GCC insect repellent market size, share, growth drivers, trends, opportunities & forecast 2025–2030

The GCC Insect Repellent Market, valued at USD 1.3 billion, grows due to health risks from insect bites, with sprays dominating and residential users leading demand.

Region:Middle East

Author(s):Shubham

Product Code:KRAA8835

Pages:88

Published On:November 2025

About the Report

Base Year 2024

GCC Insect Repellent Market Overview

  • The GCC Insect Repellent Market is valued at USD 1.3 billion, based on a five-year historical analysis. This growth is primarily driven by increasing awareness of health risks associated with insect bites, particularly in tropical and subtropical regions. The rising incidence of vector-borne diseases, coupled with a growing population and urbanization, has significantly boosted the demand for effective insect repellents across the region.
  • Key players in this market include Saudi Arabia, the UAE, and Qatar, which dominate due to their high population density and extensive outdoor activities. The warm climate in these countries creates a conducive environment for insects, leading to a higher demand for repellents. Additionally, the increasing tourism sector in these nations further propels the market, as tourists seek protection from insect bites.
  • The UAE government has established comprehensive regulatory frameworks governing insect repellent products. The UAE Ministry of Climate Change and Environment enforces the Pesticide and Biocide Products Regulations, which mandate the registration and approval of all insect repellent products before market entry. This regulatory framework requires manufacturers to submit detailed technical documentation including ingredient composition, safety data sheets, efficacy testing results, and environmental impact assessments. Compliance with these standards ensures consumer safety and product efficacy, with manufacturers required to provide comprehensive information on active ingredients, potential health impacts, and proper usage instructions, thereby enhancing the overall quality of products available to consumers.
GCC Insect Repellent Market Size

GCC Insect Repellent Market Segmentation

By Type:The market is segmented into various types of insect repellents, including chemical-based repellents, natural/organic repellents, electronic repellents, coils, liquid vaporizers, sprays/aerosols, mats, creams & oils, and others such as chalks and powder. Among these, spray-based repellents dominate the market due to their effectiveness and widespread availability. Consumers often prefer these products for their quick action against insects, particularly in regions with high insect populations. The demand for herbal and odor-free spray formulations continues to grow, driven by consumer preference for products that reduce the risk of skin irritations from synthetic chemicals.

GCC Insect Repellent Market segmentation by Type.

By End-User:The end-user segmentation includes residential, commercial, industrial, government & utilities, and others. The residential segment leads the market, driven by increasing consumer awareness regarding health risks associated with insect bites. Homeowners are increasingly investing in insect repellents to protect their families, especially in urban areas where insect populations are higher.

GCC Insect Repellent Market segmentation by End-User.

GCC Insect Repellent Market Competitive Landscape

The GCC Insect Repellent Market is characterized by a dynamic mix of regional and international players. Leading participants such as SC Johnson & Son, Inc., Reckitt Benckiser Group plc, Bayer AG, Spectrum Brands Holdings, Inc., Godrej Consumer Products Ltd., Avon Products, Inc., The Coleman Company, Inc., Thermacell Repellents, Inc., Sawyer Products, Inc., 3M Company, Mosquito Magnet (Woodstream Corporation), Repel (Spectrum Brands), Off! (SC Johnson), EcoSMART Technologies, Inc., Jungle Formula (Omega Pharma), Midas Hygiene Industries Pvt. Ltd., Dabur International Ltd., Al-Futtaim Health (UAE distributor), Al-Dawaa Pharmacies (KSA distributor) contribute to innovation, geographic expansion, and service delivery in this space.

SC Johnson & Son, Inc.

1886

Racine, Wisconsin, USA

Reckitt Benckiser Group plc

1823

Slough, United Kingdom

Bayer AG

1863

Leverkusen, Germany

Spectrum Brands Holdings, Inc.

1906

Middleton, Wisconsin, USA

Godrej Consumer Products Ltd.

