Europe Textile Industry Market

Europe textile industry market, valued at USD 262 billion, is growing due to sustainability trends, technological advancements, and e-commerce expansion, led by Germany, Italy, and France.

Region:Europe

Author(s):Geetanshi

Product Code:KRAC0023

Pages:86

Published On:August 2025

About the Report

Base Year 2024

Europe Textile Industry Market Overview

  • The Europe Textile Industry Market is valued at USD 262 billion, based on a five-year historical analysis. This growth is primarily driven by increasing consumer demand for sustainable and innovative textile products, alongside a rise in e-commerce and digital retailing. The market has seen a significant shift towards eco-friendly materials and production processes, reflecting a broader trend towards sustainability in consumer behavior .
  • Key players in this market include Germany, Italy, and France, which dominate due to their advanced manufacturing capabilities, strong design heritage, and robust supply chains. Germany is recognized for its technical textiles, Italy for its luxury fashion textiles, and France for its leadership in high-end apparel and textile innovation .
  • In 2023, the European Union advanced the EU Textile Strategy, aiming to promote circular economy practices in the textile sector. This regulation encourages that by 2025, all textile products sold in the EU should be recyclable or reusable, significantly impacting production processes and accelerating the use of sustainable materials .
Europe Textile Industry Market Size

Europe Textile Industry Market Segmentation

By Type:The textile market is segmented into various types, including natural fibers, synthetic fibers, blended fabrics, technical textiles, and others. Natural fibers, such as cotton and wool, are favored for their comfort and biodegradability, while synthetic fibers like polyester and nylon are popular for their durability and versatility. Blended fabrics combine the best of both worlds, offering enhanced performance. Technical textiles are increasingly in demand for specialized applications in industries such as healthcare, automotive, filtration, and construction .

Europe Textile Industry Market segmentation by Type.

By End-User:The end-user segmentation includes apparel, home textiles, industrial textiles, automotive textiles, and others. The apparel segment dominates the market, driven by fashion trends and consumer preferences for diverse clothing options. Home textiles, including bedding and upholstery, are also significant, reflecting the growing interest in home decor. Industrial textiles are gaining traction due to their applications in sectors such as filtration, packaging, and construction, while automotive textiles are essential for vehicle interiors and safety features .

Europe Textile Industry Market segmentation by End-User.

Europe Textile Industry Market Competitive Landscape

The Europe Textile Industry Market is characterized by a dynamic mix of regional and international players. Leading participants such as Lenzing AG, H&M Group, Inditex (Zara), Kering SA, PVH Corp., Adidas AG, Hugo Boss AG, Marzotto Group, Tessitura Monti S.p.A., Toray Industries, Inc., Teijin Limited, BASF SE, Freudenberg Group, Klopman International S.r.l., TENCEL™ (Lenzing AG) contribute to innovation, geographic expansion, and service delivery in this space.

Lenzing AG

1938

Lenzing, Austria

H&M Group

1947

Stockholm, Sweden

Inditex (Zara)

1985

Arteijo, Spain

Kering SA

1963

Paris, France

PVH Corp.

1881

New York, USA

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Market Share (%)

EBITDA Margin (%)

Return on Capital Employed (ROCE %)

Production Capacity (tons or meters per year)

Europe Textile Industry Market Industry Analysis

Growth Drivers

  • Increasing Demand for Sustainable Textiles:The European textile market is witnessing a significant shift towards sustainability, with the demand for eco-friendly textiles projected to reach €100 billion in future. This growth is driven by consumer preferences for organic materials, with 60% of consumers willing to pay more for sustainable products. Additionally, the EU's Green Deal aims to make Europe climate-neutral by 2050, further boosting the market for sustainable textiles and encouraging manufacturers to adopt greener practices.
  • Technological Advancements in Textile Manufacturing:The integration of advanced technologies such as automation and AI in textile manufacturing is enhancing productivity and efficiency. In future, investments in smart manufacturing technologies are expected to exceed €5 billion across Europe. These innovations not only reduce production costs but also improve product quality, enabling manufacturers to respond swiftly to market demands. The adoption of Industry 4.0 principles is transforming traditional textile processes, making them more agile and competitive.
  • Expansion of E-commerce in Textile Sales:E-commerce is rapidly reshaping the textile industry, with online sales projected to account for 30% of total textile sales in Europe in future. The COVID-19 pandemic accelerated this trend, leading to a 25% increase in online textile purchases in future. Major retailers are investing heavily in digital platforms, enhancing customer experience through personalized shopping and efficient logistics. This shift is opening new revenue streams and expanding market reach for textile companies.

