North America Data Center Cooling Market

The North America data center cooling market, valued at USD 6.6 billion, is growing due to increasing data storage needs, energy efficiency regulations, and adoption of liquid cooling and AI systems.

Region:North America

Author(s):Rebecca

Product Code:KRAA2185

Pages:82

Published On:August 2025

About the Report

Base Year 2024

North America Data Center Cooling Market Overview

  • The North America Data Center Cooling Market is valued at USD 6.6 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for data storage and processing capabilities, coupled with the rising need for energy-efficient cooling solutions to manage heat generated by high-density computing systems. The market is further propelled by the expansion of cloud computing, artificial intelligence, and big data analytics, which require robust cooling infrastructure to maintain optimal performance and reliability .
  • Key players in this market include the United States and Canada, where the presence of major technology companies and data centers is significant. The U.S. leads due to its advanced infrastructure, high internet penetration, and a growing number of cloud service providers, while Canada benefits from its favorable climate and government incentives for green technologies. North America’s leadership is reinforced by early adoption of advanced cooling technologies, including liquid cooling and AI-powered systems, to address rising power densities and sustainability goals .
  • In 2023, the U.S. government implemented regulations aimed at improving energy efficiency in data centers, mandating that new facilities meet specific energy performance standards. This initiative is part of a broader strategy to reduce greenhouse gas emissions and promote sustainable practices within the technology sector. The “Energy Efficiency Standards for Data Centers, 2023” issued by the U.S. Department of Energy requires new data centers to comply with defined Power Usage Effectiveness (PUE) thresholds and mandates regular energy audits to ensure ongoing compliance .
North America Data Center Cooling Market Size

North America Data Center Cooling Market Segmentation

By Type:The market is segmented into various types of cooling solutions, including Air Conditioning Systems, Chilling Units, Cooling Towers, Liquid Cooling Systems, Computer Room Air Conditioning (CRAC) & Computer Room Air Handler (CRAH), Economizer Systems, Hybrid Cooling Solutions, Immersion Cooling, and Others. Among these, Air Conditioning Systems and Liquid Cooling Systems are particularly prominent due to their effectiveness in maintaining optimal temperatures in high-density data environments. Liquid cooling is gaining traction for its superior energy efficiency and ability to support next-generation workloads such as AI and HPC .

North America Data Center Cooling Market segmentation by Type.

By End-User:The end-user segmentation includes IT & Telecom, Healthcare, Financial Services, Government & Defense, Research & Academic Institutions, and Others. The IT & Telecom sector dominates the market due to the increasing reliance on data centers for cloud services, big data analytics, and the Internet of Things (IoT), which require efficient cooling solutions to ensure operational reliability. Healthcare and financial services are also significant contributors, driven by the need for secure, high-performance data management .

North America Data Center Cooling Market segmentation by End-User.

North America Data Center Cooling Market Competitive Landscape

The North America Data Center Cooling Market is characterized by a dynamic mix of regional and international players. Leading participants such as Schneider Electric, Vertiv Group Corp., Rittal North America LLC, STULZ USA, Inc., Airedale by Modine, Mitsubishi Electric Corporation, Emerson Electric Co., Johnson Controls International plc, Daikin Applied Americas Inc., Trane Technologies plc, CoolIT Systems Inc., Asetek, Inc., Black Box Corporation, Huawei Technologies Co., Ltd., Nlyte Software Ltd. contribute to innovation, geographic expansion, and service delivery in this space.

Schneider Electric

1836

Rueil-Malmaison, France

Vertiv Group Corp.

2016

Columbus, Ohio, USA

Rittal North America LLC

1982

Schaumburg, Illinois, USA

STULZ USA, Inc.

