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Mindfulness Meditation Apps Market: Current Analysis and Forecast (2021-2027)

Region:Global

Author(s):

Product Code:UMHE21234

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Published on

May 2021

Total pages

143

Table of Content

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About the Report

About the Report

MINDFULNESS MEDITATION APP IS AN APPLICATION THAT HELPS THE END-USERS TO MEDITATE, CALM DOWN AND ATTAIN MENTAL PEACE, TO IMPROVE THEIR MENTAL HEALTH. MINDFULNESS MEDITATION APPLICATIONS HELPS THE CONSUMERS TO UNDERSTAND THEIR BEHAVIORS, EMOTIONS AND ASSIST THEM IN ENHANCING THEIR SELF-AWARENESS AND SELF-REGULATION.

NOWADAYS, WITH AN INCREASED WORKLOAD, ENVIRONMENTAL STRESS AND FAMILY PROBLEMS, THE MENTAL HEALTH DISORDER ISSUES SUCH AS ANXIETY, MOOD DISORDERS AND MENTAL STRESS IS GROWING AMONG VARIOUS AGE GROUPS. FOR INSTANCE, ACCORDING TO PERKBOX, 79% OF THE EMPLOYED ADULTS IN 2020 WERE SUFFERING FROM WORK RELATED STRESS. THIS VALUE WAS 20% HIGHER COMPARED TO 59% IN 2018. OWING TO THIS A MASSIVE POPULATION IS SHIFTING TOWARDS MINDFULNESS MEDITATION APPS IN ORDER TO PRACTICE MEDITATION IN THEIR DAILY HUSTLE. IN 2019, END-USERS WORLDWIDE SPENT AROUND USD 195 MILLION ON MINDFULNESS MEDITATION APPLICATION.

FURTHERMORE, WITH THE GROWING USE OF SMARTWATCH AND CONNECTIVITY OF THE MEDITATION APPS WITH THE SMARTWATCHES END-USERS CAN NOW CAN CLOSELY MONITOR THEIR ACTIVITIES ALL DAY LONG. THIS NEW TREND IS EXPECTED TO BOOST THE GROWING ADOPTION OF MINDFULNESS MEDITATION APPS WITH IOT CONNECTIVITY.

TODAY'S EDUCATION SYSTEM ARE SUPPORTING THE IDEA OF INCLUDING MENTAL HEALTH EDUCATION IN THE ACADEMIC CURRICULUM. THIS HAS BROUGHT NEW OPPORTUNITIES FOR THE MARKET PLAYERS. EDUCATIONAL INSTITUTES ARE USING THESE MEDITATION APPLICATION TO REFINE THE LEARNING CAPABILITIES OF THEIR STUDENTS. FOR INSTANCE, CALM RECENTLY LAUNCHED THE CALM SCHOOLS INITIATIVE GLOBALLY TO MAKE SURE THAT MAXIMUM NUMBER OF KIDS GET ACCESS TO THIS APP.

MAJOR RESTRAINTS FOR MINDFULNESS MEDITATION APPS ARE LACK OF TRANSPARENCY, MARKET MONOPOLY BY MARKET PLAYERS AND SUBSCRIPTION CHARGES. BEGINNERS USING THIS HAVE APP FACES THE DIFFICULTY TO UNDERSTAND THE WORKING OF THE APPLICATION DUE TO LACK OF GUIDE, SERVICE POLICY AND LIMITED ACCESSIBILITY.
BASED ON OPERATING SYSTEM, THE MARKET IS FRAGMENTED INTO ANDROID, IOS AND OTHERS. THE ANDROID SEGMENT GENERATED REVENUE OF USD XX MILLION IN 2020, THIS IS BECAUSE OF THE EMERGING DEMAND FOR ANDROID SYSTEM ACROSS THE GLOBE. FOR INSTANCE, ANDROID HELD 87% OF THE GLOBAL MARKET SHARE IN 2019, WHEREAS IOS HELD ONLY 13% OF THE TOTAL MARKET SHARE, AND THIS DIFFERENCE IS INCREASING YEAR BY YEAR. OWING TO THIS, THE MARKET IS EXPECTED TO GROW AT A CAGR OF XX% DURING THE FORECAST PERIOD TO REACH A MARKET VALUATION OF USD XX MILLION BY 2027F. THE REGULAR UPDATES AND TECHNOLOGICAL ADVANCEMENTS OF THE OPERATING SYSTEM IS INCREASING THE QUALITY OF AUDIO VIDEO OF THE MINDFULNESS MEDITATION APPS AND IS FAVORING THE MARKET GROWTH.

