table 3-2: Description of Factors Affecting Online Grocery Shopping
Table 3-3: Percentage of People Preferring Online Shopping over Offline Shopping in Different Categories of Grocery Products, 2016
Table 3-4: Percentage of People Preferring Online Shopping over Offline Shopping by Consumer Profiles, 2016
Table 3-5: Percentage of People Preferring Online Shopping over Offline Shopping in by Food Category, 2016
Table 3-6: Rationale and Description of US Online Grocery Market Size by Value on the Basis of GMV, 2011-2016
Table 3-7: Rationale and Description of US Online Grocery Market Segmentation by Product Category (Bread and Dairy Products, Fruits and Vegetables, Beverages, Household Products, Personal Care and Others) on the Basis of GMV in Percentage (%), 2016
Table 3-8: Product Proliferation of Major Players in US Online Grocery Market in Percentage
Table 3-9: Rationale and Description of US Online Grocery Market Segmentation by Mode of Order (Website and Mobile) on the Basis of GMV in USD Billion, 2016
Table 3-10: Types of Business Models in US Online Grocery Market
Table 3-11: Major Challenges in 'In Store Pickup' Online Grocery Model
Table 3-12: Cross Comparison for US Online Grocery Models on Parameters Including SKU Count, Scale, Gross Margin, Distribution Costs, Delivery Costs and Profitability
Table 3-13: Online Grocery Players and Fulfillment Centers
Table 3-14: Major Startups in the US Online Grocery Market
Table 3-15: Major Mergers and Acquisitions Witnessed in US Online Grocery Market
Table 3-16: SWOT Analysis for US Online Grocery Market
Table 3-17: Description for US Online Grocery Market Shares by Major Companies' GMV from Online Grocery in USD Billion, 2016
Table 3-18: Market Share of Major Players (AmazonFresh, Walmart, Peapod, Fresh Direct, Safeway, Instacart, Google Express and Others) in US Online Grocery Market on the Basis of GMV in USD Billion and Percentage (%), 2015-2016
Table 3-19: Competitive Overview of Major Players in US Online Grocery Market on Various Parameters Including Launch Date, GMV from Online Grocery, Geographic Coverage, Pricing, Delivery Fee, Delivery Options, Same Day Delivery, Loyalty Program, Store Base, Fulfillment Model
Table 3-20: Comparative Analysis for Major Players in US Online Grocery Market on the Basis of Various Parameters Including Business Model, Warehouses, Website Ranking, Daily unique Visitors, Unique Page Views, Daily Revenue From Ads
Table 3-21: Competitive Landscape of AmazonFresh Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Developments, Major Markets, Market Entry, Prime fresh - Prime membership fee (annually), AmazonFresh Membership charges (monthly), Prime - Grocery deliver service per delivery and Future Strategies
Table 3-22: Distribution Infrastructure of Amazon in the US as of April 2017
Table 3-23: Competitive Landscape of Walmart Including Company Overview, Service Portfolio, Product Portfolio, USP, Business Strategies, Recent Developments, Business Model, Number of Distribution Centers, Employees, Order Size, GMV from Online Grocery, Number of Cities in which Company offers Same day Pickup Facility and Net Sales of Walmart in US
Table 3-24: Walmart Grocery and Perishables Distribution Center Network in the US as of April 2017
Table 3-25: Competitive Landscape of Peapod Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Development, Key Milestones, Markets Served and Supermarket Partners, Features in Online Shopping Experience, Business Model, Warehouse, Order Average, Delivery Hours, Delivery Fees, Employees, Total Deliveries, GMV from Online Grocery
Table 3-26: Timeline for Peapod
Table 3-27: Competitive Landscape for Kroger Including Company Overview, Product Portfolio, USP, Acquisition, Strategies, Recent Development, Markets, Distribution Centers, Company Revenue, Private Brands Offered by Kroger, Employees, Number of Convenience Stores, Number of Grocery Retail Stores, GMV from Online Grocery Store
Table 3-28: Kroger Supermarkets in USA
Table 3-29: Kroger Grocery Stores Banners by State, 2016
Table 3-30: Competitive Landscape of FreshDirect Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Development, Office Delivery, Home Delivery, Yearly Membership Charge, Number of Employees and GMV from Online Grocery
Table 3-31: Delivery Fees for Home Delivery, 2016
Table 3-32: Delivery Pass Time Slots and Price of FreshDirect, 2016
Table 3-33: Competitive Landscape of Safeway Including Company Overview, Service Portfolio, USP, Merger and Acquisition, Number of Stores in USA, Brands in Safeway, Minimum Order, Banner, Home Delivery Charge, Delivery Time, Same Day Delivery, Business Delivery, Net Income, Gross Profit, GMV from Online Grocery
