Australia Used Car Market Outlook to 2026F

Driven by the consumer shift to online platforms and supply chain issues for new vehicles with an increasing trend of upgrading vehicles

Region:Asia

Author(s):Saksham Gupta, Abhay Shukla

Product Code:KR1162

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Published on

July 2022

Total pages

129

Table of Content

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About the Report

About the Report

The report titled “Australia Used Car Market Outlook to 2026F Driven by the consumer shift to online platforms and supply chain issues for new vehicles with an increasing trend of upgrading vehicles provides a comprehensive analysis of the used car market and sales in Australia. The report also covers overview and genesis of the industry, used car market size in terms of total revenue generated for total used car volume sales with average price of used car and used to new car ratio; along with Used car finance market size, Used car auction market size, Online e-commerce used car market size, New car market size and market segmentation by type of market structure, type of car, type of manufacturers, by Kms driven, by age of car, by city, by source of lead generation, by age of customer and by income of consumer; snapshot on Online used Car Market, trends and developments, issues and challenges and comparative landscape including competition scenario based on cross comparison in Australia. The report concludes with future market projections of each used car segmentation and Analyst recommendations for Marketing & Promotional Strategies including Business Framework.

Detailed Analysis on the Australia Used Car Market:

Australia Used Carmarket has grown at a steady growth rate over the past few years supported by increase in population in the country along with the rising trends of upgrading the cars within the period of 1-2 years. Growth of transactional marketplaces offering one-stop solutions to buyers & connecting dealers, financing and insurance companies are also driving the used car market in Australia.

Australia used car market is moderately fragmented market with Toyota, fiord and Holden as the market leaders owing to the high market share on the basis of number of used cars sold; followed by other used car brands like Mazda, Mitsubishi, Nissan and Hyundai.

Online used car websites are adding certified dealers to their current model, which gives brand name to dealers & trust for buyers. Use of advanced technologies such as AI to valuate car online by looking at the pictures only, 360 degree view of the interiors of the car, etc., to enhance digital experience of consumers are expected to drive the Australia Used Car market in near future.

Australia Used Car Market Segmentation

By Region-wise dealerships:

New South Wales has the highest number of dealers followed by Victoria, Queensland and Western Australia.

By Market Structure:

Unorganized car market structure is dominating the Australia used market as compared to the organized sector.

By Organized sector:

OEM Certified Franchise dealers contributes majority of the share as compared to Multi-Brand Non-Franchise Dealerships and Online E-Commerce Platforms.

By Unorganized Sector:

C2C Transactions and Local dealers contribute majority of the share in unorganized market structure.

By Type of Car:

SUV is the most preferred choice of consumers and contributes majority of the share in the market as compared to Sedan and Hatchbacks.

By Type of Manufacturer:  

Japanese, American and Korean brands dominated the market with Toyota leading the market with highest number of used cars sold.

By Kilometers Driven:

Consumers prefer good condition used car with average kms driven by a used car lies in between 30,000 to 80,000 kms.

By Age of Vehicle:

Used cars up to 2 to 5 years are more preferred in Australia as compared to other vehicles of age more than 5 years.

By City:

New South Wales and Victoria dominate the market as most number of used car volume sales occur in these regions.

By Transmission:

Automatic transmission car are highly in demand and dominating the used car sales volume in Australia.

By Fuel Type:

Majority of the used cars in Australia are on Petrol and dominating the market followed by diesel and hybrid mode.

Brand Source of Lead Generation:

Online sourcing and advertisement are the key lead generations where companies get revenue from. Due to major online presence of many players.

By Income of the Consumer:

Consumer who are earning more than $50K to $100K are the major buyers and dominated the Australia used car market.

By Age of the Consumer:

Majority of the consumers are form the age group of 35-44 years of old also more consumers are confident in using the wider services offered by digital platforms.