1974

Frederick, Maryland, USA

Airedale by Modine

1974

Leeds, United Kingdom

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Market Share (%)

Installed Base (Number of Data Centers Served)

Product Portfolio Breadth (Number of Cooling Solutions Offered)

R&D Investment (% of Revenue)

North America Data Center Cooling Market Industry Analysis

Growth Drivers

  • Increasing Data Center Demand:The North American data center market is projected to reach approximately2,000 data centers, driven by the surge in cloud computing and big data analytics. The demand for data storage and processing capabilities is expected to increase by25%annually, leading to a significant rise in cooling requirements. This growth is supported by the increasing reliance on digital services, which is projected to generate over$1.5 trillionin revenue in the region, necessitating advanced cooling solutions.
  • Rising Energy Efficiency Regulations:In future, energy efficiency regulations are expected to tighten, with the U.S. Department of Energy aiming for a40%reduction in energy consumption in data centers. This regulatory push is anticipated to drive investments in energy-efficient cooling technologies, with an estimated$10 billionallocated for compliance initiatives. As companies strive to meet these standards, the demand for innovative cooling solutions that enhance energy efficiency will significantly increase, fostering market growth.
  • Technological Advancements in Cooling Solutions:The North American market is witnessing rapid technological advancements, particularly in liquid cooling and AI-driven systems. In future, the adoption of liquid cooling technologies is expected to increase by50%, driven by their efficiency in managing heat in high-density environments. Additionally, AI integration in cooling systems is projected to enhance operational efficiency, with an estimated reduction in energy costs by up to$2 billionacross the industry, further propelling market growth.

Market Challenges

  • High Initial Investment Costs:The initial capital expenditure for advanced cooling systems can be substantial, often exceeding$2 millionfor large-scale data centers. This financial barrier can deter smaller operators from upgrading their cooling infrastructure. In future, it is estimated that70%of data center operators will face challenges in securing funding for these investments, which may hinder the adoption of more efficient cooling technologies and limit overall market growth.
  • Complexity of Cooling Systems:The increasing complexity of modern cooling systems poses significant operational challenges. Many data center operators report that integrating advanced cooling technologies requires specialized knowledge and training, which can be a barrier to implementation. In future, approximately60%of data center managers will cite difficulties in managing these systems effectively, leading to potential inefficiencies and increased operational costs, thereby impacting market growth.

North America Data Center Cooling Market Future Outlook

The North American data center cooling market is poised for transformative growth, driven by technological innovations and regulatory pressures. As companies increasingly adopt AI and IoT technologies, cooling systems will become more efficient and responsive to real-time demands. Additionally, the expansion of edge data centers will necessitate modular and scalable cooling solutions. The integration of renewable energy sources will further enhance sustainability efforts, positioning the market for significant advancements in energy efficiency and operational effectiveness in future.

Market Opportunities

  • Adoption of AI and IoT in Cooling Systems:The integration of AI and IoT technologies in cooling systems presents a significant opportunity, with potential energy savings of up to$1 billionannually across the industry. In future, approximately40%of data centers are expected to implement these technologies, enhancing operational efficiency and reducing costs, thereby driving market growth.
  • Expansion of Edge Data Centers:The rise of edge computing is creating new opportunities for cooling solutions, with an estimated35%increase in edge data centers in future. This growth will drive demand for modular cooling solutions that can be deployed quickly and efficiently, allowing operators to meet localized data processing needs while optimizing energy consumption and operational costs.

Scope of the Report

SegmentSub-Segments
By Type

Air Conditioning Systems

Chilling Units

Cooling Towers

Liquid Cooling Systems

Computer Room Air Conditioning (CRAC) & Computer Room Air Handler (CRAH)

Economizer Systems

Hybrid Cooling Solutions

Immersion Cooling

Others

By End-User

IT & Telecom

Healthcare

Financial Services

Government & Defense

Research & Academic Institutions

Others

By Application

Colocation Data Centers

Enterprise Data Centers

Cloud Service Providers

Edge Data Centers

Hyperscale Data Centers

Others

By Component

Cooling Units

Chillers

Cooling Towers

Air Handling Units

Control Units

Others

By Service

Consulting & Training

Installation & Deployment

Maintenance & Support

Others

By Cooling Type

Room-Based Cooling

Rack-Based Cooling

Row-Based Cooling

Others

By Organization Size

Large Organizations

Small & Medium Organizations

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Environmental Protection Agency, Department of Energy)

Data Center Operators

Telecommunications Companies

Cloud Service Providers

Energy Management Companies

Equipment Manufacturers

Utility Companies

Players Mentioned in the Report:

Schneider Electric

Vertiv Group Corp.

