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Defense Industry Business Confidence Report - H2 2015

Defense Industry Business Confidence Report - H2 2015


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Executive Summary

The overall business confidence index for H2 2015 (August 2015-January 2016) has not changed compared to H1 2015 (January 2015-June 2015) as the existing economic environment is stable for the defense industry and customer confidence will remain more or less the same for the next six months. However, companies are optimistic about growth prospects during the next six months owing to expectations of higher expenditure on new product development and renewed focus on improving operational efficiency and customer retention. Sales will be higher in North America during H2 2015 compared to H1 2015, whereas spend will increase slightly on mergers and acquisitions during H2 2015 compared to H1 2015.

Key Findings

- In total, 44% of industry executives indicate favorable or very favorable economic conditions in Asia and the Middle East

- Over one-third of industry executives anticipate no change in customer confidence in the next six months

- On average, defense industry executives forecast an increase of 2.9% in supplier prices for technology

- New product development is the key area where respondents expect to spend more in the next six months

- The performance of the Eurozone is the most pressing concern for the majority of executives with business operations in Europe and Asia-Pacific during H2 2015

- Focus on expansion into markets has gained prominence among executives with business operations in North America in H2 2015

compared to H1 2015

Synopsis

Strategic Defence Intelligence's defense Industry Business Confidence Report H2 2015 presents executives' opinion on the business environment over August 2015-January 2016. Organizations can understand the market by analyzing existing economic conditions, supplier price variations, sales performance, industry and company growth outlook, spending patterns, and key priorities. Additionally, organizations will have access to information categorized by region along with comparisons with H1 2015 (January 2015-June 2015) wherever applicable.

What else does this report offer?

- Current state of the global economy: examine prevailing economic conditions globally and across various regions

- Company and industry growth outlook: know industry executives' expectations towards their company's growth prospects and that of the industry over the next six months

- Change in customer confidence: analyze defense industry executives' opinion about the change in customer confidence during H2 2015

- Supplier prices projection: determine expected changes in supplier prices across various categories and their impact on business confidence

- Change in staff headcount and sales performance: track expected changes in staff headcount and sales for H2 2015 among industry executives globally

- Significant investment activities: know about various areas in which industry executives intend to invest over the next six months

- Business concerns: access information about potential business concerns indicated by survey respondents for H2 2015

- Key priorities: examine top priorities of industry executives operating in various regions

Reasons To Buy

- Organizations can make effective business strategy decisions by knowing the prevailing business conditions and sentiment within the defense industry

- Organizations will be supported in business expansion decisions by providing information about projected changes in sales performance and supplier prices

- Helps to improve operational efficiency of the organization by knowing about key priorities and the main concerns of defense industry executives

- Helps to alter investment allocation by understanding key focus areas highlighted by survey respondents during H2 2015

Introduction

Definitions

Methodology and sample size

Respondent profile

Confidence indexes

Economic state, growth prospects and customer confidence

Existing economic environment

Industry and company growth outlook

Expected change in customer confidence

Supplier prices, staff headcount and sales performance

Supplier prices expectations

Anticipated change in staff head count and sales projections

Anticipated change in spend on key activities

Business concerns and organizational priorities

Level of concerns and expected impact

Significance of potential business priorities

Appendix

Figure 1: Profile of Respondents - By Company Type and Turnover

Figure 2: Profile of Respondents - By Designation and Region

Figure 3: Confidence Index- H1 2015-H2 2015

Figure 4: State of the Economy: Key Takeouts

Figure 5: Current economic condition - Overall (H2 2015) comparison (H1 2015-H2 2015)

Figure 6: Current economic condition - Region

Figure 7: Current economic condition - Region - H1 2015-H2 2015

Figure 8: Current economic condition - Those who operate and do not operate in a region

Figure 9: State of the economy: In their words-1

Figure 10: State of the economy: In their words-2

Figure 11: Growth prospects and customer confidence: Key takeouts

Figure 12: Industry and company growth prospects - Overall

Figure 13: Industry and company growth prospects - Overall - In detail - comparison (H1 2015-H2 2015)

Figure 14: Industry and company growth prospects - Region

Figure 15: Industry and company growth prospects - Region - H1 2015-H2 2015

Figure 16: Anticipated variation in customer confidence - Overall (H2 2015) comparison (H1 2015-H2 2015)

Figure 17: Anticipated variation in customer confidence - Region

Figure 18: Anticipated variation in consumer confidence - Region - H1 2015-H2 2015

Figure 19: Supplier prices and customer confidence: In their words

Figure 20: Defense products and services price and expenditure: Key takeouts

Figure 21: Category wise supplier prices highlights

Figure 22: Projected change in supplier prices - Technology - Overall and regional

Figure 23: Projected change in supplier prices - Technology - Regional - H1 2015-H2 2015

Figure 24: Projected change in supplier prices - Power and Energy - Overall and regional

Figure 25: Projected change in supplier prices - Power and Energy - Regional - H1 2015-H2 2015

Figure 26: Projected change in supplier prices - Equipment and Components - Overall and regional

Figure 27: Projected change in supplier prices - Equipment and Components - Regional - H1 2015-H2 2015

Figure 28: Staff headcount and sales outlook - Regional - H1 2015-H2 2015

Figure 29: Expenditure projection on key activities - Overall

Figure 30: Expenditure projection on key activities - Overall - H1 2015-H2 2015

Figure 31: Priorities and concerns: Key takeouts

Figure 32: Concerns: Overview

Figure 33: Top five business concerns - Region

Figure 34: Business concerns - Regional highlights

Figure 35: Business concerns - Overall and regional - A

Figure 36: Business concerns - Overall and regional - B

Figure 37: Top five organizational priorities - Region

Figure 38: Organizational priorities - Regional highlights

Figure 39: Organizational priorities - Overall and region

Figure 40: Organizational priorities - Overall and region - Change compared to H1 2015

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Aqeri AB

Navcours Co.Ltd.

The Boeing Company

Steatite Ltd.

ODU GmbH & Co. KG

Airbus Defense and Space

Atos SE

Krauss-Maffei Wegmann GmbH & Co. KG

Nexter Systems

Northrop Grumman

Thales

OXIS Energy

MSubs

Business confidence, economic outlook, Defense, spend, equipment, component, global, technology, supplier, staff headcount, sales performance, customer confidence, threats and priorities, growth prospects, power and energy, region


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