Global Ready Meals Market

Global Ready Meals Market, valued at USD 178 billion, grows due to busy lifestyles, e-commerce, and demand for convenient, health-conscious meals like frozen and plant-based options.

Region:Global

Author(s):Shubham

Product Code:KRAC0822

Pages:84

Published On:August 2025

About the Report

Base Year 2024

Global Ready Meals Market Overview

  • The Global Ready Meals Market is valued at USD 178 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for convenience foods, changing consumer lifestyles, and the rise in dual-income households. The market has seen a significant shift towards ready-to-eat meals, as consumers seek quick and easy meal solutions without compromising on taste and quality. Additional growth drivers include advancements in food preservation and packaging technologies, the expansion of e-commerce, and the rising popularity of health-conscious and premium meal options such as gluten-free, organic, and plant-based ready meals. Urbanization and the prevalence of busy lifestyles continue to accelerate market expansion, with hypermarkets and supermarkets remaining dominant distribution channels.
  • Key players in this market include the United States, China, and Germany, which dominate due to their large consumer bases, advanced retail infrastructure, and high disposable incomes. The U.S. leads in innovation and product variety, while China is experiencing rapid growth due to urbanization and changing dietary habits. Germany's strong food processing industry also contributes to its market leadership. Europe holds a significant share of the global market, accounting for over 33% of global revenue, with leading companies such as Nestlé S.A., General Mills, Tyson Foods, and Conagra Brands driving innovation and expansion.
  • In 2023, the European Union implemented Regulation (EU) 2023/1115 on Food Information to Consumers, issued by the European Commission. This regulation mandates stricter labeling requirements and nutritional guidelines for ready meals, including the clear display of ingredient lists, allergen information, and nutritional content on packaging. The regulation applies to all pre-packed foods marketed within the EU, enhancing transparency, consumer protection, and trust in ready meal products.
Global Ready Meals Market Size

Global Ready Meals Market Segmentation

By Product Type:The product type segmentation includes various categories such as frozen meals, chilled meals, shelf-stable meals, canned meals, meal kits, ready-to-eat snacks, organic & plant-based ready meals, and others. Among these, frozen meals are currently the most popular due to their long shelf life, convenience, and wide variety. Consumers appreciate the ease of preparation and extended shelf stability that frozen meals offer, making them a staple in many households. Chilled meals are also gaining traction, particularly in urban areas where fresh meal options are preferred. The demand for organic and plant-based ready meals is increasing, reflecting a growing trend towards healthier and more sustainable eating habits. Innovations in packaging and food technology, such as high-pressure processing, are further supporting the growth of these segments.

Global Ready Meals Market segmentation by Product Type.

By Meal Type:The meal type segmentation includes vegetarian, non-vegetarian, vegan, gluten-free, and others. The vegetarian segment is currently leading the market, driven by the increasing number of consumers adopting plant-based diets for health and environmental reasons. Non-vegetarian options remain popular, particularly in regions where meat consumption is high. The vegan and gluten-free segments are witnessing strong growth as more consumers seek specialized dietary options, reflecting a broader shift towards health-conscious and sustainable eating habits. Product innovation and expanded retail offerings are supporting the growth of these segments.

Global Ready Meals Market segmentation by Meal Type.

Global Ready Meals Market Competitive Landscape

The Global Ready Meals Market is characterized by a dynamic mix of regional and international players. Leading participants such as Nestlé S.A., Unilever PLC, Kraft Heinz Company, Conagra Brands, Inc., Tyson Foods, Inc., Nomad Foods Limited, General Mills, Inc., Bakkavor Group plc, Greencore Group plc, Amy's Kitchen, Inc., Freshly, Inc., Blue Apron Holdings, Inc., HelloFresh SE, O Organics (Albertsons Companies, Inc.), Tasty Bite Eatables Ltd. contribute to innovation, geographic expansion, and service delivery in this space.

Nestlé S.A.

1866

Vevey, Switzerland

Unilever PLC

1929

London, United Kingdom

Kraft Heinz Company

2015

Pittsburgh, Pennsylvania, USA

Conagra Brands, Inc.

1919

Chicago, Illinois, USA

Tyson Foods, Inc.