Rittal North America LLC

STULZ USA, Inc.

Airedale by Modine

Mitsubishi Electric Corporation

Emerson Electric Co.

Johnson Controls International plc

Daikin Applied Americas Inc.

Trane Technologies plc

CoolIT Systems Inc.

Asetek, Inc.

Black Box Corporation

Huawei Technologies Co., Ltd.

Nlyte Software Ltd.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. North America Data Center Cooling Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 North America Data Center Cooling Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. North America Data Center Cooling Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Data Center Demand
3.1.2 Rising Energy Efficiency Regulations
3.1.3 Technological Advancements in Cooling Solutions
3.1.4 Growing Focus on Sustainability

3.2 Market Challenges

3.2.1 High Initial Investment Costs
3.2.2 Complexity of Cooling Systems
3.2.3 Limited Awareness of Advanced Solutions
3.2.4 Regulatory Compliance Issues

3.3 Market Opportunities

3.3.1 Adoption of AI and IoT in Cooling Systems
3.3.2 Expansion of Edge Data Centers
3.3.3 Increasing Demand for Modular Cooling Solutions
3.3.4 Growth in Renewable Energy Integration

3.4 Market Trends

3.4.1 Shift Towards Liquid Cooling Technologies
3.4.2 Implementation of Smart Cooling Solutions
3.4.3 Rise of Hybrid Cooling Systems
3.4.4 Focus on Energy Recovery Systems

3.5 Government Regulation

3.5.1 Energy Efficiency Standards
3.5.2 Environmental Protection Regulations
3.5.3 Incentives for Renewable Energy Use
3.5.4 Data Center Certification Programs

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. North America Data Center Cooling Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. North America Data Center Cooling Market Segmentation

8.1 By Type

8.1.1 Air Conditioning Systems
8.1.2 Chilling Units
8.1.3 Cooling Towers
8.1.4 Liquid Cooling Systems
8.1.5 Computer Room Air Conditioning (CRAC) & Computer Room Air Handler (CRAH)
8.1.6 Economizer Systems
8.1.7 Hybrid Cooling Solutions
8.1.8 Immersion Cooling
8.1.9 Others

8.2 By End-User

8.2.1 IT & Telecom
8.2.2 Healthcare
8.2.3 Financial Services
8.2.4 Government & Defense
8.2.5 Research & Academic Institutions
8.2.6 Others

8.3 By Application

8.3.1 Colocation Data Centers
8.3.2 Enterprise Data Centers
8.3.3 Cloud Service Providers
8.3.4 Edge Data Centers
8.3.5 Hyperscale Data Centers
8.3.6 Others

8.4 By Component

8.4.1 Cooling Units
8.4.2 Chillers
8.4.3 Cooling Towers
8.4.4 Air Handling Units
8.4.5 Control Units
8.4.6 Others

8.5 By Service

8.5.1 Consulting & Training
8.5.2 Installation & Deployment
8.5.3 Maintenance & Support
8.5.4 Others

8.6 By Cooling Type

8.6.1 Room-Based Cooling
8.6.2 Rack-Based Cooling
8.6.3 Row-Based Cooling
8.6.4 Others

8.7 By Organization Size

8.7.1 Large Organizations
8.7.2 Small & Medium Organizations

9. North America Data Center Cooling Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Market Share (%)
9.2.5 Installed Base (Number of Data Centers Served)
9.2.6 Product Portfolio Breadth (Number of Cooling Solutions Offered)
9.2.7 R&D Investment (% of Revenue)
9.2.8 Energy Efficiency Rating (Average PUE Achieved)
9.2.9 Customer Segments Served (e.g., Hyperscale, Colocation, Enterprise)
9.2.10 Major Regional Presence (US, Canada, Mexico)
9.2.11 Strategic Partnerships & Alliances (Number/Type)
9.2.12 Sustainability Initiatives (e.g., Carbon Reduction Targets)
9.2.13 Service Capabilities (Consulting, Installation, Maintenance)
9.2.14 Customer Satisfaction Score

