Indonesia Automotive Camera Market Outlook to 2030

Indonesia Automotive Camera Market Overview

• The Indonesia Automotive Camera Market has experienced notable growth, this is reflected by Global Automotive Camera Market reaching a valuation of USD 7.6 billion in 2023. This growth is driven by increasing demand for safety features and regulatory mandates for vehicle safety.
• Key players in the Indonesia automotive camera market include Robert Bosch GmbH, Continental AG, Aptiv PLC, Denso Corporation, and Magna International Inc. These companies dominate the market due to their extensive product portfolios, strong research and development capabilities, and strategic partnerships with automobile manufacturers.
• In January 2024, Continental AG unveiled new automotive camera technology in Indonesia, featuring enhanced image processing and night vision capabilities to boost road safety and meet the rising demand for ADAS. The technology has been embraced by major automakers in the country.
• Jakarta and Surabaya are the leading cities in Indonesia's automotive camera market. Jakarta's prominence is attributed to its large population and high vehicle density, driving demand for advanced safety features. Meanwhile, Surabaya, as a key industrial hub, sees significant adoption of automotive cameras in commercial vehicles, reinforcing its strong market position.

Indonesia Automotive Camera Market Segmentation

Indonesia Automotive Camera Market is divided into further segments:

• By Product Type: The Indonesia automotive camera market is segmented by product type into front-view cameras, rear-view cameras, and interior-view cameras. In 2023, front-view cameras held a dominant market share due to their critical role in ADAS applications. These cameras provide essential data for features like lane departure warning and collision avoidance, making them indispensable for modern vehicles.

• By Vehicle Type: The market is segmented by vehicle type into passenger, commercial, and electric vehicles. In 2023, passenger vehicles led the market, driven by a higher adoption rate of ADAS features. The growing middle class and rising disposable income in Indonesia are fueling demand for passenger vehicles with advanced safety technologies.

• By Region: Indonesia's automotive camera market is divided regionally into North, South, East, and West. In 2023, the North region dominated the market, attributed to the concentration of major automakers and suppliers. The region's advanced infrastructure and higher consumer safety awareness also contribute to its leading position.

Indonesia Automotive Camera Market Competitive Landscape

• Robert Bosch GmbH: Bosch introduced a new generation of multi-purpose cameras in 2024 that combine artificial intelligence methods with image-processing algorithms for improved object detection and lane-keeping assist. These cameras feature increased angular resolution with a wider field of view compared to previous models, allowing for earlier and more precise object detection.
• Magna International: Magna announced the start of production for its Gen5 front camera module system for a European OEM in late September 2023. This scalable, all-in-one solution offers long-range perception and side detection, with a 120° horizontal and 48° vertical field of view, enabling obstacle detection up to 160m ahead and recognition of side objects like traffic signals and emergency vehicles.

Indonesia Automotive Camera Industry Analysis

Market Growth Drivers

• Increasing Demand for Advanced Driver Assistance Systems (ADAS): Indonesia's automotive camera market is primarily driven by the rising demand for Advanced Driver Assistance Systems (ADAS) that enhance vehicle safety and functionality. Increased consumer awareness of ADAS features, such as lane-keeping assistance, blind-spot detection, and automated parking, has led to higher adoption rates. Government initiatives promoting road safety, like the "Maju Muda" campaign, further boost demand for these technologies.
• Focus on Vehicle Safety: There is a significant emphasis on improving vehicle safety standards in Indonesia. The implementation of stringent automotive safety regulations has led manufacturers to integrate advanced camera systems into their vehicles. This focus on safety is critical as it aligns with global trends towards safer driving environments.
• Growth of the Automotive Industry: The overall expansion of the automotive industry in Indonesia, characterized by increased vehicle production and sales, also supports the growth of the automotive camera market. As more vehicles are produced, the demand for integrated safety features, including cameras, rises correspondingly.

Market Challenges

• Affordability: The cost of advanced camera systems can be a barrier for widespread adoption, particularly in a price-sensitive market like Indonesia. Manufacturers need to balance the integration of advanced technologies with affordability to reach a broader consumer base. The pandemic notably slowed vehicle sales, impacting the adoption of ADAS and related camera systems.
• Technological Innovation: Continuous innovation is necessary to keep pace with advancements in ADAS and consumer expectations. Companies must invest in research and development to create new features and improve existing technologies, which can be resource-intensive.  It is essential for maintaining competitiveness and ensuring compliance with evolving industry standards.

Market Government Initiatives

• Maju Muda Campaign: The "Maju Muda" campaign was introduced by the Indonesian government in 2021 to promote road safety awareness. This initiative aims to educate the public about the benefits of Advanced Driver Assistance Systems (ADAS), including automotive cameras, to increase demand for safer vehicles. As of July 2024, the Maju Muda campaign, continues to play a crucial role in promoting road safety awareness in Indonesia.

• Support for Electric Vehicles (EVs): As part of its broader automotive strategy, Indonesia is promoting the adoption of electric vehicles, which often come equipped with advanced safety technologies, including automotive cameras. This includes tax incentives and infrastructure development to support the EV market. Indonesia has set ambitious targets, aiming for the domestic production of 600,000 EVs by 2030.

Indonesia Automotive Camera Market Future Outlook

The Indonesian automotive camera market is set to substantial growth, driven by regulatory support, technological advancements, and changing consumer preferences towards safer vehicles. The growth will also be influenced by the rising adoption of advanced driver-assistance systems (ADAS), which will require high-quality cameras for their functionality. The market's expansion will be supported by technological advancements and the continued growth of the automotive industry in Indonesia.

Future Market Trends

• Increased Adoption of Autonomous Vehicles: By 2028, the adoption of autonomous vehicles in Indonesia will rise significantly, driven by advancements in automotive technology and supportive government policies. Autonomous vehicles require sophisticated camera systems for navigation and safety, leading to increased demand for automotive cameras.

• Advancements in Camera Technology: Innovations such as solid-state cameras, enhanced night vision, and integration with other sensor technologies will drive market growth. By 2028, these technological advancements will lead to the development of more reliable and efficient camera systems, catering to the evolving safety and security needs of the automotive industry