Global Kiteboarding Equipment Market Outlook to 2022
by Equipments (Kite Boards, Accessories, Kites & Protective Gear), by Region (Americas, Europe, APAC & MEA), by New & Existing Demand, by Distribution Channel (Company Stores and Specialty Stores, Online, Hypermarkets and Others) and by Equipment Price
May 2018
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About the Report
About the Report
Market Overview: Globally, International tourist arrivals and international tourism expenditure has been increasing at a steady pace over the review period (2012-2017). Coupled with an increase in interest of people towards soft adventure sports, rising popularity of Kiteboarding & adventure sports and growing awareness regarding fitness-benefits of opting Kiteboarding has supported growth in this industry. Americas has been the biggest market in terms of expenditure incurred by consumers in Kiteboarding equipment’s followed by Europe, APAC and Middle East & Africa. Increase in demand has also been affected by growing base of Millennial, higher per capita income in major markets, presence of well-established players and expanded distribution network in new regions/countries.
Market Size: Increase in variety of Kiteboarding equipment’s available in the market, primarily, in terms of size, quality, capacity and utility, major players have been using diverse product portfolios and aggressive marketing & sales strategies to position themselves in the market. This has helped the market to grow at a CAGR of close to 6% during 2012-2017. Increased trade has been observed amongst major producing and consuming countries. Several leading manufacturers have invested huge amount in research & development segment to foster product innovations to increase durability and sturdiness of Kiteboarding equipments. By and large, Global Kiteboarding equipment market has increased by significant amount in the review period.
Market Segmentation
By Region: The global Kiteboarding equipment market was dominated by Americas in the year 2017. The region occupies the largest share owing to the presence of well-established water sports infrastructure and large number of Kiteboarding enthusiasts. In the recent years, Kiteboarding has been adopted as a recreational activity along with being taken-up professionally. Europe accounted for the second largest share in the Kiteboarding equipment market. The presence of increased number of water sporting sites across Europe makes it the second-largest revenue contributor. APAC region also witnessed growth in demand for Kiteboarding equipments with an increase in both consumption and production especially in Australia, Taiwan, Indonesia, Vietnam and Japan. Middle East and Africa has accounted for the lowest share in the Kiteboarding equipment market in 2017. Major reasons to support such low revenue generation are low participation rates, less number of Kiteboarding facilities available and low awareness amongst population regarding Kiteboarding a sports event.
By New and Existing Demand: In the year 2017, it has been observed that the repeat demand from existing users has accounted for a larger share in the market. With up-gradation of products and new launches, customers replace their current equipments with the advanced ones. Moreover, with rising competition in various regional and global championships and more number of canoeing and kayaking camps being established to attract tourism, repeat demand from existing customers is very strong. Influenced by the benefits of the sport including, balance training, endurance training and strength training-tool for legs and calves, new customers have been attracted to the market.
By Distribution Channel: Company Stores and Specialty Stores dominate the market in 2017. This sales channel has been highly popular since major large scale manufacturers of Kiteboarding equipments usually operate through own brand stores that exclusively sell equipments of their brand. These are known as Exclusive Brand Outlets of the companies located in various countries across the world. The purchase of sports equipments online has been gaining high popularity over the years. Online stores have accounted for second highest contribution in 2017. Some of the major online retailers selling sports equipments are Amazon and Alibaba. Hypermarkets, have accounted for an equal double digit share in terms consumption expenditure. This is because these outlets offer a closer evaluation of products and provide the required support and information to consumers, especially through expert customer service personnel. Some of the well-known stores include Walmart and Tesco.
By Equipment Price: As of 2017, Kiteboards that are priced between USD 401 – USD 800 are generally bought by the individual customers and are available in the company stores, specialty stores, online stores and in hypermarkets. They account for the highest share in the kiteboard market. Kites in similar price range also lead the market share in terms of consumer demand in 2017.
