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Global
August 2026

Global Agricultural Equipment Market Size, Share & Forecast, By Product Type, Crop Type & Farm Size, 2026-2031

2031

The Global Agricultural Equipment Market worth USD 207 billion in 2025 is growing at a CAGR of 7.20% to reach USD 314 billion by 2031. Deere & Company, CNH Industrial N.V., Kubota Corporation, AGCO Corporation and Mahindra & Mahindra Limited are the major companies operating in this market.

Report Details

Base Year

2025

Pages

83

Region

Global

Author

Ken Research

Product Code
KR-RPT-V02-04567

CHAPTER 1 - MARKET SUMMARY

Market Overview

The Global Agricultural Equipment Market supplies tractors, harvesters, planting systems, tillage machinery, irrigation equipment and crop-care implements used to raise output per worker and per hectare. The commercial demand base spans approximately 4.8 billion hectares of agricultural land in 2023, including 1.6 billion hectares of cropland, creating recurring requirements for field preparation, planting, crop protection and harvesting equipment.

Asia Pacific is the largest production and consumption hub, accounting for an estimated 39.8% of global market value in 2025. China, India, Japan and Southeast Asia combine large farm populations with expanding domestic manufacturing, while India alone recorded approximately 1.2 million tractor sales including exports during 2025. This scale supports localized product platforms, dealer density and lower-cost compact equipment.

Market Value

USD 207 billion

2025

Dominant Region

Asia Pacific

2025

Dominant Segment

Tractors, with precision-enabled tractors representing the fastest-growing product subset

2026-2031

Total Number of Players

250+

Future Outlook

The Global Agricultural Equipment Market is projected to increase from USD 207 billion in 2025 to USD 314 billion by 2031. The market expanded at an estimated historical CAGR of 5.3% during 2020-2025, supported by higher machinery prices, mechanization programs, replacement demand and investment in irrigation and crop-care systems. Near-term conditions remain mixed because lower crop prices, interest rates and dealer inventories have constrained large-equipment purchases in North America and Europe. However, compact tractor demand, emerging-market mechanization and precision technology upgrades are expected to sustain market value.

During 2026-2031, the market is forecast to grow at a CAGR of 7.2%. Value growth is expected to exceed unit growth as equipment incorporates telematics, automatic guidance, variable-rate controls, remote diagnostics and autonomous functions. Asia Pacific will remain the largest regional profit pool, while Latin America and selected African and Asian markets offer above-average volume expansion. Manufacturers with flexible production, strong dealer service, equipment financing and brand-agnostic retrofit solutions are positioned to capture the strongest returns. Electrification will progress first in compact, orchard, greenhouse and low-duty-cycle applications rather than high-horsepower field machinery.

7.2%

Forecast CAGR

USD 314 Bn

2030 Projection

Base Year

2025

Historical Period

2020-2025

Forecast Period

2026-2031

Historical CAGR

5.3%

CHAPTER 2 - SCOPE OF REPORT

Scope of the Market

Click to Explore Interactive Mind Map

CHAPTER 3 - Key Stakeholders

Key Target Audience

Key stakeholders who can leverage from this market analysis for investment, strategy and operational planning.

Investors

CAGR, replacement cycles, margins, technology monetization, regional risk

Corporates

product mix, dealer coverage, pricing, localization, market entry

Government

mechanization, food security, emissions, water efficiency, rural productivity

Operators

utilization, uptime, fuel efficiency, automation, lifecycle service costs

Financial institutions

equipment finance, collateral values, farm income, default exposure

What You'll Gain

  • Market sizing and trajectory
  • Segment demand priorities
  • Regional growth comparison
  • Competitive player benchmarking
  • Technology investment themes
  • CEO-grade risk priorities

80+

Pages of insights

CHAPTER 4 - Market Size & Growth

Market Size, Growth Forecast and Trends

This section evaluates the historical market size, analyzes year-over-year growth dynamics, and presents forecast projections supported by market performance indicators and demand-side drivers.

