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Colombia Logistics Software Market

The Colombia logistics software market, valued at USD 1.1 billion, is growing due to rising e-commerce, real-time tracking needs, and government regulations enhancing supply chain efficiency.

Region:Central and South America

Author(s):Geetanshi

Product Code:KRAA1995

Pages:99

Published On:August 2025

About the Report

Base Year 2024

Colombia Logistics Software Market Overview

  • The Colombia Logistics Software Market is valued at USD 1.1 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for efficient supply chain management solutions, the rise of e-commerce, and the need for real-time tracking and analytics in logistics operations. The market is further supported by advancements in technology, such as cloud computing, artificial intelligence, and the adoption of SaaS-based logistics platforms, which enhance operational efficiency and flexibility for logistics providers .
  • Key cities dominating the market include Bogotá, Medellín, and Cali. Bogotá, as the capital, serves as a central hub for logistics and transportation, benefiting from its strategic location and infrastructure. Medellín is recognized for its innovation and rapid technology adoption, while Cali's proximity to the Pacific coast facilitates international trade, making these cities pivotal in the logistics software landscape .
  • In 2023, the Colombian government implemented Decree 1079 of 2015 (as amended in 2023) issued by the Ministry of Transport, which mandates the integration of digital platforms for tracking shipments and managing inventory across logistics operators. This regulation requires logistics companies to adopt electronic documentation and real-time data sharing to improve transparency, reduce delays, and enhance the efficiency of supply chain operations. The initiative forms part of a broader national strategy to modernize the logistics sector and boost Colombia’s competitiveness in regional and global trade .
Colombia Logistics Software Market Size

Colombia Logistics Software Market Segmentation

By Type:The logistics software market is segmented into various types, including Transportation Management Software, Warehouse Management Software, Freight Management Software, Inventory Management Software, Supply Chain Management Software, Order Management Software, Fleet Management Software, Route Optimization Software, and Others. Among these,Transportation Management Softwareis currently the leading segment due to the increasing need for efficient transportation solutions, real-time tracking, and route optimization, especially as logistics providers respond to the surge in e-commerce and demand for last-mile delivery solutions. The adoption of cloud-based and AI-powered logistics platforms is accelerating growth in this segment as businesses seek to optimize their logistics operations for speed and cost-effectiveness .

Colombia Logistics Software Market segmentation by Type.

By End-User:The end-user segmentation includes Retail, Manufacturing, E-commerce, Healthcare, Automotive, Government, Logistics Service Providers, and Others. TheE-commercesector is currently the dominant end-user, driven by the rapid growth of online shopping and the need for efficient logistics solutions to manage increased order volumes. Retailers and logistics providers are increasingly adopting logistics software to streamline operations, improve delivery times, and enhance customer satisfaction. The expansion of digital payment systems and the emphasis on secure, transparent transactions are also supporting software adoption in this segment .

Colombia Logistics Software Market segmentation by End-User.

Colombia Logistics Software Market Competitive Landscape

The Colombia Logistics Software Market is characterized by a dynamic mix of regional and international players. Leading participants such as SAP SE, Oracle Corporation, Blue Yonder (formerly JDA Software Group, Inc.), Manhattan Associates, Inc., Infor, Inc., Descartes Systems Group Inc., C.H. Robinson Worldwide, Inc., Trimble Inc., Kuebix, a Trimble Company, Project44, FourKites, Locus.sh, Shipwell, Blu Logistics, CEVA Logistics, Coltanques, DHL, FedEx Corporation, Grupo TCC, Inter Rapidísimo S.A., Servientrega S.A., United Parcel Service (UPS), NAVIERA FLUVIAL COLOMBIANA S.A. contribute to innovation, geographic expansion, and service delivery in this space.

SAP SE

1972

Walldorf, Germany

Oracle Corporation

1977

Austin, Texas, USA

Blue Yonder

1985

Scottsdale, Arizona, USA

Manhattan Associates, Inc.

1990

Atlanta, Georgia, USA

Descartes Systems Group Inc.

