Cigarettes in Ethiopia, 2017

About the Report

About the Report

Cigarettes in Ethiopia, 2017


"Cigarettes in Ethiopia, 2017" is an analytical report by Globaldata that provides extensive and highly detailed current and future market trends in the market. The report offers Market size and structure of the overall and per capita consumption based upon a unique combination of industry research, fieldwork, market sizing analysis, and our in-house expertise.

The Ethiopian cigarette market has suffered from fluctuating fortunes since 1990, although current trends show strong expansion as improvements in supply are made by Ethiopia's only manufacturer, National Tobacco. Cigarette volumes were at 6.4 billion pieces in 2016. Contraband cigarette sales are endemic and this is one of the reasons why duty paid cigarette sales have remained constrained.


Cigarette volumes were at 6.4 billion pieces in 2016. Although this is more than double 1990 levels of per capita consumption, it remains very low even by African standards at only 63 pieces per person in 2016.

The cigarette market is dominated by sales of domestically manufactured cigarettes produced by the former state-owned National Tobacco Enterprise (NTE).

Although imports have increased their share since the mid-1990s, NTE held 85.9% of the market in 2015.

Reasons to buy

Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market.

Identify the areas of growth and opportunities, which will aid effective marketing planning.

The differing growth rates in regional product sales drive fundamental shifts in the market.

This report provides detailed, authoritative data on these changes-prime intelligence for marketers.

Understand the market dynamics and essential data to benchmark your position and to identify where to compete in the future.



Ethiopia, tobacco, Cigarettes, smoking, production, imports, exports, companies, international brands, costs


The National Tobacco Enterprise (NTE), PMI, JTI, BAT

Table of Contents

Table of Contents

Table of Contents

1. Overview 5

2. Market Size 6

3. Market Structure 10

4. Manufacturers & Brands 11

5. Taxation & Retail 15

5.1. Taxation 15

5.2. Retail Prices 16

6. The Smoking Population 18

7. Production & Trade 22

7.1. Production 22

7.2. Imports 25

7.3. Exports 28

8. Operating constraints 29

8.1. Advertising Restrictions 30

8.2. Health Warnings 31

8.3. Government Restrictions 32

9. Company Profiles 33

9.1. National Tobacco Enterprise (Ethiopia) Share Company 33

10. Prospects & Forecasts 34

11. Appendix 36

11.1. What is this Report About? 36

11.2. Time Frame 37

11.3. Product Category Coverage 38

11.4. Methodology 39

11.5. About GlobalData 41

11.6. Disclaimer 42

11.7. Contact Us 43

List of Figure

List of Figures

Figure 1: Methodology 39

Figure 2: GlobalData at a glance 41

List of Table

List of Tables

Table 1: Cigarette Consumption, 1990-2016 7

Table 2: Per Capita Consumption, 1990-2016 9

Table 3: Market Segmentation: Filter v Plain Cigarettes, 2000-2015, Million Pieces 10

Table 4: Market Segmentation: Filter v Plain Cigarettes, 2000-2015, % 10

Table 5: Manufacturer Sales & Market Share, 2000-2016, Million Pieces 12

Table 6: Manufacturer Sales & Market Share, %, 2000-2016 13

Table 7: Cigarette Brand Shares, 2013 14

Table 8: Cigarette & Tobacco Inflation, region, 2008-2009(1) 16

Table 9: Cigarette Prices (Addis Ababa), brand, July 2012 16

Table 10: Cigarette Prices, 2008-2012, brand, Birr/Pack 17

Table 11: Smoking Population, 1990-2016 19

Table 12: Tobacco Use by Age, Men, 2011, % 20

Table 13: Cigarette Production, 1990-2015, million pieces 23

Table 14: Cigarette Production by Brand, volume %, 2013 24

Table 15: Cigarette Imports, 1990-2015, million pieces 26

Table 16: Cigarette Imports by Country of Origin, 2003-2015 27

Table 17: National Tobacco Enterprise (Ethiopia) Share Company 33

Table 18: Consumption Forecasts, Million pieces, 2016-2026 35

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