Historical & Projected Market Size ($ Million)

Year-over-Year Growth Rate (%)

Market Value vs Volume Growth (%)

Historical Market Performance (2020-2025)

Historical performance was shaped by supply-chain disruption in 2020, strong replacement and commodity-driven purchasing during 2021-2023, and a cyclical moderation in developed markets during 2024-2025. The strongest annual value growth occurred in 2022 and 2023 at approximately 7.7%. Industry conditions weakened in 2025 as European agricultural tractor registrations fell to 144,400 units in 2024 and large-equipment demand contracted across North America, while compact tractor activity and emerging-market sales limited the global decline.

Forecast Market Outlook (2026-2031)

Forecast growth is expected to accelerate as the market moves beyond the cyclical trough and manufacturers monetize higher-value digital, autonomous and precision capabilities. The projected 7.2% CAGR reflects unit recovery, continued price and mix improvement, rental-based access and greater adoption of connected equipment. In the United States, guidance and auto-steering systems were already used by 70% of large-scale crop farms in 2023, demonstrating the revenue potential for factory-installed systems, software subscriptions and retrofit technologies.

CHAPTER 5 - Market Data

Market Breakdown

The Global Agricultural Equipment Market combines cyclical machinery demand with structural growth in precision technology, compact equipment and emerging-market mechanization. The following operating indicators highlight the relationship between unit shipments, technology mix and average realized value.

Market Breakdown

Historical Data (2020-2024) • Base Data (2025) • Forecast Data (2026-2031)

Year
Market Size (USD Mn)
YoY Growth (%)
Tractor Shipments (Mn Units)
Precision-Enabled New Equipment Share (%)
Average Selling Price Index (2020=100)
Period
2020$160,000 Mn+-2.2518%
$#%
Forecast
2021$168,000 Mn+5.0%2.3221%
$#%
Forecast
2022$181,000 Mn+7.7%2.4324%
$#%
Forecast
2023$195,000 Mn+7.7%2.5427%
$#%
Forecast
2024$203,000 Mn+4.1%2.5630%
$#%
Forecast
2025$207,000 Mn+2.0%2.5233%
$#%
Forecast
2026$222,000 Mn+7.2%2.6236%
$#%
Forecast
2027$238,000 Mn+7.2%2.7439%
$#%
Forecast
2028$255,000 Mn+7.1%2.8742%
$#%
Forecast
2029$273,000 Mn+7.1%3.0145%
$#%
Forecast
2030$293,000 Mn+7.3%3.1648%
$#%
Forecast
2031$314,000 Mn+7.2%3.3251%
$#%
Forecast

Tractor Shipments

2.52 million units, 2025, global estimate. Compact and utility tractors provide the largest shipment base, while high-horsepower equipment drives disproportionate value. India reported more than 1.19 million total tractor sales including exports during 2025, demonstrating Asia's importance to global volume.

Precision-Enabled New Equipment Share

33%, 2025, global estimate. Technology mix is becoming a critical margin lever as guidance, connectivity and variable-rate functions increase equipment value. Auto-steering was used by 70% of large United States crop farms in 2023.

Average Selling Price Index

116, 2025, global estimate. Higher horsepower, emissions systems, sensors and embedded software support price and mix expansion even during weak unit cycles. AGCO invested USD 487.7 million in research and development during 2025, equivalent to a major commitment to technology-led differentiation.

CHAPTER 6 - Segmentation

Market Segmentation Framework

Comprehensive analysis across key dimensions providing insights into market structure, customer preferences, equipment applications and distribution patterns.