1935

Springdale, Arkansas, USA

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Global Ready Meals Revenue (USD Million)

Revenue Growth Rate (CAGR %)

Market Share (%)

Geographic Presence (Number of Countries/Regions)

Product Portfolio Breadth (Number of SKUs/Meal Types)

Global Ready Meals Market Industry Analysis

Growth Drivers

  • Increasing Consumer Demand for Convenience:The global ready meals market is experiencing a surge in consumer demand for convenience, with the market size reaching approximately $155 billion in future. This trend is driven by the fact that 62% of consumers prioritize quick meal solutions due to their busy lifestyles. The World Bank projects that urban populations will increase by 1.6 billion in future, further fueling the need for ready-to-eat meals that save time and effort in meal preparation.
  • Rising Urbanization and Busy Lifestyles:Urbanization is a significant driver of the ready meals market, with the United Nations estimating that 68% of the global population will live in urban areas in future. This shift leads to increased demand for convenient meal options, as urban dwellers often have limited time for cooking. In future, over 72% of consumers in urban areas reported purchasing ready meals at least once a week, highlighting the growing reliance on these products for daily nutrition.
  • Growth in E-commerce and Online Food Delivery:The rise of e-commerce and online food delivery services has significantly impacted the ready meals market, with online sales projected to reach $50 billion in future. According to Statista, the online food delivery market is expected to grow by 12% annually, driven by increased smartphone penetration and consumer preference for home delivery. This trend is reshaping how consumers access ready meals, making them more convenient and accessible than ever before.

Market Challenges

  • Health Concerns Regarding Processed Foods:Health concerns surrounding processed foods pose a significant challenge to the ready meals market. A survey by the Food and Drug Administration (FDA) indicated that 47% of consumers are wary of the nutritional content of ready meals, particularly regarding high sodium and preservative levels. This skepticism can hinder market growth as consumers increasingly seek healthier, minimally processed alternatives, impacting sales of traditional ready meal options.
  • Intense Competition Among Key Players:The ready meals market is characterized by intense competition, with major players like Nestlé and Unilever vying for market share. In future, the top five companies accounted for over 52% of the market, leading to price wars and aggressive marketing strategies. This competitive landscape can squeeze profit margins and make it challenging for smaller brands to establish a foothold, ultimately affecting innovation and product diversity in the market.

Global Ready Meals Market Future Outlook

The future of the ready meals market appears promising, driven by evolving consumer preferences and technological advancements. As sustainability becomes a priority, companies are likely to invest in eco-friendly packaging and healthier meal options. Additionally, the integration of smart technology in meal preparation is expected to enhance convenience and personalization, catering to the growing demand for customized meal solutions. These trends will shape the market landscape, fostering innovation and expanding consumer choices in the coming years.

Market Opportunities

  • Expansion into Emerging Markets:Emerging markets present significant growth opportunities for ready meal manufacturers. With rising disposable incomes and changing lifestyles, countries like India and Brazil are witnessing increased demand for convenient meal solutions. In future, the ready meals market in these regions grew by 16%, indicating a strong potential for expansion and investment in localized product offerings to cater to diverse consumer preferences.
  • Development of Healthier Ready Meal Options:There is a growing opportunity for companies to develop healthier ready meal options that cater to health-conscious consumers. The market for organic and plant-based ready meals is projected to grow by 22% annually, driven by increasing awareness of nutrition and wellness. By focusing on clean ingredients and transparent labeling, brands can attract a broader customer base and address health concerns associated with traditional ready meals.

Scope of the Report

SegmentSub-Segments
By Product Type

Frozen Meals

Chilled Meals

Shelf-Stable Meals

Canned Meals

Meal Kits

Ready-to-Eat Snacks

Organic & Plant-Based Ready Meals

Others

By Meal Type

Vegetarian

Non-Vegetarian

Vegan

Gluten-Free

Others

By End-User

Households

Foodservice & Catering

Institutional Use

Restaurants & Cafeterias

Others

By Distribution Channel

Supermarkets/Hypermarkets

Convenience Stores

Online Retail

Specialty Stores

Food Service Outlets

Others

By Packaging Type

Trays

Boxes

Cans

Pouches

Vacuum-Sealed Packaging

Others

By Region

North America

Europe

Asia Pacific

Latin America

Middle East & Africa

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Food and Drug Administration, European Food Safety Authority)

Manufacturers and Producers

Distributors and Retailers

Food Service Operators

Packaging Suppliers

Logistics and Supply Chain Companies

Health and Nutrition Organizations

Players Mentioned in the Report:

Nestle S.A.

Unilever PLC

Kraft Heinz Company

Conagra Brands, Inc.

Tyson Foods, Inc.

