Global Poultry Feed Market

The global poultry feed market, valued at USD 218 billion, is growing due to increasing poultry product demand, technological advancements, and focus on antibiotic-free feeds.

Region:Global

Author(s):Geetanshi

Product Code:KRAC0094

Pages:98

Published On:August 2025

About the Report

Base Year 2024

Global Poultry Feed Market Overview

  • The Global Poultry Feed Market is valued at USD 218 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for poultry products, rising global population, and the need for protein-rich diets. The market is also influenced by advancements in feed formulation technology, a growing emphasis on sustainable and antibiotic-free feed solutions, and the expansion of international trade agreements in the agriculture sector .
  • Key players in this market include the United States, China, and Brazil. The United States leads due to its advanced agricultural infrastructure and large-scale poultry production. China follows closely, driven by its massive population and increasing demand for poultry meat and eggs. Brazil's strong export market and favorable climate for poultry farming also contribute to its significant presence in the global market .
  • In 2023, the European Union implemented regulations aimed at reducing antibiotic use in animal feed. These regulations require all feed producers to comply with strict guidelines on antibiotic usage, promoting the adoption of alternative feed additives such as probiotics, enzymes, and organic acids to enhance animal health and growth performance. This initiative is part of a broader strategy to ensure food safety and sustainability in the poultry industry .
Global Poultry Feed Market Size

Global Poultry Feed Market Segmentation

By Type:The poultry feed market is segmented into Mash Feed, Pelleted Feed, Crumble Feed, Liquid Feed, and Others (e.g., Fermented Feed, Extruded Feed). Among these, Pelleted Feed is the most dominant due to its ease of handling, improved feed conversion efficiency, and ability to reduce feed wastage. Pelleted Feed is preferred by commercial poultry farms as it enhances nutrient absorption and supports higher productivity, aligning with the industry's focus on efficiency and animal health .

Global Poultry Feed Market segmentation by Type.

By End-User:The end-user segmentation includes Commercial Poultry Farms, Smallholder Poultry Farmers, Integrated Poultry Producers, and Contract Growers. Commercial Poultry Farms dominate the market due to their large-scale operations and capacity to invest in high-quality, specialized feed formulations. These farms focus on optimizing feed efficiency and nutritional value to maximize growth rates and maintain poultry health, reflecting the industry's emphasis on productivity and food safety .

Global Poultry Feed Market segmentation by End-User.

Global Poultry Feed Market Competitive Landscape

The Global Poultry Feed Market is characterized by a dynamic mix of regional and international players. Leading participants such as Cargill, Inc., Archer Daniels Midland Company, Alltech, Inc., Nutreco N.V., Charoen Pokphand Foods PCL, Land O'Lakes, Inc., BASF SE, Evonik Industries AG, De Heus Animal Nutrition, ForFarmers N.V., New Hope Liuhe Co., Ltd., Perdue Farms Inc., Tyson Foods, Inc., Groupe Grimaud, Provimi, Wen's Food Group Co., Ltd., Guangdong Haid Group Co., Ltd., Suguna Foods Pvt. Ltd., BRF S.A., Nutriad (Adisseo Group) contribute to innovation, geographic expansion, and service delivery in this space.

Cargill, Inc.

1865

Wayzata, Minnesota, USA

Archer Daniels Midland Company

1902

Chicago, Illinois, USA

Alltech, Inc.

1980

Lexington, Kentucky, USA

Nutreco N.V.

1994

Amersfoort, Netherlands

Charoen Pokphand Foods PCL

1978

Bangkok, Thailand

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue (USD Million/Billion)

Revenue Growth Rate (%)

Market Share (%)

Geographic Presence (Number of Countries/Regions)

Product Portfolio Breadth (Number of Feed Types/Ingredients)

Global Poultry Feed Market Industry Analysis

Growth Drivers

  • Increasing Demand for Poultry Products:The global poultry meat consumption reached approximately 138 million metric tons in future, driven by rising population and urbanization. The World Bank projects a 1.6% annual growth in global meat consumption in future, particularly in developing regions. This surge in demand for poultry products directly correlates with the need for increased poultry feed production, as farmers strive to meet consumer preferences for affordable protein sources.
  • Rising Awareness of Animal Nutrition:The global focus on animal health and nutrition has intensified, with the animal nutrition market valued at $48 billion in future. This awareness is leading to a shift towards high-quality feed formulations that enhance growth rates and feed efficiency. As farmers increasingly recognize the benefits of optimized nutrition, the demand for specialized poultry feed is expected to rise, supporting healthier livestock and improved production outcomes.
  • Technological Advancements in Feed Production:Innovations in feed technology, such as precision nutrition and automated feed systems, are revolutionizing poultry feed production. The global feed additives market, which includes these technologies, was valued at $22 billion in future and is projected to grow significantly. These advancements not only improve feed efficiency but also reduce waste, making poultry farming more sustainable and economically viable, thus driving demand for advanced feed solutions.