No of Segments

7

Dominant Segment

Product Type

Fastest Growing Segment

Application

Product Type

Tractors
$%
Harvesting Equipment
$%
Planting and Seeding Equipment
$%
Soil Preparation, Irrigation and Crop Care Equipment
$%

Crop Type

Cereals and Grains
$%
Oilseeds and Pulses
$%
Fruits and Vegetables
$%
Plantation and Forage Crops
$%

Customer Type

Owner-Operator Farmers
$%
Commercial Farming Enterprises
$%
Agricultural Cooperatives
$%
Custom Hiring and Rental Providers
$%

Application

Land Preparation
$%
Sowing and Planting
$%
Crop Protection and Water Management
$%
Harvesting and Post-Harvest Handling
$%

Distribution Channel

Authorized Dealers
$%
Direct OEM Sales
$%
Cooperative and Government Procurement
$%
Equipment Rental Platforms
$%

Farm Size

Small Farms Below 10 ha
$%
Medium Farms 10-100 ha
$%
Large Farms 100-1,000 ha
$%
Mega Farms Above 1,000 ha
$%

Geography

Asia Pacific
$%
North America
$%
Europe
$%
Latin America, Middle East and Africa
$%

Key Segmentation Takeaways

Comprehensive analysis across all extracted segmentation dimensions providing insights into market structure, customer preferences and distribution patterns.

Product Type

Product configuration remains the primary revenue-allocation dimension because tractors, harvesters and crop-care systems differ materially in selling price, replacement cycle, dealer economics and aftermarket requirements. Tractors remain dominant because they provide the core power platform for multiple implements, transport tasks and precision upgrades across both smallholder and commercial farming systems.

Application

Application is expected to record the fastest structural expansion as equipment purchasing shifts from general mechanization toward targeted productivity outcomes. Crop protection and water management will benefit from pressure to reduce input waste, while precision planting and automated harvesting systems capture value from labor scarcity, field-level data and higher utilization requirements.

CHAPTER 7 - Regional Analysis

Regional Analysis

Asia Pacific leads the Global Agricultural Equipment Market due to its large cultivated area, high tractor shipment base and concentration of small and medium farms requiring compact machinery. North America and Europe generate lower unit volumes but higher equipment value per unit because of larger farms, higher horsepower requirements and stronger precision technology adoption.

Largest Regional Market

Asia Pacific, 1st

Asia Pacific Market Size (2025)

USD 82 billion

Global CAGR (2026-2031)

7.2%

Regional Analysis (Current Year)

Regional Analysis Comparison

MetricAsia PacificNorth AmericaEuropeLatin AmericaMiddle East and Africa
Market Size, 2025USD 82 billionUSD 47 billionUSD 40 billionUSD 25 billionUSD 13 billion
CAGR, 2026-2031 (%)8.4%5.8%5.4%7.0%6.6%
Tractor Shipments, 2025 (Mn Units)1.600.240.160.320.20
Precision-Enabled New Equipment Share, 2025 (%)27%64%52%38%18%

Market Position

Asia Pacific ranks first with approximately USD 82 billion in 2025 market value and 1.60 million tractor shipments, supported by China, India, Japan and Southeast Asian mechanization demand.

Growth Advantage

Asia Pacific's estimated 8.4% CAGR exceeds North America's 5.8% and Europe's 5.4%, reflecting stronger first-time mechanization, compact-equipment demand, public subsidies and agricultural labor transition.

Competitive Strengths

Asia Pacific combines high unit scale, localized manufacturing and a broad small-farm customer base, while Kubota alone has produced more than 6.1 million tractors globally through 2025.

CHAPTER 8 - INDUSTRY ANALYSIS

Growth Drivers, Challenges & Opportunities

Comprehensive analysis of key factors shaping the Global Agricultural Equipment Market, including growth catalysts, operational challenges and emerging opportunities across manufacturing, distribution and farm applications.

Growth Drivers

Rising Food Output and Farm Productivity Requirements

  • Global agriculture must produce approximately 50% more food, feed and fibre by 2050 relative to 2012, supporting demand for higher-capacity planting, harvesting and crop-management equipment.
  • World cropland covered 1.6 billion hectares in 2023, creating a large installed base for tractors, implements and replacement machinery across multiple crop systems.
  • Approximately one billion people, or 28% of global employment, work in agriculture, making labor-saving machinery strategically important where rural workforces are aging or migrating.

