Consumer and Market Insights: Dairy and Soy Food in Finland

Consumer and Market Insights: Dairy and Soy Food in Finland


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  • Pages: 115
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Executive Summary

Summary

The Dairy & Soy Food market in Finland is expected register higher growth in value terms during 2015-2020 compared to 2010-2015. The Milk category has the highest volume share while Fromage Frais & Quark category will register fastest value growth among all categories during 2015-2020. The Soy Cream segment is expected to gain maximum share growth within Soymilk & Soydrinks category while Alpro is the leading brand in the category. Rigid Plastics is the most commonly used packaging material in Finland's Dairy & Soy Food market.

Key Findings

The Cheese and Yogurt categories are expected to gain market share during 2015-2020.

The Soy Cream segment is expected to gain maximum share growth within Soymilk & Soydrinks category.

Older Consumers and Kids & Babies are the key age cohorts for Dairy-Based & Soy-Based Desserts consumption.

Hypermarkets & Supermarkets is the leading distribution channel in Finland's Dairy & Soy Food market.

Valio is the leading brand in the Cheese category in both value and volume terms and also in the Natural Cheese segment.

Flexible Packaging is forecast to register fastest growth among packaging materials during 2015-2020.

Synopsis

Canadean's Consumer and Market Insights report on the Dairy & Soy Food market in Finland provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper & Board, Flexible Packaging, and others; container data for: Tub, Carton, Film and others

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning



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Introduction

Report Scope

Country Context

Macroeconomic indicators-GDP Per Capita, Population, Consumer Price Index and Age Profile

Retail and foodservice analysis-Key Takeaways

Market Overview and Consumer Demographics

Value and volume analysis for Finland's Dairy & Soy Food market

Impact of exchange rate fluctuations on Dairy & Soy Food market

Degree of trade up/down in Finland's Dairy & Soy Food market (Off-trade and On-trade)

Volume analysis by category (On-trade and Off-trade analysis)

Market value and growth rates, by category

Historic and forecast value analysis by category

Winners and losers by categories with change in market share

Segment share (Off-trade / On-trade) in the category (value terms) and change in market share

Volume consumption analysis by gender, age, education and urbanization-at category level

Average category level pricing

Retail Landscape and Key Distribution Channels

Leading retailers in Finland's Food market

Leading distribution channels (value terms) in Finland's Dairy & Soy Food market

Leading distribution channels (value terms) by category

Competitive Landscape

Market share of leading brands (in value and volume terms) by category and segment

Penetration of private label by category in Finland's Dairy & Soy Food market

Private label growth (in value terms) compared to brands

Health and Wellness analysis

Key Health & Wellness product attributes driving sales

Key Health & Wellness consumer benefits driving sales

Key Health & Wellness companies and market share

Packaging

Dairy & Soy Food market by type of packaging material/container (in volume terms)

Dairy & Soy Food market by type of packaging closure (in volume terms)

Dairy & Soy Food market by type of packaging, forecast(in volume terms)

Examples of New Product Development

New products launched in Finland's Dairy & Soy Food market

Appendix

Country context

Category value and volume data

Consumer Demographics data

Sector Overview

Health & Wellness data

Segment data

Packaging data

Category definitions

Segment definitions

Health & Wellness definitions

Channel definitions

Methodology

About Canadean

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Foodservice transactions by sectors, profit and cost, 2015

Figure 3: Category volume consumption by age, gender, education and urbanisation,2015

Figure 4: Market volume share analysis by categories, 2015

Figure 5: Growth analysis by category (Off-trade), 2010-2020

Figure 6: Growth analysis by category (On-trade), 2010-2020

Figure 7: Change in market share by category, 2015-2020

Figure 8: Leading distribution channels, overall Food, 2011-2014

Figure 9: Leading distribution channels by category, 2015

Figure 10: Brand share analysis by categories (by value and volume), 2015

Figure 11: Brand share analysis by segments (by value and volume), 2015

Figure 12: Private label penetration by categories, 2015

Figure 13: Private label and brand share growth, 2012-2015

Figure 14: Key Health & Wellness product attributes driving sales

Figure 15: Key Health & Wellness consumer benefits driving sales

Figure 16: Key Health & Wellness companies by categories

Figure 17: Packaging analysis-key packaging material, type, closure, 2015

Figure 18: Growth in key packaging material, type, closure, 2015-2020

Table 1: Country Indicators-overall food value and volume, 2015

Table 2: Market value analysis in USD , 2010-2020

Table 3: Market volume growth analysis, 2010-2020

Table 4: Exchange rate fluctuations: USD to EUR

Table 5: Market volume growth, by category, 2015-2020

Table 6: Market volume growth, by category (Off-trade), 2015-2020

Table 7: Market volume growth, by category (On-trade), 2015-2020

Table 8: Segment level analysis by category, 2015

Table 9: Average prices (EUR and USD ) by category, 2015

Table 10: Leading retailers

Table 11: Leading brands by segments, 2015

Table 12: Leading brands by category, 2015

Table 13: Key Health & Wellness product attributes driving sales, 2015

Table 14: Key Health & Wellness consumer benefits driving sales, 2015

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Arla Foods

Juustoportti Ltd

Satamaito Omalta Kotitilalta

Unilever Plc

Valio Ltd.

Bunge Limited

Raisio Plc

Groupe Lactalis

Kraft Foods Inc

Kuusamon Juusto

Mondelez International Inc

Alpro Gmbh

Dean Foods Company

Dr. August Oetker Kg

Ehrmann Ag

Orkla Foods

Groupe Danone S.A.

Mjlkursamsalan`S Idf

Maitokolmio Osuuskunta

Lantmnnen Cerelia

Sknemejerier AB

Finland, Dairy & Soy Food, Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks and Yogurt, Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, Department Stores channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

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