Market Challenges

  • Fluctuating Raw Material Prices:The poultry feed industry faces significant challenges due to volatile raw material prices, particularly for corn and soybean meal, which account for over 70% of feed composition. In future, corn prices averaged $6.80 per bushel, while soybean meal reached $420 per ton. Such fluctuations can severely impact profit margins for feed manufacturers, forcing them to adjust pricing strategies and potentially limiting production capacity.
  • Stringent Regulatory Compliance:Compliance with increasingly stringent regulations regarding feed safety and quality poses a challenge for poultry feed manufacturers. In future, the European Union implemented new regulations that require comprehensive testing for contaminants in feed products. These regulations can lead to increased operational costs and necessitate investments in quality assurance processes, which may hinder smaller producers from competing effectively in the market.

Global Poultry Feed Market Future Outlook

The future of the poultry feed market is poised for transformation, driven by sustainability and technological integration. As consumers demand more ethically produced poultry products, feed manufacturers are likely to adopt sustainable practices, including the use of alternative protein sources. Additionally, advancements in digital solutions for feed management will enhance operational efficiency, allowing producers to optimize feed formulations and reduce waste. These trends will shape the market landscape, fostering innovation and growth in the coming years.

Market Opportunities

  • Growth in Organic Poultry Feed Segment:The organic poultry feed segment is experiencing rapid growth, with a market value of $6 billion in future. This trend is driven by increasing consumer demand for organic products, which is projected to rise by 11% annually. Producers who invest in organic feed formulations can capitalize on this growing market, appealing to health-conscious consumers and enhancing their brand reputation.
  • Innovations in Feed Formulation:The development of innovative feed formulations, including functional ingredients and probiotics, presents significant market opportunities. The feed additives market is expected to grow by $4 billion in future, driven by the demand for enhanced animal performance and health. Companies that focus on research and development in this area can differentiate their products and capture a larger market share.

Scope of the Report

SegmentSub-Segments
By Type

Mash Feed

Pelleted Feed

Crumble Feed

Liquid Feed

Others (e.g., Fermented Feed, Extruded Feed)

By End-User

Commercial Poultry Farms

Smallholder Poultry Farmers

Integrated Poultry Producers

Contract Growers

By Ingredient Type

Protein Sources (Soybean Meal, Fish Meal, etc.)

Energy Sources (Corn, Wheat, Barley, etc.)

Additives (Amino Acids, Enzymes, Probiotics, etc.)

Minerals and Vitamins

By Distribution Channel

Direct Sales

Retail Outlets

Online Sales

Distributors/Wholesalers

By Region

North America

Europe

Asia-Pacific

Latin America

Middle East & Africa

By Packaging Type

Bulk Packaging

Bagged Packaging

Others (e.g., Totes, Drums)

By Price Range

Economy

Mid-Range

Premium

By Animal Type

Broilers

Layers

Turkeys

Ducks

Others (e.g., Geese, Quails)

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Food and Agriculture Organization, U.S. Department of Agriculture)

Poultry Feed Manufacturers and Producers

Feed Ingredient Suppliers

Animal Nutritionists and Veterinarians

Industry Associations (e.g., National Chicken Council, American Feed Industry Association)

Logistics and Supply Chain Companies

Financial Institutions and Banks

Players Mentioned in the Report:

Cargill, Inc.

Archer Daniels Midland Company

Alltech, Inc.

Nutreco N.V.

Charoen Pokphand Foods PCL

Land O'Lakes, Inc.

BASF SE

Evonik Industries AG

De Heus Animal Nutrition

ForFarmers N.V.

New Hope Liuhe Co., Ltd.

Perdue Farms Inc.

Tyson Foods, Inc.

