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Global Automotive Tire Market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The global automotive tire market, valued at USD 151 Bn, is growing due to rising vehicle production, fuel-efficient innovations, and e-commerce logistics expansion.

Region:Global

Author(s):Shubham

Product Code:KRAD3617

Pages:84

Published On:November 2025

About the Report

Base Year 2024

Global Automotive Tire Market Overview

  • The Global Automotive Tire Market is valued at USD 151 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for vehicles, advancements in tire manufacturing technology, and a growing focus on safety and performance. The rise in electric vehicle adoption, the development of low rolling resistance tires, and the need for sustainable tire solutions have also contributed significantly to market expansion.
  • Key players in this market include the United States, China, and Germany. The United States leads due to its robust automotive industry and high vehicle ownership rates. China dominates the market owing to its large manufacturing base, rapid urbanization, and increasing domestic demand. Germany is recognized for its premium automotive brands, which require high-quality tires, further solidifying its position in the market.
  • In 2023, the European Union implemented Regulation (EU) 2020/740 issued by the European Parliament and of the Council, which mandates that all new tires must meet specific environmental standards, including reduced rolling resistance, improved durability, and enhanced wet grip. This regulation aims to improve fuel efficiency and reduce carbon emissions from vehicles, thereby promoting sustainable practices within the automotive tire industry.
Global Automotive Tire Market Size

Global Automotive Tire Market Segmentation

By Tire Structure:The market is segmented into Radial Tires and Bias Tires. Radial tires dominate the market due to their superior performance, fuel efficiency, and longer lifespan, making them the preferred choice for passenger vehicles and commercial applications. Bias tires, while still in use, are more common in specific applications such as agricultural and off-road vehicles.

Global Automotive Tire Market segmentation by Tire Structure.

By Tire Type:The market is categorized into Summer Tires, Winter Tires, All-Season Tires, and Performance Tires. Summer tires lead the market due to their enhanced grip and handling in warm conditions, making them popular among consumers in temperate regions. Winter tires are essential in colder climates, while all-season tires offer versatility. Performance tires cater to high-performance vehicles, appealing to a niche market segment.

Global Automotive Tire Market segmentation by Tire Type.

Global Automotive Tire Market Competitive Landscape

The Global Automotive Tire Market is characterized by a dynamic mix of regional and international players. Leading participants such as Michelin, Bridgestone Corporation, The Goodyear Tire & Rubber Company, Continental AG, Pirelli & C. S.p.A., Sumitomo Rubber Industries, Ltd. (Dunlop), Yokohama Rubber Company, Ltd., Hankook Tire & Technology Co., Ltd., BFGoodrich (Michelin Group), Cooper Tire & Rubber Company (Goodyear), Nexen Tire Corporation, Toyo Tire Corporation, Kumho Tire Co., Inc., Apollo Tyres Ltd., Trelleborg AB contribute to innovation, geographic expansion, and service delivery in this space.

Michelin

1889

Clermont-Ferrand, France

Bridgestone Corporation

1931

Tokyo, Japan

The Goodyear Tire & Rubber Company

1898

Akron, Ohio, USA

Continental AG

1871

Hanover, Germany

Pirelli & C. S.p.A.

1872

Milano, Italy

Company

Establishment Year

Headquarters

Market Share (%)

Revenue Growth Rate (%)

Volume of Tires Sold (Units)

Geographic Footprint (Number of Countries/Regions Served)

R&D Expenditure (% of Revenue)

Product Portfolio Breadth (Number of SKUs/Types)

Global Automotive Tire Market Industry Analysis

Growth Drivers

  • Increasing Vehicle Production:The global vehicle production reached approximately 85 million units in future, with projections indicating a rise to 90 million units in future. This growth is driven by increasing consumer demand and economic recovery in key markets. As vehicle production escalates, the demand for tires will correspondingly increase, creating a robust market environment. The automotive sector's recovery post-pandemic is a significant contributor to this upward trend, enhancing tire manufacturers' sales opportunities.
  • Rising Demand for Fuel-Efficient Tires:The global market for fuel-efficient tires is projected to grow significantly, with an estimated value of $30 billion in future. This demand is fueled by rising fuel prices and increasing consumer awareness regarding environmental sustainability. As consumers seek to reduce fuel consumption, manufacturers are innovating to produce tires that enhance fuel efficiency, thereby driving market growth. The shift towards eco-friendly products is expected to further bolster this segment's expansion.
  • Growth in E-commerce and Logistics Sectors:The e-commerce sector is projected to reach $6 trillion globally in future, significantly impacting logistics and transportation. This growth necessitates an increase in commercial vehicle production, which in turn drives demand for tires. The logistics sector's expansion, particularly in last-mile delivery services, is expected to create a substantial market for durable and high-performance tires, enhancing overall market dynamics in the automotive tire industry.

