Procurement
Expert Panel
Create New Account
Login
Ken Research Logo
Report store
Insights
Survey
Consulting
Book discovery call

Indian Alcoholic Beverages Market Outlook to 2030 - Evolving Consumer Preference and Government Regulations

Region:Asia

Product Code:AM117

Download Sample Report
Published On

October 2011

Total pages

119

About the Report

 
The report titled 'Indian Alcoholic Beverages Market Outlook to 2015 ' Evolving Consumer Preference and Government Regulations' provides a comprehensive analysis on Indian alcoholic beverages market. The report discusses in details various aspects such as market size of Country liquor, beer, IMFL (whisky, rum, brandy, vodka, gin) and Wine on the basis of consumption, per capita consumption, market segmentation, competitive landscape and company profiles of the major players operating in the country. The report also entails the SWOT analysis of alcoholic beverage market in India.
The future projections are presented for the base case, conservative case and aggressive case scenario providing an insight on the prospects in the Indian alcoholic beverages industry.
India is considered as a lucrative unexplored destination for alcoholic drinks market by several international companies operating in saturated alcoholic beverages markets of Europe and the US. India's alcoholic beverage market has grown steadily in the last 5 years. The industry reached the 500 million cases consumption mark in FY'2007 and ~ million cases consumption mark in FY'2009, showcasing a rapid growth. From a 430.3 million cases market in FY'2005, the market has clocked a consumption of ~ million cases in FY'2010, registering a CAGR of ~%.
Country Liquor has the highest market share in India making currently the most consumed alcoholic beverage in India and has a commanding presence in the northern states of India. Though in the short run, country liquor is still expected to have the major market share, in the long run, their market share will decrease to ~% by FY'2015 and will be overtaken by the IMFL segment. The segment is expected to sustain the market leadership to a longer period only to some extent by increasing quality, proper branding and promotions.
Beer is a rapidly expanding segment in the Indian industry. It is the third largest market and second fastest growing market in the Indian alcoholic beverages industry. Beer market has been segmented into strong beer and mild beer on the basis of their alcohol content. Strong beer which has alcohol content more than 5%, dominates the Indian market accounting for ~% of the total beer consumed in India, stating its popularity and preference.
IMFL is the second largest segment in the Indian alcoholic beverage industry. This market has been further bifurcated into Whisky, Rum, Brandy, Vodka and Gin. This industry is growing at a steady pace and had a consumption volume of around ~ million cases in FY'2010 from a consumption of around 135 million cases in FY'2005.This industry has grown at an overall steady pace triggered by increasing population and disposable income, and also the fact that it is increasingly gaining social acceptance.
Vodka is the fastest growing IMFL segment in India. Its growth is rapidly increasing due to increase in pubs, hotels, restaurants, evolving nightlife and consumer preferences. It has grown over the past 5 years at a CAGR of 44.4%.
Wine industry in India is just in its birth stage Wine is the fastest growing segment in the Indian Alcoholic Beverages industry. Indian wine industry is estimated to reach a consumption of ~ million cases consumption by FY'2015 by growing at a CAGR of ~% under the base case scenario.
 
Key Topics Covered in the Report:
 
- The market size of Indian alcoholic beverage industry and its segments including country liquor, IMFL (Whisky, Rum, Vodka, Brandy and Gin), beer and wine on the basis of consumption and per capita consumption
- Government regulations affecting the alcoholic beverage and its segments
- Market segmentation of the Indian alcoholic drinks industry and its segments
- Recent trends and developments in the industry and in its segments
- Competitive landscape of the various players operating in the country in beer, wine and
- Company profiles of leading players in IMFL, beer and wine market
- Future outlook on the basis of assumed scenarios i.e. base case, worst case and aggressive case on alcoholic beverages, wine, beer, IMFL (Whisky, Rum, Vodka, Brandy and Gin) and country liquor consumption and per capita consumption in India, from 2011-2015
- SWOT analysis of the Indian alcoholic beverage industry
 

Products

Country liquor, beer, IMFL (whisky, rum, brandy, vodka, gin) and Wine, Strong beer, lager beer, scotch, red wine, white wine, Champagne, sparkling win

Companies

Pernod Ricard, UBL, USL, SAB Miller, Mohan Meakins, Radico Khaitan, Allied Blenders & Distillers, Grover Vineyards, Chateau Indage, Sula Vineyards

Table of Contents

1. Indian Alcoholic Beverages Market Introduction

2. Indian Alcoholic Beverages Market Size, FY'2005 ' FY'2010

3. Indian Alcoholic Beverage Government Licensing and Regulations

4. Indian Alcoholic Beverage Market Segmentation by Product, FY'2005 ' FY'2010

5. Indian Country Liquor Industry Market Introduction

5.1. Indian Country Liquor Market Size, FY'2005-FY'2010

5.2. Indian Country Liquor Market Trends and Developments

5.3. Indian Country Liquor Future Outlook

5.3.1. Cause and Effect Relationship between Dependent and independent factors prevailing in Indian Country Liquor Industry