Table 3-34: Rationale and Description of US Online Grocery Market Future Outlook and Projections by GMV, 2016-2021
Table 3-35: US Online Grocery Market Future Outlook By Value on the Basis of GMV in USD Billion and Growth Rate in Percentage, 2016-2021
Table 3-36: Rationale and Description of US Online Grocery Market by Product Category on the Basis of GMV in Percentage, 2016-2021
Table 4-1: Description of the US Online Food Delivery Market Introduction
Table 4-2: US Online Food Delivery Market Value Chain Challenges
Table 4-3: Rationale and Description of US Online Food Delivery Market Size by Value on the Basis of GMV, 2011-2016
Table 4-4: Rationale and Description of US Online Food Delivery Market Segmentation by Product Category (Pizza and Non-Pizza) on the Basis of GMV in USD Billion, 2016
Table 4-5: Order Profile of the US Online Food Delivery Market on the basis of Average Order Split by Major Companies, 2016
Table 4-6: Major Venture Capitalists Investments in US Food Delivery Companies
Table 4-7: Major Merger and Acquisitions Witnessed in US Food Delivery Market
Table 4-8: Startups in US Food Delivery Industry on the Basis of Prospect and Business Model
Table 4-9: SWOT Analysis for US Online Food Delivery Market
Table 4-10: Strengths and Weaknesses of Major Players in the US Online Food Delivery Market
Table 4-11: Market Share of Major Players in the US Online Food Delivery (Non-Pizza) Market on the Basis of GMV in USD Million, 2015
Table 4-12: Market Share of Major Players in the US Online Food Delivery Market on the Basis of GMV in USD Million, 2016
Table 4-13: Competitive Landscape of Domino's Including Company Overview, Key Personnel, Strategies & Development, USP, Number of Stores, Employees, Domestic Sales, Consolidated Retail Sales, Recent Developments, Daily Unique Visitors, Daily Revenue From Ads, Daily Unique Page views, Global Traffic Rank, GMV from Online Food Delivery
Table 4-14: Competitive Landscape of Grubhub Including Company Overview, USP, Strategies & Development, Business Model, Mergers & Acquisition, Key Personnel, Brands, Products, Offices, Number of Diners, Market Presence, and Others
Table 4-15: Grubhub Online Delivery Scales
Table 4-16: Key Business Metrics of GrubHub, 2012-2016
Table 4-17: Company Profile of Pizza Hut Including Company Overview, USP, Strategies, Key Personnel, Online Ordering, Number of Employees, Royalty, GMV From Online Food Delivery, Daily Unique Visitors, Revenue From Ads, Daily Unique Views, Global Rank, Bounce Rate
Table 4-18: Competitive Landscape of Papa John's Including Company Overview, USP, Strategies, Key Personnel, Recent Developments, Online Ordering, Number of Employees, GMV from Online Food Delivery, Delivery Fees, Delivery Time, Daily Unique Visitors, Daily Revenue from Ads, Daily Page Views, Global Traffic Rank
Table 4-19: Competitive Landscape of Jimmy John's Including Company Overview, USP, Strategies & Development, Recent Developments, Key Milestones, Number of Stores, Fixed Franchise Cost, Number of Employees, Average Delivery Time, Delivery Fees, Gross Profit Earned By Franchise and Others
Table 4-20: Competitive Landscape of Postmates Including Company Overview, USP, Strategies & Development, Key Personnel, Business, Acquisition, Fleet, Average Delivery Fees, Monthly Deliveries, Revenue Streams, Cost Structure, Delivery Time, Delivery Fee, GMV from Online Food Delivery, Daily Unique Page Views and Others
Table 4-21: Competitive Landscape of DoorDash Including Company Overview, USP, Strategies & Development, Number of Orders, Presence, Number of Dasher, Number of Employees, Delivery Charge, Delivery Time, Revenue Stream, Cost Structure, Key Partners, Daily Unique Page Views and Others
Table 4-22: Competitive Landscape of Caviar Including Company Overview, USP, Recent Developments, Key Personnel, Delivery Fee, Standard Delivery Time, Number of Employees, GMV from Online Food Delivery, Daily Unique Page Visitors, Daily Unique Page Views, Daily Revenue from Ads, Global Traffic Rank
Table 4-23: Rationale and Description of the US Online Food Delivery Market Future Outlook on the Basis of GMV, 2016-2021
Table 4-24: Rationale and Description of the US Online Food Delivery Market Future Outlook and Projections by Food Type on the Basis of GMV in USD Billion, 2021
Table 5-1: Recommendations for the US Online Grocery and Online Food Delivery Market
Table 6-1: Rationale for Smartphone Users in the US, 2011-2021
Table 6-2: Rationale for Urban Population in the US, 2011-2021
Table 6-3: Rationale for Personal Disposable Income in the US, 2011-2021
Table 6-4: Rationale for Mobile Retail E-commerce Sales in US in USD Billion, 2011-2021

