Bahrain Bric Breast Pump Market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Bahrain BRIC Breast Pump Market, worth USD 15 Mn, grows with rising female workforce and innovations in double electric and closed system pumps.

Region:Middle East

Author(s):Shubham

Product Code:KRAD6814

Pages:89

Published On:December 2025

About the Report

Base Year 2024

Bahrain BRIC Breast Pump Market Overview

  • The Bahrain BRIC Breast Pump Market is valued at approximately USD 15 million, based on a five-year historical analysis and extrapolation from the share of the breast pump market in GCC countries within the global breast pump industry. This growth is primarily driven by increasing awareness of breastfeeding benefits promoted by initiatives such as the Baby-Friendly Hospital Initiative and national breastfeeding promotion in Gulf states, along with a steady rise in female labour-force participation in Bahrain that increases demand for convenient milk-expression solutions among working mothers. The market has seen consistent demand for both manual and electric breast pumps in line with global trends towards portable, electric, and wearable pumps, reflecting a shift towards more technologically advanced options that cater to the needs of modern mothers.
  • Key cities such as Manama and Muharraq dominate the market due to their higher population density, greater concentration of hospitals and private clinics, and higher purchasing power compared with other governorates. The presence of major maternity hospitals and specialist clinics in these urban areas facilitates easier access to breast pump products through hospital pharmacies, retail chains, and e-commerce delivery, while Bahrain’s sizeable expatriate community, concentrated largely in and around Manama, further drives demand for breastfeeding solutions catering to diverse cultural preferences and brand familiarity.
  • In 2023, the Bahraini government reinforced the requirement that all breast pumps and related baby-care electrical devices placed on the market comply with the Gulf Technical Regulation for Low Voltage Electrical Equipment and Appliances – BD-142004-01, issued by the Gulf Standardization Organization and adopted by Bahrain’s Ministry of Industry and Commerce, which mandates conformity assessment, safety labelling, and use of compliant plugs and voltages for electrical products. In addition, breast pumps that qualify as medical devices must follow the National Health Regulatory Authority’s Medical Devices Regulation (Resolution No. 48 of 2017), which requires registration, proof of conformity with recognised international standards (such as IEC/ISO standards for electrical safety and biocompatibility), and post-market surveillance, ensuring that devices sold are safe and of consistent quality for mothers and infants.
Bahrain BRIC Breast Pump Market Size

Bahrain BRIC Breast Pump Market Segmentation

By Product Type:The product type segmentation includes various categories such as Manual Breast Pumps, Single Electric Breast Pumps, Double Electric Breast Pumps, Wearable/Hands-Free Breast Pumps, Hospital-Grade Breast Pumps, and Silicone & Passive Collection Pumps. Among these, Double Electric Breast Pumps are currently leading the market in line with global patterns where electric and wearable pumps capture the largest share, driven by higher efficiency, adjustable suction modes, and time savings that particularly appeal to working mothers who require quick and effective solutions for milk expression.

Bahrain BRIC Breast Pump Market segmentation by Product Type.

By Technology:The technology segmentation is divided into Open System and Closed System breast pumps. Closed System breast pumps are gaining traction due to their hygienic design, which prevents milk from entering the pump mechanism and reduces the risk of contamination, making them a preferred choice among health-conscious consumers and aligning with global data showing closed systems accounting for more than sixty percent of demand. This trend is particularly evident in hospital and maternity-clinic settings where infection control is paramount, and procurement policies increasingly favour closed-system and hospital-grade pumps to support safe multi-user or rental use.

Bahrain BRIC Breast Pump Market segmentation by Technology.

Bahrain BRIC Breast Pump Market Competitive Landscape

The Bahrain BRIC Breast Pump Market is characterized by a dynamic mix of regional and international players. Leading participants such as Medela AG, Philips Avent (Koninklijke Philips N.V.), Pigeon Corporation, Spectra Baby (Uzinmedicare Co., Ltd.), Lansinoh Laboratories, Inc., Ameda, Inc., Ardo Medical AG, Chicco (Artsana Group), Tommee Tippee (Mayborn Group), Haakaa, Elvie (Chiaro Technology Ltd.), BabyBuddha, Nuk (MAPA GmbH), Evenflo Feeding, Inc., Local and Regional Distributors (e.g., Mumzworld, Babyshop / Centrepoint Group) contribute to innovation, geographic expansion, and service delivery in this space.

Medela AG

1961

Switzerland

Philips Avent

1984

Netherlands

Pigeon Corporation

1957

Japan

Spectra Baby

2000

South Korea

Lansinoh Laboratories, Inc.