5.3.2. Indian Country Liquor Industry Projections, FY'2011 ' FY'2015

6. Indian Beer Industry Market Introduction

6.1. Indian Beer Industry Market Size, FY'2005-FY'2010

6.2. Indian Beer Industry Market Segmentation

6.2.1. By Alcohol Content, FY'2010

6.2.2. By Brews, FY'2010

6.3. Indian Beer Industry Trends and Developments

6.4. Indian Beer Industry Competitive Landscape

6.5. Beer Company Profiles

6.5.1. United Breweries Ltd (UBL)

Company Overview

Business Strategies

Financial Performance

6.5.2. Sab Miller

Company Over<view

Business Strategies

Financial Performance

6.5.3. Mohan Meakins

Company Overview

6.6. Indian Beer Market Future Outlook

6.6.1. Cause and Effect Relationship between dependent and independent factors prevailing in Indian Beer Industry

6.6.2. Indian Beer Industry Projections, FY'2011 ' FY'2015

7. Indian Made Foreign Liquor (IMFL) Industry Market Introduction

7.1. IMFL Market Size, FY'2005-FY'2010

7.2. IMFL Market Segmentation, FY'2010 ' FY'2015

7.2.1. Indian Whisky Market Size, FY'2005-FY'2010

7.2.2. Indian Brandy Market Size, FY'2005-FY'2010

7.2.3. Indian Rum Market Size, FY'2005-FY'2010

7.2.4. Indian Vodka Market Size, FY'2005-FY'2010

7.2.5. Indian Gin Market Size, FY'2005-FY'2010

7.2.6. IMFL Industry Trends and Developments

7.3. IMFL Market Competitive Landscape

7.4. IMFL Company Profiles

7.4.1. United Spirits Ltd (USL)

Business Strategies

Financial performance

7.4.2. Pernod Ricard (India)

Company Overview

Business Strategies

7.4.3. Radico Khaitan

Company overview

Business Strategy

Financial Performance

7.4.4. Allied Blenders & Distillers (ABD)

Company Overview

Business Strategies

Financial Performance

7.5. IMFL Market Future Outlook

7.5.1. Cause and Effect Relationship between dependent and independent factors prevailing in IMFL Industry

7.5.2. IMFL Industry Projections, FY'2011 ' FY'2015

7.5.2.1. Whisky Industry Projections, FY'2011 ' FY'2015

7.5.2.2. Brandy Industry Projections, FY'2011 ' FY'2015

7.5.2.3. Rum Industry Projections, FY'2011 ' FY'2015

7.5.2.4. Vodka Industry Projections, FY'2011 ' FY'2015

7.5.2.5. Gin Industry Projections, FY'2011 ' FY'2015

8. Indian Wine Industry Market Introduction

8.1. Indian Wine Market Size, FY'2005-FY'2010

8.2. Indian Wine Market Segmentation

8.2.1. By Product, FY'2010

8.2.2 By Place, FY'2010

8.2.3 By Type of trade, FY'2010

8.3. Indian Wine Industry Trends and Developments

8.4. Indian Wine Market Competitive Landscape

8.5. Indian Wine Market Future Outlook

8.6.1. Cause and Effect Relationship between dependent and independent factors prevailing in Indian Wine Industry

8.6.2. Indian Wine Industry Projections, FY'2011 ' FY'2015

9. Indian Alcoholic Beverages Industry Trends and Developments

10. Indian Alcoholic Beverage Industry SWOT Analysis

Strengths

Weakenesses

Opportunities

Threats

11. Indian Alcoholic Beverages Market Future Outlook

11.1. Indian Alcoholic Beverages Industry Projections, FY'2011 ' FY'2015

12. India Macro Economic Indicators: Current and Projections

12.1. Population of 20 years and above, 2005-2015

12.2. Consumer Expenditure on Food, Beverage and Tobacco, 2007-2015

13. Appendix

13.1. Market Definition

13.2. Abbreviations

13.3. Research Methodology

Data Collection Methods

Approach

Variables (Dependent and Independent)

Multi Factor Based Sensitivity Model

Scenario Analysis

Final Conclusion

13.4. Disclaimer

Why Buy From Us?

RRR
Refine Robust Result (RRR) Framework

What makes us stand out is that our consultants follows Robust, Refine and Result (RRR) methodology. i.e. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents facts and opinions and Result for presenting data with story

Our Reach Is Unmatched
Our Reach Is Unmatched

We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.

Research
Shifting the Research Paradigm

While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.

Insite
More Insights-Better Decisions

With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.

Trust
Transparency and Trust

Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.

support
Round the Clock Support

If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.

Why Client Choose Us?

400000+ Reports in repository
150+ Consulting project a year
100+ Analysts
8000+ Client Queries in 2022