Global Out-of-Home (OOH) Advertising Market Report 2020 by Key Players, Types, Applications, Countries, Market Size, Forecast to 2026 (Based on 2020 COVID-19 Worldwide Spread)

Region:Global

Product Code:MR22781

Published On

June 2020

Total pages

122

About the Report

The Out-of-Home (OOH) Advertising market is expected to grow from USD X.X million in 2020 to USD X.X million by 2026, at a CAGR of X.X% during the forecast period. The global Out-of-Home (OOH) Advertising market report is a comprehensive research that focuses on the overall consumption structure, development trends, sales models and sales of top countries in the global Out-of-Home (OOH) Advertising market. The report focuses on well-known providers in the global Out-of-Home (OOH) Advertising industry, market segments, competition, and the macro environment.

Under COVID-19 Outbreak, how the Out-of-Home (OOH) Advertising Industry will develop is also analyzed in detail in Chapter 1.7 of the report.

In Chapter 2.4, we analyzed industry trends in the context of COVID-19.

In Chapter 3.5, we analyzed the impact of COVID-19 on the product industry chain based on the upstream and downstream markets.

In Chapters 6 to 10 of the report, we analyze the impact of COVID-19 on various regions and major countries.

In chapter 13.5, the impact of COVID-19 on the future development of the industry is pointed out.

A holistic study of the market is made by considering a variety of factors, from demographics conditions and business cycles in a particular country to market-specific microeconomic impacts. The study found the shift in market paradigms in terms of regional competitive advantage and the competitive landscape of major players.

Key players in the global Out-of-Home (OOH) Advertising market covered in Chapter 4:

JCDecaux Group

Air Media

Fairway Outdoor Advertising

Hangzhou Xinli Media Ad Co., Ltd.

Lamar Advertising Company

News outdoor

Stroer

Elephant Media

EPAMEDIA

CBS Outdoor

TOM Group

Longfan Media

Focus Media

CEMUSA

Adam Outdoor Advertising

Phoenix Metropolis Media Holdings Limited

Focus Media holding limited

Clear Channel Outdoor Holdings, Inc.

Affichage Holding

Outfront Media Inc.

Bell media

Shenzhen Shitong Huana Cultural Diffusion Limited

In Chapter 11 and 13.3, on the basis of types, the Out-of-Home (OOH) Advertising market from 2015 to 2026 is primarily split into:

Graphic advertisements

Mobile graphic advertisements

Video advertisements

In Chapter 12 and 13.4, on the basis of applications, the Out-of-Home (OOH) Advertising market from 2015 to 2026 covers:

Food & Beverage Industry

Vehicles Industry

Health and Medical Industry

Commercial and Personal Services

Consumer Goods

Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2026) of the following regions are covered in Chapter 5, 6, 7, 8, 9, 10, 13:

North America (Covered in Chapter 6 and 13)

United States

Canada

Mexico

Europe (Covered in Chapter 7 and 13)

Germany

UK

France

Italy

Spain

Russia

Others

Asia-Pacific (Covered in Chapter 8 and 13)

China

Japan

South Korea

Australia

India

Southeast Asia

Others

Middle East and Africa (Covered in Chapter 9 and 13)

Saudi Arabia

UAE

Egypt

Nigeria

South Africa

Others

South America (Covered in Chapter 10 and 13)

Brazil

Argentina

Columbia

Chile

Others

Years considered for this report:

Historical Years: 2015-2019

Base Year: 2019

Estimated Year: 2020

Forecast Period: 2020-2026

Scope of the Report

Products

The Out-of-Home (OOH) Advertising market is expected to grow from USD X.X million in 2020 to USD X.X million by 2026, at a CAGR of X.X% during the forecast period.

