Singapore Day Care Market by Type (Childcare - Kindergarten, Playgroup, Nursery; Infant Care Centers), by Duration (Half Day and Full Day) - Outlook to 2021

Singapore Day Care Market by Type (Childcare - Kindergarten, Playgroup, Nursery; Infant Care Centers), by Duration (Half Day and Full Day) - Outlook to 2021


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Executive Summary

The report titled "Singapore Day Care Market by Type (Childcare – Kindergarten, Playgroup, Nursery; Infant Care Centers), by Duration (Half Day and Full Day) - Outlook to 2021" provides a comprehensive analysis of the day care services market in Singapore. The report covers market size of the Singapore Day Care Services, market segmentation on the basis of type of day care center, type of program, major cities and membership plan and type of classes. The report also covers the competitive landscape, government regulations, and customer preferences in Singapore Day Care Market. In addition to this, the report also covers company profiles and product portfolio of major players. This report will help industry consultants, child care centers, day care centers and other stakeholders to align their market centric strategies according to the ongoing and expected trends in the future.

Singapore Day Care Market
Day care market in Singapore has witnessed significant growth over the period 2013-2016. The market is highly regulated by Early Childhood Development Agency (ECDA). Number of enrollments has surged during the period and centers providing such services have also augmented at a considerable pace. The growth has been supported by several factors including government initiatives, growing child population and enhancing working population in the country. The market has grown at a CAGR of ~% during 2013 to 2016 with revenue estimated at SGD ~ million. Furthermore, the enrolments in child care center has increased from ~ in 2013 to ~ in 2016 while the enrolments in infant care centers has increased at a CAGR of ~% during 2013 to 2016.

Singapore Day care Market Segmentation

By Type of Day Care Centers: Child care centers have accounted for ~% of the revenue share in Singapore day care market in 2016. This market caters to children of age 19 months to 7 years. Infant care centers have contributed to ~% in the Singapore day care market revenue in 2016. This market caters to children of age 2 months to 18 months. Kindergarten has accounted for the largest share of ~% in the number of enrolments in Singapore Child Care Market. This is followed by playgroup with ~% and nursery with ~% as of 2016

By Type of Program: Majority of the parents opt for full day services since such programs help in the overall development of the child. Full say programs have accounted for ~% of revenue in Singapore Child Care Market and ~% of the revenue in Infant Care Centers in 2016. Other programs include half day programs and emergency care services. Such programs have accounted for a very small share in the day care market revenue in 2016.

By Major Cities: The top cities which have accounted for the largest share of enrolments in child care centers include Sengkang (~%), Jurong West (~%), Woodlands (~%), Yishun (~%) and Tampines (~%). The major cities contributing to the highest number of enrolments in infant care centers include Sengkang (~%), Bukit Merah (~%), Jurong West (~%), Central Area (~%) and Bedok (~%) in 2016. The main driving factors include high baby population, developed infrastructure and changing lifestyle of urban population.

By Type of Membership plan: Monthly membership plans has accounted for the largest share of ~% in the Singapore daycare market revenue in 2016. The major end users of daycare centers are parents who work full time so they prefer monthly membership plans. This was followed by other membership plans which include daily services and membership for flexi programs gathering ~% of the market

Competition Scenario in Singapore Day Care Market
The Singapore daycare market is highly regulated by the government in terms of setting up a day care center, facilities to be provided and quality standards to be maintained by day care centers. The day care centers majorly compete in terms of offering a tailored international curriculum suitable to the development of Singapore children, hygienic facilities ensuring emotional and intellectual growth of the child and increasing geographic presence in order to capture the growing demand for day care center due to rising awareness about the need for early childhood education. The market is expected to be dominated by government run day care centers as government has rolled out plans to set up more daycare centers in major cities in Singapore in phases. Private players in the market fear their declining market share would hamper their sustenance in the market. Due to this, such players are now targeting expatriate population and exploring how they can differentiate itself from government options with focus on customization options.

