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Global Big Data In Banking Industry Market

The global big data in banking market, valued at USD 5.7 billion, is growing due to demand for data-driven decisions, digital services, and enhanced customer experiences.

Region:Global

Author(s):Shubham

Product Code:KRAC0650

Pages:93

Published On:August 2025

About the Report

Base Year 2024

Global Big Data In Banking Industry Market Overview

  • The Global Big Data in Banking Industry market is valued at USD 5.7 billion, based on a five-year historical analysis. This valuation aligns with recent industry assessments of big data analytics in banking and reflects growing adoption across risk, fraud, and customer analytics use cases .
  • Key players in this market include the United States, the United Kingdom, and Germany. These countries lead due to advanced banking infrastructure, high technology adoption, and sustained digital transformation investments; North America (led by the U.S.) holds the largest share in banking big data analytics, with Europe (including the U.K. and Germany) also significant .
  • In 2023, the European Union implemented the Digital Operational Resilience Act (DORA), which mandates that financial institutions enhance their cybersecurity and ICT operational resilience. DORA establishes requirements for risk management, incident reporting, digital operational testing, and oversight of critical ICT third-party providers—driving demand for monitoring, risk analytics, and data management capabilities in banking .
Global Big Data In Banking Industry Market Size

Global Big Data In Banking Industry Market Segmentation

By Type:The market is segmented into various types, including Predictive Analytics, Customer Analytics, Risk Analytics, Fraud Detection & AML Analytics, Credit Scoring & Underwriting Analytics, Compliance & Regulatory Reporting Analytics, Data Discovery, Visualization & BI, Data Management (Data Lakes, Data Quality, MDM), Real-time Streaming & Event Analytics, and Others. Among these, Predictive Analytics is currently dominating the market due to its ability to forecast trends and behaviors, enabling banks to make informed decisions and enhance customer engagement. Banks increasingly deploy predictive models for next-best-offer, churn reduction, credit risk early-warning, and fraud prevention as analytics maturity rises .

Global Big Data In Banking Industry Market segmentation by Type.

By End-User:The end-user segmentation includes Retail Banks, Corporate & Commercial Banks, Investment Banks, Credit Unions & Community Banks, Asset & Wealth Management Firms, Payment Service Providers & Fintechs, Insurance Companies, and Others. Retail Banks are leading this segment, driven by their need to enhance customer service and operational efficiency through data-driven insights, including personalization, omnichannel engagement, and proactive risk controls in retail portfolios .

Global Big Data In Banking Industry Market segmentation by End-User.

Global Big Data In Banking Industry Market Competitive Landscape

The Global Big Data In Banking Industry Market is characterized by a dynamic mix of regional and international players. Leading participants such as IBM Corporation, SAS Institute Inc., Oracle Corporation, Microsoft Corporation, SAP SE, FICO (Fair Isaac Corporation), Teradata Corporation, Informatica Inc., TIBCO Software Inc., QlikTech International AB (Qlik), Alteryx, Inc., Databricks, Inc., Snowflake Inc., Amazon Web Services, Inc. (AWS), Google Cloud (Google LLC), Cloudera, Inc., Palantir Technologies Inc., Experian plc, Moody’s Analytics, Inc., Expero, Inc. contribute to innovation, geographic expansion, and service delivery in this space. Banks are prioritizing cloud data platforms, AI/ML model ops, and real-time fraud/risk analytics as key investment areas, with North America remaining the largest adopter and Asia-Pacific accelerating .

IBM Corporation

1911

Armonk, New York, USA

SAS Institute Inc.

1976

Cary, North Carolina, USA

Oracle Corporation

1977

Austin, Texas, USA

Microsoft Corporation

1975

Redmond, Washington, USA

SAP SE

1972

Walldorf, Germany

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Banking Analytics Revenue (latest fiscal year, USD)

YoY Revenue Growth in Banking Segment (%)

Number of Tier-1 Banking Logos

Active Deployments by Deployment Mode (On-Prem, Cloud, Hybrid)

Average Contract Value (ACV) / Average Deal Size (USD)

