Germany Health and Wellness Industry Outlook to 2017

Health Clubs and Spas to Witness Strong Growth

Region:Europe

Product Code:KR62

Published On

June 2013

Total pages

187

About the Report

The report titled “Germany Health and Wellness Industry Outlook to 2017- Health Clubs and Spas to Witness Strong Growth“ provides a comprehensive analysis of the market size of Germany health and wellness industry, market segmentation by cosmetics and toiletries, health clubs, spas, nutraceuticals and complementary and alternate medicines products by different categories on the basis of revenue. The report also entails the market share and company profiles of major international and domestic players in health clubs, cosmetics and toiletries market in Germany. The report also provides the major trends and developments of the health and wellness industry in Germany over the years. Future analysis of this market in the country is provided on the basis of revenue over the next five years along with the analysis of all the segments of the market.

Germany health and wellness market dipped in 2009 because of the credit crunch, unemployment and low personal disposable income which resulted in low discretionary spending by the customers, thus affecting the market negatively. Presently, the growth in this market is led by increasing awareness about the health, fitness and preventive healthcare largely influenced by the increasing ageing and obese population. Innovations in the health club and spa market have been witnessed in Germany over the last few years on account of the increasing competition and demand from the customers.

The health and wellness market in Germany was valued at USD ~ million in 2012 thus exhibiting a CAGR of 2.7% during the period 2007-2012. This market witnessed growth on account of increasing vulnerability towards obesity in the Germany population due to sedentary and stressful lifestyle which has encouraged more people to join health clubs in order to promote physical activity and going for various spa treatments for rejuvenation, thus augmenting growth in these markets.

In 2012, cosmetics and toiletries contributed ~% to the overall health and wellness market in Germany while health clubs held a market share of ~% in 2012 as compared to ~% in 2007. Hair care is the largest contributor to the cosmetics and toiletries market with a share of nearly ~% in 2012 and amounted to USD ~ million. The increasing demand for men’s lines or grooming products and natural or organic products have been one of the major developments in Germany cosmetics and toiletries market. The largest contributor to the nutraceuticals accounting for nearly ~% share in health and wellness market, is the herbal supplements, generating revenue worth USD ~ million in 2012 followed by sports nutrition which accounted for nearly ~% to the overall nutraceuticals market in Germany.

L’Oreal holds the largest market share among all the leading brands in cosmetics and toiletries market in Germany with a share of ~%, followed by Beiersdorf with a contribution of ~%. Procter and Gamble is the third largest player with a share of ~% to the cosmetics market in Germany. Unilever and Henkel are the other leading players in Germany health and wellness market with market shares of ~% and ~% respectively.

The health club market in Germany is captured by players such as Mrs. Sporty, Injoy Fitness with a share of ~% and ~% respectively in the market. McFit Fitness and Fitness first emerged as the leading players in the market and contributed nearly ~% and ~% to the overall health club members in Germany. Keiser Training is the fifth largest player in the health club market in Germany with a share of ~% in 2012.

Key Topics Covered in the Report

  • The market size of Germany health and wellness market, 2007-2012.
  • Market segmentation of cosmetics and toiletries in Germany by categories such as hair care, skin care, fragrances, bath and shower products and others.
  • Market segmentation of spa market in Germany by tourist arrivals and nights spent, 2007-2012
  • Market segmentation of health clubs market by number of clubs and number of members, 2012
  • Market segmentation of nutraceuticals market by herbal supplements, sports nutrition and vitamins and minerals on the basis of revenue.
  • Market Segmentation of Germany complementary and alternate medicines products by homeopathic and anthroposophic medicines.
  • Market Share of leading players in cosmetics and toiletries market in Germany, 2012
  • Market share of leading players in the health clubs market in Germany, 2012
  • Company profiles of major players in Germany cosmetics and toiletries and health clubs market.
  • Trends and developments in Germany health and wellness market.
  • Future outlook and projections of the cosmetics and toiletries, health clubs, spas, nutraceuticals and complementary and alternate medicines products on the basis of revenue and the overall Germany health and wellness market, 2013-2017

Products

Health and Wellness, Health Clubs, Complementary and Alternative Medicinal Products, Spa Market, Nutraceuticals, Herbal Supplements, Sports Nutrition,

Companies

L’Oreal, Unilever, Beiersdorf, Henkel, Proctor and Gamble (P&G), Mrs. Sporty, Injoy, McFit, Fitness First, Keiser Training

