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Consumer and Market Insights: Confectionery Market in Egypt

Consumer and Market Insights: Confectionery Market in Egypt


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Executive Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Egypts Confectionery market. This allows for the rapid identification of key growth opportunities across major Confectionery categories and their packaging.

Key Findings

Egypts Confectionery market will register higher growth in value terms compared to volume terms during 2014-2019. High food price inflation will result in consumers preferring value for money products in the packaged goods market in Egypt.

In 2014, the Sugar Confectionery category recorded highest volume consumption while Chocolate was the largest category in value terms.

The Chocolate category is forecast to be the fastest growing category in value terms during 2014-2019.

Cadbury, Halls, Adam, Mars and El Rashidy Al Asly are the leading brands in the Confectionery market in Egypt.

Paper & Board Wrapper will be the most used container type during 2014-2019.

Synopsis

This report is based on market data to provide a comprehensive brief of the Confectionery market in Egypt. It includes overall Confectionery market value and volume analysis, category and segmental breakdown for three Confectionery categories for the period 2009-2019. The report also provides extensive brand share coverage, snapshot of the Food Retail landscape in the country, Distribution data covering key distribution channels, and Confectionery packaging in the country.

Reasons to Buy

This overview of the Confectionery Market in Egypt allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Egypt Confectionery market

Historical and projected consumption in the Egypt Confectionery market

Degree of trade up/down-trade in the Egypt Confectionery market

Market volume of Egypt Confectionery by category

Historical and project market value of Egypt Confectionery by category

Winners and losers in the Egypt Confectionery market

Average category level pricing in the Egypt Confectionery market

Segment share of the category and change in market share in the Egypt Confectionery market

Retail Landscape and Key Distribution Channels

Leading retailers in the Egypt food market

Leading distribution channels in the Egypt Confectionery market

Leading distribution channels by category in the Egypt Confectionery market

Packaging

Egypt Confectionery market by type of packaging

Egypt Confectionery market by type of packaging closure/outer

Egypt Confectionery market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Egypt Confectionery market

Private label performance compare to national brands in the Egypt Confectionery market

Leading brands in the Egypt Confectionery market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Single User License:
Report can be used by individual purchaser only

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Report can be shared by unlimited users within one corporate location, e.g. a regional office

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Cadbury Plc

Mars, Incorporated

Mondelez International, Inc.

El Rashidy Al Asly

Nestle S.A.

Chocolate, Sugar Confectionery, Gum, Market Research Report, Business Intelligence, Consumer Insight


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