Singapore Day Care Market Future Outlook
The Singapore day care market revenue is expected to increase from SGD ~ million in 2016 to SGD ~ million in 2021 at a CAGR of ~%. With the Singapore government initiatives to encourage more mothers to enter the workforce, the day care market will witness a rise in demand for infant care and preschool education. With the Singapore child population estimated to reach ~ in 2021, the number of Enrollments in childcare and infant care centers is expected to increase from ~ in 2016 to ~ in 2021. By 2020, Singapore is expected to see demand for at least 4,000 childhood care professionals to work as centre leaders, preschool teachers, toddler teachers and infant care teachers

Key Topics Covered in the Report:

  • Singapore Day Care Market Overview
  • Value Chain
  • Singapore Day Care Market Size by Value, 2013-2016
  • Singapore Day Care Market Segmentation on the basis of Type of Day Care, Major Cities, Type of Program and Type of Membership Plan.
  • Company Profile of Major Players in Singapore Day Care Market
  • Trends, Developments, Growth Drivers, Restraints and Government Regulation in Singapore Day Care Market
  • Singapore Day Care Market Future outlook and Projections
  • Analyst Recommendation


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1. Executive Summary
Singapore Day Care Market
Singapore Day care Market Segmentation
Trends and Developments
Competition Scenario in Singapore Day Care Market
Singapore Day Care Market Future Outlook
Analyst Recommendation
2. Research Methodology
2.1. Market Definitions
2.2. Abbreviations
2.3. Market Size and Modeling
Consolidated Research Approach
Market Sizing – Singapore Day Care Market
Limitations
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Final Conclusion
3. Singapore Day Care Market
3.1. Market Introduction and Genesis
3.2. Singapore Day Care Market Size, 2013-2016
4. Singapore Day Care Market Segmentation
4.1. By Type of Day Care Center (Child Care Centers and Infant Care Centers), 2013-2016
On the Basis of Revenue, 2013-2016
On the Basis of Number of Enrolments, 2013-2016
4.1.1. Child Care Segmentation, 2016
By Type of Classes (Playgroup, Nursery and Kindergarten), 2016
Healthy Meals in Childcare Centres
Programme (HMCCP)
Popular Curriculum Followed in Singapore Day Care Centers
4.2. By Type of Program (Full Day Program and Other Program), 2016
4.2.1. Day Care Market on the Basis of Revenue, 2013-2016
Day Care Market on the Basis of Number of Enrolments, 2013-2016
Child Care Market on the Basis of Revenue, 2013-2016
Child Care Market on the Basis of Number of Enrolments, 2013-2016
Child Care Market on the Basis of Average Monthly Fees, 2013-2016
Infant Care Market on the Basis of Revenue, 2013-2016
Infant Care Market on the Basis of Number of Enrolments, 2013-2016
Infant Care Market on the Basis of Average Monthly Fees, 2013-2016
4.3. By Major Cities, 2016
Child Care market
Infant Care market
5. Trends, Developments and Challenges in Singapore Day Care Market
Rising Working Population
Changing lifestyle and Societal Attitudes
Focus on overall Development
Child Care/Infant Care Subsidy
6. Government Rules and Regulations for Singapore Day Care Market
6.1. Government Subsidy
Subsidy for Child Care Centers
Subsidy for Infant Care Centers
7. Availability of Trained Teacher and Support staff
7.1. Early Childhood Teacher Training Courses
7.1.1. Teachers Working with Children of 18 Months to 6 Years
Diploma in Child Psychology and Early Education (CPEE)
Diploma in Early Childhood Education (ECH)
Diploma in Early Childhood Care & Education – Teaching (DECCE-T)
Diploma in Early Childhood Studies (DECS)
Diploma in Early Childhood Care & Education – Teaching (DECCE-T)
WSQ Professional Diploma in Early Childhood Care and Education (PDECCE)
7.1.2. Teachers Working with Children of 18 Months to 4 Years
Higher Nitec in Early Childhood Education
WSQ Advanced Certificate in Early Childhood Care and Education (ACECCE)
7.1.3. Teachers Working with Children of 2 Months to 3 Years
WSQ Advanced Certificate in Early Years (ACEY)
7.1.4. Teachers Working with Children of 2 Months to 18 Months
WSQ Higher Certificate in Infant Care (HCIC)
7.1.5. Training Courses for Assistant Teacher
Fundamentals Certificate in Early Childhood Care and Education
7.1.6. Training Courses for Assistant Teacher
Advanced Diploma in Early Childhood Leadership (ADECL)
8. Setting up a Day Care Facility in Singapore
8.1. Finding the Right Premises: Location, configurations and approvals
Private Residential Area
Commercial Sites
Industrial Premises
Clearance From Government Departments
Apply for change of use
Staffing Requirements
Services to Be Provided
8.2. Estimated Costs For A Child Care Start-Up
Marketing Strategies
9. Decision Making Parameter For The Parent To Select A Day Care Center
Customer Expectations
10. Emerging Technologies And Value Added Services Offered By Day Care Centers
11. Competition Scenario in Singapore Day Care Market
11.1. Market Share of Major Players by Revenue, 2016
11.2. Sparkle Tots
11.3. My First Skool
11.4. Maple Bear, Singapore
11.5. Learning Vision
11.6. Star Learners
11.7. Profiles for Other Major Players in Singapore Day Care Market
12. Future Outlook and Projections for Singapore Day care Market, 2016-2021
Early Educarers by 2020
Future Trends and Developments
12.1. By Segments
12.1.1. By Type of Day Care Center, 2021
13. Analyst Recommendation
14. Macro Economic Factors Affecting Singapore Day Care Industry, 2011-2021
14.1. Number of Live Births, 2011-2021
14.2. Number of Child and Infant Care Centers, 2011-2021
14.3. Number of Enrollments in childcare and infant care centers, 2011-2021
14.4. Female Resident Labour Force, 2011-2021
Disclaimer
Contact Us

