Top Growth Opportunities: Dairy & Soy Food in Indonesia

Top Growth Opportunities: Dairy & Soy Food in Indonesia


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Executive Summary

Top Growth Opportunities: Dairy & Soy Food in Indonesia

Summary

"Top Growth Opportunities: Dairy & Soy Food in Indonesia", provides recommended actions and detailed analysis of how to target the best growth opportunities for dairy and soy food producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of dairy and soy food markets in Indonesia through GlobalData's detailed and robust data, expert insight, and case studies.

GlobalData's Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for dairy and soy food producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Indonesia is one of the largest dairy markets in the world with a value of over USD 8bn in 2016. The market is benefitting from Indonesia's strong economy, and the increasing middle class is creating high demand for dairy products because they are perceived to be a simple and healthy way to improve consumers' health. Dairy consumption is relatively new in the country and therefore has the potential to continue to grow at a fast pace in a country with a large, and fast growing, population that is increasingly wealthy. However, there are a number of risks to the market. For example, state interference in the economy and high levels of corruption each make doing business in the country difficult and unpredictable. While the Indonesian currency, the rupiah, has seen dramatic decreases against the dollar which has negatively impacted the entire economy.

Scope

The Indonesian dairy market grew at a CAGR of 1.5% between 2011-2016 but is forecast to grow at a CAGR of 8.6% from 2016-2021 in value terms.

The market is valued at USD 8.8 billion, as of 2016.

Friesland Campina is the most important company in the Indonesian dairy market with a 17.4% share of the market.

Reasons to buy

This report brings together consumer analysis and market data to provide actionable insight into the behavior of Indonesia's dairy consumers.

This is based on GlobalData's unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Dairy sector.

Category, brand, and packaging dynamics are also examined.

This allows product and marketing strategies to be better aligned with the leading trends in the market.



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Table of Contents

1. Introducing a top growth market for Dairy

Top 10 global growth opportunities scores

Top global issues

Assessment against global strategic issues

GlobalData's strategic issues map

Predicted future issues for the global sector

Reward and risk assessment

Opportunity score- overview

Consumer spending trends-peer group comparisons

Political, Economic, Social, and Technological: Analysis

Enablers and inhibitors of growth

Rewards and opportunities for growth

Summary of the market

2. Market insight-identifying the opportunities to move into

Market growth by category

Value growth of the market

Volume growth of the market

Level of premiumization by category

Category analysis-key drivers of change

3. Retail and distribution insight-key channels and retailers driving growth

Dairy & Soy Food retail channel share

Key Retail Channel trends

Routes to market

Drivers of change in the sector

4. Company and brand insight-the competitive landscape defined

Category fragmentation

Company and brand strength

Private label penetration

Brand share by leading supplier

International and domestic brand analysis

Company and brand strength summary

5. Consumer insight-who, what, when, where and why

Strategic issues map

Key consumer driver implications

Key consumers trends

Consumer groups

Key Health & Wellness trends

Penetration of Health and Wellness claims by category

Consumer trends summary

6. Product and packaging insights

Key Product Insights

Trends and strategic issues-other notable product trends

Key product innovation case studies

Key Packaging Insights

Trends and strategic issues

Product launch key takeouts

7. White spaces and innovation opportunities-space to move into

Growth segments to target

Consumer spaces to target

Segment opportunities

Product launch key takeouts

Key recommendations

8. Appendix and Definitions

List of Figures

Map of top opportunity markets

Map of top global issues

Global issue web

GlobalData's strategic issues map

Average consumer spend, peer group comparisons, 2011-2021

Market value and split, 2011-2021

Value growth by category, 2011-2016 and 2016-2021

Value market growth by category, 2011-2021

Winners and losers by category, volume, 2016-2021

Value and volume growth by category, 2011-2021

Fragmentation by category, 2011-2016

Private label penetration and CAGR, 2011-2016

Cumulative value share by brand, 2016

Penetration of Health and Wellness claims by category, 2016

Packaging materials volume share, 2016 & 2021

Packaging closure materials volume share, 2016 & 2021

Projected CAGR for top five categories by value, 2016-2021

List of Tables

Visualization of 10 countries growth opportunities

Visualization of 10 countries growth opportunities (continued)

Reward and risk assessment

Market value and split, 2011-2021

Winners and losers by category, value, 2016-2021

Volume growth by category, 2011-2021

Winners and losers by category, volume, 2016-2021

Key consumption volume shares by consumer group, 2016

Top categories by volume and CAGR, 2011-2016

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Royal Friesland Campina N.V.

Nestle S.A.

P.T. Indofood CBP Suskes Makmur Tbk

Dairy, soy food, Indonesia, health & wellness, yogurt, cheese, butter & spreadable fats, dairy-based & soy-based desserts, milk, drinkable yogurt, soymilk & soy drinks, cream, fromage frais & quark

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