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At-Home Fitness Equipment Market: Current Analysis and Forecast (2021-2027)

Region:Global

Author(s):

Product Code:UMCG21460

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Published on

October 2021

Total pages

269

Table of Content

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About the Report

About the Report

At-home fitness equipment is any apparatus or machine used for physical activity by the consumer at the comfort of their home in order to enhance their muscular strength to remain fit and helps them in managing their body weight.

With the rising number of working professionals and the problems faced by some fitness enthusiasts due to their busy schedules and long working hours, many of the consumers are actively adopting home workout routines which in turn is propelling the market growth. Also, the growing trends of home workouts are providing a boost to home workout equipment sales as more consumers are spending on these products. For instance, in the UK, nearly 53% of the consumers spend an average of USD 218 each on buying home workout products in the last year.

The worldwide demand for home equipment is escalating due to the increase in the global burden of people suffering from chronic diseases including cancer, heart diseases, and diabetes that has inclined people to adopt a healthy lifestyle which will drive the global market of at-home fitness equipment. For instance, according to WHO, 41 million people die every year because of non-communicable diseases accounting for 71% of all deaths all over the world. Furthermore, exercise equipment is gaining huge popularity among fitness enthusiasts owing to the growing trend of bodybuilding which in turn is boosting the market growth. However, some of the restraints in the market include the various alternatives available for home workouts. Furthermore, the installation and requirement of other services have caused an increase in cost for set up and service charges of at-home fitness equipment which in turn is impeding the growth of the market.

Based on the product type, the market is fragmented into cardiovascular training equipment, strength training equipment, and others. The cardiovascular training equipment segment generated revenue of USD XX billion in 2020. The segment is expected to grow at a CAGR of XX% during the forecast period to reach a market valuation of USD XX billion by 2027.

Based on the sales channel, the market is fragmented into online and offline. The offline segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR of XX% during the forecast period to reach a market valuation of USD XX billion by 2027F. However, the online segment is also anticipated to grow at a considerable CAGR during the forecast period.

Based on the end-user, the market is fragmented into the household and apartments. The apartments segment generated revenue of USD XX billion in 2020 and is expected to grow at a CAGR of XX% during the forecast period to reach a market valuation of USD XX billion by 2027F. However, the household segment is expected to grow at a significant pace in the upcoming years.

For a better understanding of the market adoption of at-home fitness equipment, the market is analyzed based on its worldwide presence in the countries such as North America (United States, Canada, and Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, India, Australia and Rest of Asia-Pacific), and Rest of World. North America constitutes a major market for the at-home fitness equipment industry and generated revenue of USD XX billion in 2020 owing to rising preventive healthcare measures many consumers are engaging in regular workout regimes to remain fit. However, Asia-Pacific is also expected to grow at a significant CAGR during the projected timeframe.

Some of the major players operating in the market include Icon Health & Fitness Inc., Core Health & Fitness LLC, Johnson Health Tech Co. Ltd., Decathlon, Technogym SpA, Nautilus Inc., Echelon Fitness Multimedia LLC, TRUE Fitness, Dyaco International Inc., Rogue Fitness, etc. Several M&A's along with partnerships have been undertaken by these players to develop new and advanced featured fitness equipment.

Products


Companies

Icon Health & Fitness Inc., Core Health & Fitness LLC, Johnson Health Tech Co. Ltd., Decathlon, Technogym SpA, Nautilus Inc., Echelon Fitness Multimedia LLC, TRUE Fitness, Dyaco International Inc., Rogue Fitness

Table of Contents

Table of Contents

1 MARKET INTRODUCTION

1.1 Market Definitions

1.2 Objective of the Study

1.3 Limitation

1.4 Stake Holders

1.5 Currency Used in Report

1.6 Scope of the Global At-home Fitness Equipment Study

2 RESEARCH METHODOLOGY OR ASSUMPTION

2.1 Research Methodology for the Global At-home Fitness Equipment Market

2.1.1 Main Objective of the Global At-home Fitness Equipment Market

3 MARKET SYNOPSIS

4 EXECUTIVE SUMMARY

5 COVID-19 IMPACT

6 GLOBAL AT-HOME FITNESS EQUIPMENT MARKET REVENUE

7 MARKET INSIGHTS BY PRODUCT TYPE

7.1 Cardiovascular Training Equipment

7.1.1 Treadmills

7.1.2 Elliptical Machines

7.1.3 Stationary Cycles

7.1.4 Rowing Machines

7.2 Strength Training Equipment

7.3 Others

8 MARKET INSIGHTS BY SALES CHANNEL

8.1 Online

8.2 Offline

9 MARKET INSIGHTS BY END-USER

9.1 Households

9.2 Apartments

10 MARKET INSIGHTS BY REGION

10.1 NORTH AMERICA AT-HOME FITNESS EQUIPMENT MARKET

10.1.1 United States

10.1.2 Canada

10.1.3 Rest of North America

10.2 EUROPE AT-HOME FITNESS EQUIPMENT MARKET

10.2.1 Germany

10.2.2 France

10.2.3 United Kingdom

10.2.4 Spain

10.2.5 Italy

10.2.6 Rest of Europe

10.3 ASIA PACIFIC AT-HOME FITNESS EQUIPMENT MARKET

10.3.1 China

10.3.2 Japan

10.3.3 India

10.3.4 Australia

10.3.5 Rest of Asia Pacific

10.4 REST OF THE WORLD AT-HOME FITNESS EQUIPMENT MARKET

11 AT-HOME FITNESS EQUIPMENT MARKET DYNAMICS

11.1 Market Drivers

11.2 Market Challenges

11.3 Impact Analysis

12 AT-HOME FITNESS EQUIPMENT MARKET OPPORTUNITIES

13 AT-HOME FITNESS EQUIPMENT MARKET TRENDS & INSIGHTS

14 LEGAL & REGULATORY FRAMEWORK

15 DEMAND AND SUPPLY SIDE ANALYSIS

15.1 Demand Side Analysis

15.2 Supply Side Analysis

15.2.1 Top Product Launches

15.2.2 Top Business Partnerships

15.2.3 Top Merger & Acquisitions

16 VALUE CHAIN ANALYSIS

17 COMPETITIVE SCENARIO

17.1 Porter's Five forces analysis

17.1.1 Bargaining power of Supplier

17.1.2 Bargaining power of Buyer

17.1.3 Industry Rivalry

17.1.4 Availability of Substitute

17.1.5 Threat of new Entrants

18 COMPANY PROFILED

18.1 Decathlon

18.1.1 Key Facts

18.1.2 Business Description

18.1.3 Key Product/Services Offerings

18.1.4 Growth Strategy

18.1.5 SWOT Analysis

18.1.6 Key Financials

18.1.6.1 Revenue Split

18.1.6.2 Financial Overview of Decathlon

18.1.7 Recent Developments

18.1.7.1 Product Launch

18.1.7.2 Partnerships

18.1.7.3 Business Expansion and Investments

18.1.7.4 Merger and Acquisition

18.2 Icon Health & Fitness Inc.

18.3 Core Health & Fitness LLC

18.4 Johnson Health Tech CO. Ltd.

18.5 Technogym SpA

18.6 Nautilus Inc.

18.7 Echelon Fitness Multimedia LLC

18.8 TRUE Fitness

18.9 Dyaco International Inc.

18.10 Rogue Fitness

19 DISCLAIMER

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