Table of Contents

1. Germany Health and Wellness Market Introduction

2. Germany Health and Wellness Market Size By Revenue, 2007-2012

3. Germany Health and Wellness Market Segmentation, 2007-2012

4. Germany Cosmetics and Toiletries Market
4.1. Germany Cosmetics and Toiletries Introduction and Market Size, 2007-2012
4.2. Germany Cosmetics and Toiletries Market Segmentation, 2007-2012
4.2.1. Germany Hair Care Market
4.2.1.1. Germany Hair Care Introduction and Market Size, 2007-2012
4.2.1.2. Germany Hair Care Market Segmentation, 2007-2012
By Basic Hair Care Products, 2009-2012
By Hair Colourants, 2009-2012
By Hair Styling Products, 2009-2012
By Other Hair Care Products, 2009-2012
4.2.1.3. Germany Hair Care Market Future Outlook and Projections, 2013-2017
4.2.2. Germany Skin Care Market
4.2.2.1. Germany Skin Care Introduction and Market Size, 2007-2012
4.2.2.2. Germany Skin Care Market Segmentation, 2009-2012
4.2.2.2.1. By Facial Care, 2009-2012
4.2.2.2.2. By Facial Creams and Facial Cleansing Products, 2009-2012
By Gender, 2012
Female Facial Care Products, 2012
4.2.2.2.3. By Body Care, 2009-2012
4.2.2.2.4. By Sun Care, 2009-2012
By Sun Protection and After Sun Products, 2012
4.2.2.2.5. By Other Skin Care Products, 2009-2012
4.2.2.3. Germany Skin Care Market Future Outlook and Projections, 2013-2017
4.2.3. Germany Fragrances Market
4.2.3.1. Germany Fragrances Industry Introduction and Size, 2007-2012
4.2.3.2. Germany Fragrances Market Segmentation, 2007-2012
4.2.3.2.1. By Women Fragrances, 2007-2012
By Fine and Mass Quality, 2012
By Product Types, 2010-2012
4.2.3.2.2. By Deodorants, 2007-2012
4.2.3.2.3. By Men Fragrances, 2007-2012
4.2.3.3. Germany Fragrances Market Future Outlook and Projections, 2013-2017
4.2.4. Germany Mouth Dental Care Market
4.2.4.1. Germany Mouth Dental Care Market Size and Introduction, 2007-2012
4.2.4.2. Germany Mouth Dental Care Market Future Outlook and Projections, 2013-2017
4.2.5. Germany Colour Cosmetics Industry
4.2.5.1. Germany Colour Cosmetics Industry Introduction and Market Size, 2007-2012
4.2.5.2. Germany Colour Cosmetics Market Segmentation, 2009-2012
4.2.5.2.1. By Eye Products, 2009-2012
4.2.5.2.2. By Face Products, 2009-2012
4.2.5.2.3. By Lip Products, 2009-2012
4.2.5.2.4. By Nail Products, 2009-2012
4.2.5.2.5. By Other Colour Cosmetics Products, 2009-2012
4.2.5.3. Germany Colour Cosmetics Market Future Outlook and Projections, 2013-2017
4.2.6. Germany Men’s Lines Industry
4.2.6.1. Germany Men’s Lines Industry Introduction and Market Size, 2007-2012
4.2.6.2. Germany Men’s Lines Market Segmentation, 2010-2012
4.2.6.2.1. By Deodorants, 2010-2012
4.2.6.2.2. By Shower Products, 2010-2012
4.2.6.2.3. By Facial Skin Care Products, 2010-2012
4.2.6.2.4. By Others, 2010-2012
4.2.6.3. Germany Men’s Lines Future Outlook and Projections, 2013-2017
4.2.7. Germany Bath and Shower Accessories Market Introduction and Size, 2007-2012
4.2.8. Germany Soaps and Syndets Market Size and Introduction, 2007-2012
4.2.9. Germany Foot care Introduction and Market Size, 2007-2012
4.2.10. Germany Other Cosmetics and Toiletries Products Market Size and Introduction, 2010-2012
4.2.10.1. By After/ Pre Shave Products, 2010-2012
4.2.10.2. By Depilatories, 2010-2012
4.2.10.3. By Shaving Products Men and Women, 2010-2012
4.2.10.4. By Baby Care Products, 2010-2012
4.3. Government Regulations in Cosmetics Market in Germany
4.4. Market Share of Major Players in Cosmetics Market in Germany
4.5. Germany Cosmetics and Toiletries Market Future Outlook and Projections, 2013-2017
4.6. Company Profiles of Major Players in Cosmetics Market in Germany
4.6.1. L’Oreal
4.6.1.1. Company Overview
4.6.1.2. Business Strategy
Universalization of Beauty with Global Branding
Promoting Digital Marketing
Driving Focus On Advertising
Diversification in Men’s Line Products
4.6.2. Unilever
4.6.2.1. Company Overview
4.6.2.2. Business Strategy
Sustainable Growth Strategy
Competing in Foreign Markets
Simple Strategies To Capture Emerging Markets
4.6.3. Beiersdorf
4.6.3.1. Company Overview
4.6.3.2. Business Strategy
Focus on Skin Care
Incresing Market penetration
New product developments
4.6.4. Henkel
4.6.4.1. Company Overview
4.6.4.2. Business Strategy
Portfolio Optimization
Increasing Cost Efficiency
Focus on Regions With High Potential
4.6.5. Proctor and Gamble (P&G)
4.6.5.1. Company Overview
4.6.5.2. Business Strategy
Focus On Business Relations
Improving Productivity and Creating a Cost Savings Culture
Growing Internet Penetration