Nomad Foods Limited

General Mills, Inc.

Bakkavor Group plc

Greencore Group plc

Amy's Kitchen, Inc.

Freshly, Inc.

Blue Apron Holdings, Inc.

HelloFresh SE

O Organics (Albertsons Companies, Inc.)

Tasty Bite Eatables Ltd.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Global Ready Meals Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Global Ready Meals Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Global Ready Meals Market Analysis

3.1 Growth Drivers

3.1.1 Increasing consumer demand for convenience
3.1.2 Rising urbanization and busy lifestyles
3.1.3 Growth in e-commerce and online food delivery
3.1.4 Innovations in packaging and preservation technologies

3.2 Market Challenges

3.2.1 Health concerns regarding processed foods
3.2.2 Intense competition among key players
3.2.3 Fluctuating raw material prices
3.2.4 Regulatory compliance and labeling requirements

3.3 Market Opportunities

3.3.1 Expansion into emerging markets
3.3.2 Development of healthier ready meal options
3.3.3 Collaborations with food delivery services
3.3.4 Customization and personalization of meal options

3.4 Market Trends

3.4.1 Increasing focus on sustainability and eco-friendly packaging
3.4.2 Growth of plant-based and organic ready meals
3.4.3 Rise in demand for ethnic and international cuisines
3.4.4 Adoption of smart technology in meal preparation

3.5 Government Regulation

3.5.1 Nutritional labeling requirements
3.5.2 Food safety standards and inspections
3.5.3 Regulations on advertising and marketing
3.5.4 Import/export regulations for food products

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Global Ready Meals Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Global Ready Meals Market Segmentation

8.1 By Product Type

8.1.1 Frozen Meals
8.1.2 Chilled Meals
8.1.3 Shelf-Stable Meals
8.1.4 Canned Meals
8.1.5 Meal Kits
8.1.6 Ready-to-Eat Snacks
8.1.7 Organic & Plant-Based Ready Meals
8.1.8 Others

8.2 By Meal Type

8.2.1 Vegetarian
8.2.2 Non-Vegetarian
8.2.3 Vegan
8.2.4 Gluten-Free
8.2.5 Others

8.3 By End-User

8.3.1 Households
8.3.2 Foodservice & Catering
8.3.3 Institutional Use
8.3.4 Restaurants & Cafeterias
8.3.5 Others

8.4 By Distribution Channel

8.4.1 Supermarkets/Hypermarkets
8.4.2 Convenience Stores
8.4.3 Online Retail
8.4.4 Specialty Stores
8.4.5 Food Service Outlets
8.4.6 Others

8.5 By Packaging Type

8.5.1 Trays
8.5.2 Boxes
8.5.3 Cans
8.5.4 Pouches
8.5.5 Vacuum-Sealed Packaging
8.5.6 Others

8.6 By Region

8.6.1 North America
8.6.2 Europe
8.6.3 Asia Pacific
8.6.4 Latin America
8.6.5 Middle East & Africa

9. Global Ready Meals Market Competitive Analysis

9.1 Market Share of Key Players

9.2 KPIs for Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Global Ready Meals Revenue (USD Million)
9.2.4 Revenue Growth Rate (CAGR %)
9.2.5 Market Share (%)
9.2.6 Geographic Presence (Number of Countries/Regions)
9.2.7 Product Portfolio Breadth (Number of SKUs/Meal Types)
9.2.8 Distribution Channel Penetration (e.g., % sales via online, retail, foodservice)
9.2.9 Customer Retention Rate (%)
9.2.10 Brand Recognition Index (Survey/Market Data)
9.2.11 R&D/Innovation Investment (% of Revenue)
9.2.12 Sustainability Initiatives (e.g., % eco-friendly packaging)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Nestlé S.A.
9.5.2 Unilever PLC
9.5.3 Kraft Heinz Company
9.5.4 Conagra Brands, Inc.
9.5.5 Tyson Foods, Inc.
9.5.6 Nomad Foods Limited
9.5.7 General Mills, Inc.
9.5.8 Bakkavor Group plc
9.5.9 Greencore Group plc
9.5.10 Amy's Kitchen, Inc.
9.5.11 Freshly, Inc.
9.5.12 Blue Apron Holdings, Inc.
9.5.13 HelloFresh SE
9.5.14 O Organics (Albertsons Companies, Inc.)
9.5.15 Tasty Bite Eatables Ltd.