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Products and Companies

Products

Online Grocery, In-Store Pick up, Drive-Through and Home Delivery, Average Number of Restaurant Apps Download, Frequency of Using Food Delivery Services, Place of Order Delivery, Consumers Using Online Platform, Portals Which Consumers Use, By Age and By Income, Food Delivery, Price Range, Number of Orders Per User, By Days of Ordering


Companies

WalMart, Amazon Fresh, Peapod, Kroger, FreshDirect, Safeway, Dominos, Grubhub, Pizza Hut, Papa Johns, Eat24, Postmates, DoorDash, Jimmy Johns, Panera

The report titled "US Online Grocery and Food Delivery Market Outlook to 2021 - Growing Popularity of Online Mode of Shopping among Millennials in the US to Foster Future Growth" provides a comprehensive analysis on market size generated by online grocery market and food delivery market on the basis of GMV. The markets are further segmented on the basis of product category and mode of ordering. Various market dynamic sections including business models, value chain analysis, trends and developments, SWOT analysis, and issues and challenges has been added in report for clear understanding about current scenario of the market. Competitive landscape section added in the report highlights the market share of major players operating in the industry and profiles for key companies. The future analysis for both US online grocery market and food delivery market has been discussed in detail along with recommendations with analyst view. This report will help industry consultants; online grocery and food deliver chains, potential entrants and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

The report covers competitive landscape of major players including Walmart, AmazonFresh, Peapod, Kroger, FreshDirect, Safeway, Domino's, Grubhub, Pizza Hut, Papa John's, Jimmy John's, Eat24Hours, Postmates, DoorDash and Caviar.