Market Challenges

  • Intense Competition from Low-Cost Producers:The European textile industry faces fierce competition from low-cost producers in Asia, particularly in countries like Bangladesh and Vietnam, where labor costs are significantly lower. In future, it is estimated that imports from these regions will account for over 40% of the European textile market. This competition pressures local manufacturers to reduce prices, impacting profit margins and leading to potential job losses in the region.
  • Supply Chain Disruptions:The textile industry is currently grappling with supply chain disruptions caused by geopolitical tensions and the lingering effects of the COVID-19 pandemic. In future, it is anticipated that 30% of textile companies will experience delays in raw material procurement, leading to production halts. These disruptions not only affect operational efficiency but also increase costs, forcing companies to seek alternative suppliers and adapt their sourcing strategies.

Europe Textile Industry Market Future Outlook

The future of the European textile industry is poised for transformation, driven by sustainability and technological innovation. As consumer preferences shift towards eco-friendly products, companies are increasingly adopting sustainable practices. Furthermore, advancements in digital technologies are expected to enhance operational efficiency and customer engagement. The industry's focus on circular economy principles will likely reshape production processes, fostering a more sustainable and resilient market landscape. Collaboration with fashion brands will also play a crucial role in driving innovation and meeting evolving consumer demands.

Market Opportunities

  • Growth in Online Retail Channels:The surge in online retail channels presents a significant opportunity for textile companies. With e-commerce projected to grow by 15% annually, businesses can leverage digital platforms to reach a broader audience. This shift allows for innovative marketing strategies and personalized customer experiences, ultimately driving sales and brand loyalty in a competitive market.
  • Innovations in Textile Recycling Technologies:The development of advanced recycling technologies is creating new avenues for growth in the textile sector. In future, the market for recycled textiles is expected to reach €10 billion, driven by increasing consumer demand for sustainable products. Companies investing in these technologies can reduce waste and create a circular economy, enhancing their brand reputation and attracting environmentally conscious consumers.

Scope of the Report

SegmentSub-Segments
By Type

Natural Fibers (e.g., cotton, wool, silk, linen)

Synthetic Fibers (e.g., polyester, nylon, acrylic)

Blended Fabrics

Technical Textiles (e.g., nonwovens, geotextiles, medical textiles)

Others

By End-User

Apparel (fashion, sportswear, workwear)

Home Textiles (bedding, curtains, upholstery)

Industrial Textiles (filtration, packaging, construction)

Automotive Textiles (seat covers, airbags, insulation)

Others

By Distribution Channel

Online Retail

Offline Retail (department stores, specialty stores)

Wholesale

Direct Sales (B2B)

Others

By Application

Fashion and Apparel

Home Furnishings

Technical Applications (industrial, medical, protective)

Medical Textiles

Others

By Price Range

Budget

Mid-Range

Premium

Luxury

By Region

Western Europe (Germany, France, UK, Benelux)

Eastern Europe (Poland, Czech Republic, Hungary, Romania)

Northern Europe (Scandinavia, Baltics)

Southern Europe (Italy, Spain, Portugal, Greece)

Others

By Sustainability Level

Eco-Friendly Products (organic, recycled, biodegradable)

Conventional Products

Recycled Materials

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., European Commission, European Chemicals Agency)

Manufacturers and Producers

Distributors and Retailers

Textile Machinery Suppliers

Trade Associations (e.g., European Apparel and Textile Confederation)

Logistics and Supply Chain Companies

Financial Institutions

Players Mentioned in the Report:

Lenzing AG

H&M Group

Inditex (Zara)

Kering SA

PVH Corp.