Groupe Grimaud

Provimi

Wen's Food Group Co., Ltd.

Guangdong Haid Group Co., Ltd.

Suguna Foods Pvt. Ltd.

BRF S.A.

Nutriad (Adisseo Group)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Global Poultry Feed Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Global Poultry Feed Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Global Poultry Feed Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Demand for Poultry Products
3.1.2 Rising Awareness of Animal Nutrition
3.1.3 Technological Advancements in Feed Production
3.1.4 Expansion of Poultry Farming Operations

3.2 Market Challenges

3.2.1 Fluctuating Raw Material Prices
3.2.2 Stringent Regulatory Compliance
3.2.3 Disease Outbreaks in Poultry
3.2.4 Competition from Alternative Feed Sources

3.3 Market Opportunities

3.3.1 Growth in Organic Poultry Feed Segment
3.3.2 Innovations in Feed Formulation
3.3.3 Expansion into Emerging Markets
3.3.4 Increasing Investment in Poultry Infrastructure

3.4 Market Trends

3.4.1 Shift Towards Sustainable Feed Ingredients
3.4.2 Rise of Digital Solutions in Feed Management
3.4.3 Focus on Nutritional Enhancements
3.4.4 Growing Popularity of Customized Feed Solutions

3.5 Government Regulation

3.5.1 Regulations on Feed Safety Standards
3.5.2 Guidelines for Antibiotic Use in Feed
3.5.3 Environmental Regulations Impacting Feed Production
3.5.4 Labeling Requirements for Feed Products

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Global Poultry Feed Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Global Poultry Feed Market Segmentation

8.1 By Type

8.1.1 Mash Feed
8.1.2 Pelleted Feed
8.1.3 Crumble Feed
8.1.4 Liquid Feed
8.1.5 Others (e.g., Fermented Feed, Extruded Feed)

8.2 By End-User

8.2.1 Commercial Poultry Farms
8.2.2 Smallholder Poultry Farmers
8.2.3 Integrated Poultry Producers
8.2.4 Contract Growers

8.3 By Ingredient Type

8.3.1 Protein Sources (Soybean Meal, Fish Meal, etc.)
8.3.2 Energy Sources (Corn, Wheat, Barley, etc.)
8.3.3 Additives (Amino Acids, Enzymes, Probiotics, etc.)
8.3.4 Minerals and Vitamins

8.4 By Distribution Channel

8.4.1 Direct Sales
8.4.2 Retail Outlets
8.4.3 Online Sales
8.4.4 Distributors/Wholesalers

8.5 By Region

8.5.1 North America
8.5.2 Europe
8.5.3 Asia-Pacific
8.5.4 Latin America
8.5.5 Middle East & Africa

8.6 By Packaging Type

8.6.1 Bulk Packaging
8.6.2 Bagged Packaging
8.6.3 Others (e.g., Totes, Drums)

8.7 By Price Range

8.7.1 Economy
8.7.2 Mid-Range
8.7.3 Premium

8.8 By Animal Type

8.8.1 Broilers
8.8.2 Layers
8.8.3 Turkeys
8.8.4 Ducks
8.8.5 Others (e.g., Geese, Quails)

9. Global Poultry Feed Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue (USD Million/Billion)
9.2.4 Revenue Growth Rate (%)
9.2.5 Market Share (%)
9.2.6 Geographic Presence (Number of Countries/Regions)
9.2.7 Product Portfolio Breadth (Number of Feed Types/Ingredients)
9.2.8 R&D Expenditure (% of Revenue)
9.2.9 Supply Chain Efficiency (Lead Time, Distribution Reach)
9.2.10 Sustainability Initiatives (e.g., % Sustainable Ingredients)
9.2.11 Customer Base (Number of Clients/Farms Served)
9.2.12 Innovation Rate (New Product Launches per Year)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Cargill, Inc.
9.5.2 Archer Daniels Midland Company
9.5.3 Alltech, Inc.
9.5.4 Nutreco N.V.
9.5.5 Charoen Pokphand Foods PCL
9.5.6 Land O'Lakes, Inc.
9.5.7 BASF SE
9.5.8 Evonik Industries AG
9.5.9 De Heus Animal Nutrition
9.5.10 ForFarmers N.V.
9.5.11 New Hope Liuhe Co., Ltd.
9.5.12 Perdue Farms Inc.
9.5.13 Tyson Foods, Inc.
9.5.14 Groupe Grimaud
9.5.15 Provimi
9.5.16 Wen's Food Group Co., Ltd.
9.5.17 Guangdong Haid Group Co., Ltd.
9.5.18 Suguna Foods Pvt. Ltd.
9.5.19 BRF S.A.
9.5.20 Nutriad (Adisseo Group)