1981

Waterloo, Ontario, Canada

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Customer Retention Rate (%)

Market Penetration Rate (Colombia-specific % of target market)

Average Deal Size (USD)

Pricing Strategy (Subscription, License, Freemium, etc.)

Colombia Logistics Software Market Industry Analysis

Growth Drivers

  • Increasing E-commerce Activities:The e-commerce sector in Colombia has seen remarkable growth, with online sales reaching approximately $5.5 billion in future, a 30% increase from the previous year. This surge is driving demand for logistics software that can efficiently manage inventory, order fulfillment, and delivery processes. As more consumers turn to online shopping, logistics software becomes essential for companies to streamline operations and enhance customer satisfaction, thereby supporting the overall growth of the logistics software market.
  • Demand for Supply Chain Optimization:Colombian businesses are increasingly recognizing the need for supply chain optimization to enhance efficiency and reduce costs. In future, logistics costs accounted for about 13% of the country's GDP, highlighting the potential for savings through improved logistics management. Companies are investing in logistics software to gain real-time visibility into their supply chains, enabling them to make data-driven decisions that enhance operational efficiency and reduce waste, thus driving market growth.
  • Government Initiatives for Infrastructure Development:The Colombian government has allocated over $1.2 billion for infrastructure projects in future, focusing on improving transportation networks and logistics hubs. These initiatives aim to enhance connectivity and reduce transit times, which are critical for logistics operations. As infrastructure improves, the demand for advanced logistics software solutions will rise, enabling businesses to leverage these enhancements for better supply chain management and operational efficiency.

Market Challenges

  • High Initial Investment Costs:The adoption of logistics software often requires significant upfront investment, which can be a barrier for many Colombian businesses. For instance, the average cost of implementing a comprehensive logistics software solution can range from $50,000 to $200,000, depending on the complexity and scale. This financial burden can deter small and medium-sized enterprises from investing in necessary technology, limiting overall market growth and innovation in the logistics sector.
  • Lack of Skilled Workforce:The logistics sector in Colombia faces a shortage of skilled professionals capable of managing and utilizing advanced logistics software. According to the National Administrative Department of Statistics, only 25% of logistics professionals possess the necessary technical skills for modern software solutions. This skills gap hampers the effective implementation and utilization of logistics technologies, posing a significant challenge to companies seeking to optimize their operations and remain competitive in the market.

Colombia Logistics Software Market Future Outlook

The future of the logistics software market in Colombia appears promising, driven by technological advancements and increasing demand for efficiency. As businesses continue to embrace automation and data analytics, the integration of AI and machine learning into logistics software will become more prevalent. Additionally, the expansion of logistics hubs and improvements in infrastructure will facilitate smoother operations, enabling companies to respond swiftly to market demands and enhance customer satisfaction in the evolving landscape.

Market Opportunities

  • Expansion of Logistics Hubs:The establishment of new logistics hubs in strategic locations presents a significant opportunity for logistics software providers. With the government investing in infrastructure, companies can leverage these hubs to optimize their supply chains, leading to increased demand for software solutions that enhance operational efficiency and real-time tracking capabilities.
  • Integration of AI and Machine Learning:The growing interest in AI and machine learning technologies offers a unique opportunity for logistics software development. By incorporating these technologies, companies can improve predictive analytics, optimize routing, and enhance inventory management, ultimately leading to cost savings and improved service delivery in the logistics sector.

Scope of the Report

SegmentSub-Segments
By Type

Transportation Management Software

Warehouse Management Software

Freight Management Software

Inventory Management Software

Supply Chain Management Software

Order Management Software

Fleet Management Software

Route Optimization Software

Others

By End-User

Retail

Manufacturing

E-commerce

Healthcare

Automotive

Government

Logistics Service Providers

Others

By Component

Software

Services

Hardware

By Deployment Mode

On-Premises

Cloud-Based

By Sales Channel

Direct Sales

Distributors

Online Sales

By Industry Vertical

Transportation and Logistics

Retail and E-commerce

Manufacturing

Healthcare

Agriculture

Others

By Pricing Model

Subscription-Based

One-Time License Fee

Pay-Per-Use

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Transport, National Planning Department)

Logistics and Supply Chain Companies

Freight Forwarders and Shipping Companies

Warehouse and Distribution Center Operators

Technology Providers and Software Developers

Industry Associations (e.g., Colombian Chamber of Commerce)

Financial Institutions and Banks

Players Mentioned in the Report:

SAP SE

Oracle Corporation

Blue Yonder (formerly JDA Software Group, Inc.)

