Saudi Arabia Carpet Market Analysis Size Share Growth Drivers Trends Opportunities & Forecast 2025–2030

The Saudi Arabia carpet market, valued at USD 1.8 Bn, is growing due to increasing luxury demand, real estate expansion, and rising disposable incomes.

Region:Middle East

Author(s):Geetanshi

Product Code:KRAD7995

Pages:81

Published On:December 2025

About the Report

Base Year 2024

Saudi Arabia Carpet Market Overview

  • The Saudi Arabia Carpet Market is valued at approximately USD 1.8 billion, based on a five-year historical analysis. This growth is primarily driven by increasing consumer demand for home decor, coupled with a rise in disposable income and urbanization trends, alongside expanding real estate developments, rising residential construction, and a growing emphasis on sustainable and stylish flooring solutions. The market has seen a significant shift towards luxury and designer carpets, reflecting changing consumer preferences and lifestyle choices.
  • Key cities such as Riyadh, Jeddah, and Mecca dominate the carpet market due to their large populations and economic activities. Riyadh, being the capital, serves as a central hub for trade and commerce, while Jeddah's port facilitates the import of various carpet types. Mecca's religious significance also drives demand for prayer rugs and traditional carpets.
  • The Local Content and Government Procurement Authority Rules, 2020 issued by the Ministry of Industry and Mineral Resources require manufacturers to achieve minimum localization thresholds of 40% local content for government contracts exceeding SAR 50 million, promoting local carpet manufacturing through mandatory domestic sourcing preferences, financial incentives via the National Industrial Development and Logistics Program, and quality certification standards aligned with SASO specifications for fiber content and fire resistance.
Saudi Arabia Carpet Market Analysis Size Share Growth Drivers Trends Opportunities & Forecast 2025–2030 Size

Saudi Arabia Carpet Market Segmentation

By Type:The carpet market in Saudi Arabia is segmented into various types, including hand-knotted carpets, machine-made carpets, tufted carpets (polypropylene and polyester), woven carpets, synthetic carpets, natural fiber carpets, and prayer rugs. Among these, machine-made carpets are gaining popularity due to their affordability and variety, while hand-knotted carpets are favored for their craftsmanship and cultural significance, with tufted carpets leading due to cost-effective production and versatility in residential and commercial applications.

Saudi Arabia Carpet Market segmentation by Type.

By End-User:The end-user segmentation of the carpet market includes residential, commercial (hotels, resorts, offices), hospitality & tourism, religious & mosque applications, and government & public infrastructure. The residential segment is the largest, driven by increasing home ownership and renovation activities, while the commercial segment is growing due to the expansion of the hospitality sector and rising investments in tourism infrastructure.

Saudi Arabia Carpet Market segmentation by End-User.

Saudi Arabia Carpet Market Competitive Landscape

The Saudi Arabia Carpet Market is characterized by a dynamic mix of regional and international players. Leading participants such as Al Haramain Carpets, Riyadh Velvet Factory, Ege Carpets (Saudi Operations), Al-Sorayai Group, Al-Muhaidib Group, Al-Farooq Carpets, Al-Jazira Carpets, Al-Mansour Carpets, Al-Sarh Carpets, Al-Mahmal Carpets, Al-Qassim Carpets, and Al-Nasr Carpets contribute to innovation, geographic expansion, and service delivery in this space.

Al Haramain Carpets

1975

Riyadh

Riyadh Velvet Factory

1980

Riyadh

Ege Carpets (Saudi Operations)

1995

Jeddah

Al-Sorayai Group

1985

Jeddah

Al-Muhaidib Group

1969

Riyadh

Company

Establishment Year

Headquarters

Company Size Classification (Large, Medium, Small)

Year-over-Year Revenue Growth Rate (%)

Market Share & Regional Penetration (%)

Product Portfolio Breadth (Types & Price Segments)

Distribution Channel Coverage (Online, Offline, B2B)