10. Global Poultry Feed Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government Procurement Policies
10.1.2 Budget Allocations for Poultry Feed
10.1.3 Supplier Selection Criteria

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Feed Production Facilities
10.2.2 Energy Consumption Patterns
10.2.3 Infrastructure Development Initiatives

10.3 Pain Point Analysis by End-User Category

10.3.1 Cost Management Challenges
10.3.2 Quality Assurance Issues
10.3.3 Supply Chain Disruptions

10.4 User Readiness for Adoption

10.4.1 Awareness of Feed Innovations
10.4.2 Training and Support Needs
10.4.3 Adoption Barriers

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Feed Efficiency
10.5.2 Long-term Cost Savings
10.5.3 Expansion into New Markets

11. Global Poultry Feed Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Key Partnerships Exploration

1.5 Cost Structure Assessment

1.6 Customer Segmentation

1.7 Channels of Distribution


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs

2.3 Target Market Identification

2.4 Communication Strategies

2.5 Digital Marketing Approaches


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-ups

3.3 E-commerce Integration

3.4 Logistics Optimization


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands Analysis

4.3 Competitor Pricing Strategies


5. Unmet Demand & Latent Needs

5.1 Category Gaps Identification

5.2 Consumer Segments Analysis

5.3 Emerging Trends Exploration


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service

6.3 Customer Feedback Mechanisms


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains

7.3 Competitive Advantages


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Efforts

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix Considerations
9.1.2 Pricing Band Strategy
9.1.3 Packaging Innovations

9.2 Export Entry Strategy

9.2.1 Target Countries Identification
9.2.2 Compliance Roadmap Development

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model Evaluation


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines for Implementation


12. Control vs Risk Trade-Off

12.1 Ownership Considerations

12.2 Partnerships Evaluation


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability Strategies


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of global poultry feed market reports from industry associations and agricultural departments
  • Review of academic journals and publications focusing on feed formulation and nutritional studies
  • Examination of trade statistics and import/export data from relevant government agencies

Primary Research

  • Interviews with feed manufacturers and suppliers to gather insights on production capacities and trends
  • Surveys with poultry farmers to understand feed preferences and purchasing behaviors
  • Consultations with nutritionists and veterinarians to discuss feed efficacy and health impacts

Validation & Triangulation

  • Cross-validation of data from multiple sources including trade publications and market surveys
  • Triangulation of findings from primary interviews with secondary data insights
  • Sanity checks through expert panel discussions to ensure data reliability

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of market size based on global poultry production statistics and feed conversion ratios
  • Segmentation of market by feed type (e.g., broiler, layer, and breeder feeds) and geographical regions
  • Incorporation of trends in organic and specialty feeds driven by consumer demand

Bottom-up Modeling

  • Collection of sales data from leading poultry feed manufacturers to establish baseline volumes
  • Analysis of pricing strategies across different feed types and regions
  • Volume x price calculations to derive total market value estimates

Forecasting & Scenario Analysis

  • Utilization of time-series analysis to project future market growth based on historical data
  • Scenario modeling based on factors such as feed ingredient price volatility and regulatory changes
  • Development of optimistic, pessimistic, and most likely growth scenarios through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Poultry Feed Manufacturers100Production Managers, R&D Directors
Poultry Farmers120Farm Owners, Feed Procurement Officers
Veterinary Nutritionists80Veterinarians, Animal Nutrition Experts
Feed Ingredient Suppliers50Sales Managers, Supply Chain Coordinators
Industry Analysts40Market Researchers, Economic Analysts

Frequently Asked Questions

What is the current value of the Global Poultry Feed Market?

The Global Poultry Feed Market is valued at approximately USD 218 billion, reflecting a significant growth driven by increasing demand for poultry products, a rising global population, and advancements in feed formulation technology.

What factors are driving the growth of the poultry feed market?

Which countries are the leading players in the poultry feed market?

What are the main types of poultry feed available in the market?

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