Figure 3-1: Singapore Day Care Market Size on the Basis of Revenue in SGD Million and Growth Rate in Percentage (%), 2013-2016
Figure 3-2: Singapore Day Care Market Size on the Basis of Number of Day Care Centers and Growth Rate in Percentage (%), 2013-2016
Figure 3-3: Singapore Day Care Market Size on the Basis of Number of Enrolments in Day care Centers and Growth Rate in Percentage (%), 2013-2016
Figure 3-4: Singapore Day Care Market Average Monthly Fees Structure (Child Care and Infant Care) Growth Rate in Percentage (%), 2013-2016
Figure 4-1: Singapore Day Care Market Segmentation by Type of Day Care Center (Child Care Center and Infant Care Center) on the Basis of Revenue in Percentage (%), 2013-2016
Figure 4-2: Singapore Day Care Market Segmentation by Type of Day Care Center (Child Care Center and Infant Care Center) on the Basis of Number of Enrolments in Percentage (%), 2013-2016
Figure 4-3: Singapore Child Care Market Segmentation by Type of Classes (Playgroup, Nursery and Kindergarten) on the Basis of Number of Enrolments in Percentage (%), 2016
Figure 4-4: Sample Food Menu for Day Care Centers, Week 1
Figure 4-5: Sample Food Menu for Day Care Centers, Week 2
Figure 4-6: Sample Food Menu for Day Care Centers, Week 3
Figure 4-7: Sample Food Menu for Day Care Centers, Week 4
Figure 4-8: Singapore Day Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in Percentage (%), 2013-2016
Figure 4-9: Singapore Day Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments in Percentage (%), 2013-2016
Figure 4-10: Singapore Child Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in Percentage (%), 2013-2016
Figure 4-11: Singapore Child Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments in Percentage (%), 2013-2016
Figure 4-12: Singapore Infant Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in Percentage (%), 2013-2016
Figure 4-13: Singapore Infant Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments in Percentage (%), 2013-2016
Figure 4-14: Singapore Child Care Market Segmentation by Major Cities (Sengkang, Jurong West, Woodlands, Yishun, Tampines, Bukit Merah, Geylang, Bedok, Ang Mo Kio, Kallang, and Others) on the Basis of Number of Enrolments in Percentage (%), 2016
Figure 4-15: Singapore Infant Care Market Segmentation by Major Cities (Sengkang, Bukit Merah, Jurong West, Central Area, Bedok, Tampines, Punggol, Yishun, Woodlands, Kallang, and Others) on the Basis of Number of Enrolments in Percentage (%), 2016
Figure 5-1: Singapore Resident Labour Force in Million, 2011-2016
Figure 5-2: Singapore Resident Labour Force on the Basis of Gender, 2015-2016
Figure 11-1: Singapore Day Care Market Share of Major Companies (Sparkletots, My First Skool, Maple Bear, Learning Vision, Star Learners, the Children’s Campus and Others). On the Basis of Revenue in Percentage (%), 2016
Figure 12-1: Singapore Day Care Market Future Outlook and Projections on the Basis of Revenue in SGD Million, 2017-2021
Figure 12-2: Singapore day Care Market Future Projections on the Basis of Number of Enrolments in Day care Centers, 2017-2021
Figure 12-3: Singapore day Care Market Future Outlook and Projections on the Basis of Number of Day care Centers, 2017-2021
Figure 12-4: Singapore Day Care Market Future Projections by Type of Day Care Center (Child Care and Infant Care) on the Basis of Revenue in Percentage (%), 2017-2021
Figure 12-5: Projected Number of Child Care Centers in Major Cities in Singapore, 2016 and 2021
Figure 12-6: Projected Number of Infant Care Centers in Major Cities in Singapore, 2016 and 2021
Figure 14-1: Number of Live Births in Singapore, 2011-2021
Figure 14-2: Number of Child and Infant Care Centers in Singapore, 2011-2021
Figure 14-3: Number of Enrolments in Childcare and Infant Care Centers in Singapore, 2011-2021
Figure 14-4: Singapore Female Resident Labour Force in Million, 2011-2021