Sustainability & Innovation Index

Saudi Arabia Carpet Market Industry Analysis

Growth Drivers

  • Increasing Demand for Luxury Carpets:The luxury carpet segment in Saudi Arabia is experiencing significant growth, driven by a 15% increase in high-end residential projects in future. The real estate sector's expansion, particularly in urban areas, has led to a surge in demand for premium carpets. According to the Saudi Arabian General Investment Authority, the luxury home market is projected to reach SAR 55 billion in future, further fueling the demand for exquisite carpet designs that enhance interior aesthetics.
  • Growth in the Real Estate Sector:The Saudi real estate sector is projected to grow by 9% in future, supported by government initiatives like Vision 2030, which aims to diversify the economy. This growth is expected to increase the demand for carpets in both residential and commercial spaces. The construction of new hotels and residential complexes, estimated at over 250 projects, will create a substantial market for carpets, as developers seek to enhance property value through quality interior finishes.
  • Rising Disposable Incomes:With a projected increase in disposable income by 7% in future, Saudi consumers are more inclined to invest in luxury home furnishings, including carpets. The World Bank reports that the average household income in Saudi Arabia is expected to reach SAR 13,000 monthly, allowing families to allocate more funds towards home decor. This trend is particularly evident in urban centers, where consumers prioritize quality and aesthetics in their purchasing decisions, driving carpet sales.

Market Challenges

  • Competition from Synthetic Flooring Options:The carpet market faces stiff competition from synthetic flooring alternatives, which are often more affordable and easier to maintain. In future, the synthetic flooring market is expected to grow by 11%, capturing a significant share of the flooring segment. This trend poses a challenge for traditional carpet manufacturers, as consumers increasingly opt for cost-effective and low-maintenance solutions, impacting overall carpet sales.
  • Fluctuating Raw Material Prices:The carpet industry is significantly affected by the volatility of raw material prices, particularly wool and synthetic fibers. In future, wool prices are projected to rise by 13% due to supply chain disruptions and increased global demand. This fluctuation can lead to higher production costs for carpet manufacturers, potentially resulting in increased retail prices that may deter price-sensitive consumers from purchasing carpets.

Saudi Arabia Carpet Market Future Outlook

The Saudi Arabia carpet market is poised for dynamic growth, driven by increasing consumer interest in luxury and customized products. As the real estate sector continues to expand, the demand for high-quality carpets is expected to rise, particularly in urban developments. Additionally, the integration of technology in carpets and a shift towards sustainable materials will likely shape future trends, creating opportunities for innovation and differentiation in the market landscape.

Market Opportunities

  • Expansion of E-commerce Platforms:The rise of e-commerce in Saudi Arabia presents a significant opportunity for carpet retailers. With online sales projected to increase by 22% in future, businesses can reach a broader audience and cater to changing consumer preferences for convenient shopping experiences. This shift allows for enhanced visibility and accessibility of diverse carpet options, driving sales growth.
  • Increasing Interest in Sustainable Carpets:As environmental awareness grows, there is a rising demand for sustainable carpets made from eco-friendly materials. The market for sustainable carpets is expected to grow by 16% in future, as consumers seek products that align with their values. This trend offers manufacturers the chance to innovate and capture a niche market segment focused on sustainability and ethical production practices.

Scope of the Report

SegmentSub-Segments
By Type

Hand-knotted carpets

Machine-made carpets

Tufted carpets (polypropylene and polyester)

Woven carpets

Synthetic carpets

Natural fiber carpets

Prayer rugs

By End-User

Residential

Commercial (Hotels, Resorts, Offices)

Hospitality & Tourism

Religious & Mosque Applications

Government & Public Infrastructure

By Material

Wool

Silk

Cotton

Polypropylene

Polyester

Blends

By Design

Traditional Arabian designs

Modern

Geometric

Floral

Contemporary custom designs

By Distribution Channel

Online retail

Offline retail

Direct sales to developers

Wholesale & B2B

Interior design partnerships

By Price Range

Budget (Mid-range tufted options)

Mid-range

Premium

Luxury (High-end custom carpets)

By Region

Central Region (Riyadh)

Eastern Region

Western Region (Jeddah, Mecca, Medina)