1984

USA

Company

Establishment Year

Headquarters

Global Breast Pump Revenue (Latest Year)

Estimated Revenue from GCC / Bahrain

CAGR in Middle East & Africa Breast Pump Sales

Installed Base in Hospitals & Maternity Clinics (Units in Bahrain)

Number of SKUs Listed on Leading Bahrain E-commerce Platforms

Average Selling Price (ASP) by Key Product Category

Bahrain BRIC Breast Pump Market Industry Analysis

Growth Drivers

  • Increasing Awareness of Breastfeeding Benefits:The awareness of breastfeeding's health benefits has surged, with 90% of healthcare professionals advocating for exclusive breastfeeding for the first six months. This has led to a notable increase in breastfeeding rates, which reached 61% in Bahrain in future. The World Health Organization emphasizes that breastfeeding can prevent 823,000 child deaths annually, further driving demand for breast pumps as mothers seek to balance work and breastfeeding.
  • Rising Number of Working Mothers:The labor force participation rate for women in Bahrain was approximately 51% in future, reflecting a significant increase in working mothers. This demographic shift has created a heightened demand for breast pumps, as mothers require efficient solutions to maintain breastfeeding while managing their careers. The Ministry of Labor's initiatives to support working mothers have also contributed to this trend, fostering a supportive environment for breastfeeding.
  • Technological Advancements in Breast Pump Design:Innovations in breast pump technology have led to the introduction of more efficient and user-friendly models. For instance, the market has seen a rise in electric and hands-free breast pumps, which have gained popularity among mothers. In future, the sales of electric breast pumps in Bahrain increased by 31%, driven by their convenience and effectiveness, thus enhancing the overall breastfeeding experience for mothers.

Market Challenges

  • High Cost of Advanced Breast Pumps:The average price of advanced breast pumps in Bahrain ranges from BHD 101 to BHD 302, which can be prohibitive for many families. This high cost limits accessibility, particularly for lower-income households. According to the Bahrain Economic Development Board, approximately 21% of families earn below the national average, making it challenging for them to invest in high-quality breast pumps despite their benefits.
  • Cultural Stigma Around Breastfeeding in Public:Despite increasing awareness, cultural attitudes towards breastfeeding in public remain a significant barrier. A survey conducted in future indicated that 41% of mothers felt uncomfortable breastfeeding in public spaces due to societal pressures. This stigma can discourage breastfeeding, leading to a reliance on formula feeding and reducing the demand for breast pumps, which are essential for working mothers.

Bahrain BRIC Breast Pump Market Future Outlook

The Bahrain BRIC breast pump market is poised for significant growth, driven by evolving consumer preferences and increasing support for maternal health initiatives. As more mothers seek flexible breastfeeding solutions, the demand for innovative products will likely rise. Additionally, the government's commitment to promoting breastfeeding-friendly policies will further enhance market dynamics. The integration of technology in breast pump design will also play a crucial role in shaping future trends, ensuring that products meet the diverse needs of modern mothers.

Market Opportunities

  • Expansion of E-commerce Platforms:The growth of e-commerce in Bahrain presents a significant opportunity for breast pump manufacturers. With online sales projected to increase by 26% in future, companies can reach a broader audience, particularly in rural areas where access to physical stores is limited. This shift allows for greater product visibility and convenience for consumers.
  • Introduction of Eco-friendly Breast Pump Options:As environmental concerns rise, there is a growing demand for sustainable products. The introduction of eco-friendly breast pumps made from biodegradable materials could capture the interest of environmentally conscious consumers. This trend aligns with Bahrain's commitment to sustainability, potentially increasing market share among eco-aware mothers.

Scope of the Report

SegmentSub-Segments
By Product Type

Manual Breast Pumps

Single Electric Breast Pumps

Double Electric Breast Pumps

Wearable/Hands-Free Breast Pumps

Hospital-Grade Breast Pumps

Silicone & Passive Collection Pumps

By Technology

Open System

Closed System

By End-User

Hospitals

Maternity & Specialty Clinics

Homecare Settings

Lactation Consultants & Breastfeeding Support Centers

By Distribution Channel

Hospital & Clinic Pharmacies

Retail Pharmacies & Drugstores

Baby & Mother Care Specialty Stores

Supermarkets & Hypermarkets

E-commerce Marketplaces

Brand & Distributor Websites

By Price Range

Economy (Entry-Level)

Mid-Range

Premium

Hospital Procurement Price Bands

By Consumer Profile

First-Time Mothers

Experienced Mothers with Multiple Children

Working Mothers in Public Sector

Working Mothers in Private Sector

Expatriate Mothers

By Usage Pattern

Occasional / Backup Use

Regular Daily Use

Exclusive Pumping

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Health, Bahrain)

Manufacturers and Producers

Distributors and Retailers

Healthcare Providers and Hospitals

Insurance Companies

Industry Associations (e.g., Bahrain Medical Society)

Pharmaceutical Companies

Players Mentioned in the Report:

Medela AG

Philips Avent (Koninklijke Philips N.V.)