Precision Farming, Connectivity and Automation

  • More than 50% of major United States row-crop acreage is managed with auto-steer and guidance systems, validating demand for sensors, displays, controllers and machine connectivity.
  • AGCO invested USD 487.7 million in research and development during 2025, supporting autonomous equipment, precision retrofits and higher-value digital offerings.
  • Kubota has produced more than 6.1 million tractors through 2025 and commercialized autonomous agricultural machinery, demonstrating the scalability of automation across compact and specialty applications.

Government Support and Mechanization Programs

  • The countries assessed by the OECD represented 75% of global agricultural value added, indicating that subsidies, credit programs and investment incentives influence a substantial share of equipment demand.
  • India recorded approximately 1.19 million tractor sales including exports in 2025, showing how rural income, financing and mechanization support can generate high-volume equipment markets.
  • EU Regulation 2016/1628 has applied since January 2017, creating replacement and product-upgrade demand for compliant non-road mobile machinery engines.

Market Challenges

Cyclical Farm Economics and Delayed Capital Purchases

  • CNH agricultural net sales declined 12% to USD 12.39 billion in 2025, demonstrating the sensitivity of machinery demand to farm income and dealer inventory cycles.
  • European agricultural tractor registrations fell 8.1% to 144,400 units in 2024, reaching their lowest level in at least ten years and increasing dealer inventory pressure.
  • CNH forecast 2026 agricultural segment sales between 5% lower and flat, indicating that developed-market recovery may lag emerging-market volume expansion.

Affordability and Small-Farm Fragmentation

  • Guidance systems were used by 70% of large farms but substantially fewer small family farms in 2023, highlighting the investment gap between customer segments.
  • Agriculture employs approximately one billion workers globally, many in low-income or informal settings where machinery purchases require subsidies, cooperatives or rental access.
  • Equipment ownership economics are constrained by seasonal utilization, encouraging rental and custom-hiring models that convert large capital purchases into variable per-acre service costs.

Regulatory, Repair and Technology Complexity

  • EU engine type approval under Regulation 2016/1628 creates certification, testing and after-treatment requirements across multiple power bands, increasing platform-development costs.
  • DEF and sensor failures can derate or immobilize machinery, creating downtime risk during narrow planting and harvesting windows.
  • United States right-to-repair guidance issued in February 2026 requires manufacturers to balance emissions compliance, cybersecurity, dealer economics and farmer access to diagnostic tools.

Market Opportunities

Precision Retrofit and Autonomous Equipment Ecosystems

  • Brand-agnostic retrofit kits can generate recurring software, service and hardware revenue without requiring farmers to replace entire equipment fleets. AGCO serves approximately 2,800 dealers in 140 countries.
  • OEMs, technology providers and dealers benefit from higher attachment rates for guidance, telematics, variable-rate controls and remote diagnostics.
  • Scaled autonomy requires reliable connectivity, safety validation and interoperable tractor-implement standards, creating partnership opportunities across sensors, software and machine-control providers.

Water-Efficient and Climate-Resilient Machinery

  • Approximately 1.2 billion people live in agricultural areas facing severe water constraints, expanding demand for drip systems, sensor-controlled irrigation and low-loss application machinery.
  • Equipment manufacturers can monetize integrated water, fertilizer and pesticide optimization through bundled hardware, software and advisory services.
  • Adoption depends on farm financing, interoperability and measurable payback from lower water, energy and chemical use.

Emerging-Market Mechanization and Equipment-as-a-Service

  • Rental fleets and custom-hiring centers can increase utilization and spread equipment costs across multiple small farms, creating recurring per-hour or per-acre revenue.
  • Compact tractors, multi-crop implements and modular attachments benefit manufacturers and distributors serving fragmented farm structures.
  • Growth requires local service coverage, spare-parts availability, operator training and financing products aligned with seasonal agricultural cash flows.

CHAPTER 9 - Competitive Landscape

Competitive Landscape Overview

The market is moderately concentrated among diversified global OEMs, but competitive intensity varies by horsepower, crop system and geography. Dealer coverage, product reliability, financing, precision technology and after-sales service create significant entry barriers.