Global Big Data In Banking Industry Market Industry Analysis

Growth Drivers

  • Increasing Demand for Data-Driven Decision Making:The banking sector is increasingly relying on data analytics to enhance decision-making processes. In future, the global banking industry is projected to invest approximately $100 billion in big data technologies, driven by the need for actionable insights. This investment is expected to improve operational efficiency by 20%, as banks leverage data to optimize lending, risk assessment, and customer engagement strategies, ultimately leading to better financial performance.
  • Rise in Digital Banking Services:The digital banking landscape is rapidly evolving, with over 2.5 billion users projected to engage in online banking in future. This shift is fueled by the increasing adoption of mobile banking applications, which are expected to generate $1 trillion in transactions. As banks enhance their digital offerings, the demand for big data analytics to personalize services and improve user experience is becoming critical, driving significant growth in the sector.
  • Enhanced Customer Experience Through Analytics:Banks are increasingly utilizing big data analytics to tailor services to individual customer needs. In future, it is estimated that 70% of banks will implement advanced analytics tools to enhance customer interactions. This focus on personalization is projected to increase customer satisfaction scores by 30%, as banks leverage insights from customer data to offer targeted products and services, thereby fostering loyalty and retention.

Market Challenges

  • Data Privacy and Security Concerns:As banks collect vast amounts of customer data, concerns regarding data privacy and security are escalating. In future, the global cost of data breaches in the financial sector is expected to reach $3.5 billion. Regulatory pressures, such as GDPR compliance, further complicate data management, forcing banks to invest heavily in security measures, which can divert resources from innovation and growth initiatives.
  • High Implementation Costs:The initial investment required for big data infrastructure can be prohibitive for many banks. In future, the average cost of implementing big data solutions is projected to be around $5 million per institution. This financial burden can hinder smaller banks from adopting necessary technologies, creating a disparity in the market where only larger institutions can fully leverage big data capabilities, thus limiting overall industry growth.

Global Big Data In Banking Industry Market Future Outlook

The future of big data in the banking industry is poised for transformative growth, driven by technological advancements and evolving consumer expectations. As banks increasingly adopt real-time analytics and AI-driven solutions, the focus will shift towards enhancing customer engagement and operational efficiency. Additionally, the integration of cloud-based platforms will facilitate seamless data management, enabling banks to harness insights more effectively. This evolution will likely lead to a more competitive landscape, where agility and innovation become paramount for success in the banking sector.

Market Opportunities

  • Growth in AI and Machine Learning Applications:The integration of AI and machine learning in banking is expected to create significant opportunities. In future, investments in AI technologies are projected to exceed $15 billion, enabling banks to automate processes, enhance fraud detection, and improve customer service through predictive analytics, ultimately driving operational efficiencies and cost savings.
  • Expansion of Cloud-Based Solutions:The shift towards cloud computing is set to revolutionize data management in banking. In future, the cloud services market for financial institutions is anticipated to reach $30 billion. This transition allows banks to scale their operations efficiently, reduce IT costs, and enhance data accessibility, fostering innovation and agility in responding to market demands.

Scope of the Report

SegmentSub-Segments
By Type

Predictive Analytics

Customer Analytics

Risk Analytics

Fraud Detection & AML Analytics

Credit Scoring & Underwriting Analytics

Compliance & Regulatory Reporting Analytics

Data Discovery, Visualization & BI

Data Management (Data Lakes, Data Quality, MDM)

Real-time Streaming & Event Analytics

Others

By End-User

Retail Banks

Corporate & Commercial Banks

Investment Banks

Credit Unions & Community Banks

Asset & Wealth Management Firms

Payment Service Providers & Fintechs

Insurance Companies

Others

By Application

Customer Relationship Management & Personalization

Risk Management (Liquidity, Market, Credit)

Marketing Optimization & Next-Best-Action

Compliance Management & Regulatory Reporting

Operational Efficiency & Process Automation

Fraud Detection, AML & Financial Crime

Treasury & Cash Management Analytics

Collections & Recoveries Analytics

Others

By Deployment Mode

On-Premises

Cloud (Public, Private)

Hybrid

By Data Source

Transactional & Payments Data

Customer & CRM Data

Social & Web Data

Market & Trading Data

Open Banking & Third-Party Data

Device/IoT & Channel Telemetry

Others

By Region

North America

Europe

Asia-Pacific

Latin America

Middle East & Africa

By Pricing Model

Subscription-Based (SaaS)

Pay-As-You-Go (Usage-Based)

License-Based (Perpetual/Term)

Outcome-Based / Value-Based

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Financial Stability Oversight Council, Office of the Comptroller of the Currency)

Banking and Financial Services Institutions

Data Analytics and Technology Solution Providers

Payment Processing Companies

Cybersecurity Firms

Insurance Companies

Financial Technology (FinTech) Startups

Players Mentioned in the Report:

IBM Corporation

SAS Institute Inc.