US Online Grocery Market
The market of online grocery in the US has witnessed an increasing trend in the revenue growth during the period of six years (2011-2016). In 2016, revenues of the overall industry amounted to USD ~ million. The market reported the growth at a CAGR of ~%, from USD ~ million noted in 2011. The increase in millennials using online grocery has been on the rise over the years due to increase in the smart phone users and internet penetration. Millennials prefer paying more for the convenience and this behavior has led them to purchase grocery online even with high transportation charges. Moreover, the startup trend in this industry has made a positive impact on the market with various companies such as Shipt, Farmigo, Instacart and others entering the market. Additionally, the convenient facilities provided by the US online grocery players such as same-day delivery, pickup service, online apps, concierge shopping and others have increased the number of users of online grocery services resulting in increased revenue generation over the years.

Market Segmentation

By Product Category: Bread and dairy products dominated the product category in the US online grocery market with revenue share of ~% of the total market in 2016 due to high usage of these products. Bread is staple food of the US and therefore, the usage of bread is highest, which results in excessive purchase of this product with the evolving online grocery, hence driving market for the segment. Similarly, the consumption of processed dairy products including cheese, evaporated and condensed milk and ice cream has inclined in the US in the recent years, which further justifies the reason behind dominating share of the segment. Other product category includes beverages, household products, personal care and others.

By Mode of Ordering: Website as mode of ordering for online grocery shopping captured revenue share of ~% in 2016 owing to the higher trust factor compared to mobile apps. The features such as comparability, big screen and others surpass the mobile apps. Moreover, there is no access to personal information of the customer while using websites and websites use less memory as compared to apps. The consumers are observed to be more comfortable in purchasing grocery through website mode, which further drives the market for the segment.

Competitive Scenario
Online grocery market in the US is observed to be highly concentrated with the presence of few players capturing major share of the market. Wal-Mart, AmazonFresh, Peapod, Kroger, FreshDirect and Safeway were observed to operate in the online grocery market. AmazonFresh is the leading player in the US online grocery market with revenue share of ~% in online grocery market during 2016. Wide operations all over the country and strong marketing and distribution initiatives have attracted large number of consumers to buy products through this brand. Walmart followed AmazonFresh in the online grocery market in the US majorly due to trust factor associated with the company.

Future Potential
US online grocery market is expected to grow at a CAGR of ~% from USD ~ billion in 2016 to USD ~ billion in 2021 owing to rising smart phone users and internet penetration. Introduction of startups and mergers and acquisitions is anticipated to result in expansion of this market and number of stores and hence, the accessibility will increase for the consumers. Wal-Mart has an expansion strategy as a part of which it announced the plans in 2016, to add additional 500 stores in the US. This will have a positive impact on the industry. Millennials and Generation Z have generated the highest revenue in the US online grocery market and this trend coupled with the changing perception of the consumers about online grocery is anticipated as a major growth driver for US online grocery market.

US Online Food Delivery Market
The market of the online food delivery in the US has witnessed an increasing trend in the revenue growth during the period of six years (2011-2016). In 2016, revenues of the overall industry amounted to USD ~ billion. The market reported growth at a CAGR of ~%, from USD ~ billion noted in 2011. Food delivery market has increased over the years owing to changing consumer trends due to increased convenience, variety of products, time-saving factor and other reasons has resulted in increased revenue generation. Additionally, huge investments by the venture capitalists helped the US food delivery market in its growth as it resulted in emergence of various start-ups, who have actively promoted their companies with the help of advertisements and promotional vouchers, hence driving the food delivery market. Evolution of various start-ups such as Sprig, Grubhub, SpoonRocket and others acted as a major driver for the online food delivery industry.

Market Segmentation
By Food Type: Pizza dominated the US food delivery market with ~% revenue share in 2016 owing to the high consumption of pizza in the US. Cheap deals and convenience have made pizza chains successful in the US. Moreover, easy availability and fast delivery have increased its consumer base leading to rising food delivery of pizza in the country. Additionally, the strong marketing strategies which include advertisements and promotional offers by players who are operating in Pizza-delivery market including Domino's, Pizza Hut, and Papa John's has attracted huge number of customers towards them, providing segment dominant share. Pizza online ordering generated ~% of the total online ordering revenue in 2016, clearly advocates high demand for Pizza delivery. Other food type includes Non-Pizza food which includes Asian food, Sandwiches, Italian, Hamburger, Mexican, Salads, Coffee and others. Non-Pizza food type accounted for ~% (~ billion) of the overall revenues of online food delivery industry in the US.

Competitive Scenario
Food delivery market in the US is observed to be highly concentrated with the presence of few players capturing major share of the market. Domino's, GrubHub, Pizza Hut, Papa John's, Eat24, Postmates, DoorDash, Jimmy John's and Panera were observed to operate in the food delivery market. Domino's is leading brand in the food delivery market in the US majorly due to trust factor associated with the company. The company being founded in the US in 1960 is one of the oldest companies in the food delivery market of the US. Additionally, it is a pioneer in the pizza delivery industry and the strategy of innovation of its products is a major growth driver. GrubHub followed Domino's with second highest revenue share during 2016.