1897

Mumbai, India

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Market Penetration Rate (GCC region % share)

Customer Retention Rate (%)

Product Diversification Index (number of product categories)

Distribution Efficiency (number of retail/distribution points in GCC)

GCC Insect Repellent Market Industry Analysis

Growth Drivers

  • Increasing Prevalence of Insect-Borne Diseases:The GCC region has witnessed a significant rise in insect-borne diseases, with cases of dengue fever increasing by 30% in future. The World Health Organization reported that the Middle East has seen a surge in malaria cases, with over 1,500 reported in future. This alarming trend has heightened the demand for effective insect repellents, as consumers seek to protect themselves from these health threats, driving market growth.
  • Rising Awareness About Personal Health and Hygiene:The COVID-19 pandemic has led to a heightened focus on personal health and hygiene across the GCC. According to a survey in future by the Gulf Health Council, 78% of respondents reported increased awareness of preventive health measures, including the use of insect repellents. This shift in consumer behavior is expected to sustain demand for insect repellents, as individuals prioritize their health and seek products that offer protection against insect bites.
  • Growth in Outdoor Recreational Activities:The GCC region has seen a notable increase in outdoor recreational activities, such as camping and hiking, in future, according to the GCC Tourism Board. This trend is driven by a growing interest in nature and outdoor experiences among residents. As more people engage in these activities, the demand for insect repellents is expected to rise, as consumers seek to protect themselves from insect bites during their outdoor adventures.

Market Challenges

  • Stringent Regulatory Requirements:The insect repellent market in the GCC faces stringent regulatory requirements, particularly concerning product safety and efficacy. The Gulf Cooperation Council Standardization Organization has implemented rigorous testing protocols, which can delay product launches. In future, over 40% of new product applications faced regulatory hurdles, impacting the speed at which companies can introduce innovative solutions to the market.
  • High Competition Among Existing Players:The GCC insect repellent market is characterized by intense competition, with over 50 established brands vying for market share. This competitive landscape has led to aggressive pricing strategies, with some companies reducing prices by up to 15% in future to attract consumers. Such competition can erode profit margins and make it challenging for new entrants to establish a foothold in the market.

GCC Insect Repellent Market Future Outlook

The GCC insect repellent market is poised for significant evolution, driven by increasing consumer demand for eco-friendly products and innovative packaging solutions. As awareness of environmental issues grows, companies are likely to invest in developing natural and organic repellents, aligning with consumer preferences. Additionally, the rise of e-commerce platforms is expected to enhance product accessibility, allowing brands to reach untapped markets and cater to a broader audience, ultimately shaping the future landscape of the industry.

Market Opportunities

  • Development of Eco-Friendly Insect Repellents:There is a growing opportunity for companies to develop eco-friendly insect repellents, as consumer demand for sustainable products increases. In future, 60% of consumers expressed a preference for natural ingredients, indicating a shift towards environmentally responsible choices. This trend presents a lucrative avenue for brands to innovate and capture market share.
  • Expansion into Untapped Markets:The GCC region has several untapped markets, particularly in rural areas where awareness of insect repellents is low. With a population of over 50 million, targeting these regions could significantly boost sales. Companies that invest in marketing and education initiatives can effectively penetrate these markets, capitalizing on the growing need for insect protection.

Scope of the Report

SegmentSub-Segments
By Type

Chemical-based repellents

Natural/organic repellents

Electronic repellents

Coils

Liquid vaporizers

Sprays/Aerosols

Mats

Creams & Oils

Others (Chalks and Powder)

By End-User

Residential

Commercial

Industrial

Government & Utilities

Others

By Distribution Channel

Online retail

Supermarkets/Hypermarkets

Pharmacies

Specialty stores

Outdoor & Camping Stores

Others

By Packaging Type

Spray bottles

Wipes

Lotions

Coils packaging

Vaporizers packaging

Others

By Region

Saudi Arabia

UAE

Qatar

Kuwait

Oman

By Consumer Age Group

Children

Adults

Seniors

Others

By Price Range

Budget

Mid-range

Premium

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Gulf Cooperation Council, Ministry of Health and Prevention)

Manufacturers and Producers

Distributors and Retailers

Importers and Exporters

Industry Associations (e.g., Gulf Pest Control Association)

Environmental Protection Agencies (e.g., Saudi Arabian General Authority for Meteorology and Environmental Protection)

Pharmaceutical Companies

Players Mentioned in the Report:

SC Johnson & Son, Inc.

Reckitt Benckiser Group plc

Bayer AG

Spectrum Brands Holdings, Inc.

Godrej Consumer Products Ltd.

Avon Products, Inc.

The Coleman Company, Inc.

Thermacell Repellents, Inc.

Sawyer Products, Inc.

3M Company

Mosquito Magnet (Woodstream Corporation)

Repel (Spectrum Brands)

Off! (SC Johnson)

EcoSMART Technologies, Inc.

Jungle Formula (Omega Pharma)

Midas Hygiene Industries Pvt. Ltd.

Dabur International Ltd.