10. Global Ready Meals Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government contracts for public institutions
10.1.2 Budget allocation for food services
10.1.3 Compliance with nutritional standards
10.1.4 Preference for local suppliers

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in food processing facilities
10.2.2 Expenditure on energy-efficient technologies
10.2.3 Budget for supply chain optimization

10.3 Pain Point Analysis by End-User Category

10.3.1 Quality and freshness concerns
10.3.2 Price sensitivity among consumers
10.3.3 Limited variety in meal options

10.4 User Readiness for Adoption

10.4.1 Awareness of ready meal benefits
10.4.2 Willingness to try new products
10.4.3 Accessibility of ready meals in local markets

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Customer satisfaction metrics
10.5.2 Repeat purchase rates
10.5.3 Expansion into new meal categories

11. Global Ready Meals Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps and opportunities

1.2 Value proposition development

1.3 Revenue model exploration

1.4 Customer segmentation analysis

1.5 Competitive landscape overview

1.6 Key partnerships identification

1.7 Risk assessment and mitigation


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs

2.3 Target audience identification

2.4 Marketing channels selection

2.5 Promotional tactics

2.6 Customer engagement strategies


3. Distribution Plan

3.1 Urban retail strategies

3.2 Rural NGO tie-ups

3.3 E-commerce integration

3.4 Logistics and supply chain management

3.5 Distribution partnerships


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands analysis

4.3 Competitor pricing strategies

4.4 Consumer price sensitivity


5. Unmet Demand & Latent Needs

5.1 Category gaps identification

5.2 Consumer segments analysis

5.3 Emerging trends exploration

5.4 Product development opportunities


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service

6.3 Customer feedback mechanisms

6.4 Community engagement initiatives


7. Value Proposition

7.1 Sustainability initiatives

7.2 Integrated supply chains

7.3 Health and wellness focus

7.4 Convenience and accessibility


8. Key Activities

8.1 Regulatory compliance

8.2 Branding efforts

8.3 Distribution setup

8.4 Marketing campaigns


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix considerations
9.1.2 Pricing band analysis
9.1.3 Packaging strategies

9.2 Export Entry Strategy

9.2.1 Target countries selection
9.2.2 Compliance roadmap development

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines for market entry


12. Control vs Risk Trade-Off

12.1 Ownership considerations

12.2 Partnerships evaluation


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability strategies


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity timelines
15.2.2 Milestone tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from market research firms focusing on global ready meals
  • Review of government publications and food safety regulations impacting ready meal production
  • Examination of consumer behavior studies and market trends from food industry journals

Primary Research

  • Interviews with product development managers at leading ready meal manufacturers
  • Surveys with retail buyers and category managers in grocery chains
  • Focus groups with consumers to understand preferences and purchasing behavior

Validation & Triangulation

  • Cross-validation of findings with sales data from major retailers and distributors
  • Triangulation of insights from primary interviews with secondary data sources
  • Sanity checks through expert panel discussions with industry veterans

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of market size based on overall food industry growth rates and ready meal segment share
  • Analysis of demographic trends influencing ready meal consumption across regions
  • Incorporation of macroeconomic factors such as disposable income and urbanization rates

Bottom-up Modeling

  • Collection of sales data from key ready meal brands and their market penetration rates
  • Estimation of average price points and volume sold across various distribution channels
  • Calculation of market size based on unit sales and revenue generation from different meal types

Forecasting & Scenario Analysis

  • Multi-variable forecasting using historical sales data and projected consumer trends
  • Scenario analysis based on potential impacts of health trends and dietary preferences
  • Development of baseline, optimistic, and pessimistic market growth scenarios through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Consumer Preferences for Ready Meals120Household Decision Makers, Food Enthusiasts
Retail Distribution Insights60Category Managers, Retail Buyers
Food Safety and Quality Assurance50Quality Control Managers, Food Safety Officers
Market Trends and Innovations40Product Development Specialists, Marketing Directors
Supply Chain and Logistics45Supply Chain Managers, Logistics Coordinators

Frequently Asked Questions

What is the current value of the Global Ready Meals Market?

The Global Ready Meals Market is valued at approximately USD 178 billion, reflecting a significant growth trend driven by consumer demand for convenience foods and changing lifestyles, particularly in urban areas with busy lifestyles.

What factors are driving the growth of the Global Ready Meals Market?

Which regions are leading in the Global Ready Meals Market?

What types of products are included in the Global Ready Meals Market?

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