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India Pre Owned Premium Car Market Outlook to 2023

Growth Propelled by Traction from Digital Platforms, Surge in Certified Dealership, Decline in Average Car Price and Faster Launch of New Models

Region:India

Author(s):Anish Malhotra

Product Code:KR881

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Published On

September 2019

Total pages

150

About the Report

Future Outlook

Future for premium used car in India looks compelling and replicating of consumer preference from the western economies is expected. Leasing of cars and lower ownership period are expected to have positive impact on demand as quality products will be available at affordable value. Audi’s market share has declined considerably is expected to gain some market. New entrants in the electric car segments and implementation of Bharat-VI norms may cause many existing car owner to sell their cars causing decline in the average ticket size.
 

Key Topics Covered

  • Used Car Industry Movement
  • India Premium Used Car Market Size By Sales Volume and GTV, 2013-2023
  • International Market Study: Overview of United States, Japan & Europe Pre Owned Premium Car Market, 2013-2018
  • Detailed Analysis of MB Certified, Audi Approved Plus, BMW Premium Selection, Jaguar Approved-Dealer Network across various Regions in India
  • Customer Profiling-Know your Target Audience
  • Sourcing Network and Process Adopted by Premium Car Brands
  • Premium Car Exchange
  • Marketing and Re-marketing Trends in India Pre Owned Premium Car Market, 2018
  • Resale Value analysis
  • Finance Support
  • Snapshot on Cars24.com and Other Digital Used Car Aggregator( Business Model, Operating Model, Company Profile, Key Performance Indicator)
  • Company Profiles (Company Establishment, Journey, Offices, Showrooms, Management, Certifications & Others, Company Business/Operating Model, Sourcing of Inventory, Marketing & Business Strategies , Customer Acquisition Process,  Financials & Others
  • Analyst Recommendation

Products

Key Target Audience

  • Online Auto Listing Websites

  • Premium Car Companies

  • NBFCs, Insurance Companies and Banks

  • Used Car Dealers

  • New Market Entrants


Time Period Captured in the Report:

  • Historical Period: 2013- 2018

  • Forecast Period: 2019 – 2023

Companies

Key Segments Covered

  • India Premium Used Car Market Segmentation by Market Structure (Organized/Unorganized & C2C),

  • India Premium Used Car Market Segmentation by Car Made/Brand (BMW, Mercedes Benz, Audi, JLR and Other)

  • Premium Pre-Owned Car Dealers (MB Certified, Audi Approved plus, BMW Premium Selection and Jaguar Approved) in India

  • India Premium Used Car Market Segmentation by Sourcing Channel (Buy Sell, park Sell and Trade Ins)

Companies

  • BMW

  • Mercedes Benz

  • Audi

  • JLR

  • BBT

  • Cars 24

  • Cartrade

Table of Contents

1. Executive Summary

2. Research Methodology

3. Used Car Industry Movement

3.1. India Premium Used Car Market Size by Sales Volume, 2013-2023

3.1.1. India Premium Used Car Market Size by GTV, 2013-2023

3.1.2. India Premium Used Car Market by Average Ticket Size, 2013-2018

3.2. Growth Drivers and Year-on-Year Development, 2013-2018

3.3. Future Trends in India Premium Used Car Market

3.4. Future Growth Drivers and Year-on-Year Development, 2019-2023

3.5. India Premium Used Car Market Segmentation by Market Structure (Organized/Unorganized & C2C), 2018-2023

3.6. Analysis for Organized/Unorganized and C2C Premium Used Car Channels

3.7. India Premium Used Car Market Segmentation by Car Made/Brand, 2018

3.8. Analysis on Premium Pre-Owned Car Dealers (MB Certified, Audi Approved Plus, BMW Premium Selection and Jaguar Approved) in India

