The US Video Rental Industry Outlook to 2017

Subscription streaming and Internet Video on Demand to Sustain the Future Growth

Region:North America

Product Code:KR65

Published On

June 2013

Total pages

83

About the Report

The report titled "The US Video Rental Industry Outlook to 2017- Subscription streaming and Internet Video on Demand to Sustain the Future Growth" provides a comprehensive analysis of the market size of the video rental industry in the US, market segmentation on the basis of physical and digital video rentals and by products such as VHS, DVD's and Blu-ray discs by revenue. The physical segment consists of kiosks, brick and mortar stores and physical subscription and digital segment includes transactional video on demand, subscription streaming and internet video on demand. The report also entails the market share and company profiles of major players in the video rental industry as well as in internet video on demand segment. The report involves trends and developments of the prevailing industry in the US. An analysis of the future of video rentals is provided on the basis of revenue of the market over next five years.

is one of the most important avenues of the overall home entertainment industry in the US. The US video rental industry has experienced various fluctuations over the last few years. Over the years, the contribution of digital video rental market has inclined as compared to physical rentals due to advancement in the technology and shift in the preferences of the customers moving towards digital rentals. The industry has been majorly dominated by physical segment contributing ~% in the overall market in CY'2012.

The digital movie rental market in the US consists of transactional video on demand, subscription streaming and internet video on demand with a share of ~%, ~% and ~% respectively in CY'2012. The revenue for the digital movie rental market in the US was USD ~ million in CY'2007 which inclined to USD ~ million in CY'2012 thereby registering a growth of 32.9% during the period.

Netflix and the Coinstar (Redbox) have been the leaders in the market with significant contribution in revenue with a market share of ~% and ~% respectively in CY'2012. Blockbuster is the third largest player in the video rental market.

The US Video rental market is expected to grow at a CAGR of 4.8% from CY'2013-CY'2017 with significant contribution of kiosks in physical rentals and internet video on demand and streaming by subscription in digital video rentals.

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Key Topics Covered in the Report:

- The market size of the US Video rental industry, CY'2007-CY'2012.

- Market segmentation of US Video rental industry by physical and digital video rentals, CY'2007-CY'2012.

- Market Segmentation of physical video rentals by kiosks, subscription by physical and brick and mortar stores, CY'2007-CY'2012.

- Market Segmentation of digital video rentals by subscription streaming, internet video on demand and transactional video on demand CY'2007-CY'2012.

- Market Segmentation of the US Video rental industry by products, CY'2007-CY'2012.

- Market Share of Major players in the internet video on demand segment, CY'2012

- Market Share of Major players in the overall video rental industry in the US, CY'2012.

- The US video rental industry SWOT Analysis.

- Government Regulations in the US video rental industry

- Trends and Developments in the US video rental industry.

- Company profiles of major players in the Video rental industry in the US.

- Future outlook and projections on the basis of revenue in the US video rental industry in the US, CY'2013-CY'2017.

Products

video rental, DVD, blue ray, VHS and Blu-ray disc, physical subscription and digital segment, kiosks, brick and mortar stores, transactional video on

Companies

I-Tune, Redbox, Netflix, Vudu, Zune, Amazon, Apple, Microsoft, Blockbuster, Coinstar

Table of Contents

 

1. The US Video Rental Market Introduction

2. The US Video Rental Market Size, CY'2007-CY'2012

3. The US Video Rental Market Segmentation, CY'2007-CY'2012

3.1. By Physical Video Rental Market, CY'2007-CY'2012

3.1.1. By Kiosks, CY'2007-CY'2012

3.1.2. By Brick And Mortar Stores, CY'2007-CY'2012

3.1.3. By Physical Subscription, CY'2007-CY'2012

3.2. By Digital Video Rental Market, CY'2007-CY'2012

3.2.1. By Transactional Video on Demand, CY'2007-CY'2012

3.2.2. By Subscription Streaming, CY'2007-CY'2012

3.2.3. By Internet Video on Demand, CY'2007-CY'2012

3.2.3.1. Market Share of Major Players in the US Internet VOD Market, CY'2012

3.2.3.2. Competitive Landscape of Major Players in the US Internet VOD Market

3.3. By Products, CY'2007-CY'2012

3.3.1. By Video Home System (VHS) Rentals, CY'2007-CY'2012

3.3.2. By DVD And Blu-Ray DVD Rentals, CY'2007-CY'2012

4. Government Regulations in the US Video Rental Market

5. The US Video Rental Market Trends and Developments

Shift in the Preferences of the Customers from Physical to Digital Movie Rentals

Surge in the Number of Internet Subscribers

Increase in the Online Video Subscriber Households

Shift in the focus of Customers from DVD Rentals to Blu-Ray DVD rentals

Decline in the Spending per Household on Video Rentals

6. The US Video Rental Market SWOT Analysis

7. Market Share of Major Players in the US Video Rental Market, CY'2012

8. The US Video Rental Market Future Outlook And Projections, CY'2013-CY'2017

8.1. By Physical Video Rental Market, CY'2013-CY'2017

8.2. By Digital Video Rental Market, CY'2013-CY'2017

8.3. By Blu- Ray and DVD's, CY'2013-CY'2017

8.4. Cause and Effect Relationship Between Dependent and Independent Factors Prevailing in the US Video Rental Market

9. Company Profiles of Major Players in the US Video Rental Market

9.1. Netflix

9.1.1. Company Overview

9.1.2. Financial Performance, CY'2009-CY'2012

9.1.3. Business Strategy

Investment in Streaming Content

Focus on Continuous Service Improvement

9.1.4. SWOT Analysis

9.2. Coinstar Inc. (Redbox)

9.2.1. Company Overview

9.2.2. Business Strategy

Positioning Strategy

Using Brochures and Flyers Across Movie Theatres for promotion

Trade Promotions

Inculcating Market Communication

9.2.3. SWOT Analysis

9.3. Blockbuster (Dish Network Corp)

9.3.1. Company Overview

9.3.2. Business Strategy

Outstanding Customer Service

Focus on Marketing Through Several Channels

9.3.3. SWOT Analysis

10. Macroeconomic Factors of the US Video Rental Market: Current and Projected

10.1. Population in the US, CY'2007-CY'2017

10.2. Internet Subscriber in the US, CY'2007-CY'2017

10.3. Personal Disposable Income, CY'2007-CY'2017

10.4. Spending Per Household on Video Rentals in the US, CY'2007-CY'2017

10.5. The US Basic and Digital cable, DVR, DVD, VOD Households, CY'2007-CY'2017

10.6. Online Video Subscriber Household in the US, CY'2007-CY'2017

11. Appendix

11.1. Market Definitions

11.2. Abbreviations

11.3. Research Methodology

Data Collection Methods

Approach

Variables (Dependent and Independent)

Multi Factor Based Sensitivity Model

Final Conclusion

11.4. Disclaimer

 

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