Market Challenges

  • Fluctuating Raw Material Prices:The automotive tire industry faces significant challenges due to the volatility of raw material prices, particularly rubber and synthetic materials. In future, natural rubber prices fluctuated between $1.50 and $2.00 per kilogram, impacting production costs. This unpredictability can lead to increased operational costs for manufacturers, potentially affecting profit margins and pricing strategies. Such fluctuations necessitate strategic sourcing and inventory management to mitigate financial risks.
  • Stringent Environmental Regulations:Governments worldwide are implementing stricter environmental regulations, particularly concerning tire manufacturing and disposal. For instance, the European Union's regulations mandate a reduction in CO2 emissions from tire production by 20% in future. Compliance with these regulations requires significant investment in sustainable practices and technologies, posing a challenge for manufacturers. Failure to adhere to these regulations can result in hefty fines and reputational damage, impacting market competitiveness.

Global Automotive Tire Market Future Outlook

The automotive tire market is poised for transformative growth driven by technological advancements and evolving consumer preferences. The integration of smart technologies in tire manufacturing, such as IoT for real-time monitoring, is expected to enhance product performance and safety. Additionally, the increasing focus on sustainability will likely drive innovation in eco-friendly tire materials. As electric vehicle adoption accelerates, the demand for specialized tires tailored for EVs will also rise, shaping the future landscape of the tire industry.

Market Opportunities

  • Expansion in Emerging Markets:Emerging markets, particularly in Asia-Pacific and Africa, are witnessing rapid urbanization and rising disposable incomes. This trend is expected to drive vehicle ownership and, consequently, tire demand. In future, the Asia-Pacific region is projected to account for over 50% of global tire sales, presenting significant growth opportunities for manufacturers looking to expand their market presence.
  • Development of Smart Tires:The development of smart tires equipped with sensors for monitoring pressure, temperature, and tread wear is gaining traction. This innovation is expected to enhance safety and performance, appealing to tech-savvy consumers. The smart tire market is projected to reach $5 billion in future, indicating a lucrative opportunity for manufacturers to invest in R&D and capitalize on this growing trend.

Scope of the Report

SegmentSub-Segments
By Tire Structure

Radial Tires

Bias Tires

By Tire Type

Summer Tires

Winter Tires

All-Season Tires

Performance Tires

By Sales Channel

Original Equipment Manufacturer (OEM)

Aftermarket/Replacement

By Vehicle Type

Passenger Vehicles

Commercial Vehicles (Light, Medium, Heavy-Duty)

Two-Wheelers

Off-the-Road Vehicles

By Vehicle Class

Economy

Mid-Range

Premium

By Rim Size

Less Than 15 Inches

to 20 Inches

More Than 20 Inches

By Region

North America

Europe

Asia-Pacific

Latin America

Middle East & Africa

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., National Highway Traffic Safety Administration, Environmental Protection Agency)

Manufacturers and Producers

Distributors and Retailers

Automotive OEMs (Original Equipment Manufacturers)

Tire Recycling and Disposal Companies

Industry Associations (e.g., Tire Industry Association)

Financial Institutions

Players Mentioned in the Report:

Michelin

Bridgestone Corporation

The Goodyear Tire & Rubber Company

Continental AG

Pirelli & C. S.p.A.

Sumitomo Rubber Industries, Ltd. (Dunlop)

Yokohama Rubber Company, Ltd.

Hankook Tire & Technology Co., Ltd.

BFGoodrich (Michelin Group)

Cooper Tire & Rubber Company (Goodyear)

Nexen Tire Corporation

Toyo Tire Corporation

Kumho Tire Co., Inc.

Apollo Tyres Ltd.

Trelleborg AB

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Global Automotive Tire Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Global Automotive Tire Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Global Automotive Tire Market Analysis

3.1 Growth Drivers

3.1.1 Increasing vehicle production
3.1.2 Rising demand for fuel-efficient tires
3.1.3 Growth in e-commerce and logistics sectors
3.1.4 Technological advancements in tire manufacturing

3.2 Market Challenges

3.2.1 Fluctuating raw material prices
3.2.2 Stringent environmental regulations
3.2.3 Intense competition among manufacturers
3.2.4 Supply chain disruptions

3.3 Market Opportunities

3.3.1 Expansion in emerging markets
3.3.2 Development of smart tires
3.3.3 Increasing adoption of electric vehicles
3.3.4 Growth in the aftermarket segment

3.4 Market Trends

3.4.1 Shift towards sustainable tire materials
3.4.2 Rise in online tire sales
3.4.3 Integration of IoT in tire monitoring
3.4.4 Customization and personalization of tire products