Al-Futtaim Health (UAE distributor)

Al-Dawaa Pharmacies (KSA distributor)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. GCC Insect Repellent Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 GCC Insect Repellent Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. GCC Insect Repellent Market Analysis

3.1 Growth Drivers

3.1.1 Increasing prevalence of insect-borne diseases
3.1.2 Rising awareness about personal health and hygiene
3.1.3 Growth in outdoor recreational activities
3.1.4 Expansion of retail distribution channels

3.2 Market Challenges

3.2.1 Stringent regulatory requirements
3.2.2 High competition among existing players
3.2.3 Fluctuating raw material prices
3.2.4 Consumer preference for natural products

3.3 Market Opportunities

3.3.1 Development of eco-friendly insect repellents
3.3.2 Expansion into untapped markets
3.3.3 Increasing demand for innovative packaging solutions
3.3.4 Collaborations with health organizations

3.4 Market Trends

3.4.1 Shift towards organic and natural repellents
3.4.2 Growth of e-commerce platforms for sales
3.4.3 Rising popularity of multi-functional products
3.4.4 Increased focus on sustainability in production

3.5 Government Regulation

3.5.1 Registration and approval processes for new products
3.5.2 Labeling requirements for insect repellents
3.5.3 Restrictions on certain chemical ingredients
3.5.4 Compliance with international safety standards

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. GCC Insect Repellent Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. GCC Insect Repellent Market Segmentation

8.1 By Type

8.1.1 Chemical-based repellents
8.1.2 Natural/organic repellents
8.1.3 Electronic repellents
8.1.4 Coils
8.1.5 Liquid vaporizers
8.1.6 Sprays/Aerosols
8.1.7 Mats
8.1.8 Creams & Oils
8.1.9 Others (Chalks and Powder)

8.2 By End-User

8.2.1 Residential
8.2.2 Commercial
8.2.3 Industrial
8.2.4 Government & Utilities
8.2.5 Others

8.3 By Distribution Channel

8.3.1 Online retail
8.3.2 Supermarkets/Hypermarkets
8.3.3 Pharmacies
8.3.4 Specialty stores
8.3.5 Outdoor & Camping Stores
8.3.6 Others

8.4 By Packaging Type

8.4.1 Spray bottles
8.4.2 Wipes
8.4.3 Lotions
8.4.4 Coils packaging
8.4.5 Vaporizers packaging
8.4.6 Others

8.5 By Region

8.5.1 Saudi Arabia
8.5.2 UAE
8.5.3 Qatar
8.5.4 Kuwait
8.5.5 Oman

8.6 By Consumer Age Group

8.6.1 Children
8.6.2 Adults
8.6.3 Seniors
8.6.4 Others

8.7 By Price Range

8.7.1 Budget
8.7.2 Mid-range
8.7.3 Premium
8.7.4 Others

9. GCC Insect Repellent Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Market Penetration Rate (GCC region % share)
9.2.5 Customer Retention Rate (%)
9.2.6 Product Diversification Index (number of product categories)
9.2.7 Distribution Efficiency (number of retail/distribution points in GCC)
9.2.8 Pricing Strategy (average price positioning: budget/mid/premium)
9.2.9 Brand Recognition Score (survey-based index)
9.2.10 Innovation Rate (number of new launches per year)
9.2.11 Regulatory Compliance Score (GCC product registrations and certifications)
9.2.12 Sustainability Initiatives (presence of eco-friendly/natural product lines)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 SC Johnson & Son, Inc.
9.5.2 Reckitt Benckiser Group plc
9.5.3 Bayer AG
9.5.4 Spectrum Brands Holdings, Inc.
9.5.5 Godrej Consumer Products Ltd.
9.5.6 Avon Products, Inc.
9.5.7 The Coleman Company, Inc.
9.5.8 Thermacell Repellents, Inc.
9.5.9 Sawyer Products, Inc.
9.5.10 3M Company
9.5.11 Mosquito Magnet (Woodstream Corporation)
9.5.12 Repel (Spectrum Brands)
9.5.13 Off! (SC Johnson)
9.5.14 EcoSMART Technologies, Inc.
9.5.15 Jungle Formula (Omega Pharma)
9.5.16 Midas Hygiene Industries Pvt. Ltd.
9.5.17 Dabur International Ltd.
9.5.18 Al-Futtaim Health (UAE distributor)
9.5.19 Al-Dawaa Pharmacies (KSA distributor)

10. GCC Insect Repellent Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government health departments
10.1.2 Environmental agencies
10.1.3 Educational institutions
10.1.4 Others