Market Share Distribution

Deere & Company
CNH Industrial N.V.
Kubota Corporation
AGCO Corporation

Top 5 Players

1
Deere & Company
!$*
2
CNH Industrial N.V.
^&
3
Kubota Corporation
#@
4
AGCO Corporation
$
5
Mahindra & Mahindra Limited
&@$
Combined Share$%

Market Dynamics

Local Players70%
Regional/Int'l30%

8 new entrants in the past 5 years, indicating strong market attractiveness and growth potential.

Company Profiles (Top 10 Players)
Company Name
Market Share
Headquarters
Founding Year
Core Market Focus
Deere & Company
-Moline, United States1837High-horsepower tractors, combines, precision agriculture and compact equipment
CNH Industrial N.V.
-Basildon, United Kingdom2013Tractors, harvesting equipment, crop production systems and precision technology
Kubota Corporation
-Osaka, Japan1890Compact tractors, rice machinery, implements and autonomous farm equipment
AGCO Corporation
-Duluth, United States1990Tractors, combines, application equipment and precision agriculture retrofits
Mahindra & Mahindra Limited
-Mumbai, India1945Compact and utility tractors, implements and emerging-market mechanization
CLAAS KGaA mbH
-Harsewinkel, Germany1913Combine harvesters, forage systems, tractors and digital farm solutions
Yanmar Holdings Co., Ltd.
-Osaka, Japan1912Compact tractors, rice equipment, engines and smart agriculture systems
SDF S.p.A.
-Treviglio, Italy1927Tractors, orchard machinery and specialist agricultural equipment
Tractors and Farm Equipment Limited
-Chennai, India1960Utility tractors, compact tractors, engines and farm implements
Iseki & Co., Ltd.
-Tokyo, Japan1926Compact tractors, rice transplanters, harvesters and specialty equipment

Cross Comparison Parameters

The report provides detailed cross-comparison of key players across 10 performance parameters to identify competitive strengths and weaknesses.

1

Dealer Network Coverage

2

Precision Technology Penetration

3

Agricultural Equipment Revenue Growth

4

Operating Margin

Analysis Covered

Market Share Analysis:

Benchmarks revenue positions across equipment categories, regions and customer groups

Cross Comparison Matrix:

Compares technology, distribution, product breadth and financial performance indicators

SWOT Analysis:

Evaluates strategic capabilities, operational exposures and addressable growth opportunities

Pricing Strategy Analysis:

Assesses list pricing, financing, discounts and technology value premiums

Company Profiles:

Reviews portfolios, geographic exposure, capabilities and competitive strategic priorities

CHAPTER 10 - REPORT TOC

Table of Contents

83Pages
34Chapters
10Companies Profiled
7Segmentation Types

Phase 1
Market Assessment Phase

11

Chapters

Supply-side and competitive intelligence covering market sizing, segmentation, competitive dynamics, regulatory landscape and future forecasts.

Phase 2
Go-To-Market Strategy Phase

15

Chapters

Entry strategy evaluation, execution roadmap, partner recommendations and profitability outlook.

Complete Report Coverage

201+ detailed sections covering every aspect of the market

143

Assessment Sections

58

Strategy Sections

CHAPTER 11 - Our Approach

Research Methodology

Desk Research

  • Global equipment shipment and registration analysis
  • OEM agricultural revenue and margin review
  • Farm mechanization and technology adoption mapping
  • Emissions, subsidy and certification policy assessment

Primary Research

  • Agricultural equipment product directors interviewed
  • Dealer principals and sales managers interviewed
  • Commercial farm operations directors interviewed
  • Rental fleet and procurement heads interviewed

Validation and Triangulation

  • 406 respondents across equipment value chain
  • Regional shipment estimates reconciled with revenues
  • Equipment prices validated across power classes
  • Forecast assumptions stress-tested by scenario

CHAPTER 12 - FAQ

FAQs

Still have questions?

Our research team is here to help you find the right solution

Contact Research Team

CHAPTER 13 - Related Research

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