Competitive Landscape
Future Analysis and Projections
Key Topics Covered in the Report
- Global Kiteboarding Equipment Market Introduction
- Global Kiteboarding Equipment Market Size
- Global Kiteboarding Equipment Market Segmentation By Equipments (Kite Boards, Kites, Protective Gear And Other Accessories), By Region (Americas, Europe, Apac And Mea) By Demand From Customers (Repeat And New Customers) And By Distribution Channel (Company Stores & Specialty Stores, Hypermarkets, Online Stores, Small Retail Stores)
- Competitive Landscape in Global Kiteboarding Equipment Market
- Company profiling for major players in Global Kiteboarding Equipment Market
- Global Kiteboarding Equipment Market Future Outlook And Projections
- Government Regulations in Global Kiteboarding Equipment Market
- Analyst Recommendations in Global Kiteboarding Equipment Market
Products
Products
Kiteboards, Accessories, Kites, Protective Gear, Flying Lines, Control Bars, Kite Harnesses
Companies
Cabrinha, Naish International, North Kiteboarding, F-One, North Kiteboarding, Switch Kites, CrazyFly, Slingshot Sports
Table of Contents
Table of Contents
1. Executive Summary
Market Potential
Market Segmentation
Competitive Landscape
Future Analysis and Projections
2. Research Methodology
2.1. Market Definitions
2.2. Abbreviations
2.3. Market Size and Modeling
Approach - Market Sizing
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Regression Matrix
Limitations
3. Global Kiteboarding Equipment Market Value Chain
Value Chain in a Nutshell
4. Global Kiteboarding Equipment Market Size, 2012-2017
5. Global Kiteboarding Equipment Market Segmentation
5.1. By Equipment (Kiteboards, Accessories, Kites and Protective Gear), 2017
5.2. By Regions (Americas, Europe, APAC and Middle East & Africa), 2017
5.3. By Existing and New Demand, 2017
5.4. By Distribution Channel (Company Stores and Specialty Stores, Hypermarkets, Online Stores and Others), 2017
5.5. By Price of Equipments, 2017
6. Competition Landscape
6.1. Competition Scenario (Market Nature, Bargaining Power, Entry Barriers, Market Positioning, Competition Parameters), 2017
6.2. Market Share of Major Players (Cabrinha, Naish International, North Kiteboarding & Others), 2017
6.3. Strengths and Weaknesses of Major Players (Cabrinha, Naish International & North Kiteboarding), 2017
6.4. Company Profiles
6.4.1. Cabrinha
6.4.2. Naish International
6.4.3. Other players (F-One, North Kiteboarding, Switch Kites, CrazyFly & Slingshot Sports)
7. SWOT Analysis of Global Kiteboarding Equipment Market
8. Global Kite Boarding Equipment Market Future, 2018E-2022E
9. Global Kite Boarding Equipment Future Market Segmentation
9.1. By Equipment (Kiteboards, Accessories, Kites and Protective Gear), 2022E
9.2. By Regions (Americas, Europe, APAC and MEA), 2022E
9.3. By Distribution Channel (Company Stores and Specialty Stores, Department Stores, Hypermarkets and Supermarkets, Online Stores and Others)
10. Analyst Recommendations
Disclaimer
Contact Us
List of Figure
Figure 3-1: Flow Chart for Global Kiteboarding Equipment Market Value Chain Including Entities Involved and Equipment Flow.
Figure 4-1: Global Kiteboarding Equipment Market Size by Consumer Expenditure in USD Million and Growth Rate in Percentage (%), 2012-2017
Figure 5-1: Global Kiteboarding Equipment Market Segmentation by Equipment (Kiteboards, Accessories, Kites and Protective Gear) on the basis of Consumer Expenditure in Percentage (%), 2017
Figure 5-2: Global Kiteboarding Equipment Market Segmentation by Region (Americas, Europe, APAC and Middle East and Africa) on the basis of Consumer Expenditure in Percentage (%), 2017
Figure 5-3: Global Kiteboarding Equipment Market Segmentation by Demand from Customers (Existing and New Demand) on the basis of Consumer Expenditure in Percentage (%), 2017
Figure 5-4: Global Kiteboarding Equipment Market Segmentation by Distribution Channel (Company Stores and Specialty Stores, Online Stores, Hypermarkets and Others) on the basis of Consumer Expenditure in Percentage (%), 2017
Figure 8-1: Future Projections for Global Kiteboarding Equipment Market on the Basis of Consumer Expenditure in USD Million and Growth Rate in Percentage (%), 2018-2022E
Figure 9-1: Future Projections of Global Kiteboarding Equipment Market by Equipment (Kiteboards, Accessories, Kites and Protective Gear) on the basis of Consumer Expenditure in Percentage (%), 2022E
Figure 9-2: Future Projections of Global Kiteboarding Equipment Market by Region (Americas, Europe, APAC and MEA) on the basis of Consumer Expenditure in Percentage (%), 2022E
Figure 9-3: Future Projections of Global Kiteboarding Equipment Market by Distribution Channel (Company Stores and Specialty Stores, Hypermarkets, Online Stores and Others) on the basis of Consumer Expenditure in Percentage (%), 2022E
List of Table
Table 2-1: Global Kiteboarding Equipments Market Definitions.
