India Blockchain in Agri Supply Chains Market

India Blockchain in Agri Supply Chains Market is valued at USD 420 million, with growth fueled by demand for transparency, traceability, and digital adoption in agriculture.

Region:Asia

Author(s):Shubham

Product Code:KRAB4356

Pages:100

Published On:October 2025

About the Report

Base Year 2024

India Blockchain in Agri Supply Chains Market Overview

  • The India Blockchain in Agri Supply Chains Market is valued at USD 420 million, based on a five-year historical analysis. This growth is primarily driven by the increasing need for transparency and traceability in agricultural supply chains, as well as the rising adoption of digital technologies among farmers and agribusinesses. The market is also supported by government initiatives aimed at modernizing agriculture and enhancing food security.
  • Key players in this market include major cities like Bengaluru, Hyderabad, and Pune, which are at the forefront of technological innovation and agricultural research. These cities benefit from a robust startup ecosystem, access to skilled talent, and collaboration between tech companies and agricultural stakeholders, making them dominant hubs for blockchain solutions in agriculture.
  • In 2023, the Indian government introduced the Digital Agriculture Mission, which aims to promote the use of digital technologies, including blockchain, in agriculture. This initiative focuses on enhancing the efficiency of supply chains, improving farmers' income, and ensuring food safety through better traceability and transparency in agricultural practices.
India Blockchain in Agri Supply Chains Market Size

India Blockchain in Agri Supply Chains Market Segmentation

By Type:The market is segmented into various types of blockchain solutions that cater to different needs within the agricultural supply chain. The primary subsegments include Supply Chain Management Solutions, Traceability Solutions, Smart Contracts, Payment Solutions, Data Management Solutions, and Others. Each of these subsegments plays a crucial role in enhancing operational efficiency, ensuring product authenticity, and facilitating seamless transactions.

India Blockchain in Agri Supply Chains Market segmentation by Type.

By End-User:The end-user segmentation includes Farmers, Agribusinesses, Retailers, and Government Agencies. Each of these groups utilizes blockchain technology to address specific challenges in the agricultural supply chain, such as improving traceability, enhancing operational efficiency, and ensuring compliance with regulations.

India Blockchain in Agri Supply Chains Market segmentation by End-User.

India Blockchain in Agri Supply Chains Market Competitive Landscape

The India Blockchain in Agri Supply Chains Market is characterized by a dynamic mix of regional and international players. Leading participants such as IBM, Microsoft, SAP, AgriDigital, ChainPoint, Ripe.io, VeChain, Provenance, FoodTrust, TE-FOOD, Ambrosus, OriginTrail, Blockgrain, AgUnity, HarvestMark contribute to innovation, geographic expansion, and service delivery in this space.

IBM

1911

Armonk, New York, USA

Microsoft

1975

Redmond, Washington, USA

SAP

1972

Walldorf, Germany

AgriDigital

2015

Sydney, Australia

ChainPoint

2015

Amsterdam, Netherlands

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate

Customer Acquisition Cost

Market Penetration Rate

Customer Retention Rate

Pricing Strategy

India Blockchain in Agri Supply Chains Market Industry Analysis

Growth Drivers

  • Increasing Demand for Transparency:The Indian agricultural sector is witnessing a surge in demand for transparency, driven by consumer awareness and safety concerns. In future, the Indian food safety market is projected to reach ?1,200 crore, reflecting a growing emphasis on traceability. Blockchain technology can provide immutable records of product origins, enhancing consumer trust. This demand is further supported by the Food Safety and Standards Authority of India (FSSAI), which is advocating for transparent supply chains to ensure food safety and quality.
  • Enhanced Traceability of Products:The need for enhanced traceability in agricultural products is becoming critical, especially in the wake of food safety scandals. In future, the Indian traceability market is expected to grow to ?600 crore, indicating a robust interest in tracking food products from farm to table. Blockchain can facilitate real-time tracking, allowing stakeholders to verify product authenticity and safety. This capability is essential for meeting both domestic and international food safety standards, thereby boosting market confidence.
  • Government Initiatives Supporting Blockchain Adoption:The Indian government is actively promoting blockchain technology through various initiatives. In future, the government plans to allocate ?300 crore for digital agriculture projects, which include blockchain solutions. These initiatives aim to streamline agricultural processes, reduce fraud, and enhance efficiency. The Digital India program also emphasizes the integration of technology in agriculture, creating a conducive environment for blockchain adoption and fostering innovation in supply chain management.