3.5 Government Regulation

3.5.1 Tire labeling regulations
3.5.2 Emission standards for tire manufacturing
3.5.3 Safety regulations for tire performance
3.5.4 Recycling and disposal regulations

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Global Automotive Tire Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Global Automotive Tire Market Segmentation

8.1 By Tire Structure

8.1.1 Radial Tires
8.1.2 Bias Tires

8.2 By Tire Type

8.2.1 Summer Tires
8.2.2 Winter Tires
8.2.3 All-Season Tires
8.2.4 Performance Tires

8.3 By Sales Channel

8.3.1 Original Equipment Manufacturer (OEM)
8.3.2 Aftermarket/Replacement

8.4 By Vehicle Type

8.4.1 Passenger Vehicles
8.4.2 Commercial Vehicles (Light, Medium, Heavy-Duty)
8.4.3 Two-Wheelers
8.4.4 Off-the-Road Vehicles

8.5 By Vehicle Class

8.5.1 Economy
8.5.2 Mid-Range
8.5.3 Premium

8.6 By Rim Size

8.6.1 Less Than 15 Inches
8.6.2 15 to 20 Inches
8.6.3 More Than 20 Inches

8.7 By Region

8.7.1 North America
8.7.2 Europe
8.7.3 Asia-Pacific
8.7.4 Latin America
8.7.5 Middle East & Africa

9. Global Automotive Tire Market Competitive Analysis

9.1 Market Share of Key Players

9.2 KPIs for Cross Comparison of Key Players

9.2.1 Total Revenue (USD, Automotive Tire Segment)
9.2.2 Market Share (%)
9.2.3 Revenue Growth Rate (%)
9.2.4 Volume of Tires Sold (Units)
9.2.5 Geographic Footprint (Number of Countries/Regions Served)
9.2.6 R&D Expenditure (% of Revenue)
9.2.7 Product Portfolio Breadth (Number of SKUs/Types)
9.2.8 OEM vs Aftermarket Sales Ratio
9.2.9 Sustainability/Green Tire Sales (% of Total Sales)
9.2.10 Customer Satisfaction Index (Industry Benchmark Score)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Michelin
9.5.2 Bridgestone Corporation
9.5.3 The Goodyear Tire & Rubber Company
9.5.4 Continental AG
9.5.5 Pirelli & C. S.p.A.
9.5.6 Sumitomo Rubber Industries, Ltd. (Dunlop)
9.5.7 Yokohama Rubber Company, Ltd.
9.5.8 Hankook Tire & Technology Co., Ltd.
9.5.9 BFGoodrich (Michelin Group)
9.5.10 Cooper Tire & Rubber Company (Goodyear)
9.5.11 Nexen Tire Corporation
9.5.12 Toyo Tire Corporation
9.5.13 Kumho Tire Co., Inc.
9.5.14 Apollo Tyres Ltd.
9.5.15 Trelleborg AB

10. Global Automotive Tire Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government fleet procurement strategies
10.1.2 Budget allocation for vehicle maintenance
10.1.3 Preference for local vs. international suppliers
10.1.4 Sustainability considerations in procurement

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in logistics and transportation
10.2.2 Spending on fleet upgrades
10.2.3 Budget for tire maintenance and replacement
10.2.4 Energy efficiency initiatives

10.3 Pain Point Analysis by End-User Category

10.3.1 Cost of tire maintenance
10.3.2 Availability of quality tires
10.3.3 Performance issues in extreme conditions
10.3.4 Environmental impact concerns

10.4 User Readiness for Adoption

10.4.1 Awareness of tire technology advancements
10.4.2 Willingness to invest in premium products
10.4.3 Adoption of smart tire technologies
10.4.4 Readiness for sustainable tire options

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Cost savings from improved fuel efficiency
10.5.2 Enhanced vehicle performance metrics
10.5.3 Expansion into new vehicle categories
10.5.4 Long-term sustainability benefits