BASED ON THE SERVICE TYPE, THE MARKET IS FRAGMENTED INTO PAID AND FREE. OWING TO THE STRONG PENETRATION OF FREE SERVICES AMONG CONSUMERS, FREE SEGMENT GENERATED REVENUE OF USD XX MILLION IN 2020 AND IS EXPECTED TO GROW AT A CAGR OF XX%. FOR INSTANCE, ACCORDING TO 42MATTERS REPORT IN 2021, AMONG THE TOTAL NUMBER OF 3,487,790 APPS GOOGLE PLAYSTORE, 96.3% OF THEM OFFERED FREE SERVICES. HOWEVER, IN THE COMING FUTURE WITH THE RISE IN DISPOSABLE INCOME OF THE CONSUMERS AND INCREASED AWARENESS ABOUT THE PREMIUM SERVICES, IT IS EXPECTED THAT THE CONSUMERS WILL TEND TO GRAB THE PAID SERVICES MORE.

BASED ON AGE GROUP, THE MARKET IS FRAGMENTED INTO 6-12, 13-18, AND 18 AND ABOVE. 18 AND ABOVE AGE GROUP GENERATED REVENUE OF USD XX MILLION IN 2020 AND IS EXPECTED TO GROW AT A CAGR OF XX%, OWING TO THE INCREASE IN ISSUES RELATED TO MENTAL DISORDERS DUE TO OVERBURDEN WORKLOAD AND PERSONAL LIFE PROBLEMS.

FOR A BETTER UNDERSTANDING OF THE MARKET STUDY OF THE MINDFULNESS MEDITATION APPS, THE MARKET IS ANALYZED BASED ON ITS WORLDWIDE ADOPTION IN THE COUNTRIES SUCH AS NORTH AMERICA (UNITED STATES, CANADA, AND REST OF NORTH AMERICA), EUROPE (GERMANY, FRANCE, ITALY, SPAIN, UNITED KINGDOM AND REST OF EUROPE), ASIA-PACIFIC (CHINA, JAPAN, INDIA, AUSTRALIA AND REST OF APAC), AND REST OF WORLD. NORTH AMERICA GENERATED REVENUE OF USD XX MILLION IN 2020 OWING TO CONSUMER'S HIGH PER CAPITA SPENDING ON HEALTHCARE AND RAISING AWARENESS ABOUT HEALTH BENEFITS BY THESE MEDITATION APPS. FOR INSTANCE, ACCORDING TO THE RECOVERY VILLAGE, THE AMERICANS SPEND AROUND USD 300 BILLION ON HEALTHCARE DUE TO STRESS EVERY YEAR.

SOME OF THE MAJOR PLAYERS OPERATING IN THE MARKET INCLUDE CALM, HEADSPACE, BREETHE, INSIGHT TIMER, WAKING UP, MEDITOPIA, BETTERME, SIMPLE HABIT, AURA HEALTH, MOOV, ETC. SEVERAL M&A'S ALONG WITH PARTNERSHIPS HAVE BEEN UNDERTAKEN BY THESE PLAYERS TO BOOST THEIR PRESENCE IN DIFFERENT REGIONS.

THE GLOBAL MINDFULNESS MEDITATION APPS MARKET WAS VALUED AT USD XX MILLION IN 2020 AND IS PROJECTED TO EXPAND SIGNIFICANTLY WITH A CAGR OF XX% FROM 2021F TO 2027F. THE GLOBAL MINDFULNESS MEDITATION MARKET IS EXPECTED TO WITNESS A BOOST ON ACCOUNT INCREASING MENTAL HEALTH DISORDERS, RISE IN DISPOSABLE INCOME, AND RISING AWARENESS ABOUT THESE APPS IS EXPECTED TO BOOST THE GROWTH OF THE MINDFULNESS MEDITATION APPS MARKET. ACCORDING TO OCED, THE HOUSEHOLD DISPOSABLE INCOME OF AUSTRALIA, CANADA, DENMARK, GERMANY, AND MEXICO INCREASED 4.39%, 2.11%, 1.67%, 1.77%, 2.76% RESPECTIVELY IN 2019.