Table of Contents

Table of Content

1 Report Overview

1.1 Study Scope

1.2 Key Market Segments

1.3 Regulatory Scenario by Region/Country

1.4 Market Investment Scenario Strategic

1.5 Market Analysis by Type

1.5.1 Global Out-of-Home (OOH) Advertising Market Share by Type (2020-2026)

1.5.2 Graphic advertisements

1.5.3 Mobile graphic advertisements

1.5.4 Video advertisements

1.6 Market by Application

1.6.1 Global Out-of-Home (OOH) Advertising Market Share by Application (2020-2026)

1.6.2 Food & Beverage Industry

1.6.3 Vehicles Industry

1.6.4 Health and Medical Industry

1.6.5 Commercial and Personal Services

1.6.6 Consumer Goods

1.6.7 Others

1.7 Out-of-Home (OOH) Advertising Industry Development Trends under COVID-19 Outbreak

1.7.1 Global COVID-19 Status Overview

1.7.2 Influence of COVID-19 Outbreak on Out-of-Home (OOH) Advertising Industry Development

2. Global Market Growth Trends

2.1 Industry Trends

2.1.1 SWOT Analysis

2.1.2 PorteraEUR s Five Forces Analysis

2.2 Potential Market and Growth Potential Analysis

2.3 Industry News and Policies by Regions

2.3.1 Industry News

2.3.2 Industry Policies

2.4 Industry Trends Under COVID-19

3 Value Chain of Out-of-Home (OOH) Advertising Market

3.1 Value Chain Status

3.2 Out-of-Home (OOH) Advertising Manufacturing Cost Structure Analysis

3.2.1 Production Process Analysis

3.2.2 Manufacturing Cost Structure of Out-of-Home (OOH) Advertising

3.2.3 Labor Cost of Out-of-Home (OOH) Advertising

3.2.3.1 Labor Cost of Out-of-Home (OOH) Advertising Under COVID-19

3.3 Sales and Marketing Model Analysis

3.4 Downstream Major Customer Analysis (by Region)

3.5 Value Chain Status Under COVID-19

4 Players Profiles

4.1 JCDecaux Group

4.1.1 JCDecaux Group Basic Information

4.1.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.1.3 JCDecaux Group Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.1.4 JCDecaux Group Business Overview

4.2 Air Media

4.2.1 Air Media Basic Information

4.2.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.2.3 Air Media Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.2.4 Air Media Business Overview

4.3 Fairway Outdoor Advertising

4.3.1 Fairway Outdoor Advertising Basic Information

4.3.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.3.3 Fairway Outdoor Advertising Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.3.4 Fairway Outdoor Advertising Business Overview

4.4 Hangzhou Xinli Media Ad Co., Ltd.

4.4.1 Hangzhou Xinli Media Ad Co., Ltd. Basic Information

4.4.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.4.3 Hangzhou Xinli Media Ad Co., Ltd. Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.4.4 Hangzhou Xinli Media Ad Co., Ltd. Business Overview

4.5 Lamar Advertising Company

4.5.1 Lamar Advertising Company Basic Information

4.5.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.5.3 Lamar Advertising Company Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.5.4 Lamar Advertising Company Business Overview

4.6 News outdoor

4.6.1 News outdoor Basic Information

4.6.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.6.3 News outdoor Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.6.4 News outdoor Business Overview

4.7 Stroer

4.7.1 Stroer Basic Information

4.7.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.7.3 Stroer Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.7.4 Stroer Business Overview

4.8 Elephant Media

4.8.1 Elephant Media Basic Information

4.8.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.8.3 Elephant Media Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.8.4 Elephant Media Business Overview

4.9 EPAMEDIA

4.9.1 EPAMEDIA Basic Information

4.9.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.9.3 EPAMEDIA Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.9.4 EPAMEDIA Business Overview

4.10 CBS Outdoor

4.10.1 CBS Outdoor Basic Information

4.10.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.10.3 CBS Outdoor Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.10.4 CBS Outdoor Business Overview

4.11 TOM Group

4.11.1 TOM Group Basic Information

4.11.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.11.3 TOM Group Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.11.4 TOM Group Business Overview

4.12 Longfan Media

4.12.1 Longfan Media Basic Information

4.12.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.12.3 Longfan Media Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.12.4 Longfan Media Business Overview

4.13 Focus Media

4.13.1 Focus Media Basic Information

4.13.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.13.3 Focus Media Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.13.4 Focus Media Business Overview

4.14 CEMUSA

4.14.1 CEMUSA Basic Information

4.14.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.14.3 CEMUSA Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.14.4 CEMUSA Business Overview

4.15 Adam Outdoor Advertising

4.15.1 Adam Outdoor Advertising Basic Information

4.15.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.15.3 Adam Outdoor Advertising Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.15.4 Adam Outdoor Advertising Business Overview