Market Challenges

  • Lack of Awareness Among Stakeholders:A significant challenge facing the adoption of blockchain in India's agricultural supply chains is the lack of awareness among stakeholders. Approximately 50% of farmers and small producers are unaware of blockchain's benefits, hindering its implementation. This knowledge gap can lead to resistance against adopting new technologies, ultimately stalling progress. Educational initiatives and workshops are essential to bridge this gap and promote understanding of blockchain's potential in enhancing supply chain efficiency.
  • High Initial Implementation Costs:The high initial costs associated with implementing blockchain technology pose a significant barrier for many stakeholders in the agricultural sector. In future, the average cost of deploying blockchain solutions is estimated to be around ?40 lakh for small to medium enterprises. This financial burden can deter investment, particularly among small farmers who may lack the necessary capital. Financial incentives and government subsidies could play a crucial role in mitigating these costs and encouraging adoption.

India Blockchain in Agri Supply Chains Market Future Outlook

The future of blockchain in India's agricultural supply chains appears promising, driven by technological advancements and increasing digitalization. As the government continues to support digital initiatives, the integration of blockchain with IoT and AI is expected to enhance operational efficiency. Furthermore, the rise of decentralized finance (DeFi) solutions will likely provide farmers with better access to funding. These trends indicate a shift towards more transparent, efficient, and sustainable agricultural practices, positioning blockchain as a key enabler in the sector's transformation.

Market Opportunities

  • Expansion of E-commerce in Agriculture:The rapid growth of e-commerce in agriculture presents a significant opportunity for blockchain integration. With the Indian e-commerce market projected to reach ?10 trillion in future, blockchain can enhance trust and security in online transactions, ensuring product authenticity and traceability. This integration can attract more consumers to online platforms, driving sales and improving market access for farmers.
  • Collaborations with Tech Startups:Collaborations between agricultural stakeholders and tech startups specializing in blockchain can foster innovation and accelerate adoption. In future, over 150 agri-tech startups are expected to emerge in India, focusing on blockchain solutions. These partnerships can lead to the development of tailored applications that address specific challenges in the supply chain, enhancing efficiency and reducing costs for all participants.

Scope of the Report

SegmentSub-Segments
By Type

Supply Chain Management Solutions

Traceability Solutions

Smart Contracts

Payment Solutions

Data Management Solutions

Others

By End-User

Farmers

Agribusinesses

Retailers

Government Agencies

By Region

North India

South India

East India

West India

By Application

Crop Management

Livestock Management

Supply Chain Optimization

Quality Assurance

By Investment Source

Domestic Investments

Foreign Direct Investments (FDI)

Public-Private Partnerships (PPP)

Government Schemes

By Policy Support

Subsidies

Tax Exemptions

Grants for Technology Development

By Distribution Mode

Direct Sales

Online Platforms

Partnerships with NGOs

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Agriculture and Farmers' Welfare, Food Safety and Standards Authority of India)

Agricultural Cooperatives

Logistics and Supply Chain Companies

Agri-tech Startups

Blockchain Technology Developers

Food Processing Companies

Exporters and Importers of Agricultural Products

Players Mentioned in the Report:

IBM

Microsoft

SAP

AgriDigital

ChainPoint

Ripe.io

VeChain

Provenance

FoodTrust

TE-FOOD

Ambrosus

OriginTrail

Blockgrain

AgUnity

HarvestMark

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. India Blockchain in Agri Supply Chains Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 India Blockchain in Agri Supply Chains Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. India Blockchain in Agri Supply Chains Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Demand for Transparency
3.1.2 Enhanced Traceability of Products
3.1.3 Reduction in Transaction Costs
3.1.4 Government Initiatives Supporting Blockchain Adoption

3.2 Market Challenges

3.2.1 Lack of Awareness Among Stakeholders
3.2.2 High Initial Implementation Costs
3.2.3 Regulatory Uncertainties
3.2.4 Integration with Existing Systems

3.3 Market Opportunities

3.3.1 Expansion of E-commerce in Agriculture
3.3.2 Collaborations with Tech Startups
3.3.3 Development of Smart Contracts
3.3.4 Growing Interest from Investors

3.4 Market Trends

3.4.1 Adoption of Decentralized Finance (DeFi) in Agriculture
3.4.2 Increasing Use of IoT with Blockchain
3.4.3 Focus on Sustainable Practices
3.4.4 Rise of Digital Agriculture Platforms

3.5 Government Regulation

3.5.1 Data Privacy Regulations
3.5.2 Standards for Blockchain Technology
3.5.3 Support for Digital Payment Systems
3.5.4 Initiatives for Agricultural Reforms

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. India Blockchain in Agri Supply Chains Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. India Blockchain in Agri Supply Chains Market Segmentation

8.1 By Type

8.1.1 Supply Chain Management Solutions
8.1.2 Traceability Solutions
8.1.3 Smart Contracts
8.1.4 Payment Solutions
8.1.5 Data Management Solutions
8.1.6 Others