Key Segments Covered

Australia Used Car Market

By Region-wise dealerships

New South Wales

Victoria

Queensland

Western Australia

Southern Australia

Tasmanai

By Market Structure

Organized Sector

OEM Certified Dealers

Multi-Brand Non-Franchise Dealerships

Online E-Commerce Platforms

Unorganized Sector

C2C

Auctions

Independent Brokers

Local Dealers

By Type of Car

Sedan

Suv

Hatchback/Economy

By Manufacturer

Toyota

Ford

Holden

Mazda

Mitsubishi

Nissan

Hyundai

Mercedes-Benz

Volkswagen

Subaru

BMW

Kia

Audi

Land Rover

Suzuki

Volvo

Others

By Kms Driven

5,000-35,000

30,000-80,000

80,000-120,000

Above 120,000

By Age of Vehicle

1-2 years

2-5 years

5-10 years

10 years or more

By City

New South Wales

Victoria

Queensland

Western Australia

Southern Australia

Tasmanai

Others

By Transmission:

Manual

Automatic

By Fuel Type:

Diesel

Petrol

Hybrid

By Age of the Consumer:

18-34

35-54

55+

By Income of the Consumer

<$50K

$50K-$99K

$100K+

By Source of Lead Generation

Online

Offline

Dealership Sites

Key Target Audience

Used Car Companies

OEMs

Multi-Brands

Online Used Car Portals

Used Car Financing Companies

Government Bodies

Investors & Venture Capital Firms

Used Car Dealerships

Used Car Industry

Used Car Manufacturing Companies

Used Car Distributors

Used Car Auction Houses

Used Car Associations

Time Period Captured in the Report:

Base Year: 2021

Forecast Period: 2021–2026F

Companies Covered:

Major OEMs

TOYOTOA CERTIFIED PRE-OWNED

Hyundai

Kia

Ford Motors

Mazada

Mitsubishi

Volkswagon Certified Pre-Owned

Nissan Certified Pre-Owned

Subaru Certified Used Cars

Mercedes Benz Certified

Suzuki

Land Rover Approved

Audi Approved Plus

Porshe Approved

BMW Premium Certified

Volvo Selekt Automark

Toyota

Major Multi-Brands

Adelaide Vehicle centre

OZ Car

Motorama

easyauto123

carz4u

Dutton Group

Von Bibra Auto Group

Gerald Slaven

Heatland Motors

Australian Automotive Group

Autosports Group

LSH Auto Australia

DVG

Eagers Automotive

John Hughes

Tony Lahood Motors

Major Online Auto-Classifieds

Drive

Car Sales

Cartopia

Gumtree Cars

Autotrader

Cars Guide

My Moto

My Car Choice

Car City

Locanto

Major Auction Market Players

Manheim

Auto Auction Sydney

Go Pickles

Autorola

Grays.com

City Motor Auction

Major Online E-Commerce Platform

Cars24

Carma

Key Topics Covered in the Report

Australia Automotive Market Overview

Australia Used Car Market Overview

Australia Used Car Auction Market

Australia Used Car Finance Market

Australia Online E-commerce Used Car Market

Market Ecosystem

Value chain Analysis

Customer Buying Journey in Australia

Decision Making Parameters for Customers

Offline and Online Business Models

Detailed Analysis on Australia Used Car Market (Market Size, 2021; Market Structure; Market Segmentations; Competition; Future Market Size, 2026; Future Trends and the Way Forward

Snapshot on Online Used Car Platforms in Australia

Snapshot of Used Car Auction House in Australia

Snapshot of Finance Market in Australia

Business Opportunity (Customer Profile Analysis)

Recommendations (Sales and Marketing Strategies, Positioning Strategies, Business Framework)

