Vietnam Menstrual Cups Market: Current Analysis and Forecast (2021-2027)

Region:Asia

Author(s):

Product Code:UMCG21318

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Published on

July 2021

Total pages

139

Table of Content

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About the Report

About the Report

A menstrual cup is a small, flexible, cup-like structure made of silicone or latex rubber which is used to stop the menstrual flow from leaking into clothes. It collect a woman's menstrual flow instead of absorbing it like a pad or tampon. Depending on the amount of flow, the cup is detached, emptied and cleaned, and then reinserted after every four-twelve hours. There are no harmful chemical, additives or absorbency gels used in the cup. Menstrual cups are available in different sizes such as round, flat, hollow, pointy, among others for different body shapes It is bell shaped and a stem at its top. The upper pat which is a stem enables insertion and removal of a cup inside vagina easily and the bell-shaped cup is sealed around the cervix.

Certain unhygienic methods are been used by number of women during menstruation, which resulted in high prevalence of infections and diseases. Use of sanitary pads cause chafing and leak sometimes. Additionally, wearing tampons for longer than eight hours arise the risk of bacterial infection. In comparison, the menstrual cup is a healthier, durable, more comfortable, and long-term method of menstrual sanitation. Besides, some pads and tampons may take up to 25 years to break down in the ocean, and 50 or more years on land because of high plastic content, which makes the use of menstrual cup a sustainable choice. These benefits offered by menstrual cups over sanitary pads and tampons are anticipated to boost the demand for the product in near future.

When compared to the disposable pads or tampons the total cost of a menstrual cup is very less owing to its reusability till five years or more. On an average, a woman uses around 11,000 pads or tampons in her lifetime, leading to the enormous waste production which ultimately ends up in the toilets or dumped in landfill, making menstrual cups eco-friendlier and more reasonable than tampons and pads. Growing requirement of eco-friendly, safe, and cost-effective products as an alternative is making headway for the growth of menstrual cups market in the country.

However, some of the restraints in the market include lack of awareness, limited accessibility and presence of conservative societies in in the country which have low level of acceptance of menstrual cups.

Based on product type, the market is divided into reusable menstrual cups and disposable menstrual cups. Out of which, the reusable menstrual cups segment holds a major share in the market and is expected to grow at the highest CAGR in the next 5 years owing to the rising initiatives taken by the government of Vietnam to produce eco-friendly menstrual products.

In terms of material type, the market is categorized into medical grade silicones, natural latex rubber and thermoplastic elastomer. In 2020, the medical grade silicone segment dominated the market and is expected to maintain its dominance during the forecast period as well. This dominance can be attributed to its biocompatibility nature which poses less toxic effect to the female users.

By distribution channel, the market is bifurcated into online stores and retail stores. The online store channel segment accounts for maximum market share on account of the high penetration of e-commerce stores along with changing buying patterns of consumers.

Some of the major players operating in the market include Procter & Gamble, Anigan, Diva International Inc., The Keeper Inc., Me Luna GmbH, OVA Vietnam Company Limited, Sterne (Si-Line), Redcliffe Hygiene Pvt. Ltd., Sanfe, and YUUKI Company s.r.o, etc. Several mergers and acquisitions along with partnerships have been undertaken by these players to boost their presence in the country.

The Vietnam menstrual cups market is expected to witness a boost on account of the increasing demand for menstrual cups due to continuous technological advancements which have led to most menstrual cups in the market to be reusable. In addition to this, key players in the country are introducing new and cost-effective products to cater to the middle-income group propelling the growth of the menstrual cups market.

Products


Companies

Procter & Gamble, Diva International, MeLuna, YUUKI Company, The Keeper, Redcliffe Hygiene Pvt. Ltd., Anigan, The Flex Company, Fleurcup, and Sanfe

Table of Contents

Table of Contents

1 MARKET INTRODUCTION

1.1 Market Definitions

1.2 Objective of the Study

1.3 Limitation

1.4 Stake Holders

1.5 Currency Used in Report

1.6 Scope of the Vietnam Menstrual Cups Market Study

2 RESEARCH METHODOLOGY OR ASSUMPTION

2.1 Research Methodology for the Menstrual Cups Market

2.1.1 Main Objective of the Menstrual Cups Market

3 MARKET SYNOPSIS

4 EXECUTIVE SUMMARY

5 MENSTRUAL CUPS AMID COVID-19

6 VIETNAM MENSTRUAL CUPS MARKET REVENUE (USD THOUSANDS), 2019-2028F

7 MARKET INSIGHTS BY PRODUCT TYPE

7.1 Reusable Menstrual Cups

7.2 Disposable Menstrual Cups

7.3 Market Attractiveness Index, By Product Type

8 MARKET INSIGHTS BY MATERIAL TYPE

8.1 Medical Grade Silicones

8.2 Natural Latex Rubber

8.3 Thermoplastic Elastomer

8.4 Market Attractiveness Index, By Material

9 MARKET INSIGHTS BY DISTRIBUTION CHANNEL

9.1 Online Stores

9.2 Retail Stores

9.3 Market Attractiveness Index, By Distribution Channel

10 REUSABLE MARKET INSIGHTS BY MATERIAL TYPE

11 REUSABLE MARKET INSIGHTS BY DISTRIBUTION CHANNEL

12 DISPOSABLE MARKET INSIGHTS BY MATERIAL TYPE

13 DISPOSABLE MARKET INSIGHTS BY DISTRIBUTION CHANNEL

14 MENSTRUAL CUPS MARKET DYNAMICS

14.1 Market Drivers

14.2 Market Challenges

14.3 Impact Analysis

15 MENSTRUAL CUPS MARKET TRENDS

16 MENSTRUAL CUPS MARKET OPPORTUNITIES

17 DEMAND AND SUPPLY SIDE ANALYSIS

17.1 Demand Side Analysis

17.2 Supply Side Analysis

17.2.1 Top Product Launches

17.2.2 Top Business Partnerships

17.2.3 Top Business Expansions, Investments and Divestitures

17.2.4 Top Merger and Acquisitions

18 VALUE CHAIN ANALYSIS

19 COMPETITIVE SCENARIO

19.1 Porter's Five Forces Analysis

19.1.1 Bargaining power of Supplier

19.1.2 Bargaining power of Buyer

19.1.3 Industry Rivalry

19.1.4 Availability of Substitute

19.1.5 Threat of new Entrants

19.2 Competitive Landscape

19.2.1 Company Shares, By Revenue

20 COMPANY PROFILED

20.1 Procter & Gamble

20.2 Diva International

20.3 MeLuna

20.4 YUUKI Company

20.5 The Keeper

20.6 Redcliffe Hygiene Pvt Ltd

20.7 Anigan

20.8 Fleurcup

20.9 The Flex Company

20.10 Sanfe

21 DISCLAIMER

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