8.2 By End-User

8.2.1 Farmers
8.2.2 Agribusinesses
8.2.3 Retailers
8.2.4 Government Agencies

8.3 By Region

8.3.1 North India
8.3.2 South India
8.3.3 East India
8.3.4 West India

8.4 By Application

8.4.1 Crop Management
8.4.2 Livestock Management
8.4.3 Supply Chain Optimization
8.4.4 Quality Assurance

8.5 By Investment Source

8.5.1 Domestic Investments
8.5.2 Foreign Direct Investments (FDI)
8.5.3 Public-Private Partnerships (PPP)
8.5.4 Government Schemes

8.6 By Policy Support

8.6.1 Subsidies
8.6.2 Tax Exemptions
8.6.3 Grants for Technology Development

8.7 By Distribution Mode

8.7.1 Direct Sales
8.7.2 Online Platforms
8.7.3 Partnerships with NGOs
8.7.4 Others

9. India Blockchain in Agri Supply Chains Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate
9.2.4 Customer Acquisition Cost
9.2.5 Market Penetration Rate
9.2.6 Customer Retention Rate
9.2.7 Pricing Strategy
9.2.8 Average Order Value
9.2.9 Return on Investment (ROI)
9.2.10 Operational Efficiency Ratio

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 IBM
9.5.2 Microsoft
9.5.3 SAP
9.5.4 AgriDigital
9.5.5 ChainPoint
9.5.6 Ripe.io
9.5.7 VeChain
9.5.8 Provenance
9.5.9 FoodTrust
9.5.10 TE-FOOD
9.5.11 Ambrosus
9.5.12 OriginTrail
9.5.13 Blockgrain
9.5.14 AgUnity
9.5.15 HarvestMark

10. India Blockchain in Agri Supply Chains Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Agriculture
10.1.2 Ministry of Food Processing Industries
10.1.3 Ministry of Commerce and Industry

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Digital Infrastructure
10.2.2 Spending on Blockchain Solutions
10.2.3 Budget Allocation for Agricultural Technology

10.3 Pain Point Analysis by End-User Category

10.3.1 Farmers
10.3.2 Agribusinesses
10.3.3 Retailers

10.4 User Readiness for Adoption

10.4.1 Awareness Levels
10.4.2 Training and Support Needs
10.4.3 Technology Infrastructure

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of ROI
10.5.2 Scalability of Solutions
10.5.3 Future Use Cases

11. India Blockchain in Agri Supply Chains Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Framework


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of government reports on agricultural policies and blockchain initiatives
  • Review of academic papers and case studies on blockchain applications in agriculture
  • Examination of industry publications and white papers from agricultural technology firms

Primary Research

  • Interviews with blockchain technology providers focused on agricultural supply chains
  • Surveys with farmers and cooperatives utilizing blockchain for traceability
  • Field interviews with logistics managers in agribusiness firms

Validation & Triangulation

  • Cross-validation of findings through multiple data sources including trade associations
  • Triangulation of insights from primary interviews and secondary data analysis
  • Sanity checks conducted through expert panels comprising industry veterans

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of the total addressable market based on agricultural output and blockchain adoption rates
  • Segmentation of market size by crop type and supply chain stages
  • Incorporation of government initiatives promoting digital agriculture and blockchain

Bottom-up Modeling

  • Data collection from blockchain pilot projects in agriculture to establish usage metrics
  • Cost analysis of implementing blockchain solutions across various supply chain segments
  • Volume and transaction frequency estimates based on farmer and distributor engagement

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating technology adoption rates and market trends
  • Scenario modeling based on regulatory changes and market demand fluctuations
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Blockchain Adoption in Crop Supply Chains150Farmers, Agritech Entrepreneurs
Logistics and Distribution Efficiency100Supply Chain Managers, Logistics Coordinators
Traceability Solutions in Organic Farming80Organic Farmers, Certification Bodies
Impact of Blockchain on Pricing Transparency70Market Analysts, Pricing Strategists
Consumer Perception of Blockchain in Food Safety90Consumers, Retail Buyers

Frequently Asked Questions

What is the current value of the India Blockchain in Agri Supply Chains Market?

The India Blockchain in Agri Supply Chains Market is valued at approximately USD 420 million, reflecting a significant growth driven by the demand for transparency and traceability in agricultural supply chains, alongside the adoption of digital technologies by farmers and agribusinesses.

What are the key drivers of growth in the India Blockchain in Agri Supply Chains Market?

Which cities in India are leading in blockchain technology for agriculture?

What government initiatives support blockchain adoption in agriculture?

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