Opportunities in the Asia-Pacific Meat Sector: Analysis of Opportunities Offered by High Growth Economies
Summary
This report brings together multiple data sources to provide a comprehensive overview of the Asia Pacific Meat sector. It includes market overview, high growth country analysis, health & wellness analysis, top brands, key distribution channels, packaging formats and case studies.
Asia-Pacific is the largest region in the global Meat sector both in value and volume terms
Fresh Meat (Counter) is the largest market in the Asia-Pacific Meat sector, followed by Chilled Raw Packaged Meat-Whole Cuts and Chilled Raw Packaged Meat-Processed markets
Amongst the different high potential countries in Asia-Pacific, China is the largest market in terms of value sales, while Thailand is expected to grow at the fastest pace during 2016-2021
A large urban population and rising incomes are driving demand for time-saving Meat options such as sliced chicken and pre-marinated meat options in Thailand.
Meat scandals in China, low meat consumption in India and dietary regulations issued by the Chinese government advising lower consumption of Meat are challenging the sector growth in the region.
Shuanghui, Itoham, Grassland Xingfa, Nipponham and Nichirei are the leading brands in the Asia-Pacific Meat sector
Food & Drinks specialists is the most popular channel for Meat in Asia-Pacific
Scope
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific Meat sector. It includes analysis on the following-
Market overview: Includes sector size, market size and growth analysis by markets
Change in consumption: Provides a shift in the consumption of Meat by markets across different countries in the Asia-Pacific region.
High potential countries: Provides Risk-Reward analysis of 12 countries across the Asia-Pacific region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure. Out of 12, a total of 4 high potential countries are shortlisted.
Health & Wellness analysis: Provides insights on the Health & Wellness products in terms of value and percentage share in the overall Meat sector during 2011-2021. The analysis includes key Health & Wellness attributes and consumer benefits driving the sales of Meat in 2016. It also covers the market share of leading companies offering Meat with health and wellness attributes in the same year.
Brand Analysis: Provides an overview of leading brands in the Asia-Pacific region, besides analyzing the growth of private labels in the region.
Key distribution channels: Provides analysis on the leading distribution channels in the global Meat sector in 2016. It covers five distribution channels-Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, Department Stores and Others that include-Cash & Carries and Warehouse Clubs, 'Dollar Stores', e-Retailers, and General retailers.
Preferred packaging formats: The report provides percentage share (in 2016) and growth analysis (during 2011-2021) for various packaging materials, container, closure, and outer types based on the volume sales (by pack units) of Meat.
Reasons to buy
Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the APAC region.
The report provides a detailed analysis of the high potential countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates
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