Table 2-2: Global Kiteboarding Equipment Market Abbreviations.
Table 2-3: Correlation Matrix for Global Kiteboarding Equipment Market
Table 2-4: Regression Coefficient for Global Kiteboarding Equipment Market.
Table 3-1: Global Kiteboarding Equipment Market Value Chain Analysis Including Entities Involved (Manufacturers, Authorized Distributors, Retailers, and Customers), Description and Challenges Faced.
Table 4-1: Introduction and Rationale and Description for Global Kiteboarding Equipment Market Size, 2012-2017
Table 5-1: Rationale and Description for Global Kiteboarding Equipment Market Segmentation by Equipment (Kiteboards, Accessories, Kites and Protective Gear) on the basis of Consumer Expenditure in USD Million, 2017
Table 5-2: Technological Advancement in Kite Boarding Equipments including 5-line system, One Strut Kite, Three Strut Kite, 2017
Table 5-3: Rationale and Description for Global Kiteboarding Equipment Market Segmentation by Region (Americas, Europe, APAC and Middle East and Africa) on the basis of Consumer Expenditure in USD Million, 2017
Table 5-4: Country Wise Players (Naish International, Sling Shot Sports, Cabrinha, North Kite Boarding, Crazy Fly and F-One) and their Major Business Activity in Kite Boarding, 2017
Table 5-5: Rationale and Description for Global Kiteboarding Equipment Market Segmentation by Existing Demand & New Demand in terms of Consumer Expenditure in USD Million, 2017
Table 5-6: Average life Span and Replacement Demand for Kite Boarding Equipments
Table 5-7: Rationale and Description for Global Kiteboarding Equipment Market Segmentation by Distribution Channel (Company Stores and Specialty Stores, Online Stores, Hypermarkets and Others) on the basis of Consumer Expenditure in USD Million, 2017
Table 5-8: Rationale and Description for Global Kiteboarding Equipment Market Segmentation by Price of Kiteboards & Kites in terms of Consumer Preferences in Percentage (%), 2017
Table 6-1: Competition Scenario in Global Kiteboarding Equipment Market Including Competition Stage, Company Positioning and Competition Parameters, 2017
Table 6-2: Global Kiteboarding Equipment Market Share of Major Players (Cabrinha, Naish International, North Kiteboarding and Others) by Revenue Generated in Percentage (%), 2017
Table 6-3: Competitive Strengths and Weaknesses of Major Companies in Global Kiteboarding Equipment Market Including Cabrinha, Naish International and North Kiteboarding, 2017
Table 6-4: Company Profile of Cabrinha including Company Overview, Timeline of the Company, Marketing Strategy, Year of Establishment, Best Sellers, Products, Geographical Presence, Manufacturing, Distribution, Online Sales, Recent Developments, 2017
Table 6-5: Kiteboarding Product Portfolio of Cabrinha, 2017
Table 6-6: Company Profile of Naish International including Company Overview, Year of Establishment, Best Sellers, Products, Geographical Presence, Manufacturing, Distribution, Online Sales, Recent Developments, 2017
Table 6-7: Kiteboarding Product Portfolio of Naish International, 2017
Table 6-8: Other Prominent Players in the Global Kiteboarding Equipment Market Including F-One, North Kiteboarding, Switch Kites, CrazyFly and Slingshot Sports, 2017
Table 7-1: SWOT Analysis for Global Kiteboarding Equipment Market, 2012-2017
Table 8-1: Future Outlook for Global Kiteboarding Equipment Market on the basis of Consumer Expenditure, 2018E-2022E
Table 9-1: Future Projections of Global Kiteboarding Equipment Market Segmentation by Equipment (Kiteboards, Accessories, Kites and Protective Gear) on the basis of Consumer Expenditure in USD Million, 2022E
Table 9-2: Future Projections of Global Kiteboarding Equipment Market by Region (Americas, Europe, APAC and MEA) on the basis of Consumer Expenditure in USD Million, 2022E
Table 9-3: Future Projections of Global Kiteboarding Equipment Market by Distribution Channel (Company Stores and Specialty Stores, Department Stores, Hypermarkets and Supermarkets, Online Stores and Others) on the basis of Consumer Expenditure in USD Billion, 2022E
Table 10-1: Analyst Recommendations for Global Kiteboarding Equipment Market
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