Future Potential
US online food delivery market is expected to grow at a CAGR of ~% during the forecast period owing to changing consumer trends of choosing food delivery over dining. The innovative technology such as drone delivery announced in the industry shall attract more customers to the food delivery market due to the factors such as time-saving and convenience. More technological advancements like this are expected to be introduced in the market during the forecast period, hence driving the market. The food delivery services are expected to penetrate further in more cities and reach more consumer base leading to a positive impact on this industry. The services are expected to expand to rural regions of the country which will aid to the overall market revenue.

Key Topics Covered in the Report:

  • US Online Grocery and Food Delivery Market Introduction and Market Size
  • US Online Grocery Market Segmentation - By Product Category (Fruits & vegetables, Personal Care, Household products, Beverages, Bread & dairy products, Others) and By Mode of Order (Website, Mobile)
  • Online Grocery Market Customer Profile - By Frequency of Online Ordering, Type of Products Purchased, By Gender, By Age, By Online Shopping Preference, By Area, By Customer Retention and By Income
  • Major Operating Models of the US Online Grocers (In-Store Pick up, Drive-Through and Home Delivery)
  • Issues and Challenges in the US Online Grocery Market
  • Fulfillment Center Managed by Companies for the US Online Grocery Market
  • Market Share of Major Players of the US Online Grocery and Food Delivery Market
  • Company Profiles of Major Players of the US Online Grocery and Food Delivery Market
  • US Online Grocery and Food Delivery Market Future Outlook and Projections with Segmentation
  • US Online Food Delivery Market Segmentation - By Food Type (Pizza and Non-Pizza)
  • Online Food Delivery Market Customer Profile - By Average Number of Restaurant Apps Download, Frequency of Using Food Delivery Services, Place of Order Delivery, Consumers Using Online Platform, Portals Which Consumers Use, By Age and By Income
  • Food Delivery Market Order Profile - By Price Range, Number of Orders Per User and By Days of Ordering
  • Trends and Developments in the US Online Grocery and Food Delivery Market
  • SWOT Analysis for the US Online Grocery and Food Delivery Market
  • Analyst Recommendations for the US Online Grocery and Food Delivery Market
  • Macroeconomic Indicators Affecting the US Online Grocery and Food Delivery Market
READ MORE

Scope

1. Executive Summary
The US Online Grocery Delivery Market
The US Online Grocery Market Size
The US Online Grocery Market Segmentation
Competitive Scenario In The US Online Grocery market
Future Outlook and Projections of The US Online Grocery Market
The US Online Food Delivery Market
The US Online Food Delivery Market Size
The US Online Food Delivery Market Segmentation
Competitive Scenario in The US Online Food Delivery Market
The US Online Food Delivery Future Outlook and Projections
2. Research Methodology
2.1. Market Definitions
2.2. Market Size and Modeling
Research Methodology
Approach - Market Sizing
Variables (Dependent and Independent)
Multi-factor based Sensitivity Model
Regression Matrix
Limitations
3. US Online Grocery Market
3.1. US Online Grocery Market Introduction
3.2. Online Grocery Shopping Vs Offline Grocery Shopping
3.2.1. Factors Affecting Online Grocery Shopping
3.2.2. Percentage of People Preferring Online Shopping in Different Categories
By Type of Grocery
By Type of Consumer Profile
By Urban Settings
Food Delivery
3.3. Value Chain Analysis for US Online Grocery Market
Overview
Value Chain Process
Business Models
3.4. US Online Grocery Market Size, 2011-2016
3.5. US Online Grocery Market Segmentation, 2016
3.5.1. By Product Category, 2016
3.5.2. By Mode of Order, 2016
3.6. Consumer Profile For US Online Grocery Market
Frequency of Online Order
Type of Products Purchased
By Gender
By Online Shoppping Preference
By Age
By Area
By Income Group
By Customer Retention-Savings
Customer Retention- Convenience/Speed
Customer Retention-Innovative Features
3.7. Major Operating Models in US Online Grocery Market
In Store Pickup
Drive Through
Home Delivery
3.8. Fulfillment Centers Managed by Companies for US Online Grocery Market
3.8.1. Phase 1 (Mega Warehouse)
3.8.2. Phase 2 (In-Store)
3.8.3. Phase 3 (Hybrid Store Warehouse)
3.9. Trends and Development in US Online Grocery Market
3.9.1. Emergence of Various Startups
3.9.2. Convenient Facilities
3.9.3. Mergers and Acquisitions
3.9.4. Millennials and Generation Z Shoppers Engaging in Online Grocery Through Social Media and Digital Tools
3.10. Issues and Challenges in US Online Grocery Market
3.10.1. Customer Perception Towards Perishable Food Items
3.10.2. Reverse Logistics
3.10.3. Stiff Competition From Brick and Mortar Businesses
3.10.4. Low Penetration of Online Grocery
3.11. SWOT Analysis for US Online Grocery Market
3.12. Market Share of Major Players in US Online Grocery Market, 2016
Market Share- New York, 2014
Market Share- Los Angeles
Market Share-Seattle
3.13. Competitive Landscape of Major Players in US Online Grocery Market
3.13.1. AmazonFresh
3.13.2. Walmart
3.13.3. Peapod
3.13.4. Kroger
3.13.5. FreshDirect
3.13.6. Safeway
3.14. US Online Grocery Market Future Outlook and Projections, 2016-2021
3.14.1. By GMV, 2016-2021
3.14.2. By Product Category, 2016-2021
4. US Online Food Delivery Market
4.1. US Online Food Delivery Market Introduction
4.2. Value Chain Analysis For The US Online Food Delivery Market
Overview
Value Chain Process
4.3. US Online Food Delivery Market Size, 2011-2016
4.4. US Online Food Delivery Market Segmentation, 2016
4.4.1. By Product Category, 2016
4.5. Order Profile for The US Online Food Delivery Market
Order Split By Price, 2016
Number Of Orders Per User, 2016
Order Split By Days, 2016
4.6. Consumer Profile of the US Online Food Delivery Market
Average Number of Restaurant Applications Download, 2016
Frequency of Using Food Delivery Services, 2016
Place of Order Delivery, 2016
Consumers Using Online Platform, 2016
Portals Which Consumers Use, 2016
Age Split, 2016
Salary Wise, 2016
4.7. Trends and Developments in The US Online Food Delivery Market
4.7.1. Venture Capitalist Investing in Food Delivery Firms
4.7.2. Mergers and Acquisitions
4.7.3. Emerging Startups
4.7.4. Online Ordering To Surpass Phone Delivery Order
4.7.5. Increasing In-House and Third Party Delivery Services
4.8. SWOT Analysis For Online Food Delivery Market
4.9. Strength and Weakness of Major Players in the US Online Food Delivery Market
4.10. Competitive Landscape of Major Players in the US Online Food Delivery Market
4.10.1. Domino's
4.10.2. Grubhub
4.10.3. Pizza Hut
4.10.4. Papa John's
4.10.5. Jimmy John's
4.10.6. Eat24Hours
4.10.7. Postmates
4.10.8. DoorDash
4.10.9. Caviar
4.11. US Online Food Delivery Market Future Outlook and Projections, 2016-2021
4.11.1. By GMV, 2016-2021
4.11.2. By Food Type, 2021
5. Analyst Recommendations
6. Macroeconomic Factors Impacting the US Online Grocery and Online Food Delivery Market
6.1. Smartphone Users in the US, 2011-2021
6.2. Urban population in the US, 2011-2021
6.3. Personal Disposable Income in the US, 2011-2021
6.4. Mobile Retail E-commerce Sale, 2011-2021
Disclaimer
Contact Us