Pigeon Corporation

Spectra Baby (Uzinmedicare Co., Ltd.)

Lansinoh Laboratories, Inc.

Ameda, Inc.

Ardo Medical AG

Chicco (Artsana Group)

Tommee Tippee (Mayborn Group)

Haakaa

Elvie (Chiaro Technology Ltd.)

BabyBuddha

Nuk (MAPA GmbH)

Evenflo Feeding, Inc.

Local and Regional Distributors (e.g., Mumzworld, Babyshop / Centrepoint Group)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Bahrain BRIC Breast Pump Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Bahrain BRIC Breast Pump Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Bahrain BRIC Breast Pump Market Analysis

3.1 Growth Drivers

3.1.1 Increasing awareness of breastfeeding benefits
3.1.2 Rising number of working mothers
3.1.3 Technological advancements in breast pump design
3.1.4 Government initiatives promoting breastfeeding

3.2 Market Challenges

3.2.1 High cost of advanced breast pumps
3.2.2 Limited availability of products in rural areas
3.2.3 Cultural stigma around breastfeeding in public
3.2.4 Competition from alternative feeding methods

3.3 Market Opportunities

3.3.1 Expansion of e-commerce platforms
3.3.2 Introduction of eco-friendly breast pump options
3.3.3 Collaborations with healthcare providers
3.3.4 Increasing demand for rental services of breast pumps

3.4 Market Trends

3.4.1 Growth in demand for portable breast pumps
3.4.2 Rising popularity of smart breast pumps
3.4.3 Shift towards personalized breastfeeding solutions
3.4.4 Increased focus on maternal health and wellness

3.5 Government Regulation

3.5.1 Regulations on product safety standards
3.5.2 Guidelines for marketing breast pumps
3.5.3 Support for breastfeeding-friendly workplaces
3.5.4 Policies promoting maternal health initiatives

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Bahrain BRIC Breast Pump Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Bahrain BRIC Breast Pump Market Segmentation

8.1 By Product Type

8.1.1 Manual Breast Pumps
8.1.2 Single Electric Breast Pumps
8.1.3 Double Electric Breast Pumps
8.1.4 Wearable/Hands-Free Breast Pumps
8.1.5 Hospital-Grade Breast Pumps
8.1.6 Silicone & Passive Collection Pumps

8.2 By Technology

8.2.1 Open System
8.2.2 Closed System

8.3 By End-User

8.3.1 Hospitals
8.3.2 Maternity & Specialty Clinics
8.3.3 Homecare Settings
8.3.4 Lactation Consultants & Breastfeeding Support Centers

8.4 By Distribution Channel

8.4.1 Hospital & Clinic Pharmacies
8.4.2 Retail Pharmacies & Drugstores
8.4.3 Baby & Mother Care Specialty Stores
8.4.4 Supermarkets & Hypermarkets
8.4.5 E-commerce Marketplaces
8.4.6 Brand & Distributor Websites

8.5 By Price Range

8.5.1 Economy (Entry-Level)
8.5.2 Mid-Range
8.5.3 Premium
8.5.4 Hospital Procurement Price Bands

8.6 By Consumer Profile

8.6.1 First-Time Mothers
8.6.2 Experienced Mothers with Multiple Children
8.6.3 Working Mothers in Public Sector
8.6.4 Working Mothers in Private Sector
8.6.5 Expatriate Mothers

8.7 By Usage Pattern

8.7.1 Occasional / Backup Use
8.7.2 Regular Daily Use
8.7.3 Exclusive Pumping

9. Bahrain BRIC Breast Pump Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Global Breast Pump Revenue (Latest Year)
9.2.3 Estimated Revenue from GCC / Bahrain
9.2.4 CAGR in Middle East & Africa Breast Pump Sales
9.2.5 Installed Base in Hospitals & Maternity Clinics (Units in Bahrain)
9.2.6 Number of SKUs Listed on Leading Bahrain E-commerce Platforms
9.2.7 Average Selling Price (ASP) by Key Product Category
9.2.8 Product Portfolio Breadth (Manual, Electric, Wearable, Hospital-Grade)
9.2.9 Local Regulatory Approvals (NHRA / GCC Conformity) Coverage
9.2.10 Distribution Footprint in Bahrain (Distributors, Pharmacies, Modern Trade)
9.2.11 Marketing & Medical Education Investment in GCC (as % of Sales)
9.2.12 Customer Rating Score in Bahrain on Major Online Platforms
9.2.13 Warranty & After-Sales Service Coverage in Bahrain