4.16 Phoenix Metropolis Media Holdings Limited

4.16.1 Phoenix Metropolis Media Holdings Limited Basic Information

4.16.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.16.3 Phoenix Metropolis Media Holdings Limited Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.16.4 Phoenix Metropolis Media Holdings Limited Business Overview

4.17 Focus Media holding limited

4.17.1 Focus Media holding limited Basic Information

4.17.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.17.3 Focus Media holding limited Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.17.4 Focus Media holding limited Business Overview

4.18 Clear Channel Outdoor Holdings, Inc.

4.18.1 Clear Channel Outdoor Holdings, Inc. Basic Information

4.18.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.18.3 Clear Channel Outdoor Holdings, Inc. Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.18.4 Clear Channel Outdoor Holdings, Inc. Business Overview

4.19 Affichage Holding

4.19.1 Affichage Holding Basic Information

4.19.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.19.3 Affichage Holding Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.19.4 Affichage Holding Business Overview

4.20 Outfront Media Inc.

4.20.1 Outfront Media Inc. Basic Information

4.20.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.20.3 Outfront Media Inc. Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.20.4 Outfront Media Inc. Business Overview

4.21 Bell media

4.21.1 Bell media Basic Information

4.21.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.21.3 Bell media Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.21.4 Bell media Business Overview

4.22 Shenzhen Shitong Huana Cultural Diffusion Limited

4.22.1 Shenzhen Shitong Huana Cultural Diffusion Limited Basic Information

4.22.2 Out-of-Home (OOH) Advertising Product Profiles, Application and Specification

4.22.3 Shenzhen Shitong Huana Cultural Diffusion Limited Out-of-Home (OOH) Advertising Market Performance (2015-2020)

4.22.4 Shenzhen Shitong Huana Cultural Diffusion Limited Business Overview

5 Global Out-of-Home (OOH) Advertising Market Analysis by Regions

5.1 Global Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Regions

5.1.1 Global Out-of-Home (OOH) Advertising Sales by Regions (2015-2020)

5.1.2 Global Out-of-Home (OOH) Advertising Revenue by Regions (2015-2020)

5.2 North America Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

5.3 Europe Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

5.4 Asia-Pacific Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

5.5 Middle East and Africa Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

5.6 South America Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

6 North America Out-of-Home (OOH) Advertising Market Analysis by Countries

6.1 North America Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Countries

6.1.1 North America Out-of-Home (OOH) Advertising Sales by Countries (2015-2020)

6.1.2 North America Out-of-Home (OOH) Advertising Revenue by Countries (2015-2020)

6.1.3 North America Out-of-Home (OOH) Advertising Market Under COVID-19

6.2 United States Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

6.2.1 United States Out-of-Home (OOH) Advertising Market Under COVID-19

6.3 Canada Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

6.4 Mexico Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7 Europe Out-of-Home (OOH) Advertising Market Analysis by Countries

7.1 Europe Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Countries

7.1.1 Europe Out-of-Home (OOH) Advertising Sales by Countries (2015-2020)

7.1.2 Europe Out-of-Home (OOH) Advertising Revenue by Countries (2015-2020)

7.1.3 Europe Out-of-Home (OOH) Advertising Market Under COVID-19

7.2 Germany Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.2.1 Germany Out-of-Home (OOH) Advertising Market Under COVID-19

7.3 UK Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.3.1 UK Out-of-Home (OOH) Advertising Market Under COVID-19

7.4 France Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.4.1 France Out-of-Home (OOH) Advertising Market Under COVID-19

7.5 Italy Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.5.1 Italy Out-of-Home (OOH) Advertising Market Under COVID-19

7.6 Spain Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.6.1 Spain Out-of-Home (OOH) Advertising Market Under COVID-19

7.7 Russia Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

7.7.1 Russia Out-of-Home (OOH) Advertising Market Under COVID-19

8 Asia-Pacific Out-of-Home (OOH) Advertising Market Analysis by Countries

8.1 Asia-Pacific Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Countries

8.1.1 Asia-Pacific Out-of-Home (OOH) Advertising Sales by Countries (2015-2020)

8.1.2 Asia-Pacific Out-of-Home (OOH) Advertising Revenue by Countries (2015-2020)

8.1.3 Asia-Pacific Out-of-Home (OOH) Advertising Market Under COVID-19

8.2 China Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.2.1 China Out-of-Home (OOH) Advertising Market Under COVID-19

8.3 Japan Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.3.1 Japan Out-of-Home (OOH) Advertising Market Under COVID-19