List Of Figure

Figure 3-1: Major Switching Drivers in the US Online Grocery Market on the Basis of Various Parameters (Price, Convenience, Product Quality, Special Promotions, Selection, Store Cleanliness and Staff) in Percentage (%), 2016
Figure 3-2: Average Order Value in Online Grocery Services in the United States in USD, 2015
Figure 3-3: Value Chain Analysis for US Online Grocery Market
Figure 3-4: US Online Grocery Market Size on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2011-2016
Figure 3-5: US Online Grocery Market Segmentation by Mode of Order (Website, Mobile) on the Basis of GMV in Percentage (%), 2016
Figure 3-6: Consumer Profile of US Online Grocery Market by Frequency of Online Order (Fewer than Once a Month, About Once a Month, Once Every 2 Weeks, Once a Week, More than Once a Week) on the Basis of Weightage in Percentage (%), 2016
Figure 3-7: Consumer Profile of US Online Grocery Market by Types of Products Purchased Online on the Basis of Weightage in Percentage (%), 2016
Figure 3-8: Consumer Profile of US Online Grocery Shopping by Gender (Male, Female) on the Basis of Weightage in Percentage (%), 2016
Figure 3-9: Consumer Profile of US Online Grocery Market by Reason to Purchase Online (Non Perishable, Difficult to Find and Others) on the Basis of Weightage in Percentage (%), 2016
Figure 3-10: Consumer Profile of US Online Grocery Market by Age Group (18-24, 25-34, 35-44, 45-54, 55-64, 65+) on the Basis of Weightage in Percentage (%), 2016
Figure 3-11: Consumer Profile for US Online Grocery Market by Area (Urban, Semi Urban and Rural) in Percentage (%), 2016
Figure 3-12: Customer Profile for the US Online Grocery Market by Salary (More than 150K, 100 to 150K, 75 to 100K, 50 to 75K, 0 to 25K and 25 to 50K) on the Basis of Weightage in Percentage (%), 2016
Figure 3-13: Consumer Profile for US Online Grocery Market by Customer Retention (Coupons, Compare Online & Store Price and Earn Loyalty Points) on the Basis of Weightage in Percentage (%), 2016
Figure 3-14: Consumer Profile for US Online Grocery Market by Customer Retention by Convenience (Convenient Check Out, Quickly Re-order, Search Product by Category, Scan Barcodes to Add to Cart) on the Basis of Percentage (%), 2016
Figure 3-15: Customer Profile for the US Online Grocery Market by Customer Retention by Innovative Features (Read/Write Reviews, 'In-Stock Notification', Suggests Items) on the Basis of Weightage in Percentage (%), 2016
Figure 3-16: US Online Delivery Market 'In Store Pickup' Model
Figure 3-17: Drive Through Business Model in US Online Grocery Market
Figure 3-18: Home Delivery Business Model for US Online Grocery Market
Figure 3-19: Mega Warehouse Fulfillment Center Model
Figure 3-20: In-Store Fulfillment Center Model
Figure 3-21: Peapod Example for Dematic Approach
Figure 3-22: Consumer Profile of Online Purchase of Non-Perishable Items (Personal Care, Beauty Items, Packaged Food, Baby Food, Fresh meat and Seafood, Fresh Produce, Fresh Prepared Meals Other Fresh Foods) on the basis of Weightage in Percentage (%), 2016
Figure 3-23: Parameters for Reluctance towards Online Grocery Shopping
Figure 3-24: Smartphone Penetration in the US on the Basis of Number of Users in Percentage (%), 2016
Figure 3-25: Internet Penetration in the US on the Basis of Number of Users in Percentage (%), 2016
Figure 3-26: Market Share of Major Players in (AmazonFresh, Walmart, Peapod, Fresh Direct, Safeway, Instacart, Google Express and Others) in US Online Grocery Market on the Basis of GMV in Percentage (%), 2016
Figure 3-27: Market Share of Major Players in New York Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-28: Market Share of Major Players in Los Angeles Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-29: Market Share of Major Players in Seattle Online Grocery Market on the Basis of GMV in Percentage (%), 2014
Figure 3-30: Online Grocery Ordering at Walmart
Figure 4-1: Number of Online Orders for Food Delivery in the US, 2011-2016
Figure 4-2: Average Order Size in the US Online Food Delivery Market in USD, 2011-2016
Figure 4-3: Value Chain Analysis of Fast Food Delivery in the US
Figure 4-4: US Online Food Delivery Market Size on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2011-2016
Figure 4-5: US Online Food Delivery Market Segmentation by Product Category (Pizza and Non-Pizza) on the Basis of GMV in Percentage (%), 2015-2016
Figure 4-6: Order Profile of the US Online Food Delivery Market by Number of Orders per User in a Year on the Basis of Weightage in Percentage (%), 2016
Figure 4-7: Order Profile for US Online Food Delivery Market by Average Order Split By Days (Weekdays and Weekends) in Percentage (%), 2016
Figure 4-8: Average Number of Restaurant Application Download in the US per User, 2016
Figure 4-9: Consumer Profile of the US Online Food Delivery Market by Frequency of Using Food Delivery Services (Daily, Several Times a Week, Once a Week, Several Times a Month, Once Per Month, Less Often) on the Basis of Weightage in Percentage (%), 2016
Figure 4-10: Consumer Profile of the US Online Food Delivery Market by Place of Order Delivery (Home, Workplace and Others) on the Basis of Weightage in Percentage (%), 2016
Figure 4-11: Consumer Profile of the US Online Food Delivery Market by Consumers Using Online Platform on the Basis of Weightage in Percentage (%), 2016
Figure 4-12: Consumer Profile for the US Online Food Delivery Market by Portals in Percentage (%), 2016
Figure 4-13: Consumer Profile of the US Online Food Delivery Market by Age Split (Less than 18 Years, 18-24, 25-34, 35-44, 45-54, 55-64, 65 and above) in Percentage (%), 2016
Figure 4-14: Consumer Profile of the US Online Food Delivery Market by Monthly Salary (0-30K, 30-60K, 60-100K, More than 100K) on the Basis of Weightage in Percentage (%)
Figure 4-15: Market Share of Major Players in the US Online Food Delivery Non-Pizza Market on the Basis of GMV in Percentage (%), 2015
Figure 4-16: Market Share of Major Players in the US Online Food Delivery Market on the Basis of GMV in Percentage (%), 2016
Figure 4-17: Market Share of Major Players in the US Online Food Delivery Market on the Basis of Number of Orders Placed Online, 2016
Figure 4-18: Business Model of Domino's
Figure 4-19: Financial Performance of Domino's US on the Basis of Revenue in terms of USD Million, 2011-2016
Figure 4-20: Financial Performance of Domino's on the Basis of Revenue by Different Mediums (Supply chain, Domestic Stores and International Franchise) in terms of Percentage (%), 2012-2016
Figure 4-21: Number of Domino's Outlets in the US, 2010-2016
Figure 4-22: Business Model of GrubHub
Figure 4-23: Financial Performance of GrubHub on the basis of GMV in USD Million, 2011-2016
Figure 4-24: Financial Performance of Papa John's from US on the Basis of GMV in USD Million, 2011-2016
Figure 4-25: Financial Performance of Papa John's on the basis of Customer Satisfaction Index Score, 2011-2016
Figure 4-26: Financial Performance of Papa John's on the Basis of International Advertising Spending in the US in USD Million, 2012-2014
Figure 4-27: Jimmy John's Franchise Units throughout the US, 2010-2016
Figure 4-28: Competitive Landscape of Eat24 Including Company Overview, USP, Strategies and Development, Fees, Key Personnel, Number of Orders, GMV from Online Food Delivery, Number of Employees, Daily Unique Visitors, Daily Unique Page Views, Global Traffic Rank and Daily Revenue from Ads
Figure 4-29: US Online Food Delivery Market Future Outlook and Projections on the Basis of GMV in USD Billion and Growth Rate in Percentage (%), 2016-2021
Figure 4-30: US Online Food Delivery Market Future Projections by Food Type on the Basis of GMV in Percentage, 2021
Figure 6-1: Smartphone Users in Millions in US, 2011-2021
Figure 6-2: Urban Population in Millions, 2011-2021
Figure 6-3: Personal Disposable Income in USD Billion, 2011-2021
Figure 6-4: Mobile Retail E-commerce Sales in US in USD Billion, 2011-2021