Adidas AG

Hugo Boss AG

Marzotto Group

Tessitura Monti S.p.A.

Toray Industries, Inc.

Teijin Limited

BASF SE

Freudenberg Group

Klopman International S.r.l.

TENCELTM (Lenzing AG)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Europe Textile Industry Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Europe Textile Industry Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Europe Textile Industry Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Demand for Sustainable Textiles
3.1.2 Technological Advancements in Textile Manufacturing
3.1.3 Rising Consumer Awareness of Eco-Friendly Products
3.1.4 Expansion of E-commerce in Textile Sales

3.2 Market Challenges

3.2.1 Intense Competition from Low-Cost Producers
3.2.2 Supply Chain Disruptions
3.2.3 Regulatory Compliance Costs
3.2.4 Fluctuating Raw Material Prices

3.3 Market Opportunities

3.3.1 Growth in Online Retail Channels
3.3.2 Innovations in Textile Recycling Technologies
3.3.3 Expansion into Emerging Markets
3.3.4 Collaborations with Fashion Brands for Sustainable Lines

3.4 Market Trends

3.4.1 Shift Towards Circular Economy in Textiles
3.4.2 Increasing Use of Smart Textiles
3.4.3 Growth of Customization and Personalization in Fashion
3.4.4 Rise of Digital Fabric Printing

3.5 Government Regulation

3.5.1 EU Regulations on Textile Waste Management
3.5.2 Compliance with REACH Regulations
3.5.3 Standards for Organic Textiles
3.5.4 Trade Tariffs on Imported Textiles

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Europe Textile Industry Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Europe Textile Industry Market Segmentation

8.1 By Type

8.1.1 Natural Fibers (e.g., cotton, wool, silk, linen)
8.1.2 Synthetic Fibers (e.g., polyester, nylon, acrylic)
8.1.3 Blended Fabrics
8.1.4 Technical Textiles (e.g., nonwovens, geotextiles, medical textiles)
8.1.5 Others

8.2 By End-User

8.2.1 Apparel (fashion, sportswear, workwear)
8.2.2 Home Textiles (bedding, curtains, upholstery)
8.2.3 Industrial Textiles (filtration, packaging, construction)
8.2.4 Automotive Textiles (seat covers, airbags, insulation)
8.2.5 Others

8.3 By Distribution Channel

8.3.1 Online Retail
8.3.2 Offline Retail (department stores, specialty stores)
8.3.3 Wholesale
8.3.4 Direct Sales (B2B)
8.3.5 Others

8.4 By Application

8.4.1 Fashion and Apparel
8.4.2 Home Furnishings
8.4.3 Technical Applications (industrial, medical, protective)
8.4.4 Medical Textiles
8.4.5 Others

8.5 By Price Range

8.5.1 Budget
8.5.2 Mid-Range
8.5.3 Premium
8.5.4 Luxury

8.6 By Region

8.6.1 Western Europe (Germany, France, UK, Benelux)
8.6.2 Eastern Europe (Poland, Czech Republic, Hungary, Romania)
8.6.3 Northern Europe (Scandinavia, Baltics)
8.6.4 Southern Europe (Italy, Spain, Portugal, Greece)
8.6.5 Others

8.7 By Sustainability Level

8.7.1 Eco-Friendly Products (organic, recycled, biodegradable)
8.7.2 Conventional Products
8.7.3 Recycled Materials
8.7.4 Others

9. Europe Textile Industry Market Competitive Analysis

9.1 Market Share of Key Players(Micro, Small, Medium, Large Enterprises)

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Market Share (%)
9.2.5 EBITDA Margin (%)
9.2.6 Return on Capital Employed (ROCE %)
9.2.7 Production Capacity (tons or meters per year)
9.2.8 Geographic Footprint (number of countries/regions served)
9.2.9 Sustainability Score (e.g., % of recycled/organic products)
9.2.10 R&D Investment (% of revenue)
9.2.11 Supply Chain Efficiency (lead time, inventory turnover)
9.2.12 Brand Recognition (index or ranking)
9.2.13 Innovation Rate (number of patents, new product launches)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis(By Class and Payload)