Oracle Corporation

Microsoft Corporation

SAP SE

FICO (Fair Isaac Corporation)

Teradata Corporation

Informatica Inc.

TIBCO Software Inc.

QlikTech International AB (Qlik)

Alteryx, Inc.

Databricks, Inc.

Snowflake Inc.

Amazon Web Services, Inc. (AWS)

Google Cloud (Google LLC)

Cloudera, Inc.

Palantir Technologies Inc.

Experian plc

Moodys Analytics, Inc.

Expero, Inc.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Global Big Data In Banking Industry Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Global Big Data In Banking Industry Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Global Big Data In Banking Industry Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for data-driven decision making
3.1.2 Rise in digital banking services
3.1.3 Enhanced customer experience through analytics
3.1.4 Regulatory compliance and risk management

3.2 Market Challenges

3.2.1 Data privacy and security concerns
3.2.2 High implementation costs
3.2.3 Lack of skilled workforce
3.2.4 Integration with legacy systems

3.3 Market Opportunities

3.3.1 Growth in AI and machine learning applications
3.3.2 Expansion of cloud-based solutions
3.3.3 Increasing partnerships with fintech companies
3.3.4 Development of advanced analytics tools

3.4 Market Trends

3.4.1 Adoption of real-time data analytics
3.4.2 Shift towards personalized banking services
3.4.3 Increased focus on customer data platforms
3.4.4 Growing importance of data governance

3.5 Government Regulation

3.5.1 GDPR compliance for data handling
3.5.2 Basel III regulations on risk management
3.5.3 Anti-money laundering (AML) regulations
3.5.4 Consumer protection laws regarding data usage

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Global Big Data In Banking Industry Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Global Big Data In Banking Industry Market Segmentation

8.1 By Type

8.1.1 Predictive Analytics
8.1.2 Customer Analytics
8.1.3 Risk Analytics
8.1.4 Fraud Detection & AML Analytics
8.1.5 Credit Scoring & Underwriting Analytics
8.1.6 Compliance & Regulatory Reporting Analytics
8.1.7 Data Discovery, Visualization & BI
8.1.8 Data Management (Data Lakes, Data Quality, MDM)
8.1.9 Real-time Streaming & Event Analytics
8.1.10 Others

8.2 By End-User

8.2.1 Retail Banks
8.2.2 Corporate & Commercial Banks
8.2.3 Investment Banks
8.2.4 Credit Unions & Community Banks
8.2.5 Asset & Wealth Management Firms
8.2.6 Payment Service Providers & Fintechs
8.2.7 Insurance Companies
8.2.8 Others

8.3 By Application

8.3.1 Customer Relationship Management & Personalization
8.3.2 Risk Management (Liquidity, Market, Credit)
8.3.3 Marketing Optimization & Next-Best-Action
8.3.4 Compliance Management & Regulatory Reporting
8.3.5 Operational Efficiency & Process Automation
8.3.6 Fraud Detection, AML & Financial Crime
8.3.7 Treasury & Cash Management Analytics
8.3.8 Collections & Recoveries Analytics
8.3.9 Others

8.4 By Deployment Mode

8.4.1 On-Premises
8.4.2 Cloud (Public, Private)
8.4.3 Hybrid

8.5 By Data Source

8.5.1 Transactional & Payments Data
8.5.2 Customer & CRM Data
8.5.3 Social & Web Data
8.5.4 Market & Trading Data
8.5.5 Open Banking & Third-Party Data
8.5.6 Device/IoT & Channel Telemetry
8.5.7 Others

8.6 By Region

8.6.1 North America
8.6.2 Europe
8.6.3 Asia-Pacific
8.6.4 Latin America
8.6.5 Middle East & Africa

8.7 By Pricing Model

8.7.1 Subscription-Based (SaaS)
8.7.2 Pay-As-You-Go (Usage-Based)
8.7.3 License-Based (Perpetual/Term)
8.7.4 Outcome-Based / Value-Based
8.7.5 Others