List Of Table

Table 2-1: Products Included in the US Online Grocery Market
Table 2-2: Correlation Matrix of Online Grocery Delivery Market in the US
Table 2-3: Regression Coefficient Output for US Online Grocery Market
Table 3-1: Description of US Online Grocery Market
Table 3-2: Description of Factors Affecting Online Grocery Shopping
Table 3-3: Percentage of People Preferring Online Shopping over Offline Shopping in Different Categories of Grocery Products, 2016
Table 3-4: Percentage of People Preferring Online Shopping over Offline Shopping by Consumer Profiles, 2016
Table 3-5: Percentage of People Preferring Online Shopping over Offline Shopping in by Food Category, 2016
Table 3-6: Rationale and Description of US Online Grocery Market Size by Value on the Basis of GMV, 2011-2016
Table 3-7: Rationale and Description of US Online Grocery Market Segmentation by Product Category (Bread and Dairy Products, Fruits and Vegetables, Beverages, Household Products, Personal Care and Others) on the Basis of GMV in Percentage (%), 2016
Table 3-8: Product Proliferation of Major Players in US Online Grocery Market in Percentage
Table 3-9: Rationale and Description of US Online Grocery Market Segmentation by Mode of Order (Website and Mobile) on the Basis of GMV in USD Billion, 2016
Table 3-10: Types of Business Models in US Online Grocery Market
Table 3-11: Major Challenges in 'In Store Pickup' Online Grocery Model
Table 3-12: Cross Comparison for US Online Grocery Models on Parameters Including SKU Count, Scale, Gross Margin, Distribution Costs, Delivery Costs and Profitability
Table 3-13: Online Grocery Players and Fulfillment Centers
Table 3-14: Major Startups in the US Online Grocery Market
Table 3-15: Major Mergers and Acquisitions Witnessed in US Online Grocery Market
Table 3-16: SWOT Analysis for US Online Grocery Market
Table 3-17: Description for US Online Grocery Market Shares by Major Companies' GMV from Online Grocery in USD Billion, 2016
Table 3-18: Market Share of Major Players (AmazonFresh, Walmart, Peapod, Fresh Direct, Safeway, Instacart, Google Express and Others) in US Online Grocery Market on the Basis of GMV in USD Billion and Percentage (%), 2015-2016
Table 3-19: Competitive Overview of Major Players in US Online Grocery Market on Various Parameters Including Launch Date, GMV from Online Grocery, Geographic Coverage, Pricing, Delivery Fee, Delivery Options, Same Day Delivery, Loyalty Program, Store Base, Fulfillment Model
Table 3-20: Comparative Analysis for Major Players in US Online Grocery Market on the Basis of Various Parameters Including Business Model, Warehouses, Website Ranking, Daily unique Visitors, Unique Page Views, Daily Revenue From Ads
Table 3-21: Competitive Landscape of AmazonFresh Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Developments, Major Markets, Market Entry, Prime fresh - Prime membership fee (annually), AmazonFresh Membership charges (monthly), Prime - Grocery deliver service per delivery and Future Strategies
Table 3-22: Distribution Infrastructure of Amazon in the US as of April 2017
Table 3-23: Competitive Landscape of Walmart Including Company Overview, Service Portfolio, Product Portfolio, USP, Business Strategies, Recent Developments, Business Model, Number of Distribution Centers, Employees, Order Size, GMV from Online Grocery, Number of Cities in which Company offers Same day Pickup Facility and Net Sales of Walmart in US
Table 3-24: Walmart Grocery and Perishables Distribution Center Network in the US as of April 2017
Table 3-25: Competitive Landscape of Peapod Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Development, Key Milestones, Markets Served and Supermarket Partners, Features in Online Shopping Experience, Business Model, Warehouse, Order Average, Delivery Hours, Delivery Fees, Employees, Total Deliveries, GMV from Online Grocery
Table 3-26: Timeline for Peapod
Table 3-27: Competitive Landscape for Kroger Including Company Overview, Product Portfolio, USP, Acquisition, Strategies, Recent Development, Markets, Distribution Centers, Company Revenue, Private Brands Offered by Kroger, Employees, Number of Convenience Stores, Number of Grocery Retail Stores, GMV from Online Grocery Store
Table 3-28: Kroger Supermarkets in USA
Table 3-29: Kroger Grocery Stores Banners by State, 2016
Table 3-30: Competitive Landscape of FreshDirect Including Company Overview, Service Portfolio, Product Portfolio, USP, Strategies and Development, Office Delivery, Home Delivery, Yearly Membership Charge, Number of Employees and GMV from Online Grocery
Table 3-31: Delivery Fees for Home Delivery, 2016
Table 3-32: Delivery Pass Time Slots and Price of FreshDirect, 2016
Table 3-33: Competitive Landscape of Safeway Including Company Overview, Service Portfolio, USP, Merger and Acquisition, Number of Stores in USA, Brands in Safeway, Minimum Order, Banner, Home Delivery Charge, Delivery Time, Same Day Delivery, Business Delivery, Net Income, Gross Profit, GMV from Online Grocery
Table 3-34: Rationale and Description of US Online Grocery Market Future Outlook and Projections by GMV, 2016-2021