Table 2-1: Correlation Matrix for Singapore Day Care Market
Table 2-2: Regression Coefficients Output for Singapore Day Care Market
Table 3-1: Statistics on Child Care Centers in Singapore including Number of Centers, Capacity, Total Enrolments and Total Full Day Enrolments, 2016
Table 3-2: Statistics on Infant Care Centers in Singapore including Number of Centers, Capacity, Total Enrolments and Total Full Day Enrolments, 2016
Table 3-3: Key Developments in Singapore Day Care Market, 2011-2016
Table 4-1: Singapore Day Care Market Segmentation by Type (Child Care Center and Infant Care Center) on the Basis of Revenue in SGD Million, 2013-2016
Table 4-2: Singapore Day Care Market Segmentation by Type (Child Care Center and Infant Care Center) on the Basis of Number of Enrolments, 2013-2016
Table 4-3: Key Takeaways from Singapore Day Care Market Segmentation by Type of Day Care Center (Child Care Center and Infant Care Center)
Table 4-4: Singapore Day Care Market Segmentation by Type of Day Care Center (Child Care Center and Infant Care Center) on the Basis of Average Monthly Fees, Teacher Student Ratio and Popular Curriculum
Table 4-5: Singapore Child Care Market Segmentation by Type of Classes (Playgroup, Nursery and Kindergarten) on the Basis of Number of Enrolments, Fees, Teacher Student Ratio and Curriculum, 2016
Table 4-6: Healthy Meals in Child Care Centers Programme (HMCCP), Singapore
Table 4-7: Different Types of Curriculum Followed in Day Care Centers
Table 4-8: Singapore Day Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in SGD Million, 2013-2016
Table 4-9: Key Takeaways from Singapore Day Care Market Segmentation by Type of Program in (Full Day Program and Other Program)
Table 4-10: Singapore Day Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments, 2013-2016
Table 4-11: Singapore Child Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in SGD Million, 2013-2016
Table 4-12: Singapore Child Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments, 2013-2016
Table 4-13: Singapore Child Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Average Monthly Fees in SGD, 2013-2016
Table 4-14: Singapore Infant Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Revenue in SGD Million, 2013-2016
Table 4-15: Singapore Infant Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Number of Enrolments, 2013-2016
Table 4-16: Singapore Infant Care Market Segmentation by Type of Program (Full Day Program and Other Program) on the Basis of Average Monthly Fees in SGD, 2013-2016
Table 4-17: Singapore Child Care Market Segmentation by Major Cities (Sengkang, Jurong West, Woodlands, Yishun, Tampines, Bukit Merah, Geylang, Bedok, Ang Mo Kio, Kallang, and Others) on the Basis of Number of Enrolments, 2016
Table 4-18: Singapore Infant Care Market Segmentation by Major Cities (Sengkang, Bukit Merah, Jurong West, Central Area, Bedok, Tampines, Punggol, Yishun, Woodlands, Kallang, and Others) on the Basis of Number of Enrolments, 2016
Table 4-19: Key Takeaways for Singapore Day Care Segmentation by Major Cities on the Basis of Number of Enrolments, 2016
Table 4-20: Singapore Child Population (0-4 years) by Housing Estate, 2016
Table 6-1: Government Regulations for Day Care Centers in Singapore
Table 6-2: Subsidy for Full Day Child Care Programme, Singapore
Table 6-3: Subsidy for Half Day Child Care Programme, Singapore
Table 6-4: Subsidy for Flexi-Care 1 (12-24hrs) Child Care Programme, Singapore
Table 6-5: Subsidy for Flexi-Care 3 (>36-48hrs) Child Care Programme, Singapore
Table 6-6: Subsidy for Full Day Infant Care Programme
Table 6-7: Subsidy for Half Day Infant Care Programme, Singapore
Table 6-8: Subsidy for Flexi-Care 1 (12-24hrs) Infant Care Programme, Singapore
Table 6-9: Subsidy for Flexi-Care 3 (>36-48hrs) Child Care Programme, Singapore
Table 7-1: Universities Offering Diploma in Child Psychology and Early Education (CPEE) Including Description and Eligibility Criteria
Table 7-2: Universities Offering Diploma in Early Childhood Education (ECH) Including Description and Eligibility Criteria
Table 7-3: Universities Offering Diploma in Early Childhood Care and Education Including Description and Eligibility Criteria
Table 7-4: Universities Offering Diploma in Early Childhood Studies (DECS) Including Description and Eligibility Criteria
Table 7-5: Universities Offering Diploma in Early Childhood Care & Education – Teaching (DECCE-T) Including Description and Eligibility Criteria