9. Global Big Data In Banking Industry Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Banking Analytics Revenue (latest fiscal year, USD)
9.2.4 YoY Revenue Growth in Banking Segment (%)
9.2.5 Number of Tier-1 Banking Logos
9.2.6 Active Deployments by Deployment Mode (On-Prem, Cloud, Hybrid)
9.2.7 Average Contract Value (ACV) / Average Deal Size (USD)
9.2.8 Customer Retention Rate (%)
9.2.9 Win Rate in Competitive Bids (%)
9.2.10 Time-to-Value (Median go-live in weeks)
9.2.11 Model Performance KPIs (e.g., fraud precision/recall, PD AUC)
9.2.12 Compliance SLA Adherence (%)
9.2.13 Net Promoter Score (NPS)
9.2.14 Pricing Strategy (List vs. Discount, Usage tiers)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 IBM Corporation
9.5.2 SAS Institute Inc.
9.5.3 Oracle Corporation
9.5.4 Microsoft Corporation
9.5.5 SAP SE
9.5.6 FICO (Fair Isaac Corporation)
9.5.7 Teradata Corporation
9.5.8 Informatica Inc.
9.5.9 TIBCO Software Inc.
9.5.10 QlikTech International AB (Qlik)
9.5.11 Alteryx, Inc.
9.5.12 Databricks, Inc.
9.5.13 Snowflake Inc.
9.5.14 Amazon Web Services, Inc. (AWS)
9.5.15 Google Cloud (Google LLC)
9.5.16 Cloudera, Inc.
9.5.17 Palantir Technologies Inc.
9.5.18 Experian plc
9.5.19 Moody’s Analytics, Inc.
9.5.20 Expero, Inc.

10. Global Big Data In Banking Industry Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Budget Allocation Trends
10.1.2 Decision-Making Processes
10.1.3 Vendor Selection Criteria

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment Priorities
10.2.2 Spending Patterns
10.2.3 Cost-Benefit Analysis

10.3 Pain Point Analysis by End-User Category

10.3.1 Data Management Issues
10.3.2 Integration Challenges
10.3.3 Compliance Difficulties

10.4 User Readiness for Adoption

10.4.1 Training and Support Needs
10.4.2 Technology Familiarity
10.4.3 Change Management Strategies

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Performance Metrics
10.5.2 Use Case Diversification
10.5.3 Long-Term Value Realization

11. Global Big Data In Banking Industry Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Cost Structure Evaluation

1.5 Key Partnerships Exploration

1.6 Customer Segmentation

1.7 Channels of Distribution


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs

2.3 Target Audience Identification

2.4 Communication Strategies

2.5 Digital Marketing Approaches


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-Ups

3.3 E-commerce Integration

3.4 Direct Sales Approaches


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands Analysis

4.3 Competitive Pricing Strategies


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments Analysis

5.3 Emerging Trends Identification


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-Sales Service

6.3 Customer Feedback Mechanisms


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains

7.3 Unique Selling Points


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Efforts

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix Considerations
9.1.2 Pricing Band Strategies
9.1.3 Packaging Options

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines for Implementation


12. Control vs Risk Trade-Off

12.1 Ownership Considerations

12.2 Partnerships Evaluation


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-Term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from financial institutions and banking associations
  • Review of published white papers and case studies on big data applications in banking
  • Examination of regulatory frameworks and compliance guidelines affecting big data usage

Primary Research

  • Interviews with data analytics leaders in major banking institutions
  • Surveys targeting IT managers and data scientists within the banking sector
  • Focus groups with banking customers to understand data-driven service expectations

Validation & Triangulation

  • Cross-validation of findings with multiple data sources, including market reports and expert opinions
  • Triangulation of qualitative insights from interviews with quantitative data from surveys
  • Sanity checks through expert panel reviews comprising industry veterans and analysts

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total market size based on global banking revenue and technology spending
  • Segmentation by banking services (retail, corporate, investment) and geographical regions
  • Incorporation of growth rates from emerging markets and digital banking trends

Bottom-up Modeling

  • Data collection from leading banks on their big data investments and usage
  • Operational cost analysis based on technology deployment and maintenance expenses
  • Volume x cost analysis for big data solutions tailored to banking applications

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating economic indicators and technological advancements
  • Scenario modeling based on varying levels of regulatory impact and market adoption rates
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Retail Banking Analytics120Data Analysts, Marketing Managers
Corporate Banking Data Solutions100Risk Managers, Financial Analysts
Investment Banking Big Data Applications80Portfolio Managers, Compliance Officers
Fraud Detection Systems70Fraud Analysts, IT Security Managers
Customer Experience Enhancement90Customer Experience Managers, Product Development Leads

Frequently Asked Questions

What is the current market value of Big Data in the Banking Industry?

The Global Big Data in Banking Industry market is valued at approximately USD 5.7 billion, reflecting a significant increase in the adoption of big data analytics for risk management, fraud detection, and customer analytics within the banking sector.

Which regions are leading in the Big Data banking market?

What are the key drivers of growth in the Big Data banking market?

What challenges does the Big Data banking market face?

Other Regional/Country Reports

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