Wealth in Germany: HNW Customers analyzes the profile of German HNW individuals, from their investments to product demand to source of wealth. This report is based on our 2014 Global Wealth Managers Survey. The results of the survey are accompanied by best-practice case studies on how to target German HNW individuals where applicable.
Understand the major sources of HNW wealth in Germany and the industries from which it has been amassed.
Interpret the investment portfolios of German HNW individuals through detailed asset allocation analysis.
Evaluate product and service demand among German HNW individuals, from discretionary asset management to art advisory and philanthropy.
Analyze the best methods to capture new German HNW clients and how best to maintain communication during the client relationship.
Reasons To Buy
How do German HNW individuals amass their wealth?
What investments make up an average German HNW investment portfolio?
Which wealth management products and services are in demand in Germany?
How often do German wealth managers contact their clients through email, social media, or face-to-face meetings?
How do German HNW individuals compare to their global peers?
The majority of German HNW wealth is derived from family business owners, but there is also a significant amount of wealth drawn from earned income, first-generation entrepreneurship, and inheritance. The most prominent industries from which individuals have amassed wealth are manufacturing, transport/shipping, retail/wholesale, and construction.
German HNW individuals invest heavily into corporate bonds, equities, direct property, and domestic government bonds. They prefer direct investments as opposed to investment in funds. Over the next two years, HNW allocation into equities is expected to increase significantly at the expense of bond investments across the market.
A relationship manager's own contacts are the most common means for attracting new clients to German wealth managers. Almost one third of wealth managers have monthly face-to-face contact with their clients, and communication is most frequent via email. The majority of players do not have a social media strategy in place.
Single User License:
Corporate User License:
select a license
NEWSLETTER BY CATEGORY
I would like to thank Ken research team for meeting our report deliverables. The report is very good and we appreciate your well cooperation. ... "., Coldwell Banker - Riyadh "
The research you conducted was very helpful for us and the integrity of your research approach gave us great confidence in the data. Look forward to collaborating again in future... "International and Business Dev. Director, Duta Abadi Primantara"
An excellent provider. Thorough, precise and outstanding insight. They drill down to what we need and their reports are effective at integrating text with supporting graphics and charts. Their reports are a great resource to go back too. ... "General Manager SBU Manufacture, PT. KIMIA FARMA, TBK"
Coherent, high-quality, thoroughly-researched reports. We received a very quick response to all our queries which eventually expedited the entire process.... "VP Innovation, Engineered Profiles LLC"
Well structured, the insights they shared with us were very helpful and reliable. Their timely assistance make their services invaluable to us. I would highly recommend them and would definitely use them again in the future if needed... "President, VPP E-Data Services, VPP E-Data Services"