India Air Purifier Market Outlook to FY’2025: Ken Research REQUEST FOR SAMPLE REPORT Buy Now Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit The report titled “India Air Purifier Market Outlook to FY’2025 – Driven by Deteriorating Air Quality and Rising Disposable Incomes” provides a comprehensive analysis of the current positioning of the air purifier industry in India. The report covers various aspects including the market size, current air quality in India & health effects, ecosystem & value chain analysis, end-user analysis, consumer decision making criteria, mega trends and roadblocks faced by the industry. The report concludes with market projections for future of the Air Purifier industry in India including forecasted industry size by revenue and sales volume by FY’2025 and segmentations and the analysts’ take on the future. India Air purifier Market Overview and Size: The Air Purifier industry in terms of revenue in India has grown at a tremendous double-digit CAGR of ~26.7% over FY’2014-FY’2020. The period saw the entry of various international & domestic players into the market after 2010, recognizing the immense growth potential of the industry. The market is currently highly underpenetrated with the adopting primarily limited to the rich and affluent households in the metro cities. The number of rich & upper middle income households accounted for ~24% of the total number of households in the country in 2019. In 2017, ~60% of the population was exposed to household air pollution. The lack of awareness among consumers about indoor air pollution acts a hindrance in propelling industry growth. The Delhi-NCR is currently the largest market for air purifiers in the country and generates maximum sales during peak months from October-December. Aggressive marketing strategies and consistent product innovation has driven sales over the review period. India Air purifier Market Segmentations: Technologies: The HEPA & activated carbon technology has been analyzed to dominate the industry with majority of the major players adopting it along with additional filters such as pre filter, cold catalyst filter, anti-virus filter and more. Different grades of HEPA filter such as H11, H12, H13 & more are prevalent in the market as they eliminate the minutest of the particles. HEPA, carbon & UV technology is also gaining traction in the market. The adoption of ionizers & other technologies in the market is low as they generate harmful ozone gas. Distribution Channels: Retail sales through modern retail chains and other organized retail stores have accounted for majority of the industry revenue as most consumers prefer assistance during buying the product and the after-sales services offered. The number of internet subscribers reached ~687 million in 2019. The increasing online spending has also positively impacted online sales of air purifiers, witnessing the fastest growth during the review period. E-commerce platforms observe a spike in online sales during year-end or festival sales. Coverage Area Applicability: Air purifiers with coverage from 215 to 500 square feet have been observed to be the most demanded air purifiers in the industry as they are an ideal fit for most room sizes in India households. Air purifiers with CADR 250-250 m3/hour have been observed to be preferred by the residential consumers. Air purifiers with larger coverage areas are usually demanded by commercial & institutional end-users. Weight of Air Purifier: There is increasing preference for lighter and sleeker models by consumers which are easy to move around and complement the aesthetics of the surroundings. Air purifiers weighing less than 5 Kg or between 5-10 Kg have been observed to account for majority of the sales in the industry in FY’2020. Regions: The Northern region accounts for majority of the industry revenue due to the high PM2.5 levels, particularly in Delhi-NCR. Five out of the world’s 30 most polluted cities included Delhi-NCR and cities in its vicinity including Ghaziabad and Greater Noida in 2019. The region generates maximum sales during October-December. Over the review period, significant demand has come up from the Western & Southern states as well due to the growth of residential, corporate as well as industrial units in cities such as Mumbai & Bangalore. End-Users: The residential end-users have been identified to account for majority of the industry revenue in FY’2020. The number of household in India crossed ~28 crores in 2019 and urban population accounted for ~34% of the total population. Increasing incidents of respiratory diseases and disposable incomes are driving the sales of air purifiers within the residential consumers. The demand from the commercial end-users particularly hotel, hospitals & corporate offices and institutional end-users such as embassies & government offices has also significantly increased during the review period. Competition Scenario The competition in the market is moderately concentrated with the top 5 companies accounting for ~76% of the revenue share in the market. Many international and domestic companies compete in the market on the basis of parameters such as price, product portfolio & features, distribution network, discounts offered and more. Post 2017, companies offering premium products such as Dyson, Amway & Coway among others entered the market to penetrate into the premium segment. Future Outlook and Projections The industry is expected to witness double digit growth in terms of revenue by FY’2025 with increasing consumer awareness about indoor air pollution & disposable incomes. The penetration of the product is anticipated to increase in other major cities as the average price of the