3.9. India Premium Used Car Market Segmentation by Car Made/Brand, 2018~ Other Brands’ Performance

3.10. India Premium Used Car Market Segmentation by Car Made, 2018-2023

3.11. Trends and Developments in India Premium Used Car Market (1/2)

3.12. Issues and Challenges in India Premium Used Car Market

4. International Market Study: Overview of United States, Japan & Europe Pre Owned Premium Car Market, 2013-2018

4.1. What Should Indian Pre Owned Premium Car Dealers Adopt?

4.2. United States Pre Owned Premium Cars Market, 2013-2018

4.3. Japan Pre Owned Premium Cars Market, 2013-2018

4.4. Europe Pre Owned Premium Cars Market, 2013-2018

5. Detailed Analysis of MB Certified, Audi Approved Plus, BMW Premium Selection, Jaguar Approved-Dealer Network across various Regions in India

5.1. Analysis on Premium Pre-Owned Car Dealers (MB Certified, Audi Approved plus, BMW Premium Selection and Jaguar Approved) in India

5.2. Sales Made by Pre-Owned Car Dealers (Mercedes Benz), 2018

5.2. Sales Made by Pre-Owned Car Dealers (BMW and Audi), 2018

5.3. Sales Made by Pre-Owned Car Dealers (Jaguar Approved), 2018

5.4. Sales Made by Pre-Owned Car Dealers (MB Certified, Audi Approved plus, BMW Premium Selection and Jaguar Approved), 2018

5.5. Service Network of AUDI, Mercedes, BMW and JLR by District

5.6. Existing Car Parc: BMW

6. Customer Profiling-Know Your Target Audience

6.1. How to Upsurge Footfalls in Pre-Owned Car Showroom

6.2. Customer Profile in India Pre-Owned Car Dealers Market by Regional Sales, 2018

6.3. Ownership V/S Footfall Analysis for Major Organized Premium Car Dealerships

6.4. Regional Customer Analysis: Delhi NCR

6.5. Regional Customer Analysis: Maharashtra (Mumbai)

6.6. Regional Customer Analysis: Karnataka (Bangalore)

6.7. Regional Customer Analysis: West Bengal (Kolkata)

6.8. Customer Profile in India Pre-Owned Car Dealers Market by Income Class, 2018

6.9. Customer Journey & Impact of Income on Customer Purchase Behavior

7. Sourcing Network and Process Adopted by Premium Car Brands

7.1. Key Sourcing Channels in Organized & Unorganized Market, 2018-2023

7.2. Key Sourcing Channels for Top 4 Brands, 2018

8. Premium Car Exchange

8.1. Exchange Contribution to New Car Sales for Audi, BMW, JLR and Mercedes, 2018

8.2. Assured Buy Back Offers for Premium Car Brands

8.3. Buy Back Process

9. Marketing and Re-marketing Trends in India Pre Owned Premium Car Market, 2018

9.1. Key Marketing Initiatives

9.2. Marketing Initiatives by BMW

9.3. Marketing Initiates by Mercedes

9.4. Marketing Initiatives by Audi

9.5. Marketing Initiatives by JLR

9.6. Post Lease Operations/Remarketing Operations for Premium Car Market

10. Resale Value analysis

10.1. Analysis of Resale Value for Premium Cars in India

10.2. Certification Process and Process of Determining Resale Value

11. Finance Support

11.1. Captive and Non Captive Finance of Premium Used Cars

11.2. Finance Details-BMW

11.3. Finance Details-Mercedes Benz

11.4. Finance Details-Audi

11.5. Finance Details-JLR

12. Snapshot on Cars24.com and Other Digital Used Car Aggregator (Business Model, Operating Model, Company Profile, Key Performance Indicator)

12.1. Cars24

12.2. Car Trade

12.3. Car Dekho

13. Company Profiles (Company Establishment, Journey, Offices, Showrooms, Management, 

Certifications & Others, Company Business/Operating Model, Sourcing of Inventory, Marketing & 

Business Strategies , Customer Acquisition Process, Financials & Others)

13.1. Mercedes Benz Certified

13.2. Jaguar Land Rover Approved

13.3. BMW

13.4. Big Boy Toyz Private Limited (BBT)

13.5. Rally Motors Private Limited

13.6. Star Carz

14. Analyst Recommendation – Success Factors

Disclaimer

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