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Sports Nutrition in Ecuador

Sports Nutrition in Ecuador

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Executive Summary

Sports nutrition is gaining space although very slowly, especially amongst younger segments, particularly men aged between 18 and 30 years who regularly engage in physical activity. This allowed sports nutrition to gain a better position within different distribution channels including direct sales and through specialist stores that sell natural products such as Punto Natural, Centro Naturista, and Natural Vitality, among others, which are located in some of the most prominent shopping centres a

Euromonitor International's Sports Nutrition in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Sports Non-Protein Products, Sports Protein Products.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Sports Nutrition market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market's major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

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Ken Research
Ankur Gupta, Head Marketing & Communications
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Euromonitor International

September 2016




Competitive Landscape


Category Data

Table 1 Sales of Sports Nutrition by Category: Value 2011-2016

Table 2 Sales of Sports Nutrition by Category: % Value Growth 2011-2016

Table 3 Forecast Sales of Sports Nutrition by Category: Value 2016-2021

Table 4 Forecast Sales of Sports Nutrition by Category: % Value Growth 2016-2021

Executive Summary

Government Supports Domestic Production on Imports Substitution Strategy

Import Barriers Significantly Affect Prices Maintaining Slow Growth

Natural Ingredients Form Part of the Most Dynamic Offers in Ecuadorian Consumer Health

Marketing Campaigns Reduced To A Lower Level of Penetration

Prohibition for Selling Flu Medicines Also Affects Sales of Specific Products

Key Trends and Developments

Continuous Quality Regulations and Technical Standards Are Established by Government in Order To Improve Domestic Production Quality

Price Regulation As Public Health Integral Policy

Public Awareness of Diseases Related To Poor Eating Habits

Market Indicators

Table 5 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016

Table 6 Life Expectancy at Birth 2011-2016

Market Data

Table 7 Sales of Consumer Health by Category: Value 2011-2016

Table 8 Sales of Consumer Health by Category: % Value Growth 2011-2016

Table 9 NBO Company Shares of Consumer Health: % Value 2012-2016

Table 10 LBN Brand Shares of Consumer Health: % Value 2013-2016

Table 11 Distribution of Consumer Health by Format: % Value 2011-2016

Table 12 Distribution of Consumer Health by Format and Category: % Value 2016

Table 13 Forecast Sales of Consumer Health by Category: Value 2016-2021

Table 14 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021


OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine


Summary 1 OTC: Switches 2013-2016


Summary 2 Research Sources

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