Southern Region

Northern Region

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Arabian Standards Organization, Ministry of Commerce and Investment)

Manufacturers and Producers

Distributors and Retailers

Interior Designers and Architects

Home Furnishing and Decor Companies

Trade Associations and Industry Groups

Financial Institutions

Players Mentioned in the Report:

Al Haramain Carpets

Riyadh Velvet Factory

Ege Carpets (Saudi Operations)

Al-Sorayai Group

Al-Muhaidib Group

Al-Farooq Carpets

Al-Jazira Carpets

Al-Mansour Carpets

Al-Sarh Carpets

Al-Mahmal Carpets

Al-Qassim Carpets

Al-Nasr Carpets

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Carpet Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Carpet Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Carpet Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for luxury carpets
3.1.2 Growth in the real estate sector
3.1.3 Rising disposable incomes
3.1.4 Cultural significance of carpets in Saudi households

3.2 Market Challenges

3.2.1 Competition from synthetic flooring options
3.2.2 Fluctuating raw material prices
3.2.3 Limited awareness of carpet maintenance
3.2.4 Economic fluctuations affecting consumer spending

3.3 Market Opportunities

3.3.1 Expansion of e-commerce platforms
3.3.2 Increasing interest in sustainable carpets
3.3.3 Customization trends in carpet design
3.3.4 Growth in tourism boosting hospitality sector demand

3.4 Market Trends

3.4.1 Shift towards eco-friendly materials
3.4.2 Rise of smart carpets with integrated technology
3.4.3 Popularity of traditional designs with modern aesthetics
3.4.4 Increased focus on online marketing strategies

3.5 Government Regulation

3.5.1 Standards for carpet manufacturing
3.5.2 Import regulations on textile products
3.5.3 Environmental regulations for production processes
3.5.4 Consumer protection laws related to product quality

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Carpet Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Carpet Market Segmentation

8.1 By Type

8.1.1 Hand-knotted carpets
8.1.2 Machine-made carpets
8.1.3 Tufted carpets (polypropylene and polyester)
8.1.4 Woven carpets
8.1.5 Synthetic carpets
8.1.6 Natural fiber carpets
8.1.7 Prayer rugs

8.2 By End-User

8.2.1 Residential
8.2.2 Commercial (Hotels, Resorts, Offices)
8.2.3 Hospitality & Tourism
8.2.4 Religious & Mosque Applications
8.2.5 Government & Public Infrastructure

8.3 By Material

8.3.1 Wool
8.3.2 Silk
8.3.3 Cotton
8.3.4 Polypropylene
8.3.5 Polyester
8.3.6 Blends

8.4 By Design

8.4.1 Traditional Arabian designs
8.4.2 Modern
8.4.3 Geometric
8.4.4 Floral
8.4.5 Contemporary custom designs

8.5 By Distribution Channel

8.5.1 Online retail
8.5.2 Offline retail
8.5.3 Direct sales to developers
8.5.4 Wholesale & B2B
8.5.5 Interior design partnerships

8.6 By Price Range

8.6.1 Budget (Mid-range tufted options)
8.6.2 Mid-range
8.6.3 Premium
8.6.4 Luxury (High-end custom carpets)

8.7 By Region

8.7.1 Central Region (Riyadh)
8.7.2 Eastern Region
8.7.3 Western Region (Jeddah, Mecca, Medina)
8.7.4 Southern Region
8.7.5 Northern Region

9. Saudi Arabia Carpet Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Company Size Classification (Large, Medium, Small)
9.2.3 Year-over-Year Revenue Growth Rate (%)
9.2.4 Market Share & Regional Penetration (%)
9.2.5 Product Portfolio Breadth (Types & Price Segments)
9.2.6 Distribution Channel Coverage (Online, Offline, B2B)
9.2.7 Sustainability & Innovation Index
9.2.8 Brand Recognition & Customer Loyalty Score
9.2.9 Hospitality & Commercial Sector Exposure (%)
9.2.10 Export Capability & International Presence