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Key Segments Covered

Australia Used Car Market

By Region-wise dealerships

New South Wales

Victoria

Queensland

Western Australia

Southern Australia

Tasmanai

By Market Structure

Organized Sector

OEM Certified Dealers

Multi-Brand Non-Franchise Dealerships

Online E-Commerce Platforms

Unorganized Sector

C2C

Auctions

Independent Brokers

Local Dealers

By Type of Car

Sedan

Suv

Hatchback/Economy

By Manufacturer

Toyota

Ford

Holden

Mazda

Mitsubishi

Nissan

Hyundai

Mercedes-Benz

Volkswagen

Subaru

BMW

Kia

Audi

Land Rover

Suzuki

Volvo

Others

By Kms Driven

5,000-35,000

30,000-80,000

80,000-120,000

Above 120,000

By Age of Vehicle

1-2 years

2-5 years

5-10 years

10 years or more

By City

New South Wales

Victoria

Queensland

Western Australia

Southern Australia

Tasmanai

Others

By Transmission:

Manual

Automatic

By Fuel Type:

Diesel

Petrol

Hybrid

By Age of the Consumer:

18-34

35-54

55+

By Income of the Consumer

<$50K

$50K-$99K

$100K+

By Source of Lead Generation

Online

Offline

Dealership Sites

Key Target Audience

Used Car Companies

OEMs

Multi-Brands

Online Used Car Portals

Used Car Financing Companies

Government Bodies

Investors & Venture Capital Firms

Used Car Dealerships

Used Car Industry

Used Car Manufacturing Companies

Used Car Distributors

Used Car Auction Houses

Used Car Associations

Time Period Captured in the Report:

Base Year: 2021

Forecast Period: 2021–2026F


Companies

Companies Covered:

Major OEMs

TOYOTOA CERTIFIED PRE-OWNED

Hyundai

Kia

Ford Motors

Mazada

Mitsubishi

Volkswagon Certified Pre-Owned

Nissan Certified Pre-Owned

Subaru Certified Used Cars

Mercedes Benz Certified

Suzuki

Land Rover Approved

Audi Approved Plus

Porshe Approved

BMW Premium Certified

Volvo Selekt Automark

Toyota

Major Multi-Brands

Adelaide Vehicle centre

OZ Car

Motorama

easyauto123

carz4u

Dutton Group

Von Bibra Auto Group

Gerald Slaven

Heatland Motors

Australian Automotive Group

Autosports Group

LSH Auto Australia

DVG

Eagers Automotive

John Hughes

Tony Lahood Motors

Major Online Auto-Classifieds

Drive

Car Sales

Cartopia

Gumtree Cars

Autotrader

Cars Guide

My Moto

My Car Choice

Car City

Locanto

Major Auction Market Players

Manheim

Auto Auction Sydney

Go Pickles

Autorola

Grays.com

City Motor Auction

Major Online E-Commerce Platform

Cars24

Carma

Table of Contents

Table of Contents

1.     Executive Summary

2.     Country Overview

2.1.Australia Country Overview

2.2.Australia Key Demographics Indicators

3.     Market Analysis

3.1  Australia Automotive Market Overview

3.2  Automotive Manufacturer Clusters

3.3  Passenger Car Landscape in Australia

3.4  Import and Export of Passenger Cars in Australia

3.5  Passenger Car Pricing and Landscape in Australia Market

3.6  Australian Automotive Market By Different Brands

4.     Australia Used Car Market Overview

4.1.Ecosystem of Major Entities in Australia Used Car Market

4.2.Overview and Genesis of Australia Used Car Market

4.3.Step-by-step sales process

4.4.Value Chain Analysis

4.5.Role of Entities in Value Chain Analysis

4.6.Lead generation for used cars

4.7.Sourcing of used cars for dealers

4.8.Lead generation for used cars

4.9.Australia Used Car Market sizing analysis, 2016-2021P

4.10.      By Region-wise dealerships

5.    Australia Automotive Market Segmentation

5.1.By Type of Market Structure, 2021

5.2.By Organized Sector, 2021

5.3.By Un-Organized Sector, 2021

5.4.By Type of Car, 2021

5.5.By Manufacturer, 2021

5.6.By Kilometers Driven, 2021

5.7.By Age of Vehicle , 2021

5.8.By Source of Lead, 2021

5.9.By States, 2021

5.10.      By Transmission, 2021

5.11.       By Fuel Type, 2021

6.     Customer Profile of Used Car Market in Australia

6.1.Customer Age and Income, 2021

6.2.By Consumer Preference for Online Search and By How Buyers Search on Online Classified, 2021