Products


Companies

CALM

HEADSPACE

BREETHE

INSIGHT TIMER

WAKING UP

MEDITOPIA

BETTERME

SIMPLE HABIT

AURA HEALTH

MOO

Table of Contents

Table of Contents

1 MARKET INTRODUCTION

1.1 MARKET DEFINITIONS

1.2 OBJECTIVE OF THE STUDY

1.3 LIMITATION

1.4 STAKE HOLDERS

1.5 CURRENCY USED IN REPORT

1.6 SCOPE OF THE MINDFULNESS MEDITATION APPS MARKET STUDY

2 RESEARCH METHODOLOGY OR ASSUMPTION

2.1 RESEARCH METHODOLOGY FOR THE MINDFULNESS MEDITATION APPS MARKET

2.1.1 MAIN OBJECTIVE OF THE MINDFULNESS APPS MARKET

3 MARKET SYNOPSIS

4 EXECUTIVE SUMMARY

5 TOP START-UPS UNDER MINDFULNESS MEDITATION APPS SECTOR

6 MINDFULNESS MEDITATION APPS AMID COVID-19

7 GLOBAL MINDFULNESS MEDITATION APPS MARKET REVENUE (USD MN), 2019-2027F

8 MARKET INSIGHTS BY OPERATING SYSTEM

8.1 ANDROID

8.2 IOS

8.3 OTHERS

9 MARKET INSIGHTS BY SERVICE TYPE

9.1 FREE

9.2 PAID

10 MARKET INSIGHTS BY AGE GROUP

10.1 6-12 YEARS

10.2 13-18 YEARS

10.3 18+ YEARS

11 MARKET INSIGHTS BY REGION

11.1 NORTH AMERICA MINDFULNESS MEDITATION APPS MARKET

11.1.1 UNITED STATES

11.1.2 CANADA

11.1.3 REST OF NORTH AMERICA

11.2 EUROPE MINDFULNESS MEDITATION APPS MARKET

11.2.1 GERMANY

11.2.2 FRANCE

11.2.3 UNITED KINGDOM

11.2.4 ITALY

11.2.5 SPAIN

11.2.6 REST OF EUROPE

11.3 ASIA PACIFIC MINDFULNESS MEDITATION APPS MARKET

11.3.1 CHINA

11.3.2 JAPAN

11.3.3 INDIA

11.3.4 AUSTRALIA

11.3.5 REST OF ASIA PACIFIC

11.4 REST OF WORLD MINDFULNESS MEDITATION APPS MARKET

12 MINDFULNESS MEDITATION APPS MARKET DYNAMICS

12.1 MARKET DRIVERS

12.2 MARKET CHALLENGES

12.3 IMPACT ANALYSIS

13 MINDFULNESS MEDITATION APPS MARKET OPPORTUNITIES

14 MINDFULNESS MEDITATION APPS MARKET TRENDS

15 LEGAL & REGULATORY FRAMEWORK

16 DEMAND AND SUPPLY SIDE ANALYSIS

16.1 DEMAND SIDE ANALYSIS

16.2 SUPPLY SIDE ANALYSIS

16.2.1 TOP PRODUCT LAUNCHES

16.2.2 TOP BUSINESS PARTNERSHIPS

16.2.3 TOP BUSINESS EXPANSIONS, INVESTMENTS AND DIVESTITURES

16.2.4 TOP MERGER AND ACQUISITIONS

17 VALUE CHAIN ANALYSIS

18 COMPETITIVE SCENARIO

18.1 PORTER'S FIVE FORCES ANALYSIS

18.1.1 BARGAINING POWER OF SUPPLIER

18.1.2 BARGAINING POWER OF BUYER

18.1.3 INDUSTRY RIVALRY

18.1.4 AVAILABILITY OF SUBSTITUTE

18.1.5 THREAT OF NEW ENTRANTS

18.2 COMPETITIVE LANDSCAPE

18.2.1 COMPANY SHARES, BY REVENUE

19 COMPANY PROFILED

19.1 CALM

19.2 HEADSPACE

19.3 BREETHE

19.4 INSIGHT TIMER

19.5 WAKING UP

19.6 MEDITOPIA

19.7 BETTERME

19.8 SIMPLE HABIT

19.9 AURA HEALTH

19.10 MOOV

20 DISCLAIMER

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