Table 3-35: US Online Grocery Market Future Outlook By Value on the Basis of GMV in USD Billion and Growth Rate in Percentage, 2016-2021
Table 3-36: Rationale and Description of US Online Grocery Market by Product Category on the Basis of GMV in Percentage, 2016-2021
Table 4-1: Description of the US Online Food Delivery Market Introduction
Table 4-2: US Online Food Delivery Market Value Chain Challenges
Table 4-3: Rationale and Description of US Online Food Delivery Market Size by Value on the Basis of GMV, 2011-2016
Table 4-4: Rationale and Description of US Online Food Delivery Market Segmentation by Product Category (Pizza and Non-Pizza) on the Basis of GMV in USD Billion, 2016
Table 4-5: Order Profile of the US Online Food Delivery Market on the basis of Average Order Split by Major Companies, 2016
Table 4-6: Major Venture Capitalists Investments in US Food Delivery Companies
Table 4-7: Major Merger and Acquisitions Witnessed in US Food Delivery Market
Table 4-8: Startups in US Food Delivery Industry on the Basis of Prospect and Business Model
Table 4-9: SWOT Analysis for US Online Food Delivery Market
Table 4-10: Strengths and Weaknesses of Major Players in the US Online Food Delivery Market
Table 4-11: Market Share of Major Players in the US Online Food Delivery (Non-Pizza) Market on the Basis of GMV in USD Million, 2015
Table 4-12: Market Share of Major Players in the US Online Food Delivery Market on the Basis of GMV in USD Million, 2016
Table 4-13: Competitive Landscape of Domino's Including Company Overview, Key Personnel, Strategies & Development, USP, Number of Stores, Employees, Domestic Sales, Consolidated Retail Sales, Recent Developments, Daily Unique Visitors, Daily Revenue From Ads, Daily Unique Page views, Global Traffic Rank, GMV from Online Food Delivery
Table 4-14: Competitive Landscape of Grubhub Including Company Overview, USP, Strategies & Development, Business Model, Mergers & Acquisition, Key Personnel, Brands, Products, Offices, Number of Diners, Market Presence, and Others
Table 4-15: Grubhub Online Delivery Scales
Table 4-16: Key Business Metrics of GrubHub, 2012-2016
Table 4-17: Company Profile of Pizza Hut Including Company Overview, USP, Strategies, Key Personnel, Online Ordering, Number of Employees, Royalty, GMV From Online Food Delivery, Daily Unique Visitors, Revenue From Ads, Daily Unique Views, Global Rank, Bounce Rate
Table 4-18: Competitive Landscape of Papa John's Including Company Overview, USP, Strategies, Key Personnel, Recent Developments, Online Ordering, Number of Employees, GMV from Online Food Delivery, Delivery Fees, Delivery Time, Daily Unique Visitors, Daily Revenue from Ads, Daily Page Views, Global Traffic Rank
Table 4-19: Competitive Landscape of Jimmy John's Including Company Overview, USP, Strategies & Development, Recent Developments, Key Milestones, Number of Stores, Fixed Franchise Cost, Number of Employees, Average Delivery Time, Delivery Fees, Gross Profit Earned By Franchise and Others
Table 4-20: Competitive Landscape of Postmates Including Company Overview, USP, Strategies & Development, Key Personnel, Business, Acquisition, Fleet, Average Delivery Fees, Monthly Deliveries, Revenue Streams, Cost Structure, Delivery Time, Delivery Fee, GMV from Online Food Delivery, Daily Unique Page Views and Others
Table 4-21: Competitive Landscape of DoorDash Including Company Overview, USP, Strategies & Development, Number of Orders, Presence, Number of Dasher, Number of Employees, Delivery Charge, Delivery Time, Revenue Stream, Cost Structure, Key Partners, Daily Unique Page Views and Others
Table 4-22: Competitive Landscape of Caviar Including Company Overview, USP, Recent Developments, Key Personnel, Delivery Fee, Standard Delivery Time, Number of Employees, GMV from Online Food Delivery, Daily Unique Page Visitors, Daily Unique Page Views, Daily Revenue from Ads, Global Traffic Rank
Table 4-23: Rationale and Description of the US Online Food Delivery Market Future Outlook on the Basis of GMV, 2016-2021
Table 4-24: Rationale and Description of the US Online Food Delivery Market Future Outlook and Projections by Food Type on the Basis of GMV in USD Billion, 2021
Table 5-1: Recommendations for the US Online Grocery and Online Food Delivery Market
Table 6-1: Rationale for Smartphone Users in the US, 2011-2021
Table 6-2: Rationale for Urban Population in the US, 2011-2021
Table 6-3: Rationale for Personal Disposable Income in the US, 2011-2021
Table 6-4: Rationale for Mobile Retail E-commerce Sales in US in USD Billion, 2011-2021

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Products

Online Grocery, In-Store Pick up, Drive-Through and Home Delivery, Average Number of Restaurant Apps Download, Frequency of Using Food Delivery Services, Place of Order Delivery, Consumers Using Online Platform, Portals Which Consumers Use, By Age and By Income, Food Delivery, Price Range, Number of Orders Per User, By Days of Ordering


Companies

WalMart, Amazon Fresh, Peapod, Kroger, FreshDirect, Safeway, Dominos, Grubhub, Pizza Hut, Papa Johns, Eat24, Postmates, DoorDash, Jimmy Johns, Panera

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