Manhattan Associates, Inc.

Infor, Inc.

Descartes Systems Group Inc.

C.H. Robinson Worldwide, Inc.

Trimble Inc.

Kuebix, a Trimble Company

Project44

FourKites

Locus.sh

Shipwell

Blu Logistics

CEVA Logistics

Coltanques

DHL

FedEx Corporation

Grupo TCC

Inter Rapidisimo S.A.

Servientrega S.A.

United Parcel Service (UPS)

NAVIERA FLUVIAL COLOMBIANA S.A.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Colombia Logistics Software Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Colombia Logistics Software Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Colombia Logistics Software Market Analysis

3.1 Growth Drivers

3.1.1 Increasing E-commerce Activities
3.1.2 Demand for Supply Chain Optimization
3.1.3 Government Initiatives for Infrastructure Development
3.1.4 Adoption of Cloud-based Solutions

3.2 Market Challenges

3.2.1 High Initial Investment Costs
3.2.2 Lack of Skilled Workforce
3.2.3 Data Security Concerns
3.2.4 Resistance to Technological Change

3.3 Market Opportunities

3.3.1 Expansion of Logistics Hubs
3.3.2 Integration of AI and Machine Learning
3.3.3 Growth in Cross-Border Trade
3.3.4 Increasing Demand for Real-time Tracking

3.4 Market Trends

3.4.1 Rise of Automation in Logistics
3.4.2 Shift Towards Sustainable Practices
3.4.3 Increasing Use of IoT in Supply Chain
3.4.4 Growth of Last-Mile Delivery Solutions

3.5 Government Regulation

3.5.1 Regulations on Data Protection
3.5.2 Compliance with International Trade Agreements
3.5.3 Standards for Transportation Safety
3.5.4 Incentives for Technology Adoption

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Colombia Logistics Software Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Colombia Logistics Software Market Segmentation

8.1 By Type

8.1.1 Transportation Management Software
8.1.2 Warehouse Management Software
8.1.3 Freight Management Software
8.1.4 Inventory Management Software
8.1.5 Supply Chain Management Software
8.1.6 Order Management Software
8.1.7 Fleet Management Software
8.1.8 Route Optimization Software
8.1.9 Others

8.2 By End-User

8.2.1 Retail
8.2.2 Manufacturing
8.2.3 E-commerce
8.2.4 Healthcare
8.2.5 Automotive
8.2.6 Government
8.2.7 Logistics Service Providers
8.2.8 Others

8.3 By Component

8.3.1 Software
8.3.2 Services
8.3.3 Hardware

8.4 By Deployment Mode

8.4.1 On-Premises
8.4.2 Cloud-Based

8.5 By Sales Channel

8.5.1 Direct Sales
8.5.2 Distributors
8.5.3 Online Sales

8.6 By Industry Vertical

8.6.1 Transportation and Logistics
8.6.2 Retail and E-commerce
8.6.3 Manufacturing
8.6.4 Healthcare
8.6.5 Agriculture
8.6.6 Others

