Indonesia Micro Mobility Market Report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Indonesia Micro Mobility Market Overview

• The Indonesia Micro Mobility Market is valued at USD 1.2 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing urbanization, rising fuel prices, and a growing emphasis on sustainable transportation solutions. The demand for micro mobility options, such as e-scooters and e-bikes, has surged as consumers seek convenient and eco-friendly alternatives for short-distance travel.
• Key cities such as Jakarta, Bandung, and Surabaya dominate the market due to their high population density and traffic congestion. These urban areas have seen a rapid adoption of micro mobility solutions, supported by local government initiatives and the presence of numerous service providers. The combination of a young population and a tech-savvy consumer base further enhances the market's growth potential in these regions.
• In 2023, the Indonesian government implemented regulations to promote the use of electric vehicles, including micro mobility solutions. This initiative includes tax incentives for manufacturers and operators of electric scooters and bikes, aiming to reduce carbon emissions and improve urban air quality. The government also plans to establish dedicated lanes for micro mobility vehicles to ensure safety and efficiency in urban transport.

Indonesia Micro Mobility Market Segmentation

By Type:The micro mobility market can be segmented into various types, including e-scooters, e-bikes, e-mopeds, shared micro mobility solutions, and others. Among these, e-scooters and e-bikes are the most popular due to their convenience and ease of use. E-scooters are particularly favored for short commutes, while e-bikes cater to a broader audience, including those looking for a more sustainable mode of transport. The shared micro mobility solutions segment is also gaining traction, especially in urban areas where users prefer renting over ownership.

By End-User:The end-user segmentation includes individual consumers, corporate users, government entities, delivery services, and others. Individual consumers dominate the market, driven by the need for convenient and cost-effective transportation options. Corporate users are increasingly adopting micro mobility solutions for employee commuting, while delivery services leverage e-bikes and e-scooters for last-mile logistics. Government entities are also becoming significant users, promoting micro mobility as part of urban transport initiatives.

Indonesia Micro Mobility Market Competitive Landscape

The Indonesia Micro Mobility Market is characterized by a dynamic mix of regional and international players. Leading participants such as Gojek, Grab, Blue Gogo, OVO, Anteraja, Migo, E-scooter Indonesia, E-bike Indonesia, Wavelo, Tern, Niu Technologies, Xiaomi, Gogoro, Lime, and Bird contribute to innovation, geographic expansion, and service delivery in this space.

Indonesia Micro Mobility Market Industry Analysis

Growth Drivers

• Urbanization and Population Density:Indonesia's urban population is projected to reach 68% in the future, up from 56% in 2020, according to the World Bank. This rapid urbanization leads to increased congestion, prompting a shift towards micro mobility solutions. Cities like Jakarta, with a population density of over 14,000 people per square kilometer, face significant traffic challenges, making e-scooters and e-bikes attractive alternatives for short-distance travel, thereby driving market growth.
• Government Initiatives for Sustainable Transport:The Indonesian government has committed to reducing greenhouse gas emissions by 29% in the future, as outlined in its Nationally Determined Contributions (NDC). This commitment includes promoting sustainable transport solutions, such as micro mobility. In the future, the government plans to invest IDR 1 trillion (approximately USD 70 million) in infrastructure supporting electric vehicles, which will enhance the micro mobility ecosystem and encourage adoption.
• Technological Advancements in Micro Mobility Solutions:The micro mobility sector in Indonesia is witnessing rapid technological advancements, with over 50 startups emerging in the last two years. Innovations such as improved battery technology and GPS tracking systems are enhancing user experience and safety. In the future, the average range of e-scooters is expected to increase to 50 kilometers per charge, making them more viable for daily commutes and further driving market adoption.

Market Challenges

• Regulatory Hurdles:The micro mobility sector in Indonesia faces significant regulatory challenges, with over 30 local governments implementing varying regulations. For instance, Jakarta's recent ordinance requires e-scooter operators to obtain licenses and adhere to specific operational guidelines. This fragmented regulatory landscape complicates market entry for new players and can stifle innovation, as companies must navigate a complex web of compliance requirements.
• Infrastructure Limitations:Indonesia's infrastructure is not fully equipped to support the rapid growth of micro mobility. As of the future, only 15% of urban areas have dedicated bike lanes, according to the Ministry of Transportation. This lack of infrastructure poses safety risks and limits the usability of e-scooters and e-bikes. Without significant investment in infrastructure improvements, the potential for micro mobility growth may be hindered, affecting overall market development.

Indonesia Micro Mobility Market Future Outlook

The future of the micro mobility market in Indonesia appears promising, driven by increasing urbanization and a growing emphasis on sustainable transport solutions. In the future, the integration of micro mobility with public transport systems is expected to enhance accessibility and convenience for users. Additionally, the rise of Mobility-as-a-Service (MaaS) platforms will facilitate seamless travel experiences, further encouraging the adoption of e-scooters and e-bikes as viable alternatives to traditional transport methods.

Market Opportunities

• Expansion of E-Scooter and E-Bike Services:The demand for e-scooter and e-bike services is projected to increase significantly, with an estimated 1 million units expected to be in operation in the future. This growth presents opportunities for operators to expand their fleets and enhance service offerings, catering to the rising consumer preference for eco-friendly transport options.
• Partnerships with Local Governments:Collaborating with local governments can unlock new opportunities for micro mobility operators. In the future, partnerships aimed at developing dedicated lanes and charging stations are anticipated to enhance operational efficiency and user safety, fostering a more conducive environment for micro mobility growth across urban areas in Indonesia.