5. Germany Health Clubs Market
5.1. Germany Health Clubs Introduction and Market Size By Revenue, 2007-2012
5.2. Germany Health Clubs Market Segmentation, 2007-2012
5.2.1. By Number of Health Clubs, 2007-2012
5.2.2. By Number of Members, 2007-2012
5.3. Market Share of Major Players in Germany Health Clubs Market, 2012
5.4. Germany Health Clubs Market Future Outlook and Projections, 2013-2017
5.5. Company Profiles of Major Health Clubs in Germany
5.5.1. Mrs. Sporty
5.5.1.1. Company Overview
5.5.1.2. Business Strategy
Focus on Franchising
Introducing Promotional and Discount Offers
5.5.2. Injoy
5.5.2.1. Company Overview
5.5.2.2. Business Strategy
Introduction of Studio Concept
5.5.3. McFit
5.5.3.1. Company Overview
5.5.3.2. Business Strategy
Planning to Expand Through Opening New Outlets
Provision of Value For Money Additional Facilities
5.5.4. Fitness First
5.5.4.1. Company Overview
5.5.4.2. Business Strategy
Focus on Provision of Special Discounts to Customers
Digital Strategy
5.5.5. Keiser Training
5.5.5.1. Company Overview
5.5.5.2. Business Strategy
Provision of Medical Services
Provision of Additional Services

6. Germany Spa Market
6.1. Germany Spa Introduction and Market Size, 2007-2012
6.2. Germany Spa Market Segmentation, 2007-2012
6.2.1. By Arrival of Guests, 2007-2012
6.2.1.1. By Nights Spent, 2007-2012
6.3. Germany Spa Market Future Outlook and Projections, 2013-2017

7. Germany Nutraceuticals Market
7.1. Germany Nutraceuticals Introduction and Market Size, 2007-2012
7.2. Germany Nutraceuticals Market Segmentation, 2007-2012
7.2.1. By Herbal Supplements Introduction and Market Size, 2007-2012
7.2.1.1. Germany Herbal Supplements Market Segmentation, 2007-2012
7.2.1.2. Germany Herbal Supplements Market Future Outlook and Projections, 2013-2017
7.2.2. By Sports Nutrition Introduction and Market Size, 2007-2012
7.2.2.1. Germany Sports Nutrition Market Future Outlook and Projections, 2013-2017
7.2.3. By Vitamins and Minerals Market Size and Introduction, 2007-2012
7.2.3.1. Germany Vitamins and Minerals Market Future Outlook and Projections, 2013-2017
7.2.4. Germany Nutraceuticals Market Future Outlook and Projections, 2013-2017

8. Germany Complementary and Alternative Medicinal Products Market
8.1. Germany Complementary and Alternative Medicinal Products Introduction and Market Size, 2007-2012
8.2. Germany Complementary and Alternative Medicinal Products Market Segmentation, 2007-2012
8.2.1. By Homeopathic Medicinal Products, 2007-2012
8.2.2. By Anthroposophic Medicinal Products, 2007-2012
8.3. Germany Complementary and Alternative Medicinal Products Future Outlook and Projections, 2013-2017

9. Trends and Developments in Germany Health and Wellness Market
Growing Prefence Towards Natural Cosmetics
Greater Emphasis on Eco-Claims on Health and Personal Care Products
Opportunities for Functional Foods
Exploring Personalized Nutrition
Technological Advancements
Introduction of New Spa Concepts in Germany

10. Germany Health and Wellness Market Future Outlook and Projections, 2013-2017
10.1. Cause and Effect Relationship of Germany Health and Wellness Market

11. Macro-Economic and Industry Factors of Germany Health and Wellness Market, 2007-2017
11.1. Inbound Tourist Arrivals, 2007-2017
11.2. Ageing Population, 2007-2017
11.3. Household Gross Adjusted Disposable Income Per Capita, 2007-2017
11.4. Consumer Price Index
11.5. Obese population

12. Appendix
12.1. Market Definitions
12.2. Abbreviations
12.3. Research Methodology
Data Collection Methods
Approach
Variables (Dependent and Independent)
Multi Factor Based Sensitivity Model
Final Conclusion
12.4. Disclaimer

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