8.7 By Pricing Model

8.7.1 Subscription-Based
8.7.2 One-Time License Fee
8.7.3 Pay-Per-Use

9. Colombia Logistics Software Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Customer Retention Rate (%)
9.2.5 Market Penetration Rate (Colombia-specific % of target market)
9.2.6 Average Deal Size (USD)
9.2.7 Pricing Strategy (Subscription, License, Freemium, etc.)
9.2.8 Customer Satisfaction Score (NPS or equivalent)
9.2.9 Operational Efficiency Ratio (Operating Expenses/Revenue)
9.2.10 Return on Investment (ROI, %)
9.2.11 Local Implementation Capability (Number of Colombian deployments or local offices)
9.2.12 Integration Capability (API/connectivity with Colombian logistics providers)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 SAP SE
9.5.2 Oracle Corporation
9.5.3 Blue Yonder (formerly JDA Software Group, Inc.)
9.5.4 Manhattan Associates, Inc.
9.5.5 Infor, Inc.
9.5.6 Descartes Systems Group Inc.
9.5.7 C.H. Robinson Worldwide, Inc.
9.5.8 Trimble Inc.
9.5.9 Kuebix, a Trimble Company
9.5.10 Project44
9.5.11 FourKites
9.5.12 Locus.sh
9.5.13 Shipwell
9.5.14 Blu Logistics
9.5.15 CEVA Logistics
9.5.16 Coltanques
9.5.17 DHL
9.5.18 FedEx Corporation
9.5.19 Grupo TCC
9.5.20 Inter Rapidísimo S.A.
9.5.21 Servientrega S.A.
9.5.22 United Parcel Service (UPS)
9.5.23 NAVIERA FLUVIAL COLOMBIANA S.A.

10. Colombia Logistics Software Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Budget Allocation Trends
10.1.2 Decision-Making Processes
10.1.3 Preferred Procurement Channels

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment Priorities
10.2.2 Spending Patterns
10.2.3 Impact of Economic Conditions

10.3 Pain Point Analysis by End-User Category

10.3.1 Logistics Delays
10.3.2 Cost Overruns
10.3.3 Technology Integration Issues

10.4 User Readiness for Adoption

10.4.1 Training and Support Needs
10.4.2 Technology Familiarity
10.4.3 Change Management Challenges

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Performance Metrics
10.5.2 Case Studies of Successful Implementations
10.5.3 Future Use Case Opportunities

11. Colombia Logistics Software Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Key Partnerships Exploration

1.5 Customer Segmentation

1.6 Cost Structure Assessment

1.7 Channels of Distribution


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of logistics industry reports from Colombian government agencies and trade associations
  • Review of market studies and white papers published by logistics software providers
  • Examination of economic indicators and trade statistics relevant to the Colombian logistics sector

Primary Research

  • Interviews with logistics software developers and technology providers in Colombia
  • Surveys targeting logistics managers and IT decision-makers in key industries
  • Field interviews with end-users of logistics software, including warehouse and supply chain managers

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including industry reports and expert opinions
  • Triangulation of qualitative insights from interviews with quantitative data from surveys
  • Sanity checks conducted through expert panel reviews and feedback sessions

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total logistics expenditure in Colombia as a basis for software market size
  • Segmentation of the market by software type, including TMS, WMS, and ERP solutions
  • Incorporation of growth rates from related sectors such as e-commerce and manufacturing

Bottom-up Modeling

  • Collection of data on software adoption rates among logistics firms across various sectors
  • Estimation of average revenue per user (ARPU) for logistics software solutions
  • Calculation of market size based on the number of potential users and their software spending

Forecasting & Scenario Analysis

  • Development of growth scenarios based on economic forecasts and technological advancements
  • Analysis of potential impacts from regulatory changes and digital transformation trends
  • Creation of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Logistics Software Adoption in Retail100IT Managers, Supply Chain Directors
Warehouse Management Systems Usage60Warehouse Managers, Operations Supervisors
Transportation Management Systems Insights50Logistics Coordinators, Fleet Managers
ERP Integration in Logistics40IT Directors, Business Analysts
Impact of E-commerce on Logistics Software70E-commerce Managers, Digital Transformation Leads

Frequently Asked Questions

What is the current value of the Colombia Logistics Software Market?

The Colombia Logistics Software Market is valued at approximately USD 1.1 billion, reflecting a significant growth driven by the demand for efficient supply chain management solutions, e-commerce expansion, and advancements in technology such as cloud computing and AI.

Which cities are key players in the Colombia Logistics Software Market?

What government initiatives are impacting the logistics software market in Colombia?

What types of logistics software are available in Colombia?

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