11. Global Automotive Tire Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps identification

1.2 Value proposition development

1.3 Revenue model exploration

1.4 Customer segmentation analysis

1.5 Competitive landscape assessment

1.6 Key partnerships identification

1.7 Risk assessment and mitigation


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs

2.3 Target audience identification

2.4 Marketing channels selection

2.5 Messaging and communication strategy

2.6 Digital marketing initiatives

2.7 Performance metrics for marketing


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups

3.2 Direct vs indirect distribution channels

3.3 E-commerce strategy

3.4 Logistics and supply chain management

3.5 Partnership with distributors

3.6 Inventory management strategies

3.7 Performance evaluation of distribution


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands

4.3 Competitor pricing analysis

4.4 Customer willingness to pay

4.5 Price elasticity of demand

4.6 Discount and promotion strategies

4.7 Pricing strategy alignment with brand


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments

5.3 Emerging trends in consumer preferences

5.4 Product development opportunities

5.5 Market entry barriers

5.6 Customer feedback mechanisms

5.7 Future demand forecasting


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service

6.3 Customer engagement strategies

6.4 Feedback and improvement loops

6.5 Community building initiatives

6.6 Customer education and support

6.7 Performance metrics for customer relationship


7. Value Proposition

7.1 Sustainability

7.2 Integrated supply chains

7.3 Cost-effectiveness

7.4 Quality assurance

7.5 Innovation in product offerings

7.6 Customer-centric approach

7.7 Long-term partnerships


8. Key Activities

8.1 Regulatory compliance

8.2 Branding

8.3 Distribution setup

8.4 Market research and analysis

8.5 Product development

8.6 Training and development

8.7 Performance monitoring


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix
9.1.2 Pricing band
9.1.3 Packaging
9.1.4 Marketing approach
9.1.5 Distribution channels
9.1.6 Customer engagement
9.1.7 Risk management

9.2 Export Entry Strategy

9.2.1 Target countries
9.2.2 Compliance roadmap
9.2.3 Market entry barriers
9.2.4 Distribution partnerships
9.2.5 Pricing strategy for exports
9.2.6 Marketing localization
9.2.7 Risk assessment for exports

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model

10.5 Risk vs control analysis

10.6 Market entry strategy alignment

10.7 Performance metrics for entry mode


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines

11.3 Funding sources

11.4 Budget allocation

11.5 Financial projections

11.6 Risk assessment

11.7 Performance monitoring


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships

12.2 Risk management strategies

12.3 Control mechanisms

12.4 Performance evaluation

12.5 Long-term sustainability

12.6 Stakeholder engagement

12.7 Exit strategies


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability

13.3 Financial health indicators

13.4 Market share growth

13.5 Cost management strategies

13.6 Revenue diversification

13.7 Performance metrics for profitability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets

14.4 Strategic alliances

14.5 Industry collaborations

14.6 Partnership evaluation criteria

14.7 Performance metrics for partnerships


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Timeline for execution
15.2.2 Performance indicators
15.2.3 Resource allocation
15.2.4 Risk management

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from automotive associations and tire manufacturers
  • Market analysis publications from trade journals and market research firms
  • Statistical data from government transportation and trade departments

Primary Research

  • Interviews with product managers at leading tire manufacturers
  • Surveys with automotive industry analysts and consultants
  • Field interviews with tire retailers and distributors

Validation & Triangulation

  • Cross-validation of market data through multiple industry sources
  • Triangulation of findings from primary interviews and secondary data
  • Sanity checks through expert panels comprising industry veterans

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of global automotive sales data to estimate tire demand
  • Segmentation of tire market by vehicle type and region
  • Incorporation of trends in electric vehicle adoption and its impact on tire demand

Bottom-up Modeling

  • Volume estimates based on production data from major tire manufacturers
  • Cost analysis of tire production and distribution channels
  • Estimation of replacement tire sales based on vehicle lifespan and usage patterns

Forecasting & Scenario Analysis

  • Multi-variable regression analysis incorporating economic indicators and consumer behavior
  • Scenario modeling based on regulatory changes and sustainability trends
  • Baseline, optimistic, and pessimistic forecasts through 2035

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Passenger Vehicle Tire Market100Product Managers, Sales Directors
Commercial Vehicle Tire Market70Fleet Managers, Procurement Specialists
Two-Wheeler Tire Market50Retail Managers, Distribution Heads
Specialty Tire Market (Agricultural, Industrial)40Operations Managers, Industry Experts
Emerging Markets Tire Demand60Market Analysts, Regional Sales Managers

Frequently Asked Questions

What is the current value of the Global Automotive Tire Market?

The Global Automotive Tire Market is valued at approximately USD 151 billion, driven by increasing vehicle demand, advancements in manufacturing technology, and a focus on safety and performance. This market is expected to grow further with the rise of electric vehicles and sustainable tire solutions.

Which countries are the key players in the automotive tire market?

What are the main types of tires in the automotive market?

What regulations impact the automotive tire market in the European Union?

Other Regional/Country Reports

Indonesia Automotive Tire Market

Malaysia Automotive Tire Market

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Malaysia Vehicle Safety Equipment Market

Singapore Sustainable Tire Materials Market

Singapore Commercial Vehicle Fleet Market

UAE Automotive Wheel and Rim Market

Brazil Tire Recycling and Disposal Market

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