product goes down. Significant demand os expected to arise from cities including Hyderabad, Ahemdabad, Pune, Nagpur, Chandigarh, Coimbatore, Surat among others. Online sales are also expected to witness growth as a spillover of the Covid-19 pandemic and as the number of internet subscribers cross ~1.1 billion by 2025. Investment in innovative marketing strategies and category creation initiatives to on-board commercial end-users will be the way forward to stimulate air purifier sales in the future. Key Segments Covered:- By Technology HEPA & Carbon HEPA, Carbon & UV HEPA, Carbon & Ionizers Others By Distribution Channel Retail Online Direct By Coverage Area Applicability Upto 250 sq. ft. 251-500 sq. ft. Above 500 sq. ft. By Weight of Air Purifier Less than 5 Kg 5-10 Kg More than 10 Kg By Region North West South East By End-Users Residential Commercial Institutional Companies Covered:- Philips India Limited Honeywell India Private Limited Sharp Business Systems (India) Private Limited Blueair India Private Limited Dyson Technology India Private Limited Xiaomi Technology India Private Limited Panasonic India Private Limited Eureka Forbes Limited Kent Air Purifiers Limited Key Target Audience:- Air purifier Companies Component Manufacturing Companies Consumer Appliance Companies Air Purifier OEMs/Assemblers Air Purifier Importers/Exporters Modern Trade Chains Consultancy Companies Time Period Captured in the Report:- Historical Period: FY’2014 – FY’2020 Forecast Period: FY’2020 – FY’2025 Key Topics Covered in the Report:- Air Quality in India and Health Effects Target Addressable Market of Air Purifiers in India Trends and Growth Drivers in the Industry and Challenges Faced Air Purifier Industry Market Size and Segmentations, FY’2014 – FY’2020 Ecosystem and Value Chain of Air Purifier Industry in India Industry SWOT Analysis Customer Decision Making Parameters Cross Comparison between Major Players and Company Profiles & Product Portfolios Success Case Studies in the Industry Future Market Size and Segmentations, FY’2020-FY’2025F Factors Affecting Future Growth (Covid-19 Impact) Analysts’ Recommendations on Market Positioning and Future Target Hotspots For More Information on the research report, refer to below link:- India Air Purifier Market Related Reports:- India Audio Accessories Market Outlook to 2023 – By Type (Headphones, Earphones, Bluetooth Speaker and 2.1 Speaker), By Sales Channel (Online and Offline), and By Region (North, South East and West) Saudi Arabia LED Lighting Market Outlook to 2023- By Type of LEDs (Lamps and Luminaires), By Usage (Indoor and Outdoor), By Sector (Commercial, Residential, Industrial, Healthcare, Hospitality and others), By Region, By Sales (Project and Retail) UAE LED Lighting Market Outlook to 2023- By LEDs Lamps (LED Reflectors, LED Tubes, Others); Luminaires (Downlights, Troffers, Outdoor Area Lights, Roadway Fixtures, Spot Lights and Other Luminaires), By Usage (Indoor and Outdoor), By End Users Contact Us:- Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com +91-9015378249 Tags: Activated Carbon Air Purifier Market India, Air Purification Technologies India, Air Purifier Companies India, Air Purifier Consultancy Companies India, Air Purifier Industry In India, Air Purifier Market Exporters India, Air Purifier Market Importers India, Air Purifier Market In India, Air Purifier Market Sales India, Air Purifier Penetration India, Air Purifier Technologies India, Blueair Air Purifier Market Revenue, Commercial Air Purifiers Market India, Covid-19 Impact India Air Purifier Industry, Covid-19 Impact India Air Purifier Market, Delhi NCR Air Purifier Market Sales, Dyson Technology Air Purifier Market Revenue, E-Commerce Air Purifier Sales India, East India Air Purifier Market Sales, Eureka Forbes Air Purifier Market Sales, Evaluation Study India Air Purifier Market, Evaluation Summary Report India Air Purifier Market, Evaluative Survey India Air Purifier Market, HEPA Air Purifier Market India, Honeywell Air Purifier Market Revenue, Honeywell Air Purifier Market Share, India Air Purifier Component Manufacturing Companies, India Air Purifier Consumer Appliance Companies, India Air Purifier Due Diligence Report, India Air Purifier Growth Strategy Market Report, India Air Purifier Industry, India Air Purifier Industry Research Report, India Air Purifier Market, India Air Purifier Market Analysis, India Air Purifier Market Competition, India Air Purifier Market Competition Benchmarking, India Air Purifier Market Evaluation Report, India Air Purifier Market Forecast, India Air Purifier Market Future Outlook, India Air Purifier Market Growth, India Air Purifier Market Major Players, India Air Purifier Market Research Report, India Air Purifier Market Revenue, India Air Purifier Market Revenue Forecasting, India Air Purifier Market Shares, India air purifier market size, India Air Purifier Market Trends, Industry Research Report Of India Air Purifier, Institutional Air Purifiers Market India, Ionizers Air Purifier Market India, Kent Air Purifiers Market Revenue, Market Research Report Of India Air Purifier, North India Air Purifier Market Sales, Number of Air Purifiers Sold India, Online Air Purifier Sales India, Panasonic India Air Purifier Market Revenue, Philips Air Purifier Market Revenue, Philips India Air Purifier Market Share India, Residential Air Purifiers Market India, Sharp Business System Air Purifier Market Revenue, Social Evaluation Research India Air Purifier Market, South India Air Purifier Market Sales, UV Carbon Air Purifier Market India, West India Air Purifier Market Sales, Write An Evaluation Report On India Air Purifier Market, Xiaomi Technology India Air Purifier Market Size