8.4 South Korea Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.4.1 South Korea Out-of-Home (OOH) Advertising Market Under COVID-19

8.5 Australia Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.6 India Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.6.1 India Out-of-Home (OOH) Advertising Market Under COVID-19

8.7 Southeast Asia Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

8.7.1 Southeast Asia Out-of-Home (OOH) Advertising Market Under COVID-19

9 Middle East and Africa Out-of-Home (OOH) Advertising Market Analysis by Countries

9.1 Middle East and Africa Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Countries

9.1.1 Middle East and Africa Out-of-Home (OOH) Advertising Sales by Countries (2015-2020)

9.1.2 Middle East and Africa Out-of-Home (OOH) Advertising Revenue by Countries (2015-2020)

9.1.3 Middle East and Africa Out-of-Home (OOH) Advertising Market Under COVID-19

9.2 Saudi Arabia Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

9.3 UAE Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

9.4 Egypt Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

9.5 Nigeria Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

9.6 South Africa Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

10 South America Out-of-Home (OOH) Advertising Market Analysis by Countries

10.1 South America Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Countries

10.1.1 South America Out-of-Home (OOH) Advertising Sales by Countries (2015-2020)

10.1.2 South America Out-of-Home (OOH) Advertising Revenue by Countries (2015-2020)

10.1.3 South America Out-of-Home (OOH) Advertising Market Under COVID-19

10.2 Brazil Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

10.2.1 Brazil Out-of-Home (OOH) Advertising Market Under COVID-19

10.3 Argentina Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

10.4 Columbia Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

10.5 Chile Out-of-Home (OOH) Advertising Sales and Growth Rate (2015-2020)

11 Global Out-of-Home (OOH) Advertising Market Segment by Types

11.1 Global Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Types (2015-2020)

11.1.1 Global Out-of-Home (OOH) Advertising Sales and Market Share by Types (2015-2020)

11.1.2 Global Out-of-Home (OOH) Advertising Revenue and Market Share by Types (2015-2020)

11.2 Graphic advertisements Sales and Price (2015-2020)

11.3 Mobile graphic advertisements Sales and Price (2015-2020)

11.4 Video advertisements Sales and Price (2015-2020)

12 Global Out-of-Home (OOH) Advertising Market Segment by Applications

12.1 Global Out-of-Home (OOH) Advertising Sales, Revenue and Market Share by Applications (2015-2020)

12.1.1 Global Out-of-Home (OOH) Advertising Sales and Market Share by Applications (2015-2020)

12.1.2 Global Out-of-Home (OOH) Advertising Revenue and Market Share by Applications (2015-2020)

12.2 Food & Beverage Industry Sales, Revenue and Growth Rate (2015-2020)

12.3 Vehicles Industry Sales, Revenue and Growth Rate (2015-2020)

12.4 Health and Medical Industry Sales, Revenue and Growth Rate (2015-2020)

12.5 Commercial and Personal Services Sales, Revenue and Growth Rate (2015-2020)

12.6 Consumer Goods Sales, Revenue and Growth Rate (2015-2020)

12.7 Others Sales, Revenue and Growth Rate (2015-2020)

13 Out-of-Home (OOH) Advertising Market Forecast by Regions (2020-2026)

13.1 Global Out-of-Home (OOH) Advertising Sales, Revenue and Growth Rate (2020-2026)

13.2 Out-of-Home (OOH) Advertising Market Forecast by Regions (2020-2026)

13.2.1 North America Out-of-Home (OOH) Advertising Market Forecast (2020-2026)

13.2.2 Europe Out-of-Home (OOH) Advertising Market Forecast (2020-2026)

13.2.3 Asia-Pacific Out-of-Home (OOH) Advertising Market Forecast (2020-2026)

13.2.4 Middle East and Africa Out-of-Home (OOH) Advertising Market Forecast (2020-2026)

13.2.5 South America Out-of-Home (OOH) Advertising Market Forecast (2020-2026)

13.3 Out-of-Home (OOH) Advertising Market Forecast by Types (2020-2026)

13.4 Out-of-Home (OOH) Advertising Market Forecast by Applications (2020-2026)

13.5 Out-of-Home (OOH) Advertising Market Forecast Under COVID-19

14 Appendix

14.1 Methodology

14.2 Research Data Source

Research Methodology

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