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Medela AG
9.5.2 Philips Avent (Koninklijke Philips N.V.)
9.5.3 Pigeon Corporation
9.5.4 Spectra Baby (Uzinmedicare Co., Ltd.)
9.5.5 Lansinoh Laboratories, Inc.
9.5.6 Ameda, Inc.
9.5.7 Ardo Medical AG
9.5.8 Chicco (Artsana Group)
9.5.9 Tommee Tippee (Mayborn Group)
9.5.10 Haakaa
9.5.11 Elvie (Chiaro Technology Ltd.)
9.5.12 BabyBuddha
9.5.13 Nuk (MAPA GmbH)
9.5.14 Evenflo Feeding, Inc.
9.5.15 Local and Regional Distributors (e.g., Mumzworld, Babyshop / Centrepoint Group)

10. Bahrain BRIC Breast Pump Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government procurement policies
10.1.2 Budget allocation for maternal health
10.1.3 Collaboration with NGOs
10.1.4 Evaluation criteria for suppliers

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in healthcare facilities
10.2.2 Funding for breastfeeding programs
10.2.3 Partnerships with private sectors
10.2.4 Allocation for educational campaigns

10.3 Pain Point Analysis by End-User Category

10.3.1 Challenges faced by hospitals
10.3.2 Issues for home users
10.3.3 Concerns of lactation consultants
10.3.4 Others

10.4 User Readiness for Adoption

10.4.1 Awareness of breast pump benefits
10.4.2 Accessibility of products
10.4.3 Support from healthcare providers
10.4.4 Others

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Evaluation of product effectiveness
10.5.2 User feedback and satisfaction
10.5.3 Opportunities for product upgrades
10.5.4 Others

11. Bahrain BRIC Breast Pump Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps and opportunities

1.2 Business model components


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service


7. Value Proposition

7.1 Sustainability

7.2 Integrated supply chains


8. Key Activities

8.1 Regulatory compliance

8.2 Branding

8.3 Distribution setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix
9.1.2 Pricing band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target countries
9.2.2 Compliance roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone tracking
15.2.2 Activity scheduling

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of market reports from health organizations and industry publications
  • Review of government health statistics and demographic data specific to Bahrain
  • Examination of online forums and consumer feedback on breast pump products

Primary Research

  • Interviews with pediatricians and lactation consultants in Bahrain
  • Surveys conducted with new mothers regarding their breast pump usage and preferences
  • Focus groups with healthcare professionals to discuss market trends and consumer needs

Validation & Triangulation

  • Cross-validation of findings with sales data from major retailers and pharmacies
  • Triangulation of consumer insights with expert opinions from healthcare professionals
  • Sanity checks through feedback from industry stakeholders and market experts

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total addressable market based on population demographics and birth rates
  • Segmentation of market by product type, including manual and electric breast pumps
  • Incorporation of healthcare policies promoting breastfeeding and maternal health

Bottom-up Modeling

  • Collection of sales data from local distributors and retailers of breast pumps
  • Estimation of average selling prices and volume sold across different channels
  • Analysis of consumer purchasing behavior and frequency of breast pump purchases

Forecasting & Scenario Analysis

  • Utilization of historical sales data to project future market growth rates
  • Scenario analysis based on potential changes in healthcare policies and consumer trends
  • Development of baseline, optimistic, and pessimistic market forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
New Mothers120First-time mothers, mothers with infants under 12 months
Pediatricians40Child health specialists, family doctors
Lactation Consultants25Certified lactation consultants, breastfeeding support group leaders
Retailers of Baby Products35Store managers, product category managers
Healthcare Policy Makers15Public health officials, maternal health program coordinators

Frequently Asked Questions

What is the current value of the Bahrain BRIC Breast Pump Market?

The Bahrain BRIC Breast Pump Market is valued at approximately USD 15 million, reflecting a steady growth driven by increased awareness of breastfeeding benefits and rising female labor-force participation, which boosts demand for convenient milk-expression solutions among working mothers.

What factors are driving the growth of the breast pump market in Bahrain?

Which cities in Bahrain dominate the breast pump market?

What types of breast pumps are available in the Bahrain market?

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