Single User License
INR 190736
Site License
INR 381472
Corporate User License
INR 572208

Service Tax Additional

select a format

Single User License
USD 2800
Site License
USD 5600
Corporate User License
USD 8400


Request a quote
Request a Customized research
Request for Sample Report

Recent Viewed Reports

Why Ken Reasearch?


While we still are studying and analysing your reports about Vietnam & Thailand, we would like to convey to your research team that they have done a very good job in compiling so much of information together. We hope to see more of such well researched reports. All the best & keep it up. ... "Prashant Bhagwat,General Manager, Mahindra"

We would like to appreciate Ken Research for their great efforts and wonderful support in providing the Market Intelligence Report for ITPC. The information, statistics and research are well understandable and very clear to the point. We are happy with Ken research for their good client service, on-time delivery of the report and as said the report itself. Thank you Ken research for bringing the valuable output for us. We would be looking forward to have more research with you in the near future. Wish you a success in your business!... "Jestin Mathew, Indonesian Trade Promotion Center"

The Report was very interesting and useful for me... "Marketing Manager, Western Union Business Solutions"

Ken Research completed the report successfully with tough deadline and large requirement. Really appreciate it... "Sales Manager, Largest India Aesthetic Laser Manufacturer"

We found the report really useful in understanding the complex Indian market and it provided lots of high quality insights. On the basis of this we commissioned Ken to produce a bespoke follow up to answer some specific questions about our market. This is now being used to help develop our marketing and sales strategy. We were very pleased with the comprehensive coverage, detail provided and actionable insights.... "Owner, Therefore Consulting UK"

Malaysia Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market

Malaysia Beer Market Insights Report 2016; In-depth Analysis of Key Companies, Brands, Volume, Value and Segmentation Trends and Opportunities in the Beer Market

  Request for Sample Report

Executive Summary

Beer market witnessed a mild increase in 2015. Lower consumer confidence due to slowdown in the economy and rise in the cost of raw material affected the sale of beer. Brand switching across the price segments due to decrease in purchasing power of the consumers, particularly in the premium and super premium segments, was the key story from 2015. The discount segment saw a growth of 12% as more consumers turned to this segment in times of economic uncertainty.

Key Findings

Regular beer saw stagnation as consumers moved towards lower alcohol content, more affordable beers.

Imported brands have seen a rise due to the switching in demand. However, the segment accounts for just over 10% of market share after seeing its share increase by a whole percent.

Lager continued to be the leading beer type in the market being the traditional type of beer in the market.

Illegal beers entering the market were delivered at a cheaper price and often had higher alcohol content.


Canadean's Malaysia Beer Market Insights 2016 Report provides a complete overview of the Malaysia beer industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook.

Covering total market (on and off-premise) the report details:

2011-2015 actual detailed beer consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts

Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016

Value by distribution channel 2011-2015, with 2016 forecasts

2014-2016 selected on-/ off-premise retail prices

Details of key beer new product launches in 2015 by company

Overview of the competitive landscape in the beer market, with analysis of key company performance

Insightful and valuable analysis of the drivers behind both current and emerging trends in the beer market

Data is also available in excel format

Reasons To Buy

Gain an in-depth understanding of the dynamics and structure of the Malaysia beer industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning

Evaluate the current emerging trends and future growth opportunities in the Malaysia beer market to support your brand development and marketing initiatives

Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability

Analyse domestic and imported beer brand performance and determine the key trends driving consumption preference to develop a competitive advantage

Interrogate the unique granularity of our data to analyse the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company

Use our new PowerPoint add-on to quickly absorb a succinct summary of the key trends in the Malaysia beer market

View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects

1.Data Revisions Summary

2.Executive Summary

3.Market Context

3.1 Market Parameters Tables

3.2 Legislation and Taxation Tables

4.Market Background Briefing

5.Market Update

5.2 New Products and Photo Shots

5.3 Packaging Trends

5.4 Beer Pricing Tables

5.5 Beer Data Tables

6.Brewer Profiles


7.1 Disclaimer

7.2 Methodology & Product Definitions

7.3 Map


Figure 1: Beer Leading Brewers/Importers, 2015

Figure 2: Beer Consumption by Pack Material/Type, 2015

Figure 3: Beer Distribution by Channel, 2015

Figure 4: Beer Consumption by Price Segment, 2015

Table 1: Malaysia Population Size and Growth, 1987-2018F

Table 2: Asia Population Size and Growth, 2005-2016F

Table 3: Malaysia Economic Indicators, 2007-2017F

Table 4: Taxation Base

Table 5: Historical Tax Rates for Beer

Table 6: Legal Controls on Beer

Table 7: Tax Burden on Beer @ 5% Abv, 2015

Table 8: Beer Key Facts

Table 9: Top 10 Beer Brands-Volume, 2013-2015

Table 10: Top 10 International Premium and Super premium Beer Brands-Volume, 2013-2015

Table 11: Licensed Brand Owners and Licensees

Table 12: Beer Market Valuation (Local Currency), 2014-2016F

Table 13: Trade Margin Build-Up Model

Table 14: Selected Consumer Beer Prices: On-Premise, 2014-2016

Table 15: Selected Consumer Beer Prices: Off-Premise, 2014-2016

Table 16: Average Beverage Consumption-Liters of Pure Alcohol (LPA) Per Capita, 2005-2016F

Table 17: Beer Production/Trade/Consumption 000 HL, 2005-2016F

Table 18: Beer Production/Trade/Consumption-Growth, 2005-2016F

Table 19: Consumption of FABs and Cider (000 HL), 2005-2016F

Table 20: Beer Foreign Trade By Country (Imports), 2012-2016F

Table 21: Beer Foreign Trade By Country (Exports), 2012-2016F

Table 22: Beer Market Valuation (Local Currency), 2014-2016F

Table 23: Beer Consumption by Local Definition, 2012-2016F

Table 24: Beer Consumption by Standard Price Segmentation, 2012-2016F

Table 25: Beer Consumption by Alcoholic Strength, 2012-2016F

Table 26: Beer Consumption by Type, 2012-2016F

Table 27: Beer Consumption by Geographic Scope, 2012-2016F

Table 28: Beer All Trademarks, 2011-2015

Table 29: Beer Brands by Local Definition, 2011-2015

Table 30: Beer Brands by Standard Price Segment, 2011-2015

Table 31: Beer Brands by Alcoholic Strength, 2011-2015

Table 32: Beer Brands by Type, 2011-2015

Table 33: Imported Brands by Origin, 2011-2015

Table 34: Beer Licensed Brands, 2011-2015

Table 35: Beer Trademark Owners, 2011-2015

Table 36: Beer Local Operators, 2011-2015

Table 37: Beer leading Brewers/Importers, 2011-2015

Table 38: Beer Consumption by Pack Mix: Refillability/Pack/Size, 2012-2016F

Table 39: Beer Distribution: On vs. Off Premise, 2012-2016F

Table 40: Carlsberg Brewery Malaysia Brand Volumes 2011-2015

Table 41: Guinness Anchor Berhad Brand Volumes 2011-2015

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to query [@]

Carlsberg Brewery Malaysia Berhad

Guinness Anchor Berhad

Canadean Malaysia beverage trends drinks report market insights research beer industry volumes statistics

Related Products in vertical
Other reports by publisher
Ken Research Pvt. Ltd. 27A, Tower B-2, Spaze I Tech Business Park, Sohna Road, sector 49
     Gurgaon, Haryana - 122001, India
+91 1244230204


Company Brochure

Engage with Us

query [@]