Table 7-6: Fees Structure for Diploma in Early Childhood Care & Education – Teaching (DECCE-T)
Table 7-7: Universities Offering WSQ Professional Diploma in Early Childhood Care and Education (PDECCE) Including Description and Eligibility Criteria
Table 7-8: Universities Offering Higher Nitec in Early Childhood Education Including Description and Eligibility Criteria
Table 7-9: Universities Offering WSQ Advanced Certificate in Early Childhood Care and Education (ACECCE) Including Description and Eligibility Criteria
Table 7-10: Universities Offering WSQ Advanced Certificate in Early Years (ACEY) Including Description and Eligibility Criteria
Table 7-11: Universities Offering WSQ Higher Certificate in Infant Care (HCIC) Including Description and Eligibility Criteria
Table 7-12: Universities Offering Fundamentals Certificate In Early Childhood Care and Education Including Description and Eligibility Criteria
Table 7-13: Universities Offering Advanced Diploma in Early Childhood Leadership (ADECL) Including Description and Eligibility Criteria
Table 8-1: Suggested Furnishing & Equipment for a Child Care Centre, Singapore
Table 8-2: Cost Estimation for Setting up a Child Care in Singapore
Table 8-3: Marketing Strategies for Day Care Center
Table 9-1: Decision Making Parameters for Day Care Center in Singapore
Table 10-1: Emerging Technologies and Value Added Services Offered by Day Care Centers in Singapore
Table 11-1: Comparison of Major day Care Centers in Singapore on the Basis of Number of Centers, Number of Enrolments, Revenue, Teacher-Student Ratio.
Table 11-2: Comparison of Major day Care Centers in Singapore on the Basis of Fees, Meals offered and Curriculum
Table 11-3: Company Profile for Sparkle Tots including Overview, Curriculum, Key Stats, USP, Programs Offered and Future Strategies
Table 11-4: Monthly Fees Structure for Sparkle Tots Day Care Center
Table 11-5: Company Profile for My First Skool Including Overview, Curriculum, Key Stats and USP
Table 11-6: Operating Hours for My First Skool
Table 11-7: Sample Time Table of My First Skool
Table 11-8: Monthly Fees Structure for My First Skool
Table 11-9: Company Profile for the Maple Bear Singapore Including Overview, Curriculum, Key Stats, USP, Programs Offered and Future Strategies
Table 11-10: Monthly Fees Structure in Maple Bear
Table 11-11: Company Profile for the Learning Vision Singapore Including Overview, Curriculum, Key Stats and USP
Table 11-12: Monthly Fees Structure for Learning Vision
Table 11-13: Time Table at Learning Vision
Table 11-14: Company Profile for Star Learners Including Overview, Curriculum, Key Stats and USP
Table 11-15: Sample Time Table at Star Learners
Table 11-16: Operating Hours for Star Learners
Table 11-17: Monthly Fees Structure for Star Learners
Table 11-18: Overview of Other Major Day Care Centers (Sunflower Childcare Group, Presbyterian Community Services, Agape Little Unit, Carpe diem Holdings, G8 Education Singapore, Nurture Education Group) Singapore
Table 12-1: Singapore Day Care Market Future Projections by Type of Day Care Center (Child Care and Infant Care) on the Basis of Revenue in SGD Million, 2017-2021
Table 12-2: Key Developments in Singapore Day Care Market by Type of Day Care Center (Child Care and Infant Care) by 2021
Table 13-1: Analyst Recommendation for a New Entrant in Singapore Day Care Market
Table 14-1: Developments in Singapore Child Population, 2011-2021
Table 14-2: Developments in Number of Child and Infant Care Centers in Singapore, 2011-2021
Table 14-3: Developments in Number of Enrolments in Childcare and Infant Care Centers in Singapore, 2011-2021
Table 14-4: Developments in Female Resident Labour Force in Singapore, 2011-2021

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Sparkle Tots, My First Skool, Maple Bear, Learning Vision, Star Learners and others including Sunflower Childcare Group, Presbyterian Community Services, Agape Little Unit, Carpe diem Holdings, G8 Education Singapore, Nurture Education Group

Singapore Day Care Market by Type (Child Care - Kindergarten, Playgroup, Nursery and Infant Care Centers), by cities (Sengkang, Jurong West, Woodlands, Yishun, Tampines), by type of membership plans (Monthly, Half yearly, annually), by type of programs (full day, half day and emergency services), by enrollment, by revenue and by monthly fees, Early child care development Teacher Training

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