9.5 Detailed Profile of Major Companies

9.5.1 Lenzing AG
9.5.2 H&M Group
9.5.3 Inditex (Zara)
9.5.4 Kering SA
9.5.5 PVH Corp.
9.5.6 Adidas AG
9.5.7 Hugo Boss AG
9.5.8 Marzotto Group
9.5.9 Tessitura Monti S.p.A.
9.5.10 Toray Industries, Inc.
9.5.11 Teijin Limited
9.5.12 BASF SE
9.5.13 Freudenberg Group
9.5.14 Klopman International S.r.l.
9.5.15 TENCEL™ (Lenzing AG)

10. Europe Textile Industry Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government Contracts for Sustainable Textiles
10.1.2 Procurement Policies for Eco-Friendly Materials
10.1.3 Budget Allocations for Textile Projects

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Sustainable Manufacturing
10.2.2 Expenditure on Energy-Efficient Technologies
10.2.3 Funding for Research and Development

10.3 Pain Point Analysis by End-User Category

10.3.1 Quality Control Issues
10.3.2 Supply Chain Disruptions
10.3.3 Compliance with Regulations

10.4 User Readiness for Adoption

10.4.1 Awareness of Sustainable Practices
10.4.2 Willingness to Pay for Eco-Friendly Products
10.4.3 Adoption of New Technologies

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Sustainability Impact
10.5.2 Expansion into New Markets
10.5.3 Long-term Cost Savings

11. Europe Textile Industry Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Customer Segmentation

1.5 Key Partnerships

1.6 Cost Structure Analysis

1.7 Competitive Advantage


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs

2.3 Target Audience Identification

2.4 Communication Strategy

2.5 Digital Marketing Tactics


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-ups

3.3 E-commerce Integration

3.4 Logistics and Supply Chain Management


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands Analysis

4.3 Competitor Pricing Strategies


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments Analysis

5.3 Emerging Trends


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service

6.3 Customer Feedback Mechanisms


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains

7.3 Unique Selling Points


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Efforts

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from textile associations and trade bodies across Europe
  • Market analysis from government publications and economic surveys
  • Academic journals and white papers focusing on textile innovation and sustainability

Primary Research

  • Interviews with textile manufacturers and suppliers to gather insights on production trends
  • Surveys with retailers to understand consumer preferences and purchasing behavior
  • Field interviews with industry experts and consultants specializing in textile sustainability

Validation & Triangulation

  • Cross-validation of data through multiple industry sources and reports
  • Triangulation of findings from primary interviews with secondary data insights
  • Sanity checks conducted through expert panel reviews and feedback sessions

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of overall textile market size based on national economic indicators
  • Segmentation by product categories such as apparel, home textiles, and technical textiles
  • Incorporation of EU regulations impacting textile production and trade

Bottom-up Modeling

  • Volume estimates derived from production data of leading textile manufacturers
  • Cost analysis based on raw material prices and labor costs in different regions
  • Estimation of market share for emerging players and niche segments

Forecasting & Scenario Analysis

  • Multi-factor regression analysis considering economic growth, consumer trends, and sustainability initiatives
  • Scenario planning based on potential regulatory changes and market disruptions
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Apparel Manufacturing Insights120Production Managers, Quality Control Supervisors
Home Textiles Market Trends90Product Development Managers, Retail Buyers
Technical Textiles Applications60R&D Managers, Industry Analysts
Sustainability Practices in Textiles50Sustainability Officers, Compliance Managers
Consumer Preferences in Textile Retail100Marketing Managers, E-commerce Directors

Frequently Asked Questions

What is the current value of the Europe Textile Industry Market?

The Europe Textile Industry Market is valued at approximately USD 262 billion, reflecting a significant growth trend driven by consumer demand for sustainable and innovative textile products, as well as the rise of e-commerce and digital retailing.

Which countries are the key players in the Europe Textile Industry?

What are the main drivers of growth in the Europe Textile Industry?

What challenges does the Europe Textile Industry face?

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