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Al Haramain Carpets
9.5.2 Riyadh Velvet Factory
9.5.3 Ege Carpets (Saudi Operations)
9.5.4 Al-Sorayai Group
9.5.5 Al-Muhaidib Group
9.5.6 Al-Farooq Carpets
9.5.7 Al-Jazira Carpets
9.5.8 Al-Mansour Carpets
9.5.9 Al-Sarh Carpets
9.5.10 Al-Mahmal Carpets
9.5.11 Al-Qassim Carpets
9.5.12 Al-Nasr Carpets

10. Saudi Arabia Carpet Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Key procurement processes
10.1.2 Budget allocation trends
10.1.3 Preferred suppliers
10.1.4 Evaluation criteria for contracts

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment trends in carpet procurement
10.2.2 Budgeting for renovations and new projects
10.2.3 Impact of economic conditions on spending
10.2.4 Corporate sustainability initiatives

10.3 Pain Point Analysis by End-User Category

10.3.1 Quality concerns
10.3.2 Availability of designs
10.3.3 Pricing issues
10.3.4 After-sales service

10.4 User Readiness for Adoption

10.4.1 Awareness of carpet options
10.4.2 Willingness to invest in quality
10.4.3 Trends in consumer preferences
10.4.4 Feedback mechanisms

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of satisfaction
10.5.2 Long-term maintenance costs
10.5.3 Opportunities for upselling
10.5.4 Expansion into new markets

11. Saudi Arabia Carpet Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps identification

1.2 Business model development


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service


7. Value Proposition

7.1 Sustainability

7.2 Integrated supply chains


8. Key Activities

8.1 Regulatory compliance

8.2 Branding

8.3 Distribution setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix
9.1.2 Pricing band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target countries
9.2.2 Compliance roadmap

10. Entry Mode Assessment

10.1 JV, Greenfield, M&A, Distributor Model


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity timelines
15.2.2 Milestone tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of market reports from industry associations and trade bodies in Saudi Arabia
  • Review of government publications and economic reports related to the carpet industry
  • Examination of online databases and market intelligence platforms for historical sales data

Primary Research

  • Interviews with key stakeholders in the carpet manufacturing sector, including factory owners and managers
  • Surveys conducted with retailers and distributors to gather insights on consumer preferences and trends
  • Field visits to carpet exhibitions and trade shows to observe market dynamics and innovations

Validation & Triangulation

  • Cross-validation of findings through comparison with international market trends and benchmarks
  • Triangulation of data from primary interviews and secondary sources to ensure reliability
  • Sanity checks through expert panel discussions with industry veterans and market analysts

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total market size based on national economic indicators and carpet consumption rates
  • Segmentation of the market by product type, including handmade, machine-made, and synthetic carpets
  • Incorporation of demographic factors influencing carpet demand, such as urbanization and income levels

Bottom-up Modeling

  • Collection of sales data from major carpet retailers and manufacturers to establish baseline figures
  • Analysis of production capacity and output from local carpet factories
  • Calculation of market size based on average selling prices and estimated sales volumes

Forecasting & Scenario Analysis

  • Development of forecasting models using historical growth rates and economic projections
  • Scenario analysis based on potential shifts in consumer behavior and market disruptions
  • Creation of multiple growth scenarios (baseline, optimistic, and pessimistic) through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Retail Carpet Sales150Store Managers, Sales Representatives
Manufacturing Insights100Production Managers, Quality Control Supervisors
Consumer Preferences120Homeowners, Interior Designers
Export Market Dynamics80Export Managers, Trade Analysts
Market Trends and Innovations70Product Development Managers, Marketing Executives

Frequently Asked Questions

What is the current value of the Saudi Arabia Carpet Market?

The Saudi Arabia Carpet Market is valued at approximately USD 1.8 billion, driven by increasing consumer demand for home decor, rising disposable incomes, and urbanization trends, alongside expanding real estate developments.

Which cities dominate the carpet market in Saudi Arabia?

What types of carpets are popular in Saudi Arabia?

What are the main end-user segments in the Saudi Arabia Carpet Market?

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