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Consumer and Market Insights: Confectionery Market in the UK

Consumer and Market Insights: Confectionery Market in the UK


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Executive Summary

Consumer and Market Insights: Confectionery Market in the UK provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.

Key Findings

Greater demand for indulgence will drive growth in the Confectionery market, as consumers continue to treat themselves during busy, stressful periods

Consumers in the UK are trading down to value products

Hypermarkets & Supermarkets is the leading distribution channel in the Confectionery market

Older Consumers enjoy the most Confectionery occasions in the UK on an annual basis

Synopsis

Consumer and Market Insights: Confectionery Market in the UK identifies the key demographic groups driving consumption, and what motivates their consumption. When combined with an in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.

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Key consumer demographic groups driving consumption within the UK market. The figures showcase the number of times consumers of specific ages and gender consume Confectionery, as well as identifying whether these demographic groups "over" consume in the category (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall)

A study of market value and volumes over 2009-2019 for the UK, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the next five years

The degree of influence that the 20 key consumer trends identified by Canadean have on Confectionery consumption volumes, with granular analysis on the extent that degree of influences varies between gender and age group

Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future

Examples of international and UK-specific product innovation targeting key consumer needs

Reasons to Buy

This report brings together consumer analysis and market data to provide actionable insight into the behavior of UK Confectionery consumers. This is based on Canadeans unique consumer data, developed from extensive consumption surveys and consumer group tracking, which quantifies the influence of 20 consumption motivations in the Confectionery sector. Category, brand, and packaging dynamics are also examined. This allows product and marketing strategies to be better aligned with the leading trends in the market.

Introduction

Classifications and definitions

Methodology

Market Overview

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market value and volume for the United Kingdom Confectionery market

Historical and projected sales in the United Kingdom Confectionery market

Degree of trade up/down-trade in the United Kingdom Confectionery market

Comparison of United Kingdom Confectionery market compared to other key countries

Market volume of United Kingdom Confectionery by category

Historical and project market value of United Kingdom Confectionery by category

Winners and losers in the United Kingdom Confectionery market

Segment share of the category and change in market share in the United Kingdom Confectionery market

Penetration of private label, by categories, in the United Kingdom Confectionery market

Private label performance compare to national brands in the United Kingdom Confectionery market

Leading companies in the United Kingdom Confectionery market by category

Leading brands in the United Kingdom Confectionery market by category

Retailer and packaging

Leading retailers in the United Kingdom food market

Leading distribution channels in the United Kingdom Confectionery market

Leading distribution channels by category in the United Kingdom Confectionery market

United Kingdom Confectionery market by type of packaging

United Kingdom Confectionery market by type of packaging closure/outer

United Kingdom Confectionery market by type of packaging, forecasted

Demographic cohort consumption patterns

Overall consumption occasions by age and gender in the United Kingdom Confectionery market

Private Label consumption occasions by age and gender in the United Kingdom Confectionery market

Under/Over-consumption levels in the United Kingdom Confectionery market by gender and age

Consumption frequency by type of consumer in the United Kingdom Confectionery market by gender and age

Private label consumption by age and gender and comparison to overall consumption levels in in the United Kingdom Confectionery market

Consumer trend analysis

Degree of influence that consumer trends have on volume consumption in the United Kingdom Confectionery market

Market volume of the United Kingdom Confectionery market by category and trend

For leading trends in the United Kingdom Confectionery market

Degree of influence trend has on volume by consumption by key demographic

How the trend is influencing consumption in the United Kingdom Confectionery market

How to target the trend in the United Kingdom Confectionery market

How the trend will evolve in the United Kingdom Confectionery market

Innovation examples

New product examples launched in the United Kingdom Confectionery market

New product examples launched in the global Confectionery market

Actions and Recommendations

How to successfully target key trends in the United Kingdom Confectionery market

Appendix

Explanation of trends

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definition

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Mondolez International Inc., Nestle , Mars Inc., Fererro, Haribo GmBH & Co, Perfetti Van Melle, Peppersmith HQ, Zola, Cadbury, Bobbys Foods, GmbH & Co. KG, Doisy & Dam, RAP Nutrition LLC, Tesco, Morrisons, Sainsburys, Asda, The Co-Operative

Indulgence, Fun And Enjoyment, Age Specific Needs, Personal Space And Time, Better Value For Money, Value, Convenience, Busy Lives, Positioning, Experience Seeking, Market Value, Market Volume, Consumption, Consumer Trends, Consumer Behavior, Appearance, Quality, Working Pressures, Packaging, Bright Colors, Affordable, Promotions, Premium, Budget


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