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Schneider Electric
9.5.2 Vertiv Group Corp.
9.5.3 Rittal North America LLC
9.5.4 STULZ USA, Inc.
9.5.5 Airedale by Modine
9.5.6 Mitsubishi Electric Corporation
9.5.7 Emerson Electric Co.
9.5.8 Johnson Controls International plc
9.5.9 Daikin Applied Americas Inc.
9.5.10 Trane Technologies plc
9.5.11 CoolIT Systems Inc.
9.5.12 Asetek, Inc.
9.5.13 Black Box Corporation
9.5.14 Huawei Technologies Co., Ltd.
9.5.15 Nlyte Software Ltd.

10. North America Data Center Cooling Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Budget Allocation Trends
10.1.2 Decision-Making Processes
10.1.3 Preferred Procurement Channels

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment Trends in Data Centers
10.2.2 Energy Efficiency Investments
10.2.3 Infrastructure Upgrades

10.3 Pain Point Analysis by End-User Category

10.3.1 Cost Management Challenges
10.3.2 Reliability and Uptime Concerns
10.3.3 Compliance and Regulatory Issues

10.4 User Readiness for Adoption

10.4.1 Awareness of Cooling Technologies
10.4.2 Training and Support Needs
10.4.3 Budget Readiness

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Performance Metrics Tracking
10.5.2 Scalability Considerations
10.5.3 Future Investment Plans

11. North America Data Center Cooling Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Development


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-Ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands Analysis


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-Sales Service


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Efforts

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix Considerations
9.1.2 Pricing Band Strategy
9.1.3 Packaging Options

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines for Implementation


12. Control vs Risk Trade-Off

12.1 Ownership Considerations

12.2 Partnerships Evaluation


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-Term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from leading market research firms focusing on data center infrastructure and cooling technologies
  • Government publications and energy efficiency guidelines relevant to data center operations in North America
  • Academic journals and white papers discussing advancements in cooling technologies and energy consumption trends

Primary Research

  • Interviews with facility managers and operations directors at major data centers across North America
  • Surveys targeting IT infrastructure specialists and data center engineers to gather insights on cooling preferences
  • Field interviews with energy consultants and sustainability experts to understand regulatory impacts on cooling solutions

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including market reports and expert opinions
  • Triangulation of data from interviews, surveys, and secondary research to ensure consistency and reliability
  • Sanity checks conducted through expert panel reviews to validate assumptions and projections

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of total data center market size in North America, segmented by cooling technology types
  • Estimation of market share for air-based, liquid-based, and hybrid cooling solutions
  • Incorporation of growth rates based on historical data and projected trends in data center expansion

Bottom-up Modeling

  • Collection of data on cooling system installations from leading data center operators
  • Operational cost analysis based on energy consumption and maintenance expenses of various cooling technologies
  • Volume x cost calculations to derive revenue estimates for each cooling segment

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating factors such as cloud adoption rates and energy efficiency mandates
  • Scenario modeling based on potential shifts in technology adoption and regulatory changes affecting cooling solutions
  • Development of baseline, optimistic, and pessimistic forecasts through 2030 to capture market dynamics

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Enterprise Data Centers120Data Center Managers, IT Directors
Colocation Facilities90Operations Managers, Facility Engineers
Cloud Service Providers60Infrastructure Architects, Energy Efficiency Consultants
Edge Computing Sites50Site Managers, Network Operations Specialists
Cooling Technology Suppliers40Product Managers, Sales Engineers

Frequently Asked Questions

What is the current value of the North America Data Center Cooling Market?

The North America Data Center Cooling Market is valued at approximately USD 6.6 billion, driven by the increasing demand for data storage and energy-efficient cooling solutions to manage heat from high-density computing systems.

What factors are driving the growth of the North America Data Center Cooling Market?

Which countries are leading in the North America Data Center Cooling Market?

What are the main types of cooling solutions in the market?

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