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Corporate health initiatives
10.2.2 Employee wellness programs
10.2.3 Community outreach programs
10.2.4 Others

10.3 Pain Point Analysis by End-User Category

10.3.1 Effectiveness of products
10.3.2 Safety concerns
10.3.3 Availability of products
10.3.4 Cost considerations

10.4 User Readiness for Adoption

10.4.1 Awareness of insect-borne diseases
10.4.2 Familiarity with product types
10.4.3 Willingness to pay for quality
10.4.4 Others

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Reduction in disease incidence
10.5.2 Increased consumer satisfaction
10.5.3 Brand loyalty development
10.5.4 Others

11. GCC Insect Repellent Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps identification

1.2 Value proposition development

1.3 Revenue model exploration

1.4 Customer segmentation analysis

1.5 Competitive landscape overview

1.6 Key partnerships identification

1.7 Risk assessment


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs

2.3 Target audience definition

2.4 Communication strategy

2.5 Digital marketing approach


3. Distribution Plan

3.1 Urban retail strategy

3.2 Rural NGO tie-ups

3.3 E-commerce integration

3.4 Logistics and supply chain management


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands analysis

4.3 Competitor pricing comparison


5. Unmet Demand & Latent Needs

5.1 Category gaps identification

5.2 Consumer segments analysis

5.3 Product development opportunities


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service

6.3 Customer feedback mechanisms


7. Value Proposition

7.1 Sustainability initiatives

7.2 Integrated supply chains

7.3 Community engagement strategies


8. Key Activities

8.1 Regulatory compliance

8.2 Branding efforts

8.3 Distribution setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix considerations
9.1.2 Pricing band strategy
9.1.3 Packaging innovations

9.2 Export Entry Strategy

9.2.1 Target countries analysis
9.2.2 Compliance roadmap development

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield investments

10.3 Mergers & Acquisitions

10.4 Distributor Model evaluation


11. Capital and Timeline Estimation

11.1 Capital requirements analysis

11.2 Timelines for market entry


12. Control vs Risk Trade-Off

12.1 Ownership considerations

12.2 Partnerships evaluation


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability strategies


14. Potential Partner List

14.1 Distributors identification

14.2 Joint Ventures opportunities

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity timelines
15.2.2 Milestone tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of market reports from industry associations such as the Gulf Cooperation Council (GCC) and local health departments
  • Review of academic journals and publications focusing on insect repellent formulations and consumer preferences
  • Examination of import/export data and trade statistics related to insect repellents in GCC countries

Primary Research

  • Interviews with product managers at leading insect repellent manufacturers in the GCC region
  • Surveys conducted with retailers and distributors to understand market dynamics and consumer behavior
  • Focus group discussions with end-users to gather insights on preferences and usage patterns

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including sales data and consumer surveys
  • Triangulation of qualitative insights from interviews with quantitative data from market reports
  • Sanity checks performed by consulting industry experts to ensure data accuracy and relevance

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total market size based on national health statistics and insect-borne disease prevalence
  • Segmentation of the market by product type (e.g., sprays, lotions, wipes) and distribution channels (e.g., online, retail)
  • Incorporation of demographic trends and urbanization rates affecting insect repellent consumption

Bottom-up Modeling

  • Collection of sales data from key retailers and e-commerce platforms to establish baseline figures
  • Analysis of production capacities and output from major manufacturers in the region
  • Estimation of market share based on product pricing and consumer purchasing behavior

Forecasting & Scenario Analysis

  • Development of forecasting models using historical sales data and projected growth rates
  • Scenario analysis based on potential regulatory changes and shifts in consumer preferences towards natural repellents
  • Creation of multiple market scenarios (baseline, optimistic, and pessimistic) to assess future market dynamics through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Retail Market Insights100Store Managers, Category Buyers
Consumer Preferences Survey120General Consumers, Outdoor Enthusiasts
Distribution Channel Analysis80Distributors, Wholesalers
Regulatory Impact Assessment40Regulatory Affairs Specialists, Compliance Officers
Market Trend Evaluation60Market Analysts, Industry Experts

Frequently Asked Questions

What is the current value of the GCC Insect Repellent Market?

The GCC Insect Repellent Market is valued at approximately USD 1.3 billion, driven by increasing awareness of health risks associated with insect bites and the rising incidence of vector-borne diseases in the region.

Which countries dominate the GCC Insect Repellent Market?

What types of insect repellents are available in the GCC market?

What are the main growth drivers for the GCC Insect Repellent Market?

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