6.3.Decision Making Parameters for Customers

6.4.Key Factors and Price Determinants Influencing Used Car Purchasing Decisions

6.5.Factors Influencing Brand popularity

7.     Snapshot on Online Classified Used Car Platforms in Australia

7.1.Purchase Evolution of Used Car Platforms

7.2.Transactional platforms in Used Car industry

7.3.Used car journey on Online platforms in Australia

7.4.Existing Business Frameworks

7.5.Competition Scenario: Positioning of Auto Classifieds in Australia

7.6.Existing and Emerging Online Retails Models in Australia Used Car Market

7.7.Cross Comparison of Major Online Auto-Classifieds

8.     Snapshot on Online E-commerce Used Car Platforms in Australia

8.1.Market Size of Online E-commerce Used Car Platform

8.2.Cross Comparison of E-commerce Used Car Players

9.    Snapshot on Used Car Auction Market in Australia

9.1.Car Auction Industry Overview

9.2.Comparison of Major Auction Market Players

10.    Snapshot on Used Car Auction Market in Australia

10.1.      Used Car Financing Ecosystem in Australia

10.2.      Used Car Financing Industry Overview

10.3.      Cross Comparison of Major Financial institutes

11.    Competition Framework for Australia Used Car Market

11.1.      Brand Perception Mapping

11.2.      Cross Comparison of Major OEMs (Inception Year, No. of Branches/Showrooms, Used Car Sales, Best Selling Model, Inventory, Warranty, Value added Services, Sourcing, Inspection Check, Online Presence Funding)

11.3.      Cross Comparison of Major Multi-Brands (Inception Year, No. of Branches/Showrooms, Used Car Sales, Best Selling Model, Inventory, Warranty, Value added Services, Sourcing, Inspection Check, Online Presence, Funding)

12.   Australia Used Car Market Industry Analysis

12.1.      SWOT Analysis of Australia Used Car Market

12.2.      Trends and Recent Development's in the Australia Used Car Market

12.3.      Issues and Challenges in the Australia Used Car Market

12.4.      Buying Criteria of the customers

12.5.      Selling Criteria Used by the Players

12.6.      Findings on Consumer Analysis

12.7.      Government Regulations

13.    Covid-19 Impact on Australia Used Car Market

13.1.      Covid-19 Impact on Australia Automotive Market

13.2.      Covid-19 Impact on Australia Used Car Market

14.     Outlook and Future Projections for Australia Used Car Market

14.1.      Future Projections for Australia Used Car Market Size, 2021-2026F (Market revenue and No. of Units Sold)

14.2.      Future Projections for Australia Used Car Market Size, 2021-2026F (Used to New Car Ratio and Average Price of Used Cars)

14.3.      Future Segmentation By Type of Market Structure, 2026F

14.4.      Future Segmentation By Type of Car and Manufacturer, 2026F

14.5.      Future Segmentation By Kilometers Driven

14.6.      Future Segmentation By Age of Vehicle, 2026F

14.7.      Future Segmentation By Major States and Number of Used Cars Sold, 2026F

14.8.      Future Segmentation By Transmission and By Fuel Type, 2026F

14.9.      Future Trends and the Way Forward

15.   Analyst Recommendations

15.1.      Take on Future Market Positioning

16.    Case Study Analysis

16.1.      International Case Study – CarSwitch

16.2.      Operating model – CarSwitch (UAE)

16.3.      International Case Study – CarsTrade (India)

16.4.      Operating model – CarsTrade (India) International

16.5.      Case Study – Cars24 (India)

16.6.